Sales funnels are out. It's so much simpler now

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  • Опубліковано 4 гру 2024

КОМЕНТАРІ • 61

  • @ImWORTHITINC
    @ImWORTHITINC День тому +7

    TRUST FUNNEL! I FREAKIN LOVE IT, GRAHAM!! TYSM!! I HATE THOSE SHADY BUSINESS PRACTICES ! I TALK ABOUT IT ALL THE TIME IN MY SHOWS!!! TYSM!!!!! I TRUST YOU !

  • @tom-greg
    @tom-greg 23 години тому +2

    "Word of mouth" should be number 8. If you keep your customers/leads/prospects happy, under promise and over deliver, they will start recommending you to their friends, family, etc. Nothing builds more trust than a recommendation from a friend/loved one :)

  • @vonniehudson
    @vonniehudson День тому +8

    “I’m looking for customers, I’m not looking for fans” that line really hit home 😊 thanks

  • @PamelaJohnson
    @PamelaJohnson День тому +2

    I livestream on UA-cam every week. I nurture people in my Facebook group. I have a book, a membership, and 1:1 services. I’ve had people join my program or book my services from both. Without even selling most of the time. 😊 Love the video Graham! ❤

  • @DanaWeaver-c5e
    @DanaWeaver-c5e 14 годин тому

    Thank you for this. I really like calling this the Trust Funnel instead of the Sales Funnel. That is exactly what I have been doing but never had a name for it. Keep throwing down your wisdom. You are truly making a difference in so many lives.

  • @cprestia
    @cprestia День тому +6

    Wow, this is liberating. It also clarifies what it means to have or build a product or service that “sells itself.” Let the stories, relationships, and value do the selling so all you have to do is casually mention your offer to make sales. If the casual offer doesn’t work, improve the stories, relationships, and value, not the pitch. Thank you. 🙏

    • @GrahamCochrane
      @GrahamCochrane  День тому +1

      You nailed it!

    • @cprestia
      @cprestia День тому +1

      @@GrahamCochrane No, YOU nailed it. Thank you!

    • @karlortenburg
      @karlortenburg День тому

      ​@@cprestiayou both nailed it. 😂

  • @chrismcmorrow9738
    @chrismcmorrow9738 День тому +1

    This is one of the best presentations about anything by anyone I have ever seen on UA-cam. It has rich content, much wisdom, and pure gold. Thank you so much.

  • @jasonstallworth
    @jasonstallworth День тому +3

    This is great to hear. I’m with you in keeping things simple and transparent. I have one simple membership to my metal guitar platform and you can opt in monthly or annually. That’s it.
    I do offer a free practice guide - this is my way to encourage folks to get my free stuff first (and I encourage them to watch my UA-cam videos - this builds that trust) to see if we’re a right fit before jumping into my membership.

  • @malcombowser4335
    @malcombowser4335 День тому +3

    I loved this..I think the online marketing community forgot what it meant to provide value, everything feels like a trick and you begin to feel nasty trying to rick someone else. Graham I think your course was the only one that preaches building a real audience. and you flat out say "this may take a little while" but you are honest and its still holds true. The time is going to pass regardless so you might as well spend it providing value and building trust. Your future self will thank you.

  • @SonoviaD.WilliamsBahamas
    @SonoviaD.WilliamsBahamas День тому +2

    This is for me. I have been debating this and trying to understand how to get rid of bad business strategiea..this has helped me soooooo much. I feel like God sent this to me.

  • @gwcpas
    @gwcpas 18 годин тому

    That was great Graham. My first video of yours.
    I'm a CPA, and already used to building trust. But in the past year I've been struggling to become our firm's first ever marketing partner, and a lot of the advice I've been listening to (UA-cam specific) makes me feel fake, cheap, and boring. You've provided a glimmer of hope up be reflecting on before 2025, and I'm feeling hints of reinvigoration.

