Save Black Hair Care | Are Black Owned Businesses Being Kicked Off Shelves by Big (non-black) Brands

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  • Опубліковано 4 жов 2024

КОМЕНТАРІ • 782

  • @KimberlyCherrell
    @KimberlyCherrell 5 років тому +227

    My BISH bodied this. Educated and well articulated. Couldn’t have said it better myself.

  • @FinallyAmber
    @FinallyAmber 5 років тому +155

    Let me just pass the collection plate around for this SERMON!! 👏🏾👏🏾👏🏾

    • @tavia2685
      @tavia2685 5 років тому +2

      Finally Amber I’m here because of your live 🙌🏽

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +4

      I missed your live! Hope it’s up!!

    • @kellygoodman6167
      @kellygoodman6167 5 років тому +1

      Finally Amber lol

  • @QuinnRae
    @QuinnRae 5 років тому +275

    You killed this !!... it’s 100% true .. Alikay had the same collection for years and people were STILL buying it because their company is super active within the community ... some of these brands feel like they don’t need to do much because they’re black and we should just support no matter what .... nah fam ! Lol

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +28

      I forgot to mention them!!
      And yes, Rochelle is always at these events and in the community! ... and guess what! She just launched a new collection too!

    • @katrinamichee7119
      @katrinamichee7119 5 років тому +6

      I love this video as well. The “what you not gon do” was life !!!!!

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +3

      +Katrina Gilmore 😂😂😂 thank you!

    • @TheaEbony
      @TheaEbony 5 років тому +1

      Daye La Soul and I love it too💛

    • @e.o.a101
      @e.o.a101 5 років тому +3

      True!!, If you don't put effort and the quality is low, I'm not buying ✋....ingredients matter, but innovation matter as well too.

  • @dreday8329
    @dreday8329 5 років тому +149

    I agree that it is INCORRECT to make a blanket and/or generalized statement that "black owned products are being pushed off the shelves".....however it is TRUE that some stores will cater their product inventory, visual merchandising and product purchasing according to the demographic of the store location.
    As someone in a predominantly white neighborhood I can tell you for a fact that there is a major variance in product availability depending on where the store is located, leading some people to assume that "black products are under attack" or being removed off shelves (it's all about perspective and the realization that no you will not find the same products everywhere depending on how much profit they make for that particular store location but it does NOT mean we are being sabotaged)

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +43

      Chiiiiiile why didn’t I think of this for the video!!! YOU ARE ABSOLUTELY RIGHT! Because some Sally’s and Targets where I live have a greater selection than others and this is very relevant to the conversation at hand! Thank you for highlighting this and I hope ppl see this comment!

    • @Listening4n0w
      @Listening4n0w 5 років тому +17

      Dre Day Well said! LOCATION LOCATION LOCATION

    • @kristen1324
      @kristen1324 5 років тому +3

      I agree with the demographic and what products you will find in stores. The Family Dollar by me does not have a lot for natural hair, but the Family Dollar by my work has a ton of natural hair products and I love going there.

    • @jbutterfly1549
      @jbutterfly1549 5 років тому +7

      Dre Day I agree because I happen to live in one of those areas that’s predominantly white and the Walmart, Sally’s, & CVS cater to mostly white women and I have a difficult time finding natural hair products or they don’t have a variety. I rely on honest UA-camr’s for new Black products for natural hair so I can know what’s the latest and best for my hair type. They have also helped me with styling when I first went back natural five years ago. Then I can at least go online and purchase what I need. Of course a store is going to cater to what sells the most and I get that. What I do like about Sally’s is that they have gotten better and will at least rotate and put some new products out to see how they sell. I’m also not afraid to ask them to switch out products so we can have more black owned natural hair products.

    • @Nappy2theRoot
      @Nappy2theRoot 5 років тому +14

      That's so true. In Concord, NC there aren't a lot of black hair products, but in Charlotte, NC you will find black hair products everywhere

  • @renika3197
    @renika3197 5 років тому +178

    I love how you support Black owned businesses ✊🏾. I think this was a well needed discussion.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +2

      Thank you! Check out the description box some of the brands for the stuff I mentioned in the beginning 🖤🥰

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +8

      +Jiggaboo John 😂😂😂 get your trolling white ass out of black ppl’s business. Like how miserable do you have to be to come on this video about a topic you don’t care about, watch it, read the comments and comment just to be mad about things that don’t concern you. How pathetic. My message was to take control and do something, that’s encouragement, not a complaint. And I encourage you to seek therapy and get off UA-cam, you clearly have too much time and bitterness to create a troll account to do this.

  • @AnimeSpotlight
    @AnimeSpotlight 5 років тому +30

    When you said "It may be 10 times harder because we're black, but we know this, so we just gotta work 10 times harder then!" and "Instead of blaming people, we gotta focus on how I'm gonna get out this struggle." I. Felt. That. 😩👏🏾✨

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +1

      Literally my entire point sis 🙌🏾🙌🏾

  • @olivian.matthew2155
    @olivian.matthew2155 5 років тому +37

    I think black own companies were the first to introduce greener products that don't have silicones, phalates, parabens etc and don't test on animals. Although those big box companies were catering to curly hair, they miss the mark in terms of clean beauty, which now they are trying to get in on because they are seeing the shift...The natural hair community has shifted to over consumerism as well.. Its almost like fast fashion in the fashion industry pumping out products and shaping the expectation for consumers to always buy and want something new leaving the older products left behind.....

  • @TamKam
    @TamKam 5 років тому +126

    Shea Moisture stayed doing popup shops in NOLA during Essence even when they were smaller and look at them now. You cant be lazy and want bomb results, it dont work that way. You gotta invest in your brand in order to get the results you want like the bigger brands.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +25

      Operative word: INVEST.
      I wish we had some seminars out side of women’s empowerment where it’s more centered on the logistics of running a business such as investing, branding, developing business strategies etc. A lot of good brands out here can benefit from that because I think there’s a misinterpretation that having a good product is enough and the rest is given.

    • @TamKam
      @TamKam 5 років тому +12

      @@DayeLaSoul they have other events that ppl dont take the time to come out to and make their booth like HueAffair, Texture on the Runway, Fabulously Unique Natural Hair & Beauty Expo or CurlFest, etc just to name the big ones. And who knows how mainly smaller ones they have behind it. Me and my sis use to drive an hr away to Baton Rouge to hair events just to see newer local brands

    • @TamKam
      @TamKam 5 років тому +2

      @@donnac163 red stick naturals I think that's what it's called. But I look on eventbrite for alot of stuff

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +2

      we don’t have any of that in NC. You’re lucky

  • @MsCamilleElizabeth
    @MsCamilleElizabeth 5 років тому +40

    I would like to add that I've noticed that my local Target does not always have items in stock, especially Black owned brands. It just seems like the "ethnic aisle" is neglected and never fully stocked so I end up ordering online most of the time.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +26

      Thats likely because y’all buying it at a rate higher than they are ordering. You def should call the manager and tell your friends to do the same so they can increase the order numbers. Like my target couldn’t keep Mielle’s rosemary mint collection in stock and me and friend told the manager and when I went back, it was there!... At the end of the day retailers wanna keep their shelves full, they the ones losing money when ppl aren’t buying because these brands are getting their cut upfront when target orders from them.

    • @cherylakins1359
      @cherylakins1359 5 років тому +5

      yes, and has hair shows every year in Georgia and other places..

    • @naturallymiccrnbsn2838
      @naturallymiccrnbsn2838 5 років тому +1

      I live in Montana where black-owned ANYTHING is few and far between. Our Target and Sally Beauty are side by side. Target’s products are always sparse. Sally keeps UP with their stock. I usually will always go to the other if I go to one and Sally stay stocked in black -owned hair care products and I have literally only seen one other black person in the store lol

    • @daricerobin
      @daricerobin 3 роки тому

      It’s also because more whites are buying them too...one curl in the hair and it’s all even 🤷🏽‍♀️

  • @bbernabe08
    @bbernabe08 5 років тому +125

    I admired your hair content but the way you articulate yourself and show your intelligence in regards to this topic just made me love you even more, girl! More content like this please! A lot of us aren’t aware of the behind the scenes with these brands and as someone who is actively seeking to support black owned companies, I’d love to hear more about this from you! P.S. black owned toilet paper? You a REAL one! 😂

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +10

      Aww thank you so much! I’ve been so nervous to do these talking videos. This definitely encourages me to do more.
      And yep! I found two brands but the other only sells in bulk and I used to get it from a pop up shop but they stopped the shop 🤦🏽‍♀️

  • @10ladelle
    @10ladelle 5 років тому +56

    Kinky Curly was first in Whole Foods around 2007.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +14

      Someone said taliah was the first, they’re 20
      Years old now

  • @johnjohnrn8655
    @johnjohnrn8655 5 років тому +30

    And Etsy and instagram have been helping black natural companies get their start also. We just have to keep up with the times and trends. It’s more expensive to stay small and have your products only online. But then we get mad when the black owned companies go mainstream so you just can’t win.

    • @CCCCCCCCCCCmany
      @CCCCCCCCCCCmany 5 років тому +3

      Can you list some on Etsy and IG
      I’m looking for baby products for my nephew and my baby cousins

  • @Prime1018
    @Prime1018 5 років тому +17

    I literally just spent $60 on tgin the other day 😩. Trust, many of us are supporting. And I agree, black own business need to market themselves. I am unaware of the black products that are out there, due to the lack of exposure.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +10

      The targets in NC actually have pictures of the black owners sticking out by their products! I saw that not every target does this. Ppl should start asking the managers to get those cards so they know!

  • @Deidranee92
    @Deidranee92 5 років тому +45

    Yeeess when you broke down how much money a company is spending on a whole ad 🙌🏾🙌🏾. As a follower of many natural hair influencers, I notice which black owned brands are investing in marketing and which ones aren't, and it shows because the ones who don't invest forreal are the ones complaining. 🥴

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +2

      Sis! IT REALLY SHOWS.

    • @chalseywilder937
      @chalseywilder937 5 років тому +9

      Some of them have no reviews or only one review from 8 years ago💀💀

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +2

      +Chasley Wilder ☕️☕️☕️☕️

    • @Deidranee92
      @Deidranee92 5 років тому +4

      caramelized sugar smh like Daye said, these companies are literally not changing anything but expecting different results

    • @Deidranee92
      @Deidranee92 5 років тому +1

      Chalsey Wilder 🥴😂

  • @cristinasimao7405
    @cristinasimao7405 5 років тому +40

    "White Owned Business? I don't know her."

  • @jbutterfly1549
    @jbutterfly1549 5 років тому +28

    People don’t realize that they have to invest in their own business in order for it to flourish and they have to give something to get a return on their investment. I live an area that’s full of small towns and small business owners and those that thrive and do well support the community Black and/or White. It has been said that “when a hand is open to give, it’s open to receive”.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +1

      Ooo I’m a quote person and I loooove that!

    • @jbutterfly1549
      @jbutterfly1549 5 років тому +2

      Daye La Soul please feel free, I don’t own the quote, but have heard it many times and used it and try my best to live by it. 😊

  • @KM-oc8zn
    @KM-oc8zn 5 років тому +16

    You were spot on. I agree with your perspective on things. I am also guilty of shying away from shea moisture based on hearing they "sold out". We all need to do better about researching for ourselves and not relying on the "community" to tell us who to support. Thanks for another great video.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +10

      Yep! Because ppl will use the community for their own agenda

    • @sleepbaby17
      @sleepbaby17 5 років тому

      @@DayeLaSoul yes they will

  • @cebilendwandwe6857
    @cebilendwandwe6857 5 років тому +39

    Design essentials is also black owned

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +6

      Seriously?! Def didn’t know that!

  • @mzdbnell
    @mzdbnell 5 років тому +20

    I went natural about 7 years ago. I totally agree with you. Non black companies have been making curly hair products for quite some time. What I notice has happened is these companies have seen the increase demand for black hair care. I appreciate black influencers specifically black women being included. This has been free promotion for these companies. So why not pay influencers for their work. I really enjoyed this discussion.

  • @msarieca
    @msarieca 5 років тому +28

    I am glad I watched this! I feel like I just attended a sermon I needed. You a WHOLE word in me. I appreciate it thank you. *no more excuses*

    • @DayeLaSoul
      @DayeLaSoul  5 років тому

      Lmbooo yasss! Thank you!

  • @OneSmartFro
    @OneSmartFro 5 років тому +87

    I was here for the conversation about how you have to pay for shelf space and that some companies have went bankrupt once they did hit the store like Target. I was lost when folks started blaming influencers for the business problems. Folks assume that these bloggers only support big brands. Which I find is not the case. A lot of bloggers do a little bit of both. I can honestly say all the videos I posted on UA-cam the last year have not been sponsored most of those videos are black owned. A lot of us know these black brands can’t pay like big boxes so they actually charge big brands wayyyyy more than they would a black own brand. I can personally say I was willingly to review a black own brand for free and they hit me up with all these requirements and a deadline. I politely said that I normally charge for all that but I’ll still do it just don’t put me on a deadline, but I will have it out mid April. They got mad. So just like you guys want to hold us accountable, you should hold these black brands accountable as well. A lot want a bunch for nothing. Half don’t even send PR which I know most bloggers would automatically review b/c content is content. Some of these brands don’t want to help themselves b/c they don’t really respect influencers and what they got going on and refuse to believe that this is the new marketing tactic.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +25

      All facts boo!
      I stopped agreeing to review businesses for free because they are the most nastiest ones! I’ve literally had some one tell me that God was going to punish me if I didn’t post her products. (And her company isn’t even around any more-Look at God).
      Now I’d rather just buy it on my own and post without corresponding with the company or I’ll specifically say I’ll accept this gift but I’m not committing to post anything so they won’t harass me, then I’ll just post when/if I like.
      We def have to hold them accountable.

