Essentially, this video tells beginner graphic designers: 1) Once you've matured your design for a bit, you no longer have to rely on gut feeling; 2) Where to find fonts; 3) Two questions to ask-- Do you want the piece to look established and classic or funky and modern? and 3.5) Do you want a serif or sans-serif font?; and lastly 4) A list of twenty-five fonts that are tested and true. ...But you haven't actually taught us how to choose a font. What design principles go into it? How do we know that one font from your list of twenty-five will be better for one project than another? How do we creatively utilize fonts so that the same font gives off different vibes from one setting to another? Not actually a useful video.
@@yourlandladysson6395 all this bullcrap is just grabbing your attention to buy his course…It’s the typical youtube designer/engineer formula. Everything they say you can think of yourself
I mean, he gave good tips for beginners about serifs and about how the feeling that the font conveys will change depending on the targeted audience. He could've elaborated more and shown more examples I guess. How to choose a font for your project: 1)consider the targeted audience 2) see if the font fits the 'vibe' of the company(old-time and fancy or modern and simple, serif or sans serif) 3) make sure it is readable (scale it up and down, type a bunch, you know the drill). 4) There is no "The font for this project", just choose one that fits the criteria. It is a useful video, but could've been better with more didactic examples imo.
My personal favorites: - Helvetica Neue - Lexend - Inter - IBM Plex Sans - Overpass - Baskerville - Barlow - Roboto - Playfair Display - Futura (I do normally use Google Docs)
Forgot I posted this comment but lately I've also been using Atkinson Hyperlegible I no longer like Playfair Display because a teacher I didn't like used it too much Univers and Frutiger are also really great fonts, but they're not freely available anywhere I often type
since this is a design channel I gotta talk about the what I'm calling, "painters tape blue" window frames in your office. gives the room an unfinished look. Especially against a stark white wall.
Im a big fan of using proven geometric fronts and modifying them. Cut something, merge letters, change corners. Small change can make a huge originality, especialy if it communicates with symbol and brand feeling. Roboto, Montserrat, Avenir, Azo sans,Raylway, Ubuntu, Anton. From serif and handwriting: PT Sans, Playfair (georgeus), Roboto Slab, Pacifico, Lora, Libre Baskervile.
Your channel has helped me so much in such a short amount of time. I've started a digital product shop and for some reason I knew my knowledge of fonts was the thing making my designs ehhh. I knew I needed a crash course in fonts so thank You!
As a junior designer i have clients that don't have enough budget for project let alone using 500-600 $ font. I think if you are beginner go with free fonts and try and test everything. "You can only really enjoy the expensive wine when you had tasted the cheap one" that's what i think.
I've been doing something vaguely graphics design-related professionally for about 4 years now, I have NO idea what I'm doing, I've been winging it this entire time. I figure now is as good a time as any to actually look into this
Thanks for the video. The feedback I would leave is to run your audio from your mic through a deEsser plugin to reduce the sibilance from the "ess" and "shh" sounds. The "s" sounds you make are pretty strong and they punch through a lot. Else, thanks for sharing the knowledge.
@Flux I’m glad your channel has gotten so successful. I’m not sure how I feel now... I liked your old content better than your new content though. I feel like it was less planned and less scripted. Maybe more raw? I don’t know. I still like your content but it just does not draw me in like you used to.
