Google Ads Beginners Tutorial for 2024 (Step By Step)

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  • Опубліковано 27 гру 2024

КОМЕНТАРІ • 149

  • @BenHeathGoogleAds
    @BenHeathGoogleAds  3 місяці тому +6

    Want my agency to run your Google ads for you? Go here: heathmedia.co.uk/google-ads/?el=YTGAlong-beginnertutorial0924-gadfy

  • @JOSEANGELVAZQUEZSANTOS
    @JOSEANGELVAZQUEZSANTOS 2 місяці тому +14

    I love that you explain everything in detail, slow and patiently like teaching a toddler, EXACTLY WHAT I NEED! lol, thank you!!

  • @alignable
    @alignable Місяць тому +5

    Learned Meta Ads from Ben Heath and doing the same for Google Ads as well. Love him, his style, and the fact that he tries to give as much as possible. ❤

  • @sorayarosadha
    @sorayarosadha 2 місяці тому +6

    Landed on your UA-cam page to learn the Google Ads and blown away by your entrepreneurial story. Respect and Congrats for the success!
    Also thank you for the tutorial!

  • @MassCDL
    @MassCDL Місяць тому +1

    You made this process easy to understand, as small business owners we got our ad performing better than before. We are getting more calls and better leads, and I feel less overwhelmed navigating the google ad world.

  • @TieraMonae
    @TieraMonae 2 місяці тому +2

    Thank you. I made my first ad!

  • @Nikita4445ee
    @Nikita4445ee Місяць тому

    Amazing. I knew around 15% of this, "knew" maybe another 25%. Learned a lot. As a career creative newly managing google ads, I've never been excited about setting up google ad campaigns until now. Truly great info, can't wait to learn more.❤❤❤

  • @ChitraSutraSanchaya
    @ChitraSutraSanchaya 2 дні тому

    Thank you so much for the tutorial. It was refreshing to learn again about Google Ads.

  • @azman9682
    @azman9682 Місяць тому

    Very clear - a great help - hard to find good tutorials - will be watching all your links (you don't sound like a broken record!) - Many Thanks

  • @HopeforaHealthierHumanit-hi6bj
    @HopeforaHealthierHumanit-hi6bj 2 місяці тому

    Amazing. I knew around 15% of this, "knew" maybe another 25%. Learned a lot. As a career creative newly managing google ads, I've never been excited about setting up google ad campaigns until now. Truly great info, can't wait to learn more.

  • @TheMindBodySpiritNetwork
    @TheMindBodySpiritNetwork Місяць тому +2

    Bravo Ben! You are an excellent trainer. 5 Star!

  • @marketingwitharmando2281
    @marketingwitharmando2281 День тому

    gold bro! thank you ...peace from San Jose California. ✌😎🌴☀🌊

  • @ArtemyPolyakovVladimir
    @ArtemyPolyakovVladimir 4 дні тому

    Great tutorial! You are really good teacher

  • @sfshawn13
    @sfshawn13 22 дні тому

    Wow, this is truly an excellent resource. If only Google were as clear as you are. Thank you!

  • @iannelson2972
    @iannelson2972 25 днів тому

    Thanks Ben! I'm looking forward to running my first paid ad!

  • @ArcherSamuel-q6y
    @ArcherSamuel-q6y 22 дні тому

    Thank you for explaining everything so clearly. Everything is very clear. Like for the explanation.

  • @Hooked2024
    @Hooked2024 Місяць тому

    im hooked on ben heaths learning lol , thanks learned loads and will be taking my ad destiny into my own hands

  • @Erniepotts
    @Erniepotts 3 місяці тому +7

    What do you think about people saying you should use max clicks until you get 30 conversions? Starting with max conversions may lead to you not getting any impressions.

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  3 місяці тому +12

      I don't hate that logic and used to follow that myself for a long time. But I now do feel that Google is smart enough to make conversions work from day one. We have tested this with new accounts and found that optimising for conversions or conversion value performed best.

