360 Record Deals Explained: The Good, The Bad, & The Ugly
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- Опубліковано 5 січ 2017
- What Are 360 Deals, and why are they becoming the norm in the Music industry...More below
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If you are looking to get signed by a major label in 2017, the 360 Record Deal is probably the type of recording contract you will be signing. In this vlog, I discuss why 360 deals are so popular these days, The good, bad, and ugly parts of 360 deals, and what artists can do to protect themselves during negotiations.
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The crazy thing is...there is so much info out here, artists will STILL sign a bad deal....I blame the artist for not doing their research.....4080 RULE NEVER CHANGED. RECORD COMPANIES BEEN AND ARE STILL SHADY
JPREZ75 yeah a lot of it is the artists are too quick to sign and not doing their homework, appreciate the view and sub!! Thanks for watching!
JPREZ75 what's the 4080 rule? This is actually a really good video and it finally explained things in a simple way
@@JasonOsbornePhotography do you think we will see any reform in the industry? And will artists who get hot on their own merit start to "get smart" and run their own operations
D Mac unfortunately no because the gate keepers don’t want to change how the business is done because it works for them so well. Artists who get hot on their own merit are far and between because typically a label is needed at some point. But artist can change how much they are taken advantage of with education, knowledge, and patience not willing to sign at the first deal and tiny bit of money they are presented with.
@@JasonOsbornePhotography thank you for the reply. I enjoyed and feel more knowlegable after watching your vid
It's crazy how contracts are legal.YES there legal because you signed but there should be a law of what percentages of who gets what,like a limit or a low of who gets what.
Eddie Palomares unfortunately there really isn't any regulation to protect the artist, the more you know the better off you'll be
Jason Osborne I don't even think Hollywood has any deals close to this for there new talent or pro athletes for that matter.There all new stars so why do record company's feel entitled now to what the artists do that have absolutely nothing to do with music.Yes,$$$$ but is it because the Major record company's are a dying breed now?
Hollywood def has deals that are similar especially after a movie comes out, better believe the studio gets a cut of anything that has to do with the movie, sometime the actor gets no back end payments from DVD sales streaming etc...athletes might not have the league in their pockets when it comes to outside endorsement but usually leagues restrict the public use or wear of certain gear or items due to the contracts you see the league having with endorsers, for example NFL players are only allowed to wear Nike gear and can be fined for wearing anything else on the field. Record companies implemented this because yes they are a dying breed and music doesn't sell the way it used to, so if they invest in an artist they no longer feel that music is what they need a cut from, without them they would argue the artist wouldn't be able to land the other deals outside of music...which can be true in some cases.
The only crazy thing about a"crazy"contract is the one who agrees to sign it.
Eddie Palomares ITS CALLED NEGOTIATION.. IF SOMEONE DUMB ENOUGH TO SIGN A BAD CONTRACT WHY SHOULD THAT BE ILLEGAL?
You did a great job explaining the ins and outs of the 360 contract. Continue to strive and be great... RFK- WayWay
I was looking for a video explaining a 360 deal in simple terms and you delivered! Thanks for the breakdown.
It's a lot of social media exposure now. Staying independent may be the greatest choice. Chance the rapper did it without a 360 deal
Are you rich?😶
@@yuhgotcheeze1061 you say that to say what🤔
@@iamrashadfox2970 it's easier to say when u have the help from family n a good job working at the end
@@yuhgotcheeze1061 yea that's true. Alot of people don't go that route you have some that will do anything for the easy way out
@@iamrashadfox2970 yh bro n its hard
solid info man. dropped a like for that and jack.
Thank you for sharing. Crazy how things have changed.
thanks for watching !
Excellent information. I hope the upcoming artists check out your video. It will save them a lot of time , money and headaches
FANTASTIC VIDEO. You rock, dude!!!
Great video bro, This was highly appreciated 💯💯💯! (Peace & Light) ✊🏾☝🏾🕊
Great vid! 🏆
Excellent advice .
Thanks Man Good Tips
Good job bro 🤘
Very informative!!!! Imma subscribe💯
Appreciate the view and sub thank you!
Great video bruh. Thorough information, you are appreciated.
No prob happy new year!
360 deals seem fair to me, if your goals are more in line with mass fame. The Music industry is a business just like any other, it's there to make a profit. Also record labels only cut into revenue from entertainment with a 360 deal, that means income from other sources such as real estate, and investments are not included.
Great content
Good work
great job jay
Mike Katz thanks 🙏🏾
Greatttt info...greeetings from Chicagi .now i know what to do when im offered a 360 deal . thank u
You'll need to be a @ least 30 degrees up that ladder just to be considered...