My understanding from studying fonts about 40 years ago is that serifed fonts are easier and quicker to read. People don't read individual letters they recognize entire words. Serifs make individual letters blend together and thus, faster to recognize the word. San-Serif fonts slow down word recognition and are thus better for headings and logos - because they force the reader to concentrate on recognizing the words. This has also been my personal experience and I find long paragraphs of san-serif text tiring while a good serifed font, like Garmond, on the printed page to be effortless to the point of being pleasurable to read. The introduction of computers has changed this because serifed fonts can suffer when viewed at low resolution. Nevertheless, with sufficient resolution I still find fonts like Georgia faster to read than any San-serif font. I prefer Georgia on computers because it is a little thicker and larger than the old standards of Times New Roman or Garmond. My work is technical, so I lean heavily towards conveying content. I don't want that to come off as condescending, I very much recognize the role and value of attracting and holding people's attention. It is just that as a technical person it is all about conveying difficult and complex ideas as accurately and efficiently as possible. Put another way, I write lots of equations and with Math there is no contest, serfied fonts are much easier to read and understand than san-serif fonts. I cannot help but also observe, the change in font preferences because of the computer age. Printed books with San-Serif fonts were and are still a rarity because they are difficult to read for extended periods of time. These days more content consumption is graphical or video replacing bulk text on computers and PowerPoint presentations, there has been a shift towards San-Serif fonts. OTOH, maybe it's just me being old and brought up with textbooks full of serifed fonts and it is mostly about fashion and brain inertia. Good video, BTW.
In my life time doing (amateur) design graphic, my go-to font is always be Bebas Neue or Lemon Milk. It's just effortlessly beautiful. Until I become bored with my own choice.
I really do appreciate your knowledge and process but two questions: are you using the word "font" and Typeface interchangeably? and secondly, can i request that you do an audio balance between your intro music and your voice? 3 times in a row watching your videos i have been accosted by your intro music. just a suggestion for a better user experience.
This is really helpful, Thank you for sharing. I would like to know once you done wireframe, how do you plan for UI design, how do you choose colors, design patterns, typography, iconography etc.
Thank you for an interesting topic. I recently started working as a designer and I am very happy to learn from you. You are doing a very good job sharing knowledge!
In 18 years as a designer I collected over 30.000 fonts on my mac but i still use only 10 of them most of the time 😁 Helvetica Neue and Akzidenz Grotesk are my all time favs.
Akzidenz Grotesk was my first one because it came with the photo typesetter I bought 2nd hand in the 80's. When switching to the Mac in the 90's Helvetica became the next favorite. I still use both because they are timeless designs with great readability.
Guess it's a matter of taste. For me it helps that he is speaking more slowly, clearly and taking the time to explain. This enables me remember all things he said. If have a harder time with video's that are at a higher pace. Usually at the end of those video's I still remember some things, but not most.
Thank you for great information. Usually I can spend a lot of time by choosing right combination of fonts. With sites that you mentioned should be faster. Could you recommend sites for less official fonts? For games sites for example?
Fantastic resources here my hangup of paying for fonts on non personal projects is the amount of time clients ask for changes and I ended up never using the font I paid for they always come in handy but I find it hard to justify on lower value projects.
i wrote a school book,subject book that goes like lesson 1 :, I),1),a) with text zones for tips and conclusions ..... for 12-16 years old kids i want to continue styling all the titles ,headers and text zones with fonts and colors and sizes and backgrounds for kids....iwant somthing simple keep students concentrate but not boared....but i don't know how to make it lokk good and atractive any help plz ?
I wish you made a little article about this stuff(same things but in written format). Hard to achieve as it is a youtube video. Very useful indeed Thanks!!
I always use Font Base for choosing fonts. You can create Folders etc. to organize them. For me its always faster and easier to do that than in Illustrator. I don't know why Adobe didn't already implemented such a feature besides on TypeKit
Thanks for this good introduction. Is portability of fonts an issue when you chose a font? Let me explain. If you chose a classic but reserved font like Helvetica when you use MS office. Can you be sure, that this document will be shown as it should on other platforms like apple phones or at other computers, if such a font is not free? Do the free font got a preference in this regard, so the computers and other platforms will download them by default?
I am a Science Fiction writer. I want to know what is the most used/successful Font used for this Genre. I am also a general Fiction story novelist. What is your recommendation for straight Fiction?
