why do people want to throw away clothes instead of passing it down to friends and family? Is this what fast fashion truly is? Im old fashioned that way lol
@@MaratFord I've wondered that too. In my family we tend to donate to charity shops / goodwill. I imagine there's a psychological element to asking if friends and family want a hand-me-down, so it might be easier or less embarrassing to just throw away.
@@JohnSheppardEwTube Thanks John! The most difficult aspect comes from the fact that Zara is, by and large, doing well. It makes my job more challenging because, to broad audiences, a company that's "basically fine" isn't always as exciting to read about as a company that's on the brink of collapse or preparing a landmark IPO. So I wanted to make sure the story we told had an implicit and obvious reason to exist, which was (in case it actually wasn't obvious): here's a successful company you've heard of, but with a fascinating business model you may not have, and it's facing mounting challenges it'll need to adapt to in order to maintain its track record. The unexpectedly fun part was probably going out to Zara's headquarters to film all the on-location and in-office footage you see in the film, such as the photo studios and designers at work.
Could you elaborate more on the ways brands like H&M and Zara have adapted to Shein and Temu - and particularly how they plan to compete with them? Especially amongst the youth
Hear me out im not advocating for zara or any other fast fashion conglomerate but what I'm saying is whenever i see these type of videos/articles it's hard not to think the so called "luxury brands" are behind them, because while i agree that fast fashion companies produce low quality products that damage the environment but one would argue that nike, adidas and other similar brands produce at similar quantities, using cheap labour also causing harm to the environment. They have somehow managed to escape the "fast fashion" status branding themselves as sports and lifestyle but my thing is they are dropping new products every other day so contrary to what they want us to believe the world does not have a fast fashion problem we have a consumerism problem
European brands are doing a lot of manufacture innovating and waste recycling. Zara is manufacturing in Europe a lot too- in Spain, Portugal, Bulgaria, Turkey.. they are way better than Shein...
@@leoprg5330 true that but my point was these fast fashion conglomerates get all the hate as if they're the only ones polluting and using cheap labour but we all know that there are high fashion brands which practice these methods
I agree with you. I am a millennial, and l grew up in an economically thriving african country. We had means but l remember my mum teaching me how to darn my socks and clothes when needed. When the toothpaste tube was almost done, we would cut it up and reach to the bottom coz there was plenty there. And l need to repeat, We were not poor ! But now, as an adult living in Europe,my coworkers laughed when l cut my hand cream to reach the cream at the bottom. I quote,'That's granny behaviour'. I felt bad, but l think that maybe we should go back to those granny behaviours. Sew, hand wash delicate items and buy less.
I was born in a family that also taught me to take care of things that we have, I also use creams, etc till the very last drop. For me was a surprise that not everyone does that, it’s so easy, why the show off? They think if they buy cheap cloth and often they get closer to “being rich” or seem rich infront of their friends/colleagues?… everything starts with a family!
How is it entirely the fault of ZARA and H&M to dump your clothes after wearing them for less than 3 months? ZARA's quality for their pants, jackets, and most items is fairly good and I have clothing from them that I've worn over a 100 times in 5+ years! If you're the sort of person who watches fashion "influencers" and their "haul" videos and feel pressured to update your wardrobe to the very latest... that's on YOU! Consumers are to be blamed.
I agree that customers are to blame, too. But those stores promote fast fashion and are partly to blame. And no, i dont follow annoying influencers or buy fast fashion.
I remember the Zara case from my master in Supply Chain management. What distinguished Zara is its unique and innovative way to manage their supply chain. They rely on outsourcing for the “production baseload” and use owned plants to produce low volume items: this approach gives them flexibility while also enjoying high economies of scale with their suppliers
I’m not one of those shoppers who discarded their clothes every now and then. And Zara definitely has trendy designs but their quality has deteriorated since the past few years, now I stick to Uniqlo since the quality is way better.
i die every time i see people saying uniqlo > zara. it only takes a couple seconds to know the only reason uniqlo's clothes last longer is their use of polyester. u can find 100% cotton in uniqlo sure but most of their items are polyester garbage. they both are on the same level.
@@arisbonyadirodriguezUniqlo has standard stuff you can go back and buy again and not be fooled that the quality has worsened. Zara is just too much odd designs if I don’t see what I like immediately I leave. HM bad design and bad quality. Never can find anything.
