Branding Like A Boss (10 Best Brand Strategy Examples)

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  • Опубліковано 4 тра 2024
  • Discover how the best brand strategies with our top 10 brand strategy examples from Nike, Apple, Tesla, Harley Davidson, AirBnB and more.
    ✅ FREE PRO BRAND STRATEGY BLUEPRINT:
    brandmasteracademy.com/brand-...
    In this video, we break down 10 of the brand strategies and brand strategy elements from the best brands in the world.
    0:00 Brand Strategy Like A Boss Brand (10 Best Brand Strategy Examples)
    1:10 What Is Brand Strategy?
    2:03 10 Key Elements Of Brand Strategy
    3:02 #1: TOMS - Brand Purpose
    5:08 #2: Tesla - Brand Vision
    6:44 #3: Patagonia - Brand Mission
    8:32 #4: IKEA - Brand Values
    10:49 #5: Apple - Brand Positioning
    13:02 #6: Harley Davidson - Brand Personality
    14:50 #7: Old Spice - Brand Voice
    16:13 #8: Airbnb - Brand Story
    18:07 #9: Hermes - Brand Heritage
    19:28 #10: Nike - Tagline
    We’ll cover the 10 key brand strategy elements used by the top brand strategists. By the end of this video, you’ll understand how and why they work and take inspiration from these top examples for your own brand strategy.
    #brandstrategyexamples #brandstrategy #brandmission #brandpurpose #brandvision #brandmission #brandvalues #brandpositioning #brandpersonality #brandtoneofvoice #brandtagline #brandstory #brandslogan #brandbuilding
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КОМЕНТАРІ • 151

  • @wimukthidilhara7097
    @wimukthidilhara7097 2 роки тому +28

    Brand Purpose will be the buried treasure that you're searching for. Brand Vision will be your treasure map/ Compass or The North Star that gives the directions. So, Brand Mission will be your superhero journey. Interesting, I think... He Hee...✨✨✨

  • @riadmouawad5174
    @riadmouawad5174 2 роки тому +6

    Branding Masterclass in 22 minutes 🤘🏼

  • @africawago2222
    @africawago2222 4 місяці тому +1

    Thank you

  • @anonaccount0
    @anonaccount0 2 роки тому +6

    The lighting shift did wonders. 🔥🔥🔥

  • @mmangalisonkanyezi1270
    @mmangalisonkanyezi1270 8 місяців тому +1

    well done sir

  • @whylie2029
    @whylie2029 2 роки тому +43

    Your udemy course took me to a completely different level branding wise. I will update some info with your youtube channel. Your much appreciated.

    • @BrandMasterAcademy
      @BrandMasterAcademy  2 роки тому +2

      Awesome, thank you!

    • @DevPalliSri
      @DevPalliSri 2 місяці тому

      Hi @whylie2029, Could you please let me know The Udemy Course you are referring above. Thank you.

  • @dummybear6772
    @dummybear6772 Рік тому +8

    I'm so relieved to have found your channel! You're an excellent teacher. 💕

  • @rosekellerandco
    @rosekellerandco Рік тому +2

    I'm so glad I found you. Much needed information!🌹

  • @alansweitzer1453
    @alansweitzer1453 4 місяці тому +1

    Didn’t expect to stumble across a video as useful as this. Well done 👍

  • @HaleemaMcCree
    @HaleemaMcCree 28 днів тому

    This is gold! You don’t just share what it does, but it represents and how to use it.

  • @hasan3502
    @hasan3502 2 роки тому +5

    An incredible amount of value in 22 minutes. Thank you.

  • @palakagrawal8060
    @palakagrawal8060 8 місяців тому +1

    so good

  • @semujjuderickscofield3029
    @semujjuderickscofield3029 10 місяців тому +1

    Thank you so much, this was a beautiful message and imperative for creators

  • @Airianaloniece_
    @Airianaloniece_ Рік тому +2

    This helped SO much. Best video ive watched. Thank you!

  • @rafaelm3658
    @rafaelm3658 8 днів тому

    Super valuable content!! Thanks!

  • @ZOEAnimationStudio
    @ZOEAnimationStudio 4 місяці тому

    Thanks for this Stephen. Your advice was very insightful!

  • @dontwaittobegreat5808
    @dontwaittobegreat5808 2 місяці тому

    Thank you!

  • @liamporter1137
    @liamporter1137 8 місяців тому +1

    Informative. Thanks for sharing.

  • @user-df1mt9fe2d
    @user-df1mt9fe2d 3 місяці тому

    Great sharing. Thanks

  • @henrikdrukierlundgrenhedda7385
    @henrikdrukierlundgrenhedda7385 2 роки тому +6

    The way you package your message is just pure art. I teach marketing and your youtube-channel is gold for inspiration. Thank you.

  • @nycto16
    @nycto16 6 місяців тому

    Amazing! Feels like I'm in a worth taking lecture ❤️

  • @khizarjamil8552
    @khizarjamil8552 3 місяці тому

    Thank you for this knowledge totally helpful

  • @energyofgoodness3480
    @energyofgoodness3480 Рік тому +2

    Thank you very much for epic information..

  • @thefitmoves
    @thefitmoves Місяць тому

    So helpful! Thank you!

  • @nuborn.studio
    @nuborn.studio 5 місяців тому

    Gold!

  • @edujyoung
    @edujyoung 2 роки тому +2

    This is gold!

  • @user-fx9gh3hq8j
    @user-fx9gh3hq8j 9 місяців тому +1

    Beautifully explained most of the important elements of a Brand Strategy. Thank you so much for it I love it!

  • @musthucmd
    @musthucmd 4 місяці тому

    Thank you for the valuable content 🤝

  • @silviapassosjewelry
    @silviapassosjewelry 4 місяці тому +1

    I really like the way you explain things, concise and clear! Very inspiring video, thanks a bunch for sharing 😊🎉❤

  • @aditiagrawal7263
    @aditiagrawal7263 Рік тому +2

    Amazing content Sir. It was really very helpful to all who started their generally recently. Glad to be part of your community

  • @ArtandAlgorithms
    @ArtandAlgorithms 11 місяців тому +2

    Liked and subscribed! Top quality content.

  • @user-xm3gt8fi8u
    @user-xm3gt8fi8u 7 місяців тому

    Awesome videos great info man thanks !!

  • @mauricioweber8879
    @mauricioweber8879 11 місяців тому +2

    Thorough. Thanks

  • @lampitok8044
    @lampitok8044 10 місяців тому +1

    This content is gold, you deserve big pay for this

  • @toshikamishra4119
    @toshikamishra4119 3 місяці тому

    Amazing video with accurate insights for brand positioning. Really helped me to understanding branding a lot. thanks.

  • @maanratnajitjadhav.6094
    @maanratnajitjadhav.6094 Рік тому +1

    So the best quality content on UA-cam I ever can find.
    Millions thanks for this rich content.

  • @yourcreativeleader
    @yourcreativeleader 2 роки тому +11

    Bro, you're awesome. Starting off the year with spending time refreshing and updating my thinking around brand and brand services we are able to offer at my company. Your style and how you explain to rationalize the importance of these elements is very well done. This can often be a confusing process to explain the difference between the unique elements and their need when developing a brand or brand strategy for a client, but this video does a great job of breaking down the ingredients and demonstrating their importance with examