Product Led Growth Strategy: Metrics You Should Track & Optimize

How do you actually optimize your Product-led Growth Strategy? What’re the key metrics to track? Do you still need Marketing if you’re doing PLG?
On today’s Unstoppable Sunday episode, I dig into the three principles you absolutely need to know about scaling your Product-led SaaS business. I’ll dig into the exact metrics to measure, how to optimize them, and how to scale it over time.
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MY FREE SaaS GROWTH STRATEGY GUIDE 👇
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^^ I drop an episode EVERY Sunday to help startup founders, like you, become Unstoppable in your life and business.
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WORK WITH TK TO SCALE YOUR SAAS GROWTH
Learn more about my SaaS GTM Program (Accelerate to $3M+ ARR) 👇
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SaaS Scale Program (for CEOs Looking For Help Scaling & Aligning Their Teams) 👇
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Share this video with a friend: • SaaS Ideas You'll Want...
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PLAYLISTS TO WATCH NEXT
1) SCALE AND GROW YOUR SAAS STARTUP WITH AN UNSTOPPABLE GTM
Playlist: Unstoppable Sales Funnel - • Creating a SaaS Sales ...
Playlist: Startup Growth Hacking - • Startup Growth Hacking...
Playlist: SaaS Startup Tips - • How I Would Start a Sa...
Playlist: Get Your Saas Business to Product-Market Fit - • Ideal Customer Profile...
2) CREATE AND EXECUTE ON AN UNSTOPPABLE STRATEGY FOR YOUR STARTUP
Playlist: Startup Planning & Strategy - • Strategic Planning for...
Playlist: Find Investors and Raise Capital - • How to Create a Startu...
3) QUITTING YOUR JOB AND STARTING A SAAS BUSINESS
🎥 Playlist: How to Quit Your Job & Start a SaaS Business - • Quitting Your Job to S...
🎥 Playlist: Best Jobs in Your 20s & How to Navigate a Career Change in Your 30s - • Best Jobs In Your 20s ...
4) RUN YOUR LIFE LIKE A PRO ATHLETE TO MANAGE FOR BURNOUT AND DRIVE PEAK PERFORMANCE AS A STARTUP FOUNDER
🎥 Playlist: Be More Proactive in Life - • How to Be Proactive in...
🎥 Playlist: Burnout Prevention & Recovery - • How To Avoid Entrepren...
🎥 Playlist: How to Deal With Sunday Scaries - • How to Overcome the SU...
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WHO IS TK? AND WHY DID HE START UNSTOPPABLE? 👇
• The TK Unstoppable Story
^^ How I quit my finance job, built, scaled, and sold a venture-backed startup, and then helped sell the company that bought mine for $4.75bn. Here’s my crazy founder story.
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GET A FREE COPY OF MY AMAZON INTERNATIONAL BEST-SELLING BOOK ACROSS 12 CATEGORIES AND 7 COUNTRIES INCLUDING THE UNITED STATES: “How to Punch the Sunday Jitters in the Face” 👇
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[@dosudavid527]

please what’s the sound you use at the end of your videos. it brings me to tears everytime and i’m so in love with it.

[@bitinix]

Thanks TK, love your work..

[@TKKader]

SO glad to hear you’re getting value from the channel! Be sure to share it with a friend ;)

[@anmolkhurana4208]

Great video!

[@TKKader]

Glad you enjoyed it

[@earezende]

YES!

[@TKKader]

🙏🏼

[@Faisal-cz5if]

YES!!

[@TKKader]

🤗

[@Khanabadosch]

Yes

[@TKKader]

🤗

[@okaforsomtoo4803]

YESSS

[@TKKader]

🙏🏼

[@AFK_Quay]

Are there softwares to tack this ?

[@TKKader]

I like Mixpanel

[@NeimEchsemm]

We are using Posthog
It's less mature than mixpanel though