Yeah I appreciate you
like your style - yes helpful
Excellent.
Big help fam
Do you have a video explaining whats the beat type of contact/ deal ?
Ok definitely I would need that
i really like this video!!!
I appreciate the view
Spot on....Facts
Dope vid
Whats up! So Ive been researching this question... By singing up with BMI or ASCAP, does that mean you dont own your publishing anymore after registering your music with a P.R.O.?
Hey, thanks for stopping by...in regards to your question P.R.O's are simply the organizations who go out and look for your publishing money. When you license a song and register with a P.R.O whenever that song is played on the radio, commercials, a juke box in a diner even....the P.R.O's are the organizations that go out and collect that publishing money for you based on the split percentages you put in when first registering the work. So you still own your publishing, they just find the money you're owed for it.
I subscribed
Hey bro can you make a video on how to trademark your name
Nice intro
Good content. What is your background in the music business? What would you tell unsigned artist who are in negotiations with independent companies that want to do a 360 deal??
JS_Vocals I’ve been a producer for over 10 years working with mostly independent artists, interning for Dreamville producer elite for 2 years, I would be wary of signing a 360 with a Indy label. Most Indy labels can’t offer what the big labels can, so unless you’re getting a fat advance from the Indy label I’d steer clear and really pay attention to what the label says they can do for you that you that you can’t do for yourself. I can’t see a reason why Indy labels would need access to your revenue streams unless they are investing heavily into you.
Jason Osborne So if TDE or Dreamvillve is interested in signing me, stay away from them because they don't have the same type of funding as a major label? But if they were to come to me with 1.5 million or something like that then that's okay depending on my contract?
🤔
Hey man I have a question . As a upcoming artist in 2018 what do u think I should do to start off a career? should I just upload some tracks on UA-cam or SoundCloud? Nice vid btw
Tfguytdddtyh Vgg Uujgdetu focus on your social media and content, I’d suggest having a solid five songs ready to go before posting on social media. Post where your biggest audience is, SoundCloud is good but if you don’t want the label of being a “SoundCloud rapper” then I suggest UA-cam
Great video thanks. Question: my friend's deal says that all his songs will be considered work for hire and the rights will belong to the company. They also want to a 50/50 on co-publishing and 75/25 split for non co-publishing ( 75 for label and 25 for him). Also, this labels is brand new spearheaded a by a songwriter who was a one hit wonder. They are not offering my friend an advance. Is this common? Or is this 360 th3 devil?
Princess Daiz all depends on what is considered co publishing, asking a lot for no advance given, what are they offering to make him want to sign
Subbed because you said converse... English seems to be a lost fukin art. Thank you. Excellent video ...well except the camera being a little blurry ;) #djrtnyc
Appreciate the view and the sub! Thank you
really interesting, thanks, im talking with a breddren in Cameroun who is wondering about the record deal hes about to sign, all looks good a part from royalties, 93% and 7%... is that abusive or normal?
All depends on how much that advance was and the leverage he has
@@JasonOsbornePhotography 0 advance... this is in Cameroun. We want to sign a contract only for one album not for the artist to be controled by the label... do you have any models of contracts to share for this end, producing only one album with a producer... nothing more.
I'm from cameroon too and this is NOT Normal. He better signs a distribution deal.
my dog!! LOL!
Generic phase 6 formal u suppose to make a page that makes u different from the other not copy
What Do you think? Leave a Comment Below!
This video is very important, I tell my music making friends not to sign to a record label
IMO you don’t need a record deal in 2020. If your music blows up online, start touring right then and there and keep promoting yourself. Distribution deal at most. Bet on yourself and trust the process
What’s better than 360 deal ?
Distribution deal or a 50/50 deal.
JK SEZ: Jayo; aaaa-yo!!! Love your videos. Keep it up!
360 deal?! Survey says... BZZZZZT!!! NO WAY! If I do a deal; I say publishing; performance; mechanic rights is mine; my intellectual brand and name is mine... I do all my shizz myself... commercial/walk-ins? Mine too! I just don't like 360 deals at all... I remember Ricky Bell of NEW EDITION in an #VladTV interview; they worked real hard; sang all their songs; kept touring... all they got was $1.87!!! HELL NO!!! I REFUSE to be screwed like that... NEXT!!!
Scary
Hi jay, this question might come across as a bit of a stupid question but anyway why do they give such big amounts of money out and make it so they can just take it back off you? Isn't that a bit pointless?
