Ford slashes Mustang Mach-E prices for second time; adds LFP battery
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- Опубліковано 5 жов 2024
- Ford slashes Mustang Mach-E prices for second time; adds LFP battery
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#ford #mustangmache #evcars #evbatteries
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I’ve been looking at EVs for a long time EV6 was my first choice but the dealer added $10K to the sticker price. I saw ford going with the NACS and tried a Mach e, I liked it so much I bought the LFP premium 4 and it’s a wonderful car. Charges fast and should be charged to 100%. Good range. I can say is it’s built nicer and the interior is more like a regular car than a Tesla, also quiet and comfortable the ride is great. I’m glad I got it and at a really great price. No dealer mark up. Only the long wait. I just heard all the 23 premiums are sold out in the states. And orders for the 24’s will open soon.
I don't deny Tesla is King. But I want the Queen of EV and that is the Premium Mach E LFP. Safe, cheap and full bells and whistles of a premium SUV.
I was very looking forward to the mach e arriving in New Zealand, and well it arrived 2 weeks ago and. I test drove it. To say I was incredibly disappointed is an understatement, the base trim no has no electric seats to save costs.
Compared to model y it has no electric seats, no sun roof, no powered tailgate, worse autopilot, poor sound system, somehow worse interior quality. And costs $8000 more than the model y. I can live with a slightly worse car but this is too much. I can see why people choose Tesla and as shall I.
I was wondering about that. I just test drove a Y and loved the thing.
Too bad dealer greed will kill Ford..
Err…
They’re not sold by dealers…
@@johnscott4693 In the US? Are Mach Es sold directly? Interesting. That would be a clever move by Ford.
@@RasmusDyhrFrederiksen in Europe … but it’s coming everywhere. Current US dealer agreements prevent it is US. In EU if Ford works with (their independent) franchise dealers to agree a web price that illegal - as it’s price collusion. So the route is electric cars only, first. Buy 2030/35 dealers won’t be selling new cars here anymore. The states will follow (and Ford margins will improve by 20%)
After visiting 2 Ford dealerships I never want to go back again. The high pressure salesmanship has to stop. The car is beautiful but the dealers and markups are a hard pass
I stoped buying fords when I bought a lemon from them in the late 80,s… had to sue them to get my money back… In my opinion Ford is a HORRIBLE COMPANY…
That has nothing to do with ford. There are shitty salespeople worldwide. You can also buy the mach e online.
@22rsx you have to assign your pickup at a dealer. There are horror stories on dealers adding paint protection or other nonsense to markup the price even when you didn't ask for it. Again, hard pass. TESLA stress free purchase. Screw Ford for their dealers being such jerks
Same with Hyundai
Ok. So a few corrections for Sam. Ford is increasing the run rate for the Mach E to 210,000 vehicles this year, not 130,000. The low production rate (which I think Sam suggests) of 3000 for the first quarter is due to the changes at the Mach E plant. The plant is going to run three shifts (already implemented), and additional manufacturing space was added. As Sam points out, they also switched from Li NMC batteries for the standard range vehicles to CATL's Li FePO4 batteries which are about 30% less expensive. The Lightning gets the LiFePO4 batteries next year. Ford is chasing Tesla no doubt. They are at a cost disadvantage but fortunately for Ford (see their stellar, according to CNBC reporting, first quarter financial report) they have robust earnings from their ICE/hybrid and Ford Pro (commercial vehicles) to subsidize their EV development. In late 2024 their new battery and truck plants will come online in Tennessee and Kentucky. The Oakville plant in Canada is being converted to EV production (new EV Explorer) and should start sales late 2024 early 2025.
Ford manufactured 77,959 Mach Es in 2022 so going to 210,000 run rate this year is impressive. Ford is trying to catch up to Tesla, but it will take some time.
I'm not sure they can sell them. Ford, with their markups and pricing have burned a lot of bridges. They also had a lot of MachE big issues. They may be fixed, but the latest broken half shaft , high voltage contactor over heating, and rear seat belt issue seems to remain. The rest of the issues seem more temporary.
Why focus on catching up? Their focus should be making EV at profit
The Americans won't really buy into them until they can go over 300 miles and charge in less time.
A major problem is that Ford dealers are marking up the price of their EVs and crushing demand and creating a lot of bad will towards customers. Ford is powerless to prevent dealers in the US from marking up prices to insane levels and limit the number of MachEs they can sell simply based on price. Ford needs to push out as many MaxhEs as they can make to trend towards profitability but their own dealers are sinking them.