1:26 It‘s not about that one can’t afford luxurious brands (or even ‘mid class’ fashion) it’s more about that I don’t want to participate in paying a mark up of 500% just to wear a ‘brand’ with almost the same quality and optical design. Zara opens the possibility to a brighter customer base! However, it is just then fast fashion if the buyer to decides to wear it only a few times!!
I've quit shopping at Zara for over a year, maybe two, and I don't miss it at all. Disposable clothing should be collectively shunned. Quality and longevity is what I look for now as I purchase fewer and fewer pieces.
Boycott by COMMUNISTS against capitalism. Same with McDonald's, and any company that represents capitalism. What you are missing is the truth, and repeating manipulated ideas from communists.
Have a look at the labels in the clothing , a lot of awful polyester blend, or 100% polyester Or you find very similar products, one is 100% cotton at a slightly higher price point and the quality shows
Zara used to be good but nowadays when I walk in it’s entirely artificial materials like nylon or polyester, and as anyone who knows anything about clothes knows, anything artificial is infinitely worse than natural fibers
Zara‘s popularity is declining, their price is low but not cheap, in recent years the quality went down fast. You even can see differences in the same products because they are produced so fast There are better options out there. Fashion company’s who are successful in the past rarely are in the future, fashion moves on, look at Gap or Abercrombie (now they are having their comeback)
@@smallpeople172 what if you are diabetic and need artificial insulin? That statement is ridiculously black and white and not helpfully in any manner. I bet you've probably bought hundreds of artificial things over your life span, and didn't realize they were artificial.
To me Spanish Mango is new Zara - quality and style wise. From Inditex group Massimo Dutti is much better than Zara who is now too fast fashion. Or new Abercrombie and Fitch in USA, maybe Aritzia..
Zara was not always like this. I own a Zara leather jacket that I bought in the late 90s and still wear to this day; excellent quality. Come the early 2000s, quality went out the window and the business model became selling cheap clothes that will disintegrate in your washing machine the second time you wash them. They lost me.
well same thing is happening to Chanel bags. They fall apart within days in todays world. 2024 is the year of quality across all industries collapsing, just look at hollywood
I stopped buying Zara since 2013. I used to love Zara so much because of their designs, it was like high fashion appeal for a more accessible price until one day I realised that these clothes that I love and became attached to don’t last long, they break and fall apart so easily. So why am I becoming attached to these garments for a short amount of time and there was once I bought a blazer from there and it didn’t sit properly NEVER AGAIN since then….. until I found a sexy sage green flight jacket in TK MAXX and that was the only thing I got from Zara in a decade
How to game the Zara system to achieve the best quality clothing that lasts years. Natural fabrics only ✅ Made in Turkey ✅ Basics over trends ✅ PS I'm a regular dude, so couldn't care less about trends.
I would say "originality over trends". I used to love Zara for their fun and exciting designs that no other stores were making around 2013, but they've long lost that touch.
Zara’s pricing in Switzerland and the UAE is much higher than in Spain or Greece, sometimes nearly double. Even with the higher cost of living in these countries, buying from a fast fashion brand at such a premium makes you think twice. I love their designs and have kept some of their pieces for many years, but the difference in price really makes you question the value.
Overseas brands are always marketed as premium brands whenever they enter markets in developing countries. Got to Vienna ( and Holland actually) asked for a Heineken, I was told that is soap water, I can try any of the hundreds of proper beers on offer, but as you know Heineken is marketed as a premium larger in SA
Hi, would be interesting to understand social media, especially Instagram's impact on fast fashion and the environment. Influencers buy cheap clothes for photoshoots never to be worn again. And every post they feel the need to wear something new. Personally, i think this has a huge negative impact (social and environmental), but would be interesting to have some data behind it. Great videos. Thanks!
Zara offers great designs, quality and variety, for a reasonable price ( yes, it used to be better, like other brands: H&M for instance). that is what people want. right after fashion weeks are over, they get the best trends and reproduce in their designs even before those luxury brands make their pieces available to their clients. is it getting our of control? yes.
Zara's success lies in its logistics and distribution strategy 🔥 Discover how they adapt quickly to trends and dominate fast fashion at 4:10! 🚀 But can they stay ahead with rising competition from Shein and Temu, and the growing environmental concerns? 🌍 Find out in this video! #Zara #FastFashion #Shein #Sustainability #RetailRevolution
Don't blame Zara! Blame the customers who throw away their clothing on a regular basis! I cherish my Zara outfits! The quality is excellent! Therefore I don't throw them away!