    • @Erniepotts
      @Erniepotts 3 місяці тому

      Thanks! ​@@BenHeathGoogleAds

    • @nVizGG
      @nVizGG 3 місяці тому

      Test :) Simple

    • @muhammadadeel-d3t2s
      @muhammadadeel-d3t2s Місяць тому

      ​@@BenHeathGoogleAds iam currently learning I think you need to provide some conversions data for automation bidding because it works with machine learning algorithm and it works efficiently when it had the data One more thing the automation is good when used with broad type because it provides a large data set to ml algorithms to make informed decision if you use others types the ml algorithm will struggle
      If in In goals section if you want to use data driven attribute you should have 300 conversions and 3000 impressions in a month to work efficiently for conversions

  • @jeffmackay7252
    @jeffmackay7252 2 місяці тому

    Awesome video as always mate! Super clear & thorough.

  • @MARIANATORRESSANCHEZ-l6h
    @MARIANATORRESSANCHEZ-l6h 2 місяці тому +1

    "This content is incredibly insightful and well-researched!"

  • @claireturya
    @claireturya 2 місяці тому +2

    Hey thanks so much! So for some reason it takes me to the page where I'm asked to create my first campaign, I still haven't gone through theset up process as yet but I'm stuck on that landing page. Missed the skip option, can you assist?

  • @RVWeather-nn5zn
    @RVWeather-nn5zn 3 місяці тому

    Thank you very much Ben -- LOTS here to digest and implement. Much appreciated!

  • @trackingconsulting
    @trackingconsulting 2 місяці тому

    Really appreciate the clarity in explaining the changes to bidding strategies for 2024. This is a must-watch for anyone serious about PPC

  • @tiffanyOhakimianpour
    @tiffanyOhakimianpour 2 місяці тому

    For the campaign you set up at 38:34 - will you later be able to tell from the data which of the keywords are driving the most conversion value and conversions?

  • @albertikama256
    @albertikama256 Місяць тому

    Thanks for the engaging and informative video. The step by step process was superb.

  • @cryptobagz
    @cryptobagz Місяць тому

    Wow. Didn't even know you also add a Google Ads Channel. Wonderful 🤝

  • @themajestyjoshua
    @themajestyjoshua Місяць тому

    This was so well explained for a rookie. Well Done Ben

  • @mchotly
    @mchotly 2 місяці тому

    Thanks Bro, gained so much value with this one...🎉

  • @alexjamesprior5520
    @alexjamesprior5520 2 місяці тому

    Thanks for this, very helpful. Just published my first campaign so fingers crossed we get some good results. Keep up the great content. Subscribed.

    • @FealLucas
      @FealLucas 2 місяці тому

      did you publish your campaign according to his instructions or did you make a little changes based on tips from others? I mean, I've seen many videos about this stuff and people generally tells us diff strategies so I'm kindaa lost lol

    • @TT-b8p
      @TT-b8p Місяць тому

      Hey, how did your campaign go? Did you get any sales?

  • @gotobirding
    @gotobirding Місяць тому

    That's great explained! Thanks a lot!

  • @LearnOnline-jp9hk
    @LearnOnline-jp9hk 3 місяці тому

    Thank you Ben, you are a great teacher!

  • @YoungYanet
    @YoungYanet Місяць тому +1

    Thanks for sharing the useful information

  • @trackingconsulting
    @trackingconsulting Місяць тому

    Really great. Your explanation is easy and attractive.

  • @fletcherstruye6025
    @fletcherstruye6025 Місяць тому

    Ben you're the man, thank you

  • @RiccardoCugnasco
    @RiccardoCugnasco 2 місяці тому

    Epic video!🔥
    Thank you so much for the great information!

  • @genevievekankammensah1761
    @genevievekankammensah1761 2 місяці тому

    Such amazing content on Google Ads. Thank you.

  • @KeywordResearchSimplified
    @KeywordResearchSimplified 3 місяці тому

    *Appreciate the step-by-step guidance!*

  • @FinnAceron
    @FinnAceron 2 місяці тому

    It's a pleasure to watch.

  • @mihaellaa.7911
    @mihaellaa.7911 3 місяці тому

    Thank you a ton for this!!! So helpful!