I've just watched your video & I would like to say a big thank you for those great tips. I am a computer engineer and I find some difficulties when I have to choose the "right" fonts for my projects. Thanks again..! :)
I am working on a project where the designer has used Graphik for most of the website. I have changed this to Nunito Sans so I can use the Google font. Do you think that is close enough?
I always check typ.io/ when looking for inspiration. It is also a great source of advice on how to use each font and how to pair it with others, plus you can see examples of the fonts in use.
Essentially, this video tells beginner graphic designers: 1) Once you've matured your design for a bit, you no longer have to rely on gut feeling; 2) Where to find fonts; 3) Two questions to ask-- Do you want the piece to look established and classic or funky and modern? and 3.5) Do you want a serif or sans-serif font?; and lastly 4) A list of twenty-five fonts that are tested and true. ...But you haven't actually taught us how to choose a font. What design principles go into it? How do we know that one font from your list of twenty-five will be better for one project than another? How do we creatively utilize fonts so that the same font gives off different vibes from one setting to another? Not actually a useful video.
Appreciate the effort, but have to agree with you on this one. New improved video please :)
You are right. Since they say every font tells a story I expected him to give us some practical examples
@@yourlandladysson6395 all this bullcrap is just grabbing your attention to buy his course…It’s the typical youtube designer/engineer formula. Everything they say you can think of yourself
Wish I read this first.
I mean, he gave good tips for beginners about serifs and about how the feeling that the font conveys will change depending on the targeted audience. He could've elaborated more and shown more examples I guess.
How to choose a font for your project: 1)consider the targeted audience 2) see if the font fits the 'vibe' of the company(old-time and fancy or modern and simple, serif or sans serif) 3) make sure it is readable (scale it up and down, type a bunch, you know the drill). 4) There is no "The font for this project", just choose one that fits the criteria. It is a useful video, but could've been better with more didactic examples imo.
My personal favorites:
- Helvetica Neue
- Lexend
- Inter
- IBM Plex Sans
- Overpass
- Baskerville
- Barlow
- Roboto
- Playfair Display
- Futura
(I do normally use Google Docs)
Thank you...it's been a good help
Forgot I posted this comment but lately I've also been using Atkinson Hyperlegible
I no longer like Playfair Display because a teacher I didn't like used it too much
Univers and Frutiger are also really great fonts, but they're not freely available anywhere I often type
@@onionymous okay..I watched in from Uganda and for am just a starter
@@onionymouslol that's actually a good reason to no longer like something
My process is very simple: I just close my eyes and let the force choose the best font for
me... =P
hahahahahahahahahahahahaha....I think I'll have to try that for a while as well
Haha I like that method 😂
Agreeee 😂😂😂
Ananda Matos oh comment is also written with eyes closed I think 😉
@@modernizemysite
..
since this is a design channel I gotta talk about the what I'm calling, "painters tape blue" window frames in your office. gives the room an unfinished look. Especially against a stark white wall.
Totally agree. But it looks like a shared office space like a WeWork or something. He was probably traveling
i know right? A plain black or dark green would look so good
I like them!
I love the new Intro! Feel calm, classic, confident and modern at the same time.
Im a big fan of using proven geometric fronts and modifying them. Cut something, merge letters, change corners. Small change can make a huge originality, especialy if it communicates with symbol and brand feeling.
Roboto, Montserrat, Avenir, Azo sans,Raylway, Ubuntu, Anton.
From serif and handwriting:
PT Sans, Playfair (georgeus), Roboto Slab, Pacifico, Lora, Libre Baskervile.
I can't wait for the day where every question has a well edited and well thought out video like this one.
For really technical web projects I recommend trying Inter UI typeface, it's like a middle ground between Roboto and San Francisco
Ou yea definitely! Inter UI is very nice.
Yes, I agree with you @kapis555
This is beautiful. Didn't know about Inter. And it's free!
Nice! Where can we find Inter UI?
Petey peter
Your channel has helped me so much in such a short amount of time. I've started a digital product shop and for some reason I knew my knowledge of fonts was the thing making my designs ehhh. I knew I needed a crash course in fonts so thank You!