That's the thing the quality is awful. There's a huge difference in quality with clothes from even 5 years ago, not even talking about the older ones. Brand new zara clothes feel so incredibly cheap and show signs of wear even after one wear it's insane
I feel like somehow the rise of Temu and Shein makes Zara more desirable and has more valued for the consumers - my friends who's a frequent Shein buyer would keep Zara clothes longer or give it to her younger sisters instead of throwing it away like Shein clothes
I shop at zara, but my jeans usually last around 2 years before always ripping somewhere. Honestly, I don’t want to pay above 50/60€ for any piece of clothing. I can buy from nike, but I don’t believe their fashion is more sustainable. But overpriced-yes. Fast fashion isn’t that bad if you wear it as long as possible.
Sustainability does not depend on ZARA, but on your reasonable consumption, not just of clothes. How much do you travel? How much do you drive your car? How much electricity do you consume?
Nunca encuentro nada en Zara. And believe me I tried. The cuts are horrible, dresses just have a rubberband underneath the chest, no form, no quality. Everything is nylon and acrylic. Jackets without linings, etc. I used to have clothes for 10 years and more...Nowadays I just don't know where to find such.
Humans just appear inherently stupid by throwing away so much useless, yet, quite new stuff. It's true for fashion, but also for countless other items. A nimble production, six weeks from design to store, is impressive - but only if these items actually sell *and* get used.
I think Zara knows the secret of generating artificial black holes. Because every time my mom sees a Zara, she disappears and it feels like time is slowing down to a halt
Consumers are the problem. Brands like Zara are responding to demand. So the answer to “sustainable fast fashion” is not solely with the brands - WE ALSO NEED TO SHOP DIFFERENTLY. affordable fashion not fast fashion is where the equilibrium lies. Buy smart. Look for quality pieces that will last; buy trends with more consideration, remove the sigma of ‘hand me downs’ - passing clothes to friends or family is a great way to keep items in circulation and not on a landfill. Some of my fav items I got from my sister.
What do you think about this revolutionary idea of buying high quality clothing that will last a lifetime , take care of your clothing , actually enjoy the clothing as it is very well made and you pick it carefully.
Nobody wants that. You're wealthy enough you wear your luxury high quality item 3 times and you're the talk of town. You're a regular person hanging around your colleague's and they remark that you're always wearing the same things.
Agreed that there is an overconsumption of cheap fashion in general but at least public companies such as Zara have to answer to the environmental issues at hand and instill some sort of policies to address the problems at hand while (as this video states) Chinese companies like SHEIN are bigger problems due to the fact that the Chinese govt heavily subsidizes these large-scale business with 0 f@##@$cks given to the worldwide environmental impact (amongst other things better left for another discussion) and once again entering the world stage but playing by their own rules - especially since they can provide cheap goods to a wide segment of price-conscious / consumer-driven / eco-blind consumers....
I am not buying from Zara for over 4 years now. Quality has been much worse for years, and I just refuse to invest my money in that sh!t. Although, I have to give them credit for the design, but that's all. And I know that shein have the same design/materials and you can find there not a dupe, but the exact same garment. They all have the same factories/suppliers. I love secondhand and sustainable fashion
This documentary fails to tell something important: Amancio Ortega’s Zara, STEALS intellectual property to young and poorly known designers; he’s facing several lawsuits all across Europe -all of which I wish him to lose!!! 💪💪💪
I'll believe there's progress happening when I actually see it happen. There are hundreds of companies constantly making claims of wanting to be better and do better and then continuing on the way they have been because the "profits for me, not for thee" rhetoric is so ingrained. Zara needs to put their money where their mouth is, but I'm cynical they'll actually follow up.
Environmental concerns? Tell me more about that! You see, I haven't heard enough about it in the news, modern literature, tv series, movies, completely unrelated interviews, advertising, sensitivity training at work
Still can't overlook the deterioration of the quality and creativity of these affordable fashion chains. Both Zara and H&M were my go-to's, but i rarely buy pieces from either now as they've gotten super boring, are poorly made and costs more. I've never been one to throw away clothes after a few wears, I still own and wear pieces i bought a decade ago. As far as I can tell, fashion has been on a steady decline as of late.
"The stores are getting bigger"... Comment that "Part of the reason is ecommerce rising" has nothing to do with it, since then next comment is, "Zara lets you try on clothes and have more personal experience"... That has ALWAYS been the case.. At least in Europe, people tend to go and try clothes before buying, they don't view it as catalogue, as suggested in video.