  • @kristina57811
    @kristina57811 2 місяці тому

    Awesome. I saved this. Thank you

  • @PullsUp12
    @PullsUp12 Місяць тому

    Hi Ben I watched complete video and learned so much from you .... Just one question you didn't explain Audience Segment..

  • @RamKumar-vb4et
    @RamKumar-vb4et Місяць тому

    Great video. Thanks for sharing. Can I ask couple of quick questions, please? I have ads running, but I want to go and see headlines, description, keywords attached to them? I also want to preview those ads. I remember there was a way earlier (3 years back), but I am not able to do it now. Any suggestions, please? Thanks,

  • @GeorgeWilmoth
    @GeorgeWilmoth 2 місяці тому

    Great tutorial video. Perfect for beginners.

  • @HenryOfusel
    @HenryOfusel Місяць тому +1

    Thank you very much for this..Please how many keywords is okay for an ad performance?

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  Місяць тому

      You are very welcome :)
      I wouldn't set any limit. I would just make sure that each ad group is tightly themed.

  • @rudroroy1054
    @rudroroy1054 19 днів тому

    does google has a DSP that also shows helps with offline or native advertisement like on tv and radio?

  • @KarenVinck-o4y
    @KarenVinck-o4y 3 місяці тому

    While setting up my campaign, there was an option to choose "Automatically Created Assets" directly under the "Broad Match Keywords" area. Which would you recommend? Allowing "Automatically Created Assets" or only allowing the use of assets I provided?

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  3 місяці тому

      I would usually let Google add those in. They are usually good. But you want to keep an eye on what they produce and make sure. Sometimes the AI doesn't get it right!

    • @KarenVinck-o4y
      @KarenVinck-o4y 3 місяці тому

      @@BenHeathGoogleAds Thanks so much for the reply and the awesome content you provide.

  • @EricJonas-b5i
    @EricJonas-b5i 2 місяці тому

    It is really useful on Google Ads!

  • @MatthewJackson-t7x
    @MatthewJackson-t7x 8 днів тому

    Good detail

  • @aliciasmith5297
    @aliciasmith5297 23 дні тому

    I echo the sentiments below, fantastic video with digestible content--well done! I just opened my solo criminal defense practice in August, but I'm just now getting around to launching a google ad campaign. Would you happen to have any videos re generating leads for a law practice?

    • @thomasedison9047
      @thomasedison9047 20 днів тому

      I had same issue but thomethics helped me it can be so frustrated but thomethics will fix it for you he is a verified Meta agent

    • @thomasedison9047
      @thomasedison9047 20 днів тому

      On Instagram or Facebook

  • @owenmcdonald6937
    @owenmcdonald6937 2 місяці тому

    Hi Ben, I love the videos, as always. I'm really keen for you to do a deep dive on how to set up a local search campaign for low search volumes. I'm based in regional Australia, and the campaigns I'm working on have 0-10 keyword volumes. I'm keen to hear about how you would approach it.

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  2 місяці тому +4

      Thank you very much and that’s an interesting video idea. I imagine there would be a lot of interest in it.

    • @owenmcdonald6937
      @owenmcdonald6937 2 місяці тому

      @@BenHeathGoogleAds Thanks for writing back. Yea, to get even more specific. Imagine you're an arborist, for example, who would be able to afford to drive 3-4 hours for a $2000 + job across a large area and a few regional towns. Google shows super low search volumes, but there is definitely people searching... how would you approach starting a campaign, ad groupings and budgets? As always, thanks! Your videos have helped me start a fCMO consulting agency...LOVE IT!

  • @entertainmentlistings2064
    @entertainmentlistings2064 Місяць тому

    If i have to create google ad for foreign client like canada so do i have to use their card for billing purpose or can i use my country currency to run the ads and put my country currency info in billing bt target ads for canda, will the ad show both my country and targeted country, will it have problems with ad in location. Also if i have to use their card for billing than do i have to put billing details like country, timezone and currency according to their currency and country. Is it legal and allowed by google to use their card and putting their country info fr billing and creating,monitoring and running ads frm my country?

  • @lmatedrivingschool7392
    @lmatedrivingschool7392 2 місяці тому

    Well explained mate, thanks

  • @RobertHeaney
    @RobertHeaney 2 місяці тому

    Excellent video, thank you Ben

  • @Emb0918
    @Emb0918 3 дні тому +1

    Im 17 can i do this?