    • @jbutterfly1549
      @jbutterfly1549 5 років тому +17

      Daye La Soul I find that when people start any sentence with “God said or God told me” it’s a crock because if it was God He would’ve told everyone involved and that wouldn’t have to be said. I detest fake Christian bullies trying to control others like they’re the only ones with a direct line to God. I’m sorry to insert myself here, but that really bothers me when people do that. I’ve experienced it on a personal level from a fake female pastor years ago and witnessed it.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +5

      +jbutterfly15 ☕️☕️☕️

    • @denysedenyse4070
      @denysedenyse4070 5 років тому +4

      In slight defense of us consumers, we don't know these behind the scenes struggles that companies big or small, old or new put the UA-camrs through. If anything you all should make a video talking about these ugly experiences. That would help us understand the behind the scenes more of what goes on.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +4

      +Denyse Denyse it’s really not in my character to expose ppl’s ugliness and let that be the focal point of something I post. I feel like what’s done in the dark will always come to the light on its own so I let karma work those things out. I also don’t want to anyone to fail so I address things privately in hopes that they will take from what I’m saying and leave it at that.

  • @sugahlicious5397
    @sugahlicious5397 5 років тому +33

    So True Soul, excuse after excuse after excuse. The three products you mentioned in your opening statement doesn't work for me either. But yes "WE" have a vast amount of options for various hair types. I spend my coins on the Black Owned Companies products. Camille Rose, Kinky Tresses, Curls Dynasty and Mielle Organics. These products WORK for me!!! Shout out to Nickie Nougaisse CEO of Curls Dynasty who just recently this month got some of her products on the shelves of Target. Yasssssss she did!!!

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +3

      I keep seeing Curl Dynasty! Glad to see another black brand make it to retail. I’ll be keeping my eye out!

    • @shahedrahshaeberry4983
      @shahedrahshaeberry4983 5 років тому

      Love Curls Dynasty!!!! Them and Kinky Tresses are definitely in my top 5 favorite brands.

    • @starryrih
      @starryrih 5 років тому

      Camille Rose is the main one taking all my coin!!! I think I saw Curl Dynasty on target.com but I haven't seen it on the shelves.

  • @CarmelQTful
    @CarmelQTful 5 років тому +47

    Carols daughter is no longer black owned

    • @bahamianbeauty3565
      @bahamianbeauty3565 5 років тому +15

      That may explain why it's garbage.

    • @sarak4418
      @sarak4418 5 років тому +1

      Wow when that changed

    • @tiffanismith4978
      @tiffanismith4978 5 років тому +5

      candy k she sold to L’Oréal years ago

    • @curlsonloc
      @curlsonloc 4 роки тому

      Whattttt I never used them but still

  • @Aaeerriicrls
    @Aaeerriicrls 5 років тому +8

    Every natural hair youtuber needs to make an opinion video on this topic Bc even tho I agree w you and your stance I think the post was to get natural people to wake up to this and realize that black owned businesses aren’t failing and that we need more. This was the exact reaction that was needed Bc it’s making me want to invest myself and go start something for my people.

    • @SoultanicalsTube
      @SoultanicalsTube 5 років тому +1

      Aerianna J That was exactly the point! Thank you for noting that! We certainly are not failing and this post that I created was a wake up call, not excuses. At the end of the day, we will keep on pushing and growing! Sad that there are a lot of bashers on this post wishing for our downfall!

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +6

      +Soultanicals
      There is not a single post on here wishing for the downfall of your business nor any black business for that matter, and if there was I would have addressed it. Ppl may disagree and received your approach differently than you intended but most ppl are actually saying this is why support black businesses and will continue to do so just like how the woman here end her comment, because at the end of the day, the general consensus is we want our community to do better. I just took time to scroll to see I missed a comment and I see not one wishing you or any business misfortune.

    • @sunrae7680
      @sunrae7680 5 років тому

      @@DayeLaSoul
      I had never heard of Soultanicals until this video. Thanks

  • @pandasweetrose441
    @pandasweetrose441 5 років тому +12

    Successful people don’t play the blame game... we all have different challenges in our career paths just take the fails, feedback, and work harder. You will achieve your goals period.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +1

      👏🏾👏🏾👏🏾

  • @JustlikeJackies
    @JustlikeJackies 5 років тому +6

    I haven’t watched a 20+ minute video in a LONG time, and this worth EVERY👏🏽SECOND 👏🏽! You hit the nail on EVERYTHING !!!! Amazing Video, Daye!!

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +1

      Thank you beautiful 😘😘

  • @NaturallyNella
    @NaturallyNella 5 років тому +14

    I was so drained after seeing the meme that I couldn't muster up the energy to state my opinion. I'm so happy you made this video because you hit the nail on the head!! Great vid, great info💓

    • @DayeLaSoul
      @DayeLaSoul  5 років тому

      Thankssss and to think, I almost didn’t post it!

  • @true1lyn
    @true1lyn 4 роки тому +1

    Damn sis I definitely respect you for using LOTS of black owned stuff. 👑✊🏾 You is definitely a true sister in this black community💯

  • @jassshanae8416
    @jassshanae8416 5 років тому +10

    The BEST 22 minutes of my life sis 🗣 I need more talking videos because you said nothing but the truth 👌🏾

    • @DayeLaSoul
      @DayeLaSoul  5 років тому

      🙌🏾🙌🏾🙌🏾

    • @DayeLaSoul
      @DayeLaSoul  5 років тому

      🙌🏾🙌🏾🙌🏾

  • @tayloramir2261
    @tayloramir2261 5 років тому +11

    Failing to invest in your customers and your product is where Shea moisture went wrong. They started changing formulas, they no longer worked for me nor other 4c folks and they changed the face a one point. This is a HUGE outlook on business and you did a great job. You can't be so cheap as to cut cost and not pay what's due to folks that promote and make the face for your brand, nor can you be product lazy. It just won't fly.

    • @amoragirl15
      @amoragirl15 5 років тому

      I also noticed the ingredient lists are in different orders and the formula of products don't work the same anymore.

  • @lobi5104
    @lobi5104 5 років тому +9

    Please, do more videos like this!! I love your commentary. You clearly do your homework!!

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +1

      I might! Lol
      My problem is I like doing it in the heat of the moment, I struggled sitting down filming this trying to remember all the points I made.

  • @ladytreasure31
    @ladytreasure31 4 роки тому +1

    I love your passion, knowledge and business savvy of the black hair product industry. You were dropping company names and products like you were drinking water. Lol! You made many valid points. Yes, we have made much progress regarding black-owned businesses producing hair care products to the Black community, and we have many more doors to go through. My prayer is that the customer service provided by these businesses matches the quality of the products produced. We deserve better and we can do better. Thank you for educating us.