Everyone should know that if they buy basic pieces such as white shirts, navy or black skirts, pants or dresses you can wear these clothes for 20 to 30 years. Why should we make all these big companies so rich?
Zara's main strategic issue: how to sustainably and successfully expand the fashion business into new existing markets without sacrificing unique advantages from the firm.
I use all my Zara clothes until they broke or don’t fit me anymore, even then I give to friends or donate. But I noticed that the quality became lower during the years… I hate h&m and if I buy it is only in sale, quality has been always awful
I simply do not think it is possible to produce clothing in large volumes at a global scale and truly be sustainable, because as long as there are many different companies doing this same thing, we produce way more than is consumed and the excess will turn into waste. This essentially goes for any industry manufacturing goods. The only way towards sustainability is de-growth and deglobalisation
What I don't like about Zara is their sizing. They don't have pants for petite people. Like in Europe petite people exist too. Their pants are just too long. That's why I prefer H&M & Next.
Hello -- I'm the author of this video here at Bloomberg Originals. Feel free to ask me anything about how we made it.
why do people want to throw away clothes instead of passing it down to friends and family? Is this what fast fashion truly is? Im old fashioned that way lol
@@MaratFord I've wondered that too. In my family we tend to donate to charity shops / goodwill. I imagine there's a psychological element to asking if friends and family want a hand-me-down, so it might be easier or less embarrassing to just throw away.
Ya did great 👍
Was there anything in the creation process you found difficult or unexpectedly fun?
@@JohnSheppardEwTube Thanks John! The most difficult aspect comes from the fact that Zara is, by and large, doing well. It makes my job more challenging because, to broad audiences, a company that's "basically fine" isn't always as exciting to read about as a company that's on the brink of collapse or preparing a landmark IPO. So I wanted to make sure the story we told had an implicit and obvious reason to exist, which was (in case it actually wasn't obvious): here's a successful company you've heard of, but with a fascinating business model you may not have, and it's facing mounting challenges it'll need to adapt to in order to maintain its track record. The unexpectedly fun part was probably going out to Zara's headquarters to film all the on-location and in-office footage you see in the film, such as the photo studios and designers at work.
Could you elaborate more on the ways brands like H&M and Zara have adapted to Shein and Temu - and particularly how they plan to compete with them? Especially amongst the youth
Hear me out im not advocating for zara or any other fast fashion conglomerate but what I'm saying is whenever i see these type of videos/articles it's hard not to think the so called "luxury brands" are behind them, because while i agree that fast fashion companies produce low quality products that damage the environment but one would argue that nike, adidas and other similar brands produce at similar quantities, using cheap labour also causing harm to the environment. They have somehow managed to escape the "fast fashion" status branding themselves as sports and lifestyle but my thing is they are dropping new products every other day so contrary to what they want us to believe the world does not have a fast fashion problem we have a consumerism problem
European brands are doing a lot of manufacture innovating and waste recycling. Zara is manufacturing in Europe a lot too- in Spain, Portugal, Bulgaria, Turkey.. they are way better than Shein...
@@leoprg5330 true that but my point was these fast fashion conglomerates get all the hate as if they're the only ones polluting and using cheap labour but we all know that there are high fashion brands which practice these methods
I agree with you. I am a millennial, and l grew up in an economically thriving african country. We had means but l remember my mum teaching me how to darn my socks and clothes when needed. When the toothpaste tube was almost done, we would cut it up and reach to the bottom coz there was plenty there. And l need to repeat, We were not poor ! But now, as an adult living in Europe,my coworkers laughed when l cut my hand cream to reach the cream at the bottom. I quote,'That's granny behaviour'. I felt bad, but l think that maybe we should go back to those granny behaviours. Sew, hand wash delicate items and buy less.
I agree. What about american brands?? why are they not mentioned here?
I was born in a family that also taught me to take care of things that we have, I also use creams, etc till the very last drop. For me was a surprise that not everyone does that, it’s so easy, why the show off? They think if they buy cheap cloth and often they get closer to “being rich” or seem rich infront of their friends/colleagues?… everything starts with a family!
How is it entirely the fault of ZARA and H&M to dump your clothes after wearing them for less than 3 months? ZARA's quality for their pants, jackets, and most items is fairly good and I have clothing from them that I've worn over a 100 times in 5+ years! If you're the sort of person who watches fashion "influencers" and their "haul" videos and feel pressured to update your wardrobe to the very latest... that's on YOU! Consumers are to be blamed.