Good question actually, the answer is this...ROI return on Investment, their hopes are that if they can put 250,000 into you as an artist you will bring them back double and sometimes triple that amount during the contract duration. But if you dont hit they shelve you and the funding stops, and once your advance runs out you pretty much are working just to pay back what you owe, then you either get dropped or they give you a even smaller budget to work with as a second try...
+JayOPro (Musical Medicine) interesting.. So if you hit that target do they continue to support you fully and then the big sums of money become the artists (they can't claim it back)?
well it depends on the contract you sign really, in this instance for a 360 deal you could do really well and make the money back that they gave you for an advance, but they still may be entitled to a percentage of your other revenue streams, sometimes that percentage is reduced once the advance has been paid back in full but in other cases its not. The only difference is that the artist will start to see money from album sales where as they dont see a dime from album sales until that advance is made up
+JayOPro (Musical Medicine) so the artist will only start to be getting paid once they have paid back the label, if the labels are actually just wanting the money back from you couldn't the artist just save as much as the advance and then pay that back?
Correction the artist will only get paid from their music once they have paid back the label, they still get paid from touring, merch, endorsements etc...so yeah they could def save up that 250k or how ever much and pay the label back, but typically new artists don't. Seeing how their advance usually is what gets their new life going plus recording costs etc...and a lot of the times the label puts expenses for the artist against them, that amazing video you wanted to shoot in the islands ? Cool, but that cost 80k to make, add that to your tab..
U Tube star 15 year old Angelina Jordan just signed with Republic Records in November 2020.. Her manager made a public statement that Republic Records promises to do a "Major Universal promotion of Angelina as their top priority new Artist. here it is May 2021 and Republic has not even got her any radio time for her new songs "Million Miles, or 7 Th. Heaven.. She just recently came out with a cover song of Adele's "ALL I ASK" which is fantastic. These video's are only seen on her official channels, and dozens of reactor channels. People are wondering if Republic is holding off on promoting her to save money until her Debut album comes out this summer. What is your opinion as a expert in the music industry?
In my honest opinion they prob don’t know how to push her currently against the other singers in the same genres that are coming up with poppier songs that can be danced to on tik tok. She’s still fairly new as a artist and with Covid shutting down touring and public appearances they are prob waiting till the country opens up completely so they can get her on the road to be seen in person. Her singles that you listed have decent viewership on UA-cam but nothing that will really make a label go crazy to push her now. The labels are still doing their job besides not having her on radio, they have those songs out and official videos out for them as well, those aren’t cheap.
The almighty dollar 💵
So, the artist is getting scammed be the owner of the record label.
The business model of the Label is parasitical and usuarous on the artist.
Think 50 Cent / Young Buck ...
And yes you're correct... its parasitic
👍👍
They need to change that law
Even the dog knows to nope out.
all you guys saying there should be laws against bad deals.. no there shouldn't be... there should be fairness and agreement.. people should be smarter than to sign a deal that makes them do all the work and only receive 4-8% of everything... many are to dumb or poor to know better and they see a 6-7 figure deal and take it without hesitation, not realizing how horrible it is... let the fools take bad deals so the smart ones can do better and learn from their mistakes... maybe a company will come along one day and do it right and make everything in the favor of the artist and it will be a fair deal... a contract in favor of the artist. all these bad deals do is give us an example of what to do and not to do...
If you're good at the business side of things you won't need a label
Jason Osborne dm meeee!!!
fuck it imma sell my soul lmao i will be a slave for 2 years remember the name „Just A Kid Evolving !“ i wanna heal the people with frequency programming
Does it mean you sold your soul, or is that a bigger record deal.
There's nothing good about a 360 deal
360 is only fair these days with the way the game has changed, most of you up and coming artist are stupid and arrogant and broke so just remember that. The competition is also at an all time high so you are better off quitting music and working at Mcdonalds. Less money is being made off sales, most people do not buy these days so 360 is the only way. As an independent now who worked at the big 2, Warner & Universal, we made you fools, we are dropping 250k into you and guess what, personally I don't give advances with my label or commit to a budget, my knowledge, my connects, my producer experience and my audio engineers are your advance and if you have no social media, no songs ever on radio, nothing, you might end up paying me an advance. I have seen so many talented people who had great opportunities walk away from it because they wanted the entire pie, think greedy, get bad advice and they are all working at White Castle burger or living broker than a joker. The game has changed young pups so stay fed or let your career stay dead.
True
Robbie Ray exactly
What’s the beat in the background
Old beat I made back in the day.