TLDR: By focusing on tactics such as cross promotions, sponsorships, paid recommendations, and personalized outreach, it is possible to grow a newsletter to a large subscriber base in a relatively short amount of time. 00:00 📈 Michael Houck grew his startup founder newsletter "Hal's newsletter" from a side project to 75,000 subscribers in 10 months, recognizing a need for modern, tactical advice for startup founders and deciding to focus on it full-time. 03:57 📈 Growing a newsletter to 80,000+ subscribers in 10 months through swaps, content marketing, lead magnets, and sponsorships. 09:53 📈 Use cross promotions and paid recommendations, prioritize relationship building, and focus on subscriber engagement to grow a newsletter to 80,000+ subscribers in 10 months. 13:34 📈 Growing newsletter to 80,000+ subscribers in 10 months, focusing on sponsorships and interviews with successful founders for revenue, with potential for Megaphone to become the top revenue stream. 17:50 📈 Start paid subscription, invest in community, focus on sponsorships, leverage personal connections for early revenue, prioritize personalized outreach for growth, emphasize the value of paid subscribers, and consistently remind subscribers of the benefits to encourage engagement and upgrades. 21:52 📈 Having robust tracking and coverage everywhere, direct and explicit copy, high-quality content, and reader feedback drove significant subscriber growth and revenue for the newsletter. 26:58 📈 Ask for feedback and conduct user interviews before launching to ensure your product meets the needs of your audience, identify pain points, and sell to your email list. 30:42 📈 Utilize affiliate commissions, social media, and paid ads to grow a newsletter quickly and reach a larger audience, while focusing on engagement and sustainable growth.
Excellent vid, super helpful! Thanks Matt and Michael
18 subscriber? Must be a new channel...over 50K soon for sure. Too much value in here!!
Hey Matt- love what you do! Is there a direct way to reach out to you or your agency to avail your services?
TLDR: By focusing on tactics such as cross promotions, sponsorships, paid recommendations, and personalized outreach, it is possible to grow a newsletter to a large subscriber base in a relatively short amount of time.
00:00 📈 Michael Houck grew his startup founder newsletter "Hal's newsletter" from a side project to 75,000 subscribers in 10 months, recognizing a need for modern, tactical advice for startup founders and deciding to focus on it full-time.
03:57 📈 Growing a newsletter to 80,000+ subscribers in 10 months through swaps, content marketing, lead magnets, and sponsorships.
09:53 📈 Use cross promotions and paid recommendations, prioritize relationship building, and focus on subscriber engagement to grow a newsletter to 80,000+ subscribers in 10 months.
13:34 📈 Growing newsletter to 80,000+ subscribers in 10 months, focusing on sponsorships and interviews with successful founders for revenue, with potential for Megaphone to become the top revenue stream.
17:50 📈 Start paid subscription, invest in community, focus on sponsorships, leverage personal connections for early revenue, prioritize personalized outreach for growth, emphasize the value of paid subscribers, and consistently remind subscribers of the benefits to encourage engagement and upgrades.
21:52 📈 Having robust tracking and coverage everywhere, direct and explicit copy, high-quality content, and reader feedback drove significant subscriber growth and revenue for the newsletter.
26:58 📈 Ask for feedback and conduct user interviews before launching to ensure your product meets the needs of your audience, identify pain points, and sell to your email list.
30:42 📈 Utilize affiliate commissions, social media, and paid ads to grow a newsletter quickly and reach a larger audience, while focusing on engagement and sustainable growth.