You're very welcome. Glad we could help. 🙂
As a junior designer i have clients that don't have enough budget for project let alone using 500-600 $ font.
I think if you are beginner go with free fonts and try and test everything.
"You can only really enjoy the expensive wine when you had tasted the cheap one" that's what i think.
I've been doing something vaguely graphics design-related professionally for about 4 years now, I have NO idea what I'm doing, I've been winging it this entire time.
I figure now is as good a time as any to actually look into this
Thanks for the video.
The feedback I would leave is to run your audio from your mic through a deEsser plugin to reduce the sibilance from the "ess" and "shh" sounds. The "s" sounds you make are pretty strong and they punch through a lot.
Else, thanks for sharing the knowledge.
your english is really good for it not being your first language
THANK YOU SO MUCH FOR ALL YOUR VIDEOS AND SHARING YOUR KNOWLEDGE WITH US!!!
Hi!
Do you also consider if the font is widely accessible or installed on most computers or if you'll have to buy licenses?
Please make a video on fonts for typing some professional reports.
I get what you're saying about free fonts, but I wouldn't be shy about exploring them. I've seen some really nice free culture fonts before now.
@Flux I’m glad your channel has gotten so successful. I’m not sure how I feel now... I liked your old content better than your new content though. I feel like it was less planned and less scripted. Maybe more raw? I don’t know. I still like your content but it just does not draw me in like you used to.
thanks man Im making a movie poster and this helped me a lot!
My understanding from studying fonts about 40 years ago is that serifed fonts are easier and quicker to read. People don't read individual letters they recognize entire words. Serifs make individual letters blend together and thus, faster to recognize the word. San-Serif fonts slow down word recognition and are thus better for headings and logos - because they force the reader to concentrate on recognizing the words. This has also been my personal experience and I find long paragraphs of san-serif text tiring while a good serifed font, like Garmond, on the printed page to be effortless to the point of being pleasurable to read.
The introduction of computers has changed this because serifed fonts can suffer when viewed at low resolution. Nevertheless, with sufficient resolution I still find fonts like Georgia faster to read than any San-serif font. I prefer Georgia on computers because it is a little thicker and larger than the old standards of Times New Roman or Garmond.
My work is technical, so I lean heavily towards conveying content. I don't want that to come off as condescending, I very much recognize the role and value of attracting and holding people's attention. It is just that as a technical person it is all about conveying difficult and complex ideas as accurately and efficiently as possible. Put another way, I write lots of equations and with Math there is no contest, serfied fonts are much easier to read and understand than san-serif fonts.
I cannot help but also observe, the change in font preferences because of the computer age. Printed books with San-Serif fonts were and are still a rarity because they are difficult to read for extended periods of time. These days more content consumption is graphical or video replacing bulk text on computers and PowerPoint presentations, there has been a shift towards San-Serif fonts.
OTOH, maybe it's just me being old and brought up with textbooks full of serifed fonts and it is mostly about fashion and brain inertia.
Good video, BTW.
In my life time doing (amateur) design graphic, my go-to font is always be Bebas Neue or Lemon Milk. It's just effortlessly beautiful.
Until I become bored with my own choice.
So well explained, thank you!
Completely in love with the intro at the start🔥 Fantastic!
I really do appreciate your knowledge and process but two questions: are you using the word "font" and Typeface interchangeably? and secondly, can i request that you do an audio balance between your intro music and your voice? 3 times in a row watching your videos i have been accosted by your intro music. just a suggestion for a better user experience.
I really learned a lot from your website! Pls keep going on, appreciated,
This is really helpful, Thank you for sharing.
I would like to know once you done wireframe, how do you plan for UI design, how do you choose colors, design patterns, typography, iconography etc.
Sketch is a big help for software to use for design and they have a lot of Sketch assets out there.
n i
Thank you for an interesting topic. I recently started working as a designer and I am very happy to learn from you. You are doing a very good job sharing knowledge!