  • @JudeOmojiade
    @JudeOmojiade 3 місяці тому

    Great video,so insightful

  • @jruhs22
    @jruhs22 29 днів тому

    I feel so grateful for being abke to just watch this for free

  • @PeterEarls
    @PeterEarls Місяць тому

    will follow by your steps

  • @alisonheslop5682
    @alisonheslop5682 2 місяці тому

    Thanks Ben great information.

  • @claireturya
    @claireturya 2 місяці тому +1

    The option when creating new account to skip creating new campaign isn't available for me, do you know why this could be the case?

    • @chinedu093
      @chinedu093 2 місяці тому

      Same here

    • @chinedu093
      @chinedu093 2 місяці тому

      I just found a way out

    • @chinedu093
      @chinedu093 2 місяці тому

      Just add you busines name and url or phone number, and then next, you will see the option to skip, skip all the way off the campaign setup process. Skip creating new campaign isn't available for me too just found this way out. Hope it helps

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  2 місяці тому

      Yes this reply is spot on :)

    • @teo_k
      @teo_k 2 місяці тому

      @@chinedu093 You're the best. Thank you!!

  • @asjfkjasdlkfjasfdlk
    @asjfkjasdlkfjasfdlk 6 днів тому

    very nice video as im sure you know haha! thank you

  • @louisevincent5248
    @louisevincent5248 2 місяці тому

    many thanks really helpful.

  • @wasseematalla7720
    @wasseematalla7720 2 місяці тому

    Thank you for great video. It helped me alot, as it is my 1st video on Googles ads.
    Can you do a similar videos with the same simplicity & elaboration on Google Analytics.

  • @gidemwen
    @gidemwen Місяць тому

    thx a lot Dude!

  • @wonderfruit8315
    @wonderfruit8315 3 місяці тому

    Great video!

  • @BenjaminNissim
    @BenjaminNissim 23 дні тому

    When setting up a campaign with multiple goals, how does this impact performance? Will all goals be given equal consideration, and would this improve ad performance or potentially hinder it?

    • @thomasedison9047
      @thomasedison9047 20 днів тому

      I had same issue but thomethics helped me it can be so frustrated but thomethics will fix it for you he is a verified Meta agent

    • @thomasedison9047
      @thomasedison9047 20 днів тому

      On Instagram or Facebook

  • @BurakAgsarlioglu
    @BurakAgsarlioglu 21 день тому

    thanks for the video

  • @FrontRoomFeelings-m5v
    @FrontRoomFeelings-m5v Місяць тому

    this video was so in depth but my ad pages looked completely different to yours :s

  • @amodi9576
    @amodi9576 Місяць тому

    THANK YOU

  • @gambomaster
    @gambomaster 3 місяці тому

    Thanks 🙏

  • @MageBayman
    @MageBayman 2 місяці тому

    Amazing!

  • @afsana2595
    @afsana2595 3 місяці тому

    Thank you very much.

  • @amberpaigex9251
    @amberpaigex9251 Місяць тому

    Everyone seems to be able to skip the campaign stage and I just don’t have that option. Can someone please help me

  • @MrNimblemouse
    @MrNimblemouse 3 місяці тому

    Can't find any version or info on how to get the google ads where you have image display ads instead of just a text listing.

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  3 місяці тому +1

      That’s the display campaign type. When you go through the campaign creation process, you need to select Display for that.

    • @MrNimblemouse
      @MrNimblemouse 3 місяці тому

      @@BenHeathGoogleAds Thanks

  • @Omarraed97
    @Omarraed97 Місяць тому

    Thank you I love you

  • @BobB1Media
    @BobB1Media 2 місяці тому

    Great tutorial mate! There is just one thing I do not understand. If we are sending people to our home page, how does Google know if we converted a lead or not? Like there is not form for them to fill. Also how it works if we select the "call" option?
    I hope you find the time to answer these. Thanks!

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  2 місяці тому +1

      Thanks :)
      You need to set up conversion tracking in your Google ad account. I have an older video that shows how to do that by linking Google Analytics and important goals. I’ll publish another video about this soon.

    • @BobanB1Media
      @BobanB1Media 2 місяці тому

      @@BenHeathGoogleAds Thank you for your reply! Looking forward to your new video! That part is a bit confusing for me! How to set up lead generation on my site...
      I have one more off topic question..am about to enroll into FB Mastery, but can you please clarify if the "Calculator & When To Kill Ads Masterclass" and "The $200 Million Creative And Copy Swipe File" are one time payment or monthly?
      I sent an email to support but still did not receive reply

  • @0robsatx0
    @0robsatx0 День тому

    I really wish I could watch this channel lots of great info, but can't deal with soooooooooooo much extra chatter!

  • @zenmeditation633
    @zenmeditation633 Місяць тому

    Pretty interested Indeed

  • @irfanhaider4157
    @irfanhaider4157 3 місяці тому

    Is it best create new convserion goal or use older goals

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  3 місяці тому

      That shouldn’t make a difference provided the conversion goal you use is set up correctly

  • @louisevincent5248
    @louisevincent5248 2 місяці тому

    it wont let me create an account without a campaign

  • @LilChristyGaming
    @LilChristyGaming 17 днів тому

    Is Google ads more so for businesses? I’m close to getting 4000 watch hours and 1000 subscribers and what I was wondering is if I’m not trying to run any ads do I still need to verify myself?

    • @Emb0918
      @Emb0918 3 дні тому

      What do i put if I don't have a website or business?

  • @TheSKILLSforJUSTICE
    @TheSKILLSforJUSTICE 17 днів тому

    I followed this and it wasn't at all like the video - it now doesn't let you put in exact match or phrase match, forces you to use max I assume, very disappointed, I did go on to the final programme which is horrendously confusing - you can't even find your key words even if you type it into the search bar. Google always has a way of draining your money don't they. Well - will see if anything happens out of it - I did manage to change the search times after it set itself. As usual with google ads I feel completely out of control while they take money off me. Oh yes its also set to maximise clicks which your video said I def shouldn't do but google won't let me do anything else.

  • @AlmundGrass
    @AlmundGrass 28 днів тому

    Good

  • @vijay_1
    @vijay_1 3 місяці тому

    Can i create new account in same email for conversion please reply

    • @BenHeathGoogleAds
      @BenHeathGoogleAds  3 місяці тому

      You probably can. Google takes into account a lot of factors when deciding that though so I can't say with 100% certainty.

  • @archieboy7858
    @archieboy7858 2 місяці тому

    real quick. do i need to be signed in to my google account?

  • @lakshitgrover6651
    @lakshitgrover6651 3 місяці тому

    Hey any script for pmax

  • @CMETravelAcademy
    @CMETravelAcademy Місяць тому

    Ben, I tried to signup for your service, entered all my info... but then was given a message that directed me to some lessons.
    Was hoping to schedule a time with you. Tried twice and both times just was directed to other lessons by your site

  • @khalidelhaji1075
    @khalidelhaji1075 Місяць тому

    Does it matter that the Google Ads score is poor?

  • @xXaimon
    @xXaimon Місяць тому

    damn just a month ago it used to be 10 pounds now it's "You'll see a temporary $50.00 authorization on your card, which is typically removed within a week." maybe it's because it's my first ad account but holy greed😂😂

  • @mellymel9892
    @mellymel9892 16 днів тому

    Why are you talking so fast???

    • @n.a.7723
      @n.a.7723 9 днів тому

      Go to settings on the video and you can control the speed.

  • @temitopeeric3857
    @temitopeeric3857 День тому

    You are taking too fast

  • @RammCilley
    @RammCilley 15 днів тому

    no

  • @regieamonoy8940
    @regieamonoy8940 2 місяці тому

    Hello sir I'm from Philippines and I want to become a Google ads freelancer I hope you can help me.

  • @Leaderzikos
    @Leaderzikos Місяць тому

    excellent tutorial , many thanks Ben appreciate

  • @charliebaker1293
    @charliebaker1293 2 місяці тому

    Brilliant video - Thank you Ben