Yup. What a bunch of nothing basically.
Agree. I wear jackets from them for 5+ years, amazing quality. Same is going for pants, last up to 4-5 years unlike from other brands.
100%
this sounds right but I doubt every piece of clothing that gets to the store gets bought.
I agree that customers are to blame, too. But those stores promote fast fashion and are partly to blame.
And no, i dont follow annoying influencers or buy fast fashion.
I remember the Zara case from my master in Supply Chain management.
What distinguished Zara is its unique and innovative way to manage their supply chain.
They rely on outsourcing for the “production baseload” and use owned plants to produce low volume items: this approach gives them flexibility while also enjoying high economies of scale with their suppliers
Do you have a list of their suppliers?
I’m not one of those shoppers who discarded their clothes every now and then. And Zara definitely has trendy designs but their quality has deteriorated since the past few years, now I stick to Uniqlo since the quality is way better.
They quality of clothing used to be so good. You're correct, I've now moved over to buying from Uniqlo
Uniqlo is boring
i die every time i see people saying uniqlo > zara. it only takes a couple seconds to know the only reason uniqlo's clothes last longer is their use of polyester. u can find 100% cotton in uniqlo sure but most of their items are polyester garbage. they both are on the same level.
No way. Zara quality is WAY WAY better than Uniqlo
@@arisbonyadirodriguezUniqlo has standard stuff you can go back and buy again and not be fooled that the quality has worsened.
Zara is just too much odd designs if I don’t see what I like immediately I leave.
HM bad design and bad quality. Never can find anything.
1:26 It‘s not about that one can’t afford luxurious brands (or even ‘mid class’ fashion) it’s more about that I don’t want to participate in paying a mark up of 500% just to wear a ‘brand’ with almost the same quality and optical design.
Zara opens the possibility to a brighter customer base! However, it is just then fast fashion if the buyer to decides to wear it only a few times!!
I've quit shopping at Zara for over a year, maybe two, and I don't miss it at all. Disposable clothing should be collectively shunned. Quality and longevity is what I look for now as I purchase fewer and fewer pieces.
ZARA is one of the most responsible companies on the planet. You should read about the efforts they are making.
It's not disposable. It's not Forever 21
@@Luckimeeyou are incorrect, it has a bad impact on the environment and social communities. It is fast fashion
I am SO over Zara, haven't shopped at Zara in 5-years. I am over fast fashion in general. I need a clean environment more than a cheap blouse.
ZARA is one of the most responsible companies on the planet. You should read about the efforts they are making.
As you said... you havent entered a zara shop in 5 years but talking right away... u need to evolve mate.
What is the alternative to Zara?
Haven’t been in Zara ever since the boycot started and don’t miss it at all.
❤❤❤❤
❤
Boycott by COMMUNISTS against capitalism. Same with McDonald's, and any company that represents capitalism. What you are missing is the truth, and repeating manipulated ideas from communists.
❤❤❤❤
What boycott?🤔
Zara is doing better than H&M because consumers are not dumb. The quality of materials and workmanship of Zara is much better than H&M.
I've found the opposite to be true 😂
Zara's quality has dropped throughout the years. Honestly, now is at the level of Primark
@@luciavazquez2134 it definitely hasn't
Have a look at the labels in the clothing , a lot of awful polyester blend, or 100% polyester
Or you find very similar products, one is 100% cotton at a slightly higher price point and the quality shows
H&M is better quality, always been better sorry
Zara used to be good but nowadays when I walk in it’s entirely artificial materials like nylon or polyester, and as anyone who knows anything about clothes knows, anything artificial is infinitely worse than natural fibers
You talking about uniqlo
What do you want for $29?
Fake news
Zara‘s popularity is declining, their price is low but not cheap, in recent years the quality went down fast. You even can see differences in the same products because they are produced so fast
There are better options out there. Fashion company’s who are successful in the past rarely are in the future, fashion moves on, look at Gap or Abercrombie (now they are having their comeback)
Yeah lots of their clothes is now artificial fibres, and as my mom taught me, anything artificial should never, ever be bought
@@smallpeople172 what if you are diabetic and need artificial insulin? That statement is ridiculously black and white and not helpfully in any manner. I bet you've probably bought hundreds of artificial things over your life span, and didn't realize they were artificial.
To me Spanish Mango is new Zara - quality and style wise. From Inditex group Massimo Dutti is much better than Zara who is now too fast fashion. Or new Abercrombie and Fitch in USA, maybe Aritzia..
Zara was not always like this. I own a Zara leather jacket that I bought in the late 90s and still wear to this day; excellent quality.
Come the early 2000s, quality went out the window and the business model became selling cheap clothes that will disintegrate in your washing machine the second time you wash them. They lost me.
well same thing is happening to Chanel bags. They fall apart within days in todays world. 2024 is the year of quality across all industries collapsing, just look at hollywood
I stopped buying Zara since 2013. I used to love Zara so much because of their designs, it was like high fashion appeal for a more accessible price until one day I realised that these clothes that I love and became attached to don’t last long, they break and fall apart so easily. So why am I becoming attached to these garments for a short amount of time and there was once I bought a blazer from there and it didn’t sit properly NEVER AGAIN since then….. until I found a sexy sage green flight jacket in TK MAXX and that was the only thing I got from Zara in a decade
So many Zara products are made in Turkey, that I don't consider it a Spanish brand anymore. De facto, it became a Turkish brand.
I think I'll walk into Zara for the first time. I've liked the items I've seen at thrift stores. I also like items made in European countries.
How to game the Zara system to achieve the best quality clothing that lasts years.
Natural fabrics only ✅
Made in Turkey ✅
Basics over trends ✅
PS I'm a regular dude, so couldn't care less about trends.
I would say "originality over trends". I used to love Zara for their fun and exciting designs that no other stores were making around 2013, but they've long lost that touch.
Zara is so expensive in Australia. Lots of things are over $100
Zara is bad for the environment, but dont worry we will come back to that
Zara’s pricing in Switzerland and the UAE is much higher than in Spain or Greece, sometimes nearly double. Even with the higher cost of living in these countries, buying from a fast fashion brand at such a premium makes you think twice. I love their designs and have kept some of their pieces for many years, but the difference in price really makes you question the value.
In South Africa Zara is actually a bit pricey and has a level of prestige to it
Overseas brands are always marketed as premium brands whenever they enter markets in developing countries. Got to Vienna ( and Holland actually) asked for a Heineken, I was told that is soap water, I can try any of the hundreds of proper beers on offer, but as you know Heineken is marketed as a premium larger in SA
I totally agree. Very over priced. I haven't been in Zara for ages. Their service is also shoddy in South Africa.
Hi, would be interesting to understand social media, especially Instagram's impact on fast fashion and the environment. Influencers buy cheap clothes for photoshoots never to be worn again. And every post they feel the need to wear something new. Personally, i think this has a huge negative impact (social and environmental), but would be interesting to have some data behind it. Great videos. Thanks!
I have never shopped at zaras
I love Zara and have many pieces, a lot of them I had for a long time and still wearing them.
I think they are not as popular as before. Still a behemoth, no doubt.
Zara offers great designs, quality and variety, for a reasonable price ( yes, it used to be better, like other brands: H&M for instance). that is what people want. right after fashion weeks are over, they get the best trends and reproduce in their designs even before those luxury brands make their pieces available to their clients. is it getting our of control? yes.
Zara is not sustainable fashion. They are fast fashion.
It's insane that they don't advertise conventionally.
but what is conventionally though, I swear that's not true and I've seen their products being advertised in magazines
Three cheers for AI my friends! How else would this video be available in Portuguese!?
Zara's success lies in its logistics and distribution strategy 🔥 Discover how they adapt quickly to trends and dominate fast fashion at 4:10! 🚀 But can they stay ahead with rising competition from Shein and Temu, and the growing environmental concerns? 🌍 Find out in this video! #Zara #FastFashion #Shein #Sustainability #RetailRevolution
4:07 "There's always a first for everything"
By the way she smiled awkwardly at the camera, you can tell she instantly regretted saying that 😅
Zara is way much better to me than H&M. The problem is the consumer. Anything we don’t wear we just give it to people in need or the goodwill.
Zara has quality and is almost exclusive for fast fashion. Zara is only located in major cities.
order on line
Don't blame Zara! Blame the customers who throw away their clothing on a regular basis! I cherish my Zara outfits! The quality is excellent! Therefore I don't throw them away!
That's the thing the quality is awful. There's a huge difference in quality with clothes from even 5 years ago, not even talking about the older ones. Brand new zara clothes feel so incredibly cheap and show signs of wear even after one wear it's insane
Huh you must not know quality
I ❤ Zara
Oh please Dior produces a bag for 54 usd and sells it for 2000+ dollars.