  • @careercolin
    @careercolin 13 годин тому

    This is my favorite video of yours by far (only watched two so far) - more on this please!

  • @marciabelldbampaha5149
    @marciabelldbampaha5149 8 годин тому

    I love that. Start by telling about your own personal transformation.

  • @FishingJam
    @FishingJam День тому +1

    This is truly the way to not only reach people but make the crucial connection. Thanks Graham

  • @artravision
    @artravision День тому +1

    TRUST Funnel. Yes!!! Instant relief. Reframing is sooooo powerful. Thank you.

  • @kondere
    @kondere День тому +1

    Thanks! This really resonates with me, am a natural story teller. I have never really enjoyed the funnel business.

  • @generatealifewelllived
    @generatealifewelllived День тому +1

    Thank you for saying what I have intuitively known. Excellent video.. thank you for creating this video.

  • @wjameswright
    @wjameswright 19 годин тому

    You showed up in my feed this morning. Glad you did. This message resonated with me. New Subscriber....awesome content

  • @doritshoshanisleepconsultant
    @doritshoshanisleepconsultant День тому

    you're absolutely awesome!!!! thank you for always being so generous!

  • @calebpeterson
    @calebpeterson День тому +2

    Ooo... "trust funnel." Now that makes a ton of sense to me. Super helpful.

  • @skincarecookbook
    @skincarecookbook День тому +2

    Thank you! This is so helpful 😊 I already do many of these things... this just changes the way I look at them and takes the ickyness away.

  • @everysideofher
    @everysideofher День тому +1

    Funnels never did feel right to me done in the traditional way. I learned the basics but told myself I would never script the bs that they put out there. Thank you for the reminderthat there was never anything wrong with my business instincts😊
    I've always been a full integrity kinda girl and disgusted at the tactics businesses would use to maximize their profits and forgetting the big picture of the lifelong raving fans/clients they could have. I used to have a brick and mortar business that had the best reputation and staff in the city.
    Now shifting online in a new realm the past few years. mine is social media currently but I integrate my writing in it and use a secondary platform to share my writing as well.
    As I'm sitting here relaxed from your confirmation of what I've already been feeling for years, the neurons are firing for fine tuning my message...it's been stuck for a few years feeling scattered and confusing... like a missing piece you feel can never be found. Timing is everything. I think you just indirectly helped me find my missing piece🙏🏻🧡

  • @thinkoutsidethebox8456
    @thinkoutsidethebox8456 4 години тому

    Thank you for this....truly agree!!! 💯👍

  • @VeganowledgeJJ
    @VeganowledgeJJ 20 годин тому

    Great info! I love it thank you

  • @MrMDongo
    @MrMDongo День тому

    woooow brother thank you so much for this simplified way.... I love it

  • @veppa
    @veppa День тому

    I like how you correlate each method with speed of trust 👍.

  • @HowdyChad
    @HowdyChad День тому

    My latest video I just did in one take on first try with no editing. Most of them I edit more, but I noticed there wasn't much editing in your videos. I'm hiring an editor, so I need to determine the best way to keep things flowing without folks losing interest. Appreciate the video as always!

  • @KellBailey
    @KellBailey День тому

    I would love to get coached by you one day!! I’m reading Rebel now and loving it 🔥🔥💪🏽

  • @The_Nice_Guy_Entrepreneur
    @The_Nice_Guy_Entrepreneur День тому

    Oh my, bruh! 😮 Why is this so simple?! Trust Funnel. Not Sakes Funnel. Why haven't i heard it this way before?! Us newbs are always just following the word of the experts and trying to duplicate the latest ses funnel process. But then it doesn't work for us. Why? Bc we don't feel comfortable selling. Why didn't I see that I was doing this? I mean my whole program is the same thing for people that need to personally sell something but can't bc the typical sales method and salesy. This is perfect. Thanks for the mindedt shift Grahm. 🎉

  • @DanielSeriffMusic
    @DanielSeriffMusic День тому

    Excellent video. Thanks, Graham!

