How To Optimize Performance Max Campaigns (Google Ads)

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  • Опубліковано 22 січ 2025

КОМЕНТАРІ • 27

  • @BenHeathGoogleAds
    @BenHeathGoogleAds  2 місяці тому

    Want my agency to run your Google ads for you? Go here: heathmedia.co.uk/google-ads/?el=YTGAlong-optimizepmax1124-gadfy

  • @Doumams83
    @Doumams83 19 днів тому

    What if my client aquisition is under 1000 persons ? Because I cannot adjust because of that reason the section "client acquisition" ..

  • @tetetetete333
    @tetetetete333 Місяць тому +1

    Hey Ben! Love your videos👍🏻❤

  • @DigitalML-o8p
    @DigitalML-o8p 17 днів тому

    Do you just edit the assets within the live asset group or create a new asset group when you introduce the new assets?

  • @andrewyoung4841
    @andrewyoung4841 2 місяці тому +2

    So how do you optimize PMAX when you have over 2000 products, break them down into groups? We still have a huge amount of groups to gather the headlines images etc. Our best performing PMAX campaign is an old smart shopping campaign with no assets. It’s now cheaper to sell on Amazon than the cost of running a PMAX campaign

  • @KeywordResearchSimplified
    @KeywordResearchSimplified 2 місяці тому

    *Implementing these tweaks should definitely drive better results. Appreciate the practical advice!*

  • @graciegreco
    @graciegreco Місяць тому +1

    Hey Ben! Love your videos -- they're so helpful!
    Question: For PMAX, if you have a lower budget, would you still recommend tROAS? For my smaller accounts, I need to hit a ROAS KPI but I don't have a ton of budget to put towards the campaign. Thus, I have less conversion data to go off of, as well as not a lot of budget to go after the higher value customers. But I still need to hit that ROAS KPI... I've considered that perhaps PMAX isn't the adequate campaign type for the account; but also curious what your thoughts would be.
    Thanks!

    • @SamuelHinz
      @SamuelHinz 17 днів тому

      If you dont have that much budget you might be better off not using PMAX at all.
      But i would start without any tROAS, see results & if you have to put a target ROAS in place

  • @rajnishkaushik8507
    @rajnishkaushik8507 19 днів тому

    Hi Ben,,,is there any setting in Pmax campaign that i want to show my ads only on google search...i dont want to show on gmail, discover, youtube...if have than plz explain

    • @undersun.digital
      @undersun.digital 11 днів тому

      I think in that case it would be better to create a Search Campaign, instead of pMax.

  • @narinhuseynli-qh3in
    @narinhuseynli-qh3in 27 днів тому

    great video thank you Ben

  • @maarhgguston
    @maarhgguston 2 місяці тому

    Thanks, Will check your website also!

  • @nikhiljdhv
    @nikhiljdhv 2 місяці тому +1

    Hey Ben! Can you make two new videos? One showing how to connect Google Ads to Shopify and another on how to run video ads specifically short form video Ads using Google Ads?

  • @PollutionKaption
    @PollutionKaption 2 місяці тому

    Thx Ben!)

  • @afsana2595
    @afsana2595 2 місяці тому

    Thanks

  • @GRFukorg
    @GRFukorg 2 місяці тому

    can you help me with a charity ads account in UK?

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  2 місяці тому

      Sure, we've got charity clients :)

    • @GRFukorg
      @GRFukorg 2 місяці тому

      @@BenHeathGoogleAds just booked a meeting with you

  • @davidellisgrowth
    @davidellisgrowth Місяць тому

    Great breakdown on Performance Max campaign optimization! We've seen similar results with our own strategies. How have you seen this evolve in 2024?

  • @sfz-lw2ps
    @sfz-lw2ps 2 місяці тому

    Hey Ben! How can I contact you?
    Can I get your email address?