@@ChicagoBob123 You're correct. It will be interesting to see if they can sell all of the planned production. Earlier this year the waiting time on an ordered vehicle was 18 to 22 weeks and only certain models were available. Ford just opened up the configuration and ordering site again. Today they show order to delivery time as "varies".
The dealer "market adjustments" certainly are annoying. Hopefully as the production rate ramps up those will completely disappear. Personally, if I were in the marked to buy a car I would just refuse to pay such market adjustment and walk out the door. The time is coming when they will be begging people to buy a car. I think we all should respond to their proposed purchase price by responding "well of course there has to be a market adjustment down from MSRP equal to the one you were trying to raise the price above MSRP". The dealerships that charge market adjustments have built a bunch of ill will with customers. We all have long memories however......
i wait until Ev gets 600+ miles of range before i consider buying meantime hybrids with good warranty is the way to go for me 😊
Definitely different strokes for different folks. Does your hybrid allow you to drive only electric for a bit? Is the mpg at least 45?
I am waiting until an ICE compact vehicle comes up with a 50 GAL fuel tank
My understanding was that on a Mach-E Ford was losing $50K per $50K car. Assuming they can bring cost down on materials and by producing greater volume, can they REDUCE PRICES to customers at the same time and become profitable per car? I'll have to see it to believe it.
The range is still too low for most people..........
You would have to be a moron to buy a Mac E & pay more than a Tesla model Y.
The Ford has regular compulsory services. No charging network. Uses 30% more electricity per mile.
Eats it’s tires at an alarming rate & handles like a pig due to much higher weight.
Over the air updates don’t really work on macE whereas on Tesla your car improves every few months.
FSD potential and much better free autopilot is a value also.
Well said
As a long time Tesla S LR owner, I have to say I was stunned at how good the Mach E rides and handles. I think a lot of people will like the ride, solidness, and quietness of this vehicle. Few companies at any price can match Ford for NVH in the last 15 years. I'm thinking of adding a Lightning next year if they go LifePo. They still have a long way to go to catch Tesla (if ever), but they vehicles are stunningly well buttoned.
@@ohger1 That was my experience as well. I drove a Tesla at our local utility fair and the Tesla model y was certainly good but the Mach e ride and handling is better. I also like the dash layout better with a second display right in front of the steering wheel. Very quiet as well as John-Del pointed out.
FSD and Autopilot are banned here in Oz, and in much of the developed world as are deemed to be too dangerous. Even ex Tesla engineers say FSD is not ready for prime time.
Clearly safety standards are much lower in the USA.
@Nor Dic I own fsd in usa, very rural area and fsd adds much stress to the driving experience. Not sure how good it will get on hardware 3 =/ fingers crossed for hardware 4
Sam, when talking about EV's and US, and I don't live there so others who do maybe should comment, is highly influenced not only because of price but charging infrastructure. There are many horror stories there for travellers and non-Tesla cars, specially with from what I read, Electrify America. Tesla is the leader but lots of the reasons why they lead is due to the strength of their Supercharger infrastructure. If I lived there and needed to do some regular travel I today I would definitely buy a Tesla. Tomorrow, who knows.
Yea.. Elon knew this was a big edge that’s why he invested so much money in it.. the Man is a genius no mater what you think of him… Personally I admire him…
Range is important to us as there are no chargers nearby. Our Tesla is wonderful. Many of the others do not have sufficient range and charge too slowly.
ICE cars are far more advantages in America. Low demand kw chargers,
No level 2 charging for apartments and condominiumow owners, the Stanford study concluded home charging is a waste with greenhouse emissions and this changes to work charging and public charging. The reason prices are coming down is because the masses doesn't want EV's
@@Gregory-Masovutch ice cars are DEAD!
@@Gregory-Masovutch Totally disagree with your position. Even with all the problems you mention, the future is with EV's. The large problem in the US is partly created by lack of infrastructure today which can be solved with investment- The problem with the oil company lobby's and the political situation which exists today is a different story altogether. Most of those that complain today do so because prices are beyond their finances and this is very real. But prices will come down just like they do with all items in new technologies. When you have my age, and always an early adopter, you remember how much you paid to be in the first wave of anything: VCR, CD, DVD, PC, mobile phone - where do I stop..... The same is happening with BEV already when you look at where they are today vs 10 years ago. I don't own a BEV today and live in Europe and absolutely don't like the Tesla minimalism but prices are holding me back now yet. Live in ideal conditions with a large house with solar array on the roof so electricity free, fuel prices extremely high, and all without greenhouse emissions. For the last 6 months over 50% of electricity in Spain has been with renewables and because of this prices are coming down fast. People should stop drinkinking the Cool-Aid from the oil companies.
Ford said yesterday they are losing over $60,000 USD PER CAR this last quarter on their EV’s. This just goes to show how much trouble ALL legacy automakers are in trying to change to EV production. It will take much more massive economies of scale for Ford and others to make EVs profitable- something Tesla has already done. They are in deep trouble.
If people buy based on spreadsheets Mach E would not sell, but my Mach E makes me happy everytime I drive it. I hear people with little annoyance with their Tesla all the time.
I assume the CATL battery plant with Ford in the USA will give them the same advantage by sourcing the batteries domestically.
They can call it a Mustang, but it looks like a family car. Nothing sporty looking about it.
I would not want to buy a car from a company that loses $20K on every car they made. This car and maybe the company could not exist endlessly that way...
Old news that keeps getting pushed out by Sam.
actually, Ford are losing OVER $100,000 per vehicle! 😂😂🤣🤣
Still can't routinely charge a Ford Estupid away from home because of, wait for it, software issues!
The Mach-e is just not efficient enough to consider. Glad to see Ford is learning. The Mach-e still comes up short. Well I should say they were coming up short. Now Tesla is cutting more from the Model 3.
Tesla just cut the M3 LR range dramatically... It is a total insult, regardless LFP or not. Decreasing range, nope, not for me. I will wait. And where is that RWD LR? Tesla is too busy removing features and now range in what appears to be a race "down". Just sad, hard pass on the Tesla M3 LR.
They also can decontent cars. Tesla got rid of USS. Ford is now charging for the mobile power cord -$500
There are other factors than straight up price comparisons. Paint quality, fit and finish. Parts availability and service options. Insurance costs ding ding. Ride quality.
No it’s not…pricing is more than the battery. Ford has a long way to go. Hey 50% ownership, 50% loss or profit. 😂
So it didn't take long or that much for the Mach E to get close to Model Y specs. All I hear from Tesla perma bulls is there is no competition...we don't need to advertise. We'll maybe there is competition. So the Mach E doesn't have a few specs the Y has bit it also has a better looking interior and more of the options that ICE people are used to. ICE drivers like the horn, blinkers and buttons they are used to. They also like to have a moon roof and tons of colors and added options. Hmmm...maybe Tesla does need to advertise to get rid of some of the fud and to show a side by side comparison and why Tesla could be a better choice.
Hey Sam, any new news on the Tesla Semi?
Whilst I love Sam’s presentation, EV prices are not coming down. Specs, range etc. will continue to get better for all makers but the sticker prices are not coming down at all. I’d expect for the Mach-E the stealerships will continue to fleece customers.
I don't know why he persists in these bogus sales numbers when it is known that most E.V.'s are just sitting at the dealerships because no one will buy them. Mary Bara already admitted that people don't want the size of E.V.'s GM is producing.
Let's face it folks, the resale value of BEVs in the future will be crap. BEVs are likely to get better and better and cheaper and cheaper over the next 20 years. Let's say you hold your car for 10 years then try to sell it.... most likely you may not be able to get anything but the cost of the batteries out of it... the recycling value at that.
Today's cars will soon be like old battery drills that are 18v NiCd based. Almost worthless a few years later because the new ones are much cheaper and have much longer run times. You basically give them away when you are done with them.
ICE cars will be impossible to get rid of by then and you will probably have to pay a scrap yard to take them off your hands.
Oh and as to scrap yards.... what happens when no one is even keeping their old ICE cars going because gas becomes scarce? How do they stay in business when their inventory of used ICE parts becomes worthless?
The achilles heels of the Mach E is the interior space (boot size in particular....I mean that is why you buy an SUV over a sedan right?) being quite a bit less than the Tesla model Y, and the slower charging speed from 10% - 80%. Ford needs to shave off 10 minutes from that charge time.
It seems that their battery cooling system has issues causing the charging speed limits as well as limiting the GT model to only 5 seconds of full throttle. Tesla does not exhibit this behavior.
Ford needs to address these two critical things to play in Tesla's court as to sales.
Oh.... and tell your stupid Ford dealers to stop marking them up thousands of dollars!
If you think about it you should wait until the end of the year as they won’t have enough buyers to equal the output which in return liquidation
I prefer the ford interior. It has actual real buttons and a lot more user friendly
I have a Tesla S, and I hate the spartan like interior. I much prefer dedicated buttons but I understand why they are going that way.
@@ohger1 agreed but I don’t know why they are going that way. I honestly think it’s a lot more dangerous for all drivers.
@@22rsx The reason is that they can eliminate the switches and associated wiring. I hate it, and it is a safety issue in my opinion. With my old beater Mazda, I can reach over without looking and adjust my fan speed and temp without looking, or adjust the radio, etc. If Tesla offered a physical button option for $1000 they'd sell them out.