  • @victorleos8816
    @victorleos8816 День тому

    Thank you much Graham for your information. Every time I listen to you I learn something

  • @umiikarose
    @umiikarose День тому

    This video was really helpful! Thanks for sharing 🙏🏽🙏🏽🙏🏽

  • @TheJohnTyra
    @TheJohnTyra День тому

    Love this! ❤ Fantastic advice, it really hit home. Thank you!! 🤓

  • @mindfullykai
    @mindfullykai День тому

    Great video, thank you

  • @ap-psychopraticienne223
    @ap-psychopraticienne223 День тому

    Great one! Thank you

  • @ZanTheManCoach
    @ZanTheManCoach День тому +1

    Trust Funnel... (simplify, simplify, simplify), ...right Graham? I had fun watching this video, as I was trying to guess the next one before you said it. I was certain Email was going to be on the list, but maybe it's a given, because of your #2. For 2025, I'll be going with #3. #5. and #6 (and maybe, #4, by default). I feel they all complement one another very well. Thanks again, Graham.

  • @ruzicaivancevic7898
    @ruzicaivancevic7898 День тому

    I absolutely agree with these statements, thank you for sharing your knowledge and experience ❤

  • @CharleneMarshArtist
    @CharleneMarshArtist День тому

    What about email as a trust funnel? I do blogs, live in person, and video. Love the focus on building a trust funnel. I need to develop a more focused strategy. Thanks!

  • @ClaudioOchoa
    @ClaudioOchoa День тому

    I was just talking to a client about this today, and now I am stealing the term, Trust Funnel.

  • @SaraMaudeTMS
    @SaraMaudeTMS День тому +1

    I wonder what Natalie Ellis would have to say in response to your video given she’s made 8 figures from creating a sales funnel and what she teaches is fantastic

    • @GrahamCochrane
      @GrahamCochrane  День тому +1

      Didn't say sales funnels don't work (they do) just that I don't think the way we are doing them is needed anymore. Natalie is brilliant and hopefully she likes the way she's running her business.

    • @PlayBetterJazz
      @PlayBetterJazz День тому +2

      @@GrahamCochrane I would be curious to hear how this would affect your own "5 Day Email Sequence" PDF which I have been using for my ebook (Just filmed and edited my first course!). It builds trust and over-delivers, but does sound a bit sales-ey sometimes. Would you still use it? Or is that now outdated?

    • @billysandoval1118
      @billysandoval1118 День тому

      Selling:
      - Helps people
      - Keeps you in business (pays your bills, provides for your family and employees)

    • @NickLaytonGuitar
      @NickLaytonGuitar 13 годин тому

      @@PlayBetterJazz I would also like to know Graham's take on the 5 email sequence, in which he also states to make the "pitch" by day 3. Should we ditch the 5 day sequence in favor of a new approach?

  • @johnwatson9518
    @johnwatson9518 День тому +1

    Hate sales Funnel pitches. Huge waste of time. "But wait, there's more! You get $150,000 worth of ..... for just $1999 if you buy in the next 5 1/2 minutes.

  • @myenglishgig5182
    @myenglishgig5182 День тому

    If you’d cut to the chase to 10:22

  • @johnwatson9518
    @johnwatson9518 День тому

    Live Virtual Presentation in 2025.

  • @HER-icaneForceProductions
    @HER-icaneForceProductions День тому

    THANK YOU!! This is so helpful! It's taken a couple years, but I really, truly AM FINALLY about to launch my online business and have a solid plan that I am excited about implementing. Of the trust funnel approaches you mentioned, I am most drawn to blogging, social media, and long-form video content, and have been working toward the process you described a couple years ago(??) in your "Make Your First $1,000" webinar of going live every day on FB or YT or wherever and have a lead magnet to capture email addresses and build from there. I am also creating a digital product and mini course. This information is right in time to help me fine-tune my approach before launching. Thanks again!