Hey - your videos are awesoe and I have already subscribed to your "hangout page" for like-minded google ads enthusiast. I want to request that you create a video for conversion setup for e-commerce and lead gem. There are lots of info out there but its confusing. I also heard from one of your video that we shouldn't import Google Analytics Goals into google measurements that it will skew the data Please try to do a comprehensive video for Google Conversion Setup.
It is on the content list of videos to make. This is just a tricky video to make since conversion tracking can be unique each client case depending on their website backend.
Good stuff! What bidding strategy would you recommend for a branded shopping campaign? I'm running a script to exclude all non-branded terms, and I'm aiming to capture 100% real estate placement for shopping on my brand terms. Thanks!
Can you please make a video going more in depth on how to structure shopping campaigns. Like how granular or broad you should get based on the client your taking on since not every account/campaign build will fit every business
Not like you can with Search campaigns. For Shopping, AB testing Shopping Ad changes really comes down to more backend tracking (CTR, Conv. Rate lifts before and after changes)
Hi, i am running standard shopping with ROAS since march 2024 along with Standard Shopping with CPC maximise click. I am getting purchase conversions but it is not upto mark. Can you please provide some video in such strategies?
Hmm not sure what exactly you are asking...You have a few options: 1. Max Clicks and then you set a Bid Cap if you want to whatever Max CPC you'd want to pay per click 2. Manual CPC where you just enter at the ad group or keyword level what you want to bid per click
If I have a product "winter jacket" that is seasonal. When should I start my google performance max campaign? It's tricky because I need the data to start however it isn't buying season until the cold weather hits. Thoughts?
Review historical data of when sales start picking up for the product. If you have the budget then I start warming up seasonal products and seasonal campaign 1-month before sales start normally picking up. If it you need to be conservative then do so a few weeks out.
Great video. Easy to understand and not rushed through - thank you.
Glad it was helpful!
Chill , Thanks for this video!
Glad you enjoyed it!
Hey - your videos are awesoe and I have already subscribed to your "hangout page" for like-minded google ads enthusiast. I want to request that you create a video for conversion setup for e-commerce and lead gem. There are lots of info out there but its confusing. I also heard from one of your video that we shouldn't import Google Analytics Goals into google measurements that it will skew the data Please try to do a comprehensive video for Google Conversion Setup.
It is on the content list of videos to make. This is just a tricky video to make since conversion tracking can be unique each client case depending on their website backend.
Good stuff! What bidding strategy would you recommend for a branded shopping campaign? I'm running a script to exclude all non-branded terms, and I'm aiming to capture 100% real estate placement for shopping on my brand terms. Thanks!
If this is for your own brand terms then I would stick with Manual CPC.
The video is great, informative!
Thank you!
I'm interested in the query scope structure are you gonna release a video soon? Nobody talks about it, I've been waiting for it for years.
Yea optimization video should be done in a week or two. Working on it now.
Thanks ... I have only selected 1 product to start google ads, should i ad more products or i can run ads for only 1 product? Im running ads overseas
Can you please make a video going more in depth on how to structure shopping campaigns. Like how granular or broad you should get based on the client your taking on since not every account/campaign build will fit every business
Great video, one question. For the conversion goals - purchase. I only have phone calls, how can i get the purchase one? Thanks.
You would need to set this up.
Thanks bro for such a useful vdo, one of the best vdos on gads🙏🏽🌞... Can we do AB testing using shopping campaign? Thanks again 😊
Not like you can with Search campaigns. For Shopping, AB testing Shopping Ad changes really comes down to more backend tracking (CTR, Conv. Rate lifts before and after changes)
@@growmyads thanks dear 🙏🏽🌞
Hi,
i am running standard shopping with ROAS since march 2024 along with Standard Shopping with CPC maximise click. I am getting purchase conversions but it is not upto mark. Can you please provide some video in such strategies?
Thanks man for this
You bet
Thank you bro! I have a question. How to set your max CPC as automatic? Mine have to enter a number.
Hmm not sure what exactly you are asking...You have a few options:
1. Max Clicks and then you set a Bid Cap if you want to whatever Max CPC you'd want to pay per click
2. Manual CPC where you just enter at the ad group or keyword level what you want to bid per click
If I have a product "winter jacket" that is seasonal. When should I start my google performance max campaign? It's tricky because I need the data to start however it isn't buying season until the cold weather hits. Thoughts?
Review historical data of when sales start picking up for the product. If you have the budget then I start warming up seasonal products and seasonal campaign 1-month before sales start normally picking up. If it you need to be conservative then do so a few weeks out.
@@growmyads Thanks!
For ecommerce, how much should I increase or decrease bid on mobile or desktop? For ecommerce
Depends on performance. Check out my Bidding video: ua-cam.com/video/IKLR3z0dtgs/v-deo.html
My most successful ads are with manual CPC which is $0.01
Why don't use pmax?
ua-cam.com/video/i_YMgSCUSBo/v-deo.html