Right move, but not exciting. I really like this vehicle, but…….. This will be $90-100k in Oz, minimum. If it ever gets here.
We should never have been here now. We should have been here 10 years ago.
Especially because its ford, the difference between 220 and 250 miles of range is nothing. May as well say old model has 220 miles with no ac use, new model has 220 miles with ac use.
Test drove the id4, Mustang Mach e, and model Y and the Tesla is by far the worst I drove. Yes it drives really well, but you get nothing in there other than the screen. Even the next gen gonna remove the stalks like in the model 3 and call it "futuristic". The mach E is like a LUXURY car compared to a Tesla. If you buy a Tesla it's because you haven't driven other EVs
Not Real still too expensive !!
The inly thing bad about this vehicle its corporate greed
Saw new spec and mach E prices on another site. So new standard range lfp battery takes same space as old long range. This battery stuff is all smoke and mirrors. No meaningful advancement for years now.
Be careful, the deluded mob of E.V. fanatics will come after you for telling the truth. LOL!
Jai Hinduja. More EV makers could follow other international companies like Apple, Samsung etc. to pivot to India in order to produce competitive products for the humongous market.
Yea… this is old news… heard about it last week
You never seem to price in what (here) Ford offers ie. Dealers for repair & service, construction reliability vs Tesla (locked out? On fire? Electrical fault? etc etc).
None of the people I know that own Teslas need or want a Dealer, service, repairs, or imaginary lockouts / imaginary fires / imaginary electrical faults / imaginary etc etc.
@@beautifulgirl219 That’s great, but I deal in facts rather than hearsay. Accurate Industry data is shared, TGW DATA ( “things gone wrong”)
its such an ugly car
It is a crossover SUV. They are all ugly IMHO. Personal taste my man.
Actually all EVs are ugly.
Perhaps it's finally sinking in that Ford's electric vehicles are not selling , they are just sitting inventory. Why are people not buying them? Because most people do not want the problems that come with an E.V. ...the shortened range, the high cost, the rapid devaluation , and the high costs of re-charging them in the future when power rationing comes into effect ( like in the wind and solar state of California).
Problems with EVs? Not really. I have had my Tesla S for 4 years, and the only maintenance is a cabin air filter (which I haven't bothered with). No oil changes, no transmission service, no bringing my car to a public area to refuel it.. I don't even have to worry about catalytic converter theft. I plug it in at home and I have 300 miles range. I will never go back to an ICE car. And rapid devaluation? I can get about what I paid for my Tesla after 4 years and 60 thousand miles.
@@ohger1 All fine and good...if you don't really drive anywhere. But lots of people drive long trips. I happen to drive 500 miles to the nearest urban centre, and sometimes it's -35 degrees with a 40 mph headwind...that's why nobody here will ever buy an E.V. Btw, E.V. or not, you still need alignments, front end parts etc etc etc...and how about those mandatory upgrades from Tesla? An engineer I know from Silicon valley went to go to work one day...but he got a message on his screen that he needed to fork over $1500 or he couldn't drive his Tesla car...not sure which model it was. Then there's the poor build quality, electronic glitches of all kinds, some of which have proven to be fatal.
@@markanthony3275 No such thing as "mandatory" updates pr update charges unless it's an option the car didn't originally have. I think your engineer friend should get off the weed. As for suspension repair, that has nothing to do with drivetrain. But BTW, brakes last 150K miles on a Tesla. I'll probably trade this car in before it needs any service of any kind other than tires and maybe the 12V battery. And 500 miles to the nearest urban center? Do you carry cans of fuel? I never had any car with a range past 350 miles.
@@ohger1 My engineer friend doesn't do weed, and from reports I've read elsewhere, he's not the only one who's been hijacked. When I fuel up my the 50 litre tank in my Honda Civic I can get 500 miles as long as I obey the speed limits and the temp is warm. I work mining nickel for Tesla and GM in Northern Manitoba , Canada and it's almost 500 miles to the nearest urban centre...I can make it there and still have 50 miles of range left. One day this winter I'm gonna take one can of gas and try it on one tank. You do not and you will not see any E.V.'s where I live and work...and to believe that battery technology will improve drastically is an unproven assumption.
@@markanthony3275 The "reports" you read elsewhere were BS by EV haters - the same who claim EV fires are rampant when they are 10-20X less likely to have a vehicle fire than a gas car.
They dropped prices after they raised prices so basically drop it at a small rate
🫷 let them rust on the lot ,,,
Ford is most likely right behind Government Motors in bankruptcy filing 🤣👍🍻.