  • @TyJalayahRobertson
    @TyJalayahRobertson 5 років тому +12

    Man!! When I first was seeing those posts, I couldn’t explain my thoughts but I knew something was off and I didn’t feel it was right. You explained everything very well 👏🏾👏🏾👏🏾 all facts, not one missed point!💕💕

  • @kjenkins1
    @kjenkins1 5 років тому +42

    I went into my local target yesterday and we have a whole isle of natural hair products some black owned some not black on but majority of the black on products where sold out. But the gag is I live in a town that 60% of the population is white. So this means if people are in the stores buying the products then stores will restock. I think sometimes we get so caught up in the argument of race (race plays a factor in things I know I’m a black woman too who lives in a majority white town 🙃) that we forget that sometimes business is business too! I loved this video girl! You should do more videos like this!!

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +3

      🙌🏾🙌🏾🙌🏾👏🏾👏🏾👏🏾👏🏾

  • @twrendy9142
    @twrendy9142 5 років тому +2

    This video was so needed! Thanks for doing this.
    A good friend of mine (and Black woman) consults for businesses to get them off the ground. One of those businesses is a black owned hair company called NaturAll Club. They’ve come a long way and are getting better and better. It’s all about strategy and logistics and listening to the consumer. Black hair companies are thriving and will continue as long as we support.

  • @Imamochmama
    @Imamochmama 5 років тому +1

    Yaaaasssss! Thank you! Because we buy what we like and what works for us. Thank you for this! This has been one of the best responses to this drama. Very well thought out and shared.

  • @TextureLove
    @TextureLove 5 років тому +6

    Excellent video with excellent points!!! I think that the original point of the initial conversation was focusing on the fact that big non-black brands are copying exact ideas and formulations from SMALL black owned businesses (Koils of Nature vs. Creme of Nature) and in return those small companies can't maintain there selling power when they get the opportunity to break onto shelves in stores. Mielle, The Mane Choice, and Eden Bodyworks aren't considered small black-owned anymore so the original conversation wasn't dismissing those companies advances, it was more to address why other up and coming smaller brands feel they can't break into the same space. There is some truth to the fact that while bigger companies were offering natural hair products for literally decades, they weren't really checking for having super natural ingredients like clay, charcoal, or honey until smaller brands started coming out with the same things. I still remember when Honey Baby Naturals really started taking over in the Target in my area they were all over the shelves, then Creme of Nature came out with their honey line and now there are no more Honey Baby Naturals hair products in my Target at all. Now it could be that consumers in my area didn't like Honey Baby Naturals (my hair hated it), so that's why it was pulled from the shelves, but if I were the owner of Honey Baby Naturals I would feel some kind of way about seeing Creme of Nature basically come out with a line EXTREMELY similar to mine and then my products disappearing from a store. I definitely do agree with you though that in this day and age, smaller black businesses do need to learn how to pivot and adjust in order to stay relevant, and I also agree that influencers should not be bashed for choosing to work with big brands especially when smaller black brands do not have the resources to compensate that influencer what they are worth. I hate that the conversation turned into such a blame game and became so hostile. Black businesses get a lot of support and I think that we as a community are getting so much better at supporting. Again, this was a fantastic video.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +1

      I didn’t watch koils by nature, nor addressed her. I’m addressing the picture I posted and the associated post bit.ly/2FAywM2

    • @Pussinbootszzz
      @Pussinbootszzz 5 років тому

      Thank you! I didn’t feel that the out right stealing of ideas was addressed. I’d love to see a follow up video.

    • @sabrinaclarkkent8660
      @sabrinaclarkkent8660 5 років тому +4

      At the end of the day both sides (influencers and struggling BOBs) are making valid points. Some questions remain though, Are all parties listening to respond or understand? Now that the discussion has started how is change going to happen? Is this more a competition/business issue or an institutional one where black creatives are consistently denied access?

    • @TextureLove
      @TextureLove 5 років тому +1

      @@DayeLaSoul Yeah by the time this picture came around, the conversation had taken a very wrong turn. Your points in your video were spot on though. At some point as a business you have to adjust to the current tide of the industry/business to determine how you will stand out and get ahead.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +4

      +Texture Love The picture is what was being reposted, I saw it several times before stopping to read the blog post which referred to the koils by nature video but still haven’t watched it. Both of them reached out to me and after talking to Soultanicals, I’m going to make time to watch the Koils owner’s post but from what I’m gauging, she’s talking about people stealing and that’s a whole nother issue that deserves a whole nother video and ppl not going to like what I have to say because I think all these brands be copying each other 🥴🥴🥴... All the major ones have a coconut oil line, a honey line, they just release their scalp collections, now they all about to have these clay collections 😶

  •  5 років тому +7

    the brand that reposted this got into the most heated discussion with me about this! they made it all about ingredients and how these "big brands" charge significantly less because their products are basically fillers and how they shouldn't be on the shelves because of that sole fact.. and i was just like... ok.. what does that have to do with your business struggling? OBVIOUSLY they're doing something right with their marketing for them to constantly be selling out and filling out shelves.. why not focus on that instead of trying to drag them when you can pick sense out of what they're doing I found that a tad annoying because nobody ever said these brands claimed to be organic and or black owned, I mean.. like you said, these brands started off with curly hair products marketed to us. I've found many of these brands and their social media presence to be so elitist, it's so hard to feel like a part of the community when they don't ride for all the community. There are some of those brands who won't even look at smaller bloggers. How's that gonna help your brand if you don't diversify how and who you market to?

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +4

      I saw that comment!!! Exactly! Their fillers (if that’s it because if it’s not on the labels, how do you know what’s going on in their manufacturing) are none of your business. Your business is your business! so how are you going to improve your business?!