For body text, I usually always pick Lato, Roboto or Arial. For coding, always Consolas. Comic Sans and Papyrus are eternal classic.
Comic Sans should be classified as criminal.
In 18 years as a designer I collected over 30.000 fonts on my mac but i still use only 10 of them most of the time 😁 Helvetica Neue and Akzidenz Grotesk are my all time favs.
30.000 of Memory Sucking Vampires. I'm going to make a go-to list and just use those, make life simpler.
Akzidenz Grotesk was my first one because it came with the photo typesetter I bought 2nd hand in the 80's. When switching to the Mac in the 90's Helvetica became the next favorite. I still use both because they are timeless designs with great readability.
My problem is that I’m overly dependent on Helvetica Nueue.
The basic two qualities: Being readable and having a right vibe for the project.
Choosing between all-timers fonts vs something new and creative. Than serif vs sans serif. Thanks!
1.𝕆𝕦𝕥𝕝𝕚𝕟𝕖. 2.𝙎𝙖𝙣𝙨. 3.𝓈𝒸𝓇𝒾𝓅𝓽 4.🅒🅘🅡🅒🅛🅔. 5.𝚃𝚢𝚙𝚎𝚠𝚛𝚒𝚝𝚎𝚛. 6.𝕲𝖔𝖙𝖍𝖎𝖈.
Thats 𝐹𝒶𝒸𝑒𝓂𝑜𝒿𝒾 𝘬𝘦𝘺𝘱𝘰𝘢𝘳𝘥
Thanks man. Really informative video
I watched this at 2x the speed and it still was paced too slowly . . .
It is friendly and helpful for foreigner. I love this pace! :D
UXSpecialist I hear you, the first few mins can def be cut out completely. Some good points but whole vid should be downsized
Guess it's a matter of taste. For me it helps that he is speaking more slowly, clearly and taking the time to explain. This enables me remember all things he said. If have a harder time with video's that are at a higher pace. Usually at the end of those video's I still remember some things, but not most.
Thank you for great information. Usually I can spend a lot of time by choosing right combination of fonts. With sites that you mentioned should be faster. Could you recommend sites for less official fonts? For games sites for example?
Don't be fooled. He's just cutting corners. There's no substitute for spending all month going through 2000 of your fonts again.
Fantastic resources here my hangup of paying for fonts on non personal projects is the amount of time clients ask for changes and I ended up never using the font I paid for they always come in handy but I find it hard to justify on lower value projects.
Its baffling how there are very few videos on Emphasis of selection of Fonts. Choosing fonts is the biggest challenge in any graphic or web design.
i wrote a school book,subject book that goes like lesson 1 :, I),1),a) with text zones for tips and conclusions ..... for 12-16 years old kids i want to continue styling all the titles ,headers and text zones with fonts and colors and sizes and backgrounds for kids....iwant somthing simple keep students concentrate but not boared....but i don't know how to make it lokk good and atractive any help plz ?
I wish you made a little article about this stuff(same things but in written format). Hard to achieve as it is a youtube video. Very useful indeed Thanks!!
Very informative. Thanks
Something i know but forget with the time, thanks!!
Thank you that was super helpful!
Thanks that 25 classic font list will come in handy 👍 I normally just scroll through my massive font list in AI so this will save me some time!
I always use Font Base for choosing fonts. You can create Folders etc. to organize them.
For me its always faster and easier to do that than in Illustrator.
I don't know why Adobe didn't already implemented such a feature besides on TypeKit
@@johnson9768 nice cheers for the tip 👍👍
Use a font manager to categorize/subdivide your available fonts which also allows you to turn them on/off as needed per project.
Can I find them in Microsoft word or 3d paint?
Thanks for this good introduction. Is portability of fonts an issue when you chose a font? Let me explain. If you chose a classic but reserved font like Helvetica when you use MS office. Can you be sure, that this document will be shown as it should on other platforms like apple phones or at other computers, if such a font is not free? Do the free font got a preference in this regard, so the computers and other platforms will download them by default?
