The ins and outs of medical devices with Ian Cooper of Tasman Trolleys and Medical Equipment

The ins and outs of medical devices with Ian Cooper of Tasman Trolleys and Medical Equipment
I got to take a little walk down memory lane during this chat with Ian Cooper of ⁠Tasman Trolleys and Medical Equipment⁠.
That's because, before becoming That B Corp Bloke, I sold medical equipment... let's just say, it's an industry with some dark and murky corners.
Not over at Tasman Trolleys though, these guys are a force for good. As ⁠⁠award-winning⁠⁠ designers and manufacturers of medical trolleys, carts and medical equipment, TTME has been around for 65 years. Incredibly, they have staff who've been with the company 50 years and 40 years.
In our chat, Ian explains how the decision to go B Corp was made when managers sat down to discuss what they could use to validate the positive impact they were already having.
"That's when we decided that B Corp best represented what we wanted to achieve. We had discussions about others, like ISO, but we didn't feel they touched on the holistic component, like how B Corp deals with the social, the workers, the governance, and all those sorts of things. So we thought, 'yeah, this is something we should look at more closely.' As well, we looked at some of the other B Corp companies and they are aspirational brands.
It wasn't a hard decision when we started to break it down."
Ian talks about how B Corp provides a vehicle that enables them to tell their story and help customers and supply chain understand what they're trying to do.
"Again it gives you something that people can refer back to, it gives us structure around which we can go and tell a story. And someone else has validated what we're saying, which is a core component rather than us just saying, 'we're great, you just have to trust us on that'."
In our chat, we cover a range of topics including:
● How the pandemic impacted the medical device industry as well as business generally
● The importance of local manufacturing for transparent supply chains
● How part of becoming B Corp is preparation for what's coming down the line, particularly from the overseas markets
● The B Corp upper hand when in competition for a bid or client
● How becoming a purpose-driven business is something that can become more important as you get older and values shift. We ask ourselves, 'Is this what I want? Is this how it should be?'
Check it out! Loads of food for thought.
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