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +2

      She was in Target and may or has been removed from the shelves, which prompted her post... But again as a customer who buys her products, I don’t really remember her pushing ppl to buy in stores and on top of that, the stuff I use was not in stores so I never bought anything out of store from Soultanicals 🤷🏽‍♀️

  • @malia222
    @malia222 5 років тому +6

    🥰🥰 I freaking love this! AGREED!! And just because we're all black doesn't mean our hair is going to react same. Everything is not going to work for everybody. I've been natural for 9 yrs & seen 1 corner of a shelf of products grow & take over a whole freaking aisle...with a end cap display (target, Sallys). People stop it!That's where we as a people to often fail. To often looking at the negative. We've come a long way. And that's HUGE!. We have the ability to take over another aisle if we grasp the concept of self/company reflection. All these influencers telling you what's wrong with your products... sometimes for free....but you dont hear them tho 🤔! The you having the tools to create your own narrative thing is REAL! This excuse crap... Use this same level of energy, get back in the lab and do better...or dont but then dont complain!🤷🏽‍♀️

    • @DayeLaSoul
      @DayeLaSoul  5 років тому

      👏🏾👏🏾👏🏾

  • @briggittestevenson4942
    @briggittestevenson4942 5 років тому +8

    Honey Chile, I didn't have time to make my tea before watching but this was goodt!!! I'm so glad you are discussing this. These companies must take responsibility and put in the miles. Everyone will not start out in Target or succeed initially. PERIOD!! So get over it. I remember buying The Mane Choice "Daily hair dressing" off the shelf of a tiny beauty supply store on the corner in a black Dallas,TX neighborhood. This was yrs ago (my daughter was 1 then & now 7+) and they only had two products. Girl the top was dusty (ppl weren't ready for it). I had never heard of them but I was so over these other brands while on my big chop journey, I bought it. The packaging was nice, it smelled great and the ingredients seemed promising. I tried it and began searching for more. Look at the evolution!! All I'm saying is that it takes time, effort & money. It's an industry. If ppl only knew the real trials of big companies like Revlon, Loreal etc, they'd understand. However, they all had grit and didn't quit when things fell through. Everything you said was spot on. Thanks!! That hair is bomb💣💥💥

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +3

      💀💀 @ the Top was dusty-that’s really how it was back in the day!
      Thank you for tuning in and sharing your thoughts girl 🤗

  • @juliew1426
    @juliew1426 5 років тому

    Such a brilliant, encouraging message. Sometimes in the struggle its important to stop and appreciate the fruits of what you've been fighting for. It's nourishing and heartening!

  • @tanyawilliams138
    @tanyawilliams138 5 років тому +8

    I agree with everything you have stated in this video. Black owned natural hair brands are taking over the isles in the stores. In addition..I agree the brands need to pay influencers what they are worth. Because the influencers are who sell the products. Because I value your review of products. Plus 9 times of of 10 I will buy the products you give a good review. Keep doing what your doing. I value your opinion and I love your channel!❤

    • @DayeLaSoul
      @DayeLaSoul  5 років тому

      Thank you so much! ♥️ your support is def appreciated 🥰

  • @diamond_soul_black_gold
    @diamond_soul_black_gold 5 років тому +12

    I personally love a small black owned business called 22 century natural products her products are legit my hair is growing I used to love Shea moisture but i transitioned to 22 century natural woman products they are so much better

  • @mimib731
    @mimib731 5 років тому

    I respect the way you broke down the benefit and a convenience of influencers. The few influencers I do follow really impact which brands' products I purchase. You're 100% correct! Especially about supporting the movement. I have tons of Mielle products, many of them I probably don't even need. But I love her brand and what they stand for. 👏🏾

  • @millennialmuze
    @millennialmuze 5 років тому +4

    100% agree. the brand i saw post this on IG was on the post & just complaining in the comments. you're SO right about them not truly catering to us. we have black owned brands (like mielle) that truly care & cater to OUR strands from day one! so don't be mad when we're not looking your way if you're not trying to atleast listen to your community!

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +4

      And I read the comments like my thing is... Let’s say if your complaints are valid. These things are happening. DO SOMETHING! Don’t just complain and beg customers and influencers to save you. Be proactive!

  • @beautyschooldropout8227
    @beautyschooldropout8227 5 років тому +32

    Drop knowledge! We are flourishing for sure and instead of focusing on that, people would rather focus on the negative.
    “I got 5 gels I’mma get the same wash n go!” Lol I felt that sis

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +2

      😂😂😂 lmbo idk why that was funnier seeing someone say it!

    • @beautyschooldropout8227
      @beautyschooldropout8227 5 років тому +1

      Jigaboo John when did she express any part of victim mentality?

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +4

      +Brittany Sherae Just ignore “it” sis. It’s a white person on here trying to see what *the blacks* are doing because it’s has nothing better to do obsess with our affairs.. Its stupid ass can’t even form an original thought, it’s spamming this post just saying the opposite of everyone’s comment 😂😂..

  • @jamekahargraves6496
    @jamekahargraves6496 5 років тому +5

    Yesss!! I’m glad you did a video. As a natural that started with Cantu and Shea Moisture. I’ve seen the growth of natural products and Soultanicals products are great products especially the hair detox but I feel that in stead of shining a negative light on businesses why not uplift and show the growth. Walking into Walgreens or Walmart and instead of having an “ethnic” shelf, depending on the store it’s takes up a whole aisle. Target is another store that had honestly a few brands and they have a whole side of an aisle and on display out infront of entrance of the beauty aisle. Soultanicals is growing but i don’t see influencers that i follow talk about their products at all. I stumbled upon them when you mentioned on Snapchat about the detox being one of your staples and from there I decided to try other products which are great but the supply and demand for certain staples will have you going else where for the amount of time waiting for a package on a non sale day can be a month.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому

      “Instead of shining a negative light on businesses why not uplift and show the growth”
      -a word! And I love that detox! I buy 2-3 at a time because they’re always out of stock on line.

  • @Hollywould94
    @Hollywould94 5 років тому +3

    Exactly!!! Support the influencers! You had such a good point about how promoting with influencers gets out so much money for them ANNDD they reach their target audience. Great video!

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +1

      Thank you!!!!🙌🏾🖤

  • @NkNaturalz
    @NkNaturalz 5 років тому +1

    I listened to all 22 minutes of this and you spoke all facts! I absolutely agree about most of these smaller brands not wanting to pay influencers to review or endorse their products. I don’t even bother pitching to them anymore. I get having a limited budget. But what’s the excuse for not being professional? One of the brands who’s circulating this flyer, replied to my pitch by saying “we have cheaper means of advertising.” That’s it. How is that professional? Customer service is in the toilet for some of these brands. I could go on and on about the bad experiences I’ve had with so many small black owned hair companies. You’re so correct about being undervalued by some of them. I appreciate it when a brand respects that my time, and skills are valuable and make me feel appreciated. I’ve always enjoyed collabing with Soultanicals, mielle, Camille rose and more recently the mane choice. They’ve never tried to low ball me or seem unprofessional in anyway. Companies that complain about influencers rates are the ones wondering why their business isn’t doing well. I have only ever seen one natural hair company on a tv ad, and that’s Shea moisture. I live in Canada so I don’t know if it’s different in the US. But honestly, if they aren’t advertising on the air, or using influencers, then how do they expect to get the word out about their brands? You can’t blame people for not supporting you if they don’t even know your brand exist. I’ve seen the mane choice advertise even on the shade room! You gotta spend money to make money, that’s business 101. You can’t expect people to buy from you just because you’re black. As it relates to taking naturals on trips, how messed up is it to lament that the loyalties or honesty or influencers are being “bought” because of a trip? If those companies had the budget to do such a wide scale campaign, which is sheer marketing genius by the way, they totally would do it too. In Jamaica we have a word for this- “bad mine!”
    When I was a kid and natural, the only products I used to use were African pride, pink lotion, creme of natural, dr miracle, cantu, most of us grew up using these stuff. Before natural hair shampoos were a thing my mom would just buy the nicest smelling suave shampoos. We’d literally go by scent! It’s kind of unfair now to vilify them because they’re expanding more into natural hair care. They’ve been making natural hair products! Thank you for sharing, and thank you for brining a fresh perspective to this discussing.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +1

      Thanks for tuning in! One thing about business is you get back what you put in!
      How are you proud of cheaply advertising but not satisfied with the money you’re bringing in? The two go hand in hand😂

  • @sharnellc.lewison4419
    @sharnellc.lewison4419 5 років тому

    I appreciate your viewpoint on the hair community so much. Great upload! A lot of people take memes as truths nowadays and in this case, it's more hurtful than helpful.

  •  5 років тому +3

    My only push back to what I heard from your post about 7 minutes in is that ... yes the white or non-black owned companies have been around but they were NOT marketing to us like that. Once black woman started to love their natural hair more, the non-black owned companies started to put us in their commercials (only about 2 years ago), start speaking as if they always looked for us. Also, they were targeting naturally curly hair... not naturally curly kinky hair. They were looking at latino woman, white woman perming their hair curly, and non black woman who have curly hair b/c as we know most do NOT think of black woman when they think curly (at least more than 5 years ago). Yes we have naturally curly hair but the focus was more wavy curly hair of a certain texture. As a woman that is 49 years old, when I was a kid the brands that were focused on us was "grease" products, perm or as they say to us "relaxed" products b/c permed hair is what Caucasian woman do, hot combs, jheri curls, etc. But it was definitely not about our natural hair the way it is now. Understanding all of the things that are in products that strip our hair back then vs today is a whole new other story... so the product was there but they were not targeting us. Caucasian hair needs the oils stripped where we need the oils/moisture added, hence the products we have today that help "moisturize" our strands. In my opinion, I think that the non-black owned business are trying to get the black dollar hard... Pantene coming out with a "natural hair line" putting us all throughout the commercial. Now for another factor that these white or non-black owned businesses are coming for us and trying to take from the black owned businesses is Carol's daughter. She no longer owns her business. She sold 60% of it to L'Oreal back in 2014... many may believe it is black owned, but it is not any longer. I appreciate your video though. You helped me learn more about the non-black owned hair lines like Cantu. I thought they were not black owned, and now I know. most of the others you noted that are black owned, I am aware of it. I feel your passion in this video. much appreciated.

  • @memefree3101
    @memefree3101 5 років тому +1

    New subbie based on this video! This is THE best argument I've heard on this topic. This should be shared on all platforms! Stop the victim role and push through because despite the disadvantages black businesses are still shining! I'll continue to support both black and non-black businesses. Period.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +2

      🙌🏾🙌🏾💛💛 yes! And no guilting and shaming customers on how they spend their money!

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +1

      And thanks for subbing!

    • @memefree3101
      @memefree3101 5 років тому

      @@DayeLaSoul very welcome

  • @sabrinaclarkkent8660
    @sabrinaclarkkent8660 5 років тому +5

    Influencers = word of mouth in social media which is the best advertising. Consumers are more likely to purchase or not based on what a trusted source says.
    Sally’s sent out an email recently that more textured haircare products are being added in several locations. I just went into one that’s in a white area and guess what our shelf space has grown.
    One of the most important things I feel you touched on is the feeling/attachment a brand can create that will differentiate them from competitors. Hell I still buy keracare cause the products work for me. Same non black minority owns them and the as I am line. I wish the struggling brands focused on that. Last but not least while the idea of a supply purchasing group kinda like a co-op sounds good it might not be feasible if the owners/formulators don’t want to relinquish control. it makes sense economies of scale wise and all, reduce the cost of goods and they can lower product prices. Anyways great vid ! That 🍵 was piping hot!!!!

    • @DayeLaSoul
      @DayeLaSoul  5 років тому

      In regards to the co-op collaboration, you’re right. Ppl would be too scared to release or have stolen the ins and outs of their business but if they could, it’d be dope and our beauty side of the aisle would turn into aisles (plural) and these online only companies could do better. A lot of them are literally still hand making their products.

  • @kearreasharpe19
    @kearreasharpe19 5 років тому +4

    PLEASE make more videos like this! I miss watching you on Snapchat. But you are 100% right. They should clap for how we've come while we're pushing to go further.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +1

      Sis! That last line 🙌🏾... Period

  • @danielledenise9021
    @danielledenise9021 5 років тому +2

    Girl you always set things straight!! I had a debate with a friend about this recently (a not natural friend). And I explained the same things and she kept coming with excuses! Thank you for putting this out there 😍😍🙌🏾✔️👏🏾

    • @DayeLaSoul
      @DayeLaSoul  5 років тому

      Excuses are monuments of nothingness! Stop naming them and make money moves!

  • @Lifeewithfaith
    @Lifeewithfaith 5 років тому +18

    If anything there are so many other black hair companies that aren’t even in stores that are on there way to having there products in stores if anything we are growing at a fast pace 🙌🏾🙌🏾💕 im so glad that I can use products that look like me and can actually relate to my hair 💯

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +4

      Right! I feel like the opportunity that wasn’t there several years ago is now here. It’s up to ppl to take it and maximize off it!
      I think the majority of us want to buy from ppl who look like us and that’s why the ones who are doing good are expanding like they are!

    • @Lifeewithfaith
      @Lifeewithfaith 5 років тому +1

      Daye La Soul yes that is soo true thank you for sharing this 😊

  • @Shortcake39553
    @Shortcake39553 5 років тому

    All black owned natural hair product producers need to see this. Especially if they feel they have a great product. All other natural hair product companies that want to appeal to blacks need to watch this as well because they know they want to sway us to select their products over black owned companies. You speak the truth. Thank you! If anyone knows marketing, THEY NEED TO BE REACHING OUT TO YOU! Come thru hunny.

  • @pharastar1
    @pharastar1 5 років тому +6

    Don’t forget uncle funky’s daughter been here since day 1 👍🏽

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +1

      I don’t recall seeing them in stores early on but I def mentioned them and aunt Jackie in stores now 🙌🏾

  • @JusCallMeShellz
    @JusCallMeShellz 5 років тому +1

    I've been seeing the aisles growing over the years. I walked into CVS and there's a whole aisle dedicated to these products, Mielle, Curls, Shea Moisture, and etc. I bought items because they were 25% off and I had coupons. We're taking over, we just have to make sure we keep supporting. Good job on this video!

  • @Tinsley_Marie
    @Tinsley_Marie 5 років тому

    I love your video!!! I agree that it would be great to see these major black own companies come together under one umbrella as a big family.