Their clothes don’t feel soft, I went there for the first time in years and everything felt itchy and stiff definitely not like how I remember
.....contentment is natural wealth, luxury is artificial poverty....
~ Socrates
My clothes with best longevity are all from zara. I have pieces that i waer since my school days
Die ganze Welt ist verrückt geworden. Mir wäre an qualitativ hochwertigem Nähen und kreativen einmaligen Ideen mehr gelegen.
I feel like somehow the rise of Temu and Shein makes Zara more desirable and has more valued for the consumers - my friends who's a frequent Shein buyer would keep Zara clothes longer or give it to her younger sisters instead of throwing it away like Shein clothes
I shop at zara, but my jeans usually last around 2 years before always ripping somewhere. Honestly, I don’t want to pay above 50/60€ for any piece of clothing. I can buy from nike, but I don’t believe their fashion is more sustainable. But overpriced-yes. Fast fashion isn’t that bad if you wear it as long as possible.
Zara and all these other brands need to move away from fast fashion, it's not sustainable. Offering a repair service isn't good enough imho.
Agreed!
Sustainability does not depend on ZARA, but on your reasonable consumption, not just of clothes. How much do you travel? How much do you drive your car? How much electricity do you consume?
Zara is expensive in the Philippines
you folks should buy second hand clothes. they are cheap and good for ya
@@havencat9337 It's harsh but I like
@@havencat9337yeah its very expensive compared to uniqlo and h and m here in Philppines
I love Zara design-wise, but Muji and Uniqlo have higher quality and their basics, even after regular washes, last for more than a decade.
in your dreams.
Agree Muji and Uniqlo are far better quality.
now entering a zara boutique is like entering Giorgio Armani only with poor quality and very high prices for such miserable fast fashion
Lower emissions is great, but it does nothing for all the thrown away clothing.
Exactly! Not to mention they said they will lower their footprint but at the same time they are making their stores bigger
why are they not mentioned here?
Nunca encuentro nada en Zara. And believe me I tried. The cuts are horrible, dresses just have a rubberband underneath the chest, no form, no quality. Everything is nylon and acrylic. Jackets without linings, etc.
I used to have clothes for 10 years and more...Nowadays I just don't know where to find such.
Humans just appear inherently stupid by throwing away so much useless, yet, quite new stuff. It's true for fashion, but also for countless other items. A nimble production, six weeks from design to store, is impressive - but only if these items actually sell *and* get used.
Jennifer Creery is so cute and adorable 😍😍
I love zara
With all the Zara hauls on UA-cam, the company doesn’t need to advertise.
I think Zara knows the secret of generating artificial black holes. Because every time my mom sees a Zara, she disappears and it feels like time is slowing down to a halt
Consumers are the problem. Brands like Zara are responding to demand. So the answer to “sustainable fast fashion” is not solely with the brands - WE ALSO NEED TO SHOP DIFFERENTLY. affordable fashion not fast fashion is where the equilibrium lies. Buy smart. Look for quality pieces that will last; buy trends with more consideration, remove the sigma of ‘hand me downs’ - passing clothes to friends or family is a great way to keep items in circulation and not on a landfill. Some of my fav items I got from my sister.
Frankly, the only kind of fashion I care about is the fashion I need for squatting on a stove when I'm alone at home.
zara? not a mid tier brand? what are you talking about they are textbook mid tier
What do you think about this revolutionary idea of buying high quality clothing that will last a lifetime , take care of your clothing , actually enjoy the clothing as it is very well made and you pick it carefully.
Nobody wants that. You're wealthy enough you wear your luxury high quality item 3 times and you're the talk of town. You're a regular person hanging around your colleague's and they remark that you're always wearing the same things.
I agree. Just getting harder and harder to find such clothing
Agreed that there is an overconsumption of cheap fashion in general but at least public companies such as Zara have to answer to the environmental issues at hand and instill some sort of policies to address the problems at hand while (as this video states) Chinese companies like SHEIN are bigger problems due to the fact that the Chinese govt heavily subsidizes these large-scale business with 0 f@##@$cks given to the worldwide environmental impact (amongst other things better left for another discussion) and once again entering the world stage but playing by their own rules - especially since they can provide cheap goods to a wide segment of price-conscious / consumer-driven / eco-blind consumers....
I am not buying from Zara for over 4 years now. Quality has been much worse for years, and I just refuse to invest my money in that sh!t. Although, I have to give them credit for the design, but that's all. And I know that shein have the same design/materials and you can find there not a dupe, but the exact same garment. They all have the same factories/suppliers. I love secondhand and sustainable fashion
This documentary fails to tell something important: Amancio Ortega’s Zara, STEALS intellectual property to young and poorly known designers; he’s facing several lawsuits all across Europe -all of which I wish him to lose!!! 💪💪💪
No one's given him a lawsuit to date! The copying designs from existing brands syndrome has been going on for many years. It's still going strong.
I'll believe there's progress happening when I actually see it happen. There are hundreds of companies constantly making claims of wanting to be better and do better and then continuing on the way they have been because the "profits for me, not for thee" rhetoric is so ingrained. Zara needs to put their money where their mouth is, but I'm cynical they'll actually follow up.
Environmental concerns? Tell me more about that! You see, I haven't heard enough about it in the news, modern literature, tv series, movies, completely unrelated interviews, advertising, sensitivity training at work
Still can't overlook the deterioration of the quality and creativity of these affordable fashion chains. Both Zara and H&M were my go-to's, but i rarely buy pieces from either now as they've gotten super boring, are poorly made and costs more. I've never been one to throw away clothes after a few wears, I still own and wear pieces i bought a decade ago. As far as I can tell, fashion has been on a steady decline as of late.
In Argentina is luxury 😅 I have 3 t shirts that I bought in 2019 they are brand new love them 😂😂
Zara is such a weird company. In Europe they have some of the best clothes for the price. In UK they're basically Primark.
zara now is overpriced compared to uniqlo and H&M, their product not good as decade ago in 2012 when i got hook to zara
"The stores are getting bigger"... Comment that "Part of the reason is ecommerce rising" has nothing to do with it, since then next comment is, "Zara lets you try on clothes and have more personal experience"... That has ALWAYS been the case.. At least in Europe, people tend to go and try clothes before buying, they don't view it as catalogue, as suggested in video.
how does a brand as big as bloomberg have a voiceover full of plosives.
People doesnt stop buying with this facts, they won't if they agree that clothes don't make you happy, but the seller
I think Zara in a future will up the prices
Zara 🌹
Zara makes the best jeans for men and their moccasins are also great.
Everyone should know that if they buy basic pieces such as white shirts, navy or black skirts, pants or dresses you can wear these clothes for 20 to 30 years. Why should we make all these big companies so rich?
Clearance .
Zara's main strategic issue: how to sustainably and successfully expand the fashion business into new existing markets without sacrificing unique advantages from the firm.
Weird, never heard of them
I use all my Zara clothes until they broke or don’t fit me anymore, even then I give to friends or donate. But I noticed that the quality became lower during the years… I hate h&m and if I buy it is only in sale, quality has been always awful
Zara copying all high street design 😊
I ❤ Pull & Bear ... I'm much more worried bout textile factories in those third world countries...
SHEIN is the new trend
Yup
Disgusting!
they have everything and super chic
m happy with my 200rs tshirts I buy from Amazon n shorts from local footpath. they are made really well n can last 2-3 years
I am sorry I love Zara and I wear it for years and years. I don’t throw theme out.
Zara is an amazing brand for women,,, not so for men, their men clothing has become boring, standard,...
I simply do not think it is possible to produce clothing in large volumes at a global scale and truly be sustainable, because as long as there are many different companies doing this same thing, we produce way more than is consumed and the excess will turn into waste. This essentially goes for any industry manufacturing goods. The only way towards sustainability is de-growth and deglobalisation
What I don't like about Zara is their sizing. They don't have pants for petite people. Like in Europe petite people exist too. Their pants are just too long. That's why I prefer H&M & Next.
I was thinking the very same thing. Its made for tall model-like women.
got a pair of shoes from them .. lasted 2 weeks, in Madrid.. never again!
From the European Commission, it will not be legal any more from 2027 to claims future offset claims.
And the prices are up and up
Is Zara the MTV of fashion?
The demise of the company usually falls into the hands of the second generations, who try too hard to outdo the predecessor.
Temu ad just ended.
The moneyballization of fashion.
Zara is expensive in indonesia
I like buying target tier brands lol
Bad vibe 🛡
The quality of Zara in China is rubbish
the thing is they are going to keep making promises but will never actually keep them unless they are forced to
Same with Zudio in India
Wow great piece of work. Which is your favourite character?