Amazing video! Helped so much! Thank you!
thanks for the video, your new intro looks great !
Gilmer is a new typeface and looks very nice. Chris Do has a nice typeface list btw.
link?
@@cliffme6310 twitter.com/thechrisdo/status/583747116507365376
@@cliffme6310 www.behance.net/gallery/69045977/Gilmer-Typeface
Love the new intro
6:50 you just made a begginers mistake by saying that, a free rip off of a paid font is also just as readable......
This was pretty useful, thank you so much!
You are a great researcher , please keep posting such perfect videos which are really helpful in decision making.
Would you use a Script Font casual on the first letter of the name and the rest of the name is in Sans-Serit Font bold?
Tuyệt quá, giọng Phúc ấm áp quá
Thank you for sharing this valuable info 👌✨😎
I know this is a old video!!! What would be a good font pairing for a Taekwondo clothing brand?? Please someone answer my question!!!!
May I know what typeface do you use for the title "DESIGNER MIND"?
love your style!
Bravo! and I get your window frame design! Part of your brand colors, Keep the amazing work in teaching us!
Which font was used for "Designers Mind"?
Truly awesome and super helpful video, thank you for the tips on how to approach typographies!
so much value
Hey, Ran. Thanks for this. Big ups. Could you please do a video on managing multiple projects.
Great Video! I think that this is very helpful for content creators of all kinds, regardless of if they're focused on video, design or animation.
I would be grateful if you could make a video about capitalization and small letter.
thanks for the suggestion! 👊
@@FluxAcademy For example, can I use capital letters? "the name is not an abbreviation"
I am a Science Fiction writer. I want to know what is the most used/successful Font used for this Genre. I am also a general Fiction story novelist. What is your recommendation for straight Fiction?
Adobe garamond is perfect for fiction, it is the best font ever
So, how?
Needed this. Thanks
I've just watched your video & I would like to say a big thank you for those great tips. I am a computer engineer and I find some difficulties when I have to choose the "right" fonts for my projects. Thanks again..! :)
thank you sir
Great Video!
I am working on a project where the designer has used Graphik for most of the website. I have changed this to Nunito Sans so I can use the Google font. Do you think that is close enough?
Great, thanks!
why u didn't show how to chose font someone didn't know english
me
Dafont ain't free for commercial though!
Subbed thanks for the insights
Go to The Pirate Bay and download all the fonts you like.
Thank you, so useful
it s been a while since last video i watched your vids i like the new intro
you work for youworkforthem
thank you
I've been binge watching all your videos I have a question, do you work on weekends?
wework office?
Where can you find the classic fonts at reasonable prices to purchase? TY
Great video by the way! 👊😉
@maddog58 try Adobe Fonts or Google Fonts or just Google the name of the font and see if it comes up for free
FontSquirel and FontFabric have a large database and offer monthly introduction discounts. Subscribe with your email to get the notifications.
what the hell u chose the parallel logo for the team
segoe ui is one of the best fonts
as a stop-gap to remove colored emojis, yeah (best way yet, completely edit them out using font software)
This typface has nothing special, it's ordinary, boring
TNX it is useful
5:50 font mood library of pot ways can use saem font
I always check typ.io/ when looking for inspiration. It is also a great source of advice on how to use each font and how to pair it with others, plus you can see examples of the fonts in use.
Frutiger is so good that it appears twice at 03:57
youre telling me a famous designer is a guy who made a red text in a premade font and called it a logo????
What about the iOS apps?
thanks bro
👊
It's paced perfectly for me
Hey why don't you launch your Udemy course
Paid fonts is the most annoying thing for me, I specially like Helvetica but it's a paid fonts and I'm a new UI/UX Learner
nice sharing bro
I hope the heavy metal bands are seeing this video
helpful