  • @denyshadials5702
    @denyshadials5702 5 років тому +2

    I really am loving all this conversation. Everyone has their own and very relevant perspective on the situation. Go ahead with passion sis ❤️ we really are taking over the aisles. That’s why they want to put Shea butter and coconut oil in almost all these new lines. Hopefully they’ll expand on ingredients.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +1

      😂😂 right.. I think black seed, clays, and foam conditioners will be the next new thing... We finally phased out of Olive oil and Argan oil, just gotta see what’s next after Coconut and Shea.

  • @kristenchristopher9143
    @kristenchristopher9143 5 років тому +4

    This is a great counter point video. After hearing various perspectives of an issue I never thought about, I can see major points from all.
    Please, share what you know of Shea Moisture, because my understanding is that the original owner remains the CEO, but his company Sundial was acquired by Unilever. However, there was an unprecedented term in the purchase requiring Unilever to invest 50 million investment into the newly minted New Voices Fund, created to empower Black women in entrepreneurship. Then Richelieu Dennis, Shea Moisture’s founder, went in to buy ESSENCE from Time returning the publication to it’s former black owned status.
    YES QUEEN! Spread that knowledge, even if it comes with a side of hard truths. Job well done.

  • @cassidiehailley4100
    @cassidiehailley4100 5 років тому +5

    That man still owns Shea Moisture I had seeds of doubt planted in my mind. Thank you for correcting this on your video 👍 I like Shea Moisture a well.

    • @selinaisis6268
      @selinaisis6268 5 років тому +2

      No he does not. He owns a minority share. Google Shea Moisture bought by Unilever and you will see the details

    • @gwendolynhinson4496
      @gwendolynhinson4496 5 років тому

      ...just like Carol's Daughter, right?

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +2

      +Gwendolyn Hinson no, they actually sold their entire company to L’Oréal, I was mistaken

    • @cassidiehailley4100
      @cassidiehailley4100 5 років тому +1

      @@DayeLaSoul oh I see ok then I won't be in a hurry to purchase I have never really used Shea Moisture anyway. It could of been sold to someone black 😐 I know that may sound wrong but that's the way I feel keep it black because we need to build.

  • @sophiaraquelortiz
    @sophiaraquelortiz 5 років тому +5

    best speech bout the natural hair community ive ever heard 😌

    • @DayeLaSoul
      @DayeLaSoul  5 років тому

      Awww thank you! 😭🙌🏾

  • @LovelyMeTL
    @LovelyMeTL 5 років тому +1

    Truth b told... In life period... Don't stay stuck in a rut... Find the leakage and plug the whole... Enjoyed the vid 👊

  • @tatesomne
    @tatesomne 5 років тому +1

    Also I appreciate the break down! Ppl need to respect influencers and do their research.

  • @AshleyBrown-rk6nv
    @AshleyBrown-rk6nv 5 років тому +3

    💀💀💀"When I talk it sounds like I'm fussin" girl I get like that too when I'm passionate.

  • @hiphug1ger769
    @hiphug1ger769 5 років тому +4

    I haven't seen the post in question but what I take from something like that is never get too comfortable. Anything can be taken away, faster then it came. Especially since Suave kinda sparked my interest with this new line of Shea butter products that I saw an ad for recently. Then I thought oh no what if it's good, suave is so cheap people love cheap and good.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +3

      Agreed! You gotta always push your business like you’re starving. Even when you full!

  • @sandydlea2991
    @sandydlea2991 5 років тому +6

    Yes, you're absolutely right, the owner of as I am is Indian.

  • @MrsThollo
    @MrsThollo 5 років тому

    I'm glad you're speaking about the true financial side of the business and the need to grind and seek ways to grow instead of basically waiting on a handout (or shout-out). OAN: Within the past couple months, there were several natural hair vloggers going on the same vacations with their friends and/or families. Not sure if this is what people are referencing because I never had the desire to watch any. However, I don't think the vacations were about outreach programs.

  • @rosettadenton2876
    @rosettadenton2876 5 років тому

    You have really encouraged me. Young and gifted you go girl. You are amazing. My Lord. 🙏🙏

  • @rethaturner8970
    @rethaturner8970 5 років тому +18

    I stumbled across your video & i must say what a PHENOMENAL WORD you delivered👏👏👏👏👏. I Commend you young lady. If only more of us could have your mindset we would go a lot further in success by supporting each other. You enlightened myself & hopefully others. Keep planting the positive!! Btw i subcribed to your channel & shared your video with a number of people that will also enjoy. I look forward to hearing more of you🙌🙌😍 #GREATNESSinU

    • @DayeLaSoul
      @DayeLaSoul  5 років тому

      Thank you so much 🙏🏾♥️

  • @rosettadenton2876
    @rosettadenton2876 5 років тому

    You're a fighter young Lady. You are great. Brilliant young mind. Keep videos coming. I'm 63 and love your commentary.

  • @prettywitty77
    @prettywitty77 5 років тому +4

    You said a mouth full!!! 8 years ago when I started my hair journey, shelf space for BOB (black owned businesses) was very limited. You could barely even get EVCO in stores. We have a whole aisle now.
    Oh, and some of these BOB don’t even in their own products. But you want us to? Moral of the story: Don’t complain, Boss Up! Life is FULL of hurdles. You gonna quit jumping or keep trying with tears in your eyes? Lol

  • @shaina4baby
    @shaina4baby 5 років тому

    Yessss girl you better speak!!! 💯 we are not victims and like you said we don’t need to disregard how far we’ve come!!

  • @ShenettaLashay
    @ShenettaLashay 5 років тому +4

    Otayyyyy we done already had this rant, so you know what I got to say. They are basically saying these bigger brands are monopolizing which ain't true because like you stated they pay attention to customers needs, while these smaller brands are still selling product that have their customers and influencers hair looking dry and matted!

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +4

      Bloop ☕️.
      Thank you for encouraging me to post this by the way. I took it down last night but when I woke up this morning, your words were on my mind! 🙏🏾🥰 love you girl

    • @sabrinaclarkkent8660
      @sabrinaclarkkent8660 5 років тому

      Major key =listening skills

    • @ShenettaLashay
      @ShenettaLashay 5 років тому

      Love you too, they cant silence you. You educated while those uncomfortable about this conversation have choose the cowardly way out to bash. God dont like ugly. I'll say a little prayer for em all!

  • @TheDaydreamfiend
    @TheDaydreamfiend 5 років тому +4

    I appreciate this video and the post it's based on. Although it may have been dramatic, I think it brings up a necessary conversation in the community about who is benefiting from the natural hair community. while we've been arguing over who has what hair type, white companies have created more product lines to get us to put our money in them vs. black owned companies. I think there are even companies that many think are black owned and are not, like As I Am, which you mentioned. It's important to find ways for black people to benefit not just from the optics and appreciation of natural hair, but also the financial gains that can be made within the natural hair market. We also need to consider that for black-owned products to end up on shelves, they have to spend money that they may not have to keep their products in Target and Walmart and other stores. Meanwhile white-owned companies can spend more money to keep their products in stores because they have more money to market. It is unfortunate, but influencers should be paid way more than they are for what they do because they basically take on marketing for a lot of these companies. I think what should come from this conversation is an awareness of how we are spending money as individuals and as a whole and how we can put more effort and money into our own people. The success of black-owned hair companies in the last 10 years shouldn't be ignored, but white and Asian businesses still make millions off of our hair care. that makes me uncomfortable. I think your research and support for black businesses is a great example of what we all should be doing. black owned toilet paper, who knew? That's amazing.

  • @justabout6979
    @justabout6979 5 років тому

    This video couldn't be CLOSER to the truth, you nailed this👏👏👏

  • @camilleashley4342
    @camilleashley4342 5 років тому

    Well said girl. I love this. Very educational and informative. I love to support black owned companies!!!

  • @craftingwithangie2021
    @craftingwithangie2021 5 років тому

    Awesome video my friend. You spoke the truth and I am so glad that you did a video like this to remind us that we do have a voice and that we are rising as far a black hair care businesses in this country, especially women. Glad that I checked out your channel Daye. :)

  • @ToshiJ89
    @ToshiJ89 5 років тому +1

    Girl yes!! I try to use black owned WHATEVER I can find. This video on point.

  • @imanitrobinson9485
    @imanitrobinson9485 4 роки тому

    One minute and twelve seconds in I stopped video and bought toilet paper, jumbo trash bags, toothpaste and black soap. THANK YOU! And of course I subscribed!

  • @rachelm.3173
    @rachelm.3173 5 років тому

    Wow....you told the truth with this one 🙌 99 percent of the hair products on my closet shelves are black owned. Loved this video💕

  • @LGnLA
    @LGnLA 5 років тому +3

    "Reevaluate and move forward... no victim mentality" new subbie here!!!!💯👏💯👏💯👏💯❤

  • @sjc04d
    @sjc04d 5 років тому +1

    Aaaand we need to remember that the white catering curly hair products are not necessarily formulated for afro textured hair. "For all hair types" does not mean for all textures.

  • @janeehall
    @janeehall 5 років тому +2

    I agreed with you from beginning to end. You should do a video on all the black companies you like from hair to body to household 😁

  • @taypeters101
    @taypeters101 5 років тому +1

    Hey there, brand new subscriber here because of this post. You were on my recommendation list. I’m very glad to see someone who supports B.O.B.’s like you are doing. You articulated excellent points. Also the businesses you were referring at the end are called distributors or distributor houses. I can’t imagine there are companies victimizing themselves when there are people like me who will drop close to $50 dollars on hair care and makeup in one trip to Target to buy black owned products (that I don’t need just want). Continue making great content I look forward to more videos from you!

  • @TBELLA26_
    @TBELLA26_ 5 років тому +2

    First.. your hair is gorgeous!! 😍😍
    Second.. I agree with your video. I went natural 7yrs ago and I now see the huge difference in black owned products on shelves. Especially how affordable they are and more and more stores are selling them!! I forsure buy black owned more now because there are many options. Thanks for your insight on this subject! ❤❤

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +1

      Thank you for he compliments and input! ♥️🙌🏾

  • @LVLV-im3ne
    @LVLV-im3ne 5 років тому

    Excellent viewpoint 👍🏾last year in May I decided to just try some new products most Black owned companies. The journey produced phenomenal results. I found products that work better for my hair.

  • @CrustofCreation
    @CrustofCreation 5 років тому

    I'm so glad you mentioned this. I thought I was the only one who was noticing it.

  • @rachelleraspberry53
    @rachelleraspberry53 5 років тому

    I am so butt hurt that your page got lost in the sauce in my million and 1 pages I’m subscribed to because I have been missing out! This video was everything😩 I argue with people all the time when they try to talk down on the natural hair community!

  • @cdyana1157
    @cdyana1157 5 років тому +2

    Can't speak for all places, but (Sally's) the one I go to...they do sell various black hair care products BUT the top sellers are the one that get the most shelf space and that's mostly Shea Moisture and Mane Choice. Mielle Organics is starting to pick up. If it's not in high demand they only get a few inches of shelf space, which is basically enough to hold 3-4 products. That is what the lady at Sally's told me so I'm sure other places have a similar rule.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +3

      She’s right! The more you sell, the more space you get and it’ll vary from store to store based off what’s selling. Like TMC has the most space in the Sally’s and Target by my house but the one 5 miles away doesn’t have nearly as much

  • @JojoFoSho87
    @JojoFoSho87 5 років тому +1

    Yes girl! Open up people’s eyes....your passion for Blacks and their businesses is refreshing...a lot of people...celebs included...could learn from you...

  • @13ikea
    @13ikea 5 років тому +27

    Girl speak on Shea Moisture🗣. People attacked the man for “selling out” but don’t understand the logistics of investing. The goal is to sell to invest in something bigger. Also I wish the black Owned Hair companies would work more with different type of business owners and invite regular people to their events. I always only see big hair influencers at these events .

  • @taramclean2331
    @taramclean2331 5 років тому +1

    If I could like this video more than once I would!! Thank you for articulating the feelings I had muddled in my brain when I saw that post. I felt as though the post was blaming consumers for small business’ short comings when literally my entire hair product stash is black owned AND mostly store bought. So clearly black owned companies as a whole are making an impact.

    • @DayeLaSoul
      @DayeLaSoul  5 років тому +1

      Yes ma’am! As a brand, I’d be thinking I have do what I have to do to make ppl want my product in those stashes, not asking my consumers to stop buying nonblack ones and substitute me instead. Consumers shouldn’t feel shamed or guilted into buying something

  • @SheReaDelSol
    @SheReaDelSol 5 років тому +1

    Oh so we doing talking videos and fucking shit up?!!? Okkkkkkk Daye. This video was factssssss

    • @DayeLaSoul
      @DayeLaSoul  5 років тому

      Lmbo might be! You know I love to run my mouth. It’s just not the same when I’m doing it on the camera tho.
      Thanks girl!

  • @Nappy2theRoot
    @Nappy2theRoot 5 років тому +1

    First let me say I think you are so gorgeous & your hair ALWAYS looks bomb. You are very right on this topic. Black owned hair companies are growing rapidly. That's what I support

  • @jennyh3316
    @jennyh3316 5 років тому +3

    Preach 👏🏽👏🏽👏🏽. This video is extremely informative, motivating, and enlightening. You should definitely make more videos like this. Thank you for sharing your opinion.

  • @sylmarie
    @sylmarie 5 років тому

    This video actually just made me subscribe and click the bell. 👏🏾👏🏾👏🏾 love your perspective.

  • @timdand
    @timdand 5 років тому +1

    I love and appreciate everything you're about gurl! I been a follower for a few years. Thank you for this information.