3 Pillars Brand Positioning To Find A Competitive Advantage

Explore the three pillars of brand positioning and develop processes for an effective differentiation strategy
0:00 3 Pillars Brand Positioning
1:15 Pillar 1: Audience
2:55 Pillar 2: Competitors
4:35 Pillar 3: Differentiation Strategy
7:30 3 Characteristics Of Effective Positioning Processes
7:36 Effect Research
8:45 Insights
9:28 Creativity
The discussion starts by analyzing audience demographics and psychographics, creating a tailored brand persona. It then examines competitors to identify market gaps and opportunities. The focus then shifts to crafting a unique differentiation strategy, rooted in audience insights and competitive analysis, to stand out in a crowded market.
Stephen also highlights the role of creativity in brand positioning, urging a deep market understanding and leveraging insights for a unique brand narrative.
In summary, this video is a valuable resource for brand builders at any level, offering insights and strategies to enhance brand positioning and achieve market resonance. Don’t forget to like, subscribe, and check out the pro brand strategy blueprint for more in-depth knowledge.
#brandpositioning #positioningstrategy #brandpositioning
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[@antarisqh]

I've come across so many channels with a million views and they're great! But what I learnt from you is so much more than any other channel, person, book, just anything in general. You've an amazing ability of making concepts simpler than they are actually, so articulate, with so much clarity.
Thank you so much for sharing your knowledge and putting in so much efforts on this. Looking forward to making some good bucks and getting your course, to unlock more possibilities as I go!
Thanks again!

[@BrandMasterAcademy]

Thanks so much for your kind words.
Simplification and articulation and my pride 🙏😊
Delighted you’re getting so much value from the content and the channel 😊
Looking forward to having you in the student community.
Reach out if you need anything 👍

[@omaveric]

The best Brand Strategy channel 🎉🎉🎉

[@BrandMasterAcademy]

Thank you!

[@BUILDTHEFUTUREITISNOW]

Wow amazing quality content thx

[@kordsandtempo]

Thank you for sharing your knowledge

[@BrandMasterAcademy]

My pleasure

[@ThisDesignLife]

Thanks Stephen

[@rosemugo9350]

You’re the best in this game. Great Content🤜🏾

[@BrandMasterAcademy]

Appreciate that

[@user-zv5xg8xy1n]

Your content are super dope❤

[@BrandMasterAcademy]

Thank you 🙌

[@AHMEDAMN19]

thanks for the valuable knowledge, can you guide me on where to start in your channel, playlist, or book... I am a little overwhelmed.

[@BrandMasterAcademy]

Sure thing!
ua-cam.com/play/PL-Sv3bpjab1tl3U-kWJZBFmsH7tcnYEYY.html

[@presiustajahstudios]

This helped me.

[@alfiemcdonnell9709]

Great Content. Got a question. Is it possible to take what I’ve learnt from your videos and programs and go straight into being a self employed brand strategist without having worked for an agency before?

[@BrandMasterAcademy]

Without having worked for an agency? yes…
Without some kind of experience? I would recommend getting that experience first.
One of the best ways is to learn and nail your processes, then begin helping businesses either for free or at a cost reduction.
Remember, you’re selling your processes as well as your experience.
That experience is part of the transaction and until you have it, that should be your focus ahead of revenue.
Hope this helps

[@user-ih5uj3yq8x]

Thanks for sharing! Do you take project from startups?

[@BrandMasterAcademy]

Thanks for your kind words. Delighted to bring value.
I’m not taking on new clients for strategy or execution services though I do have consulting services if its something you’re interested in.
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Let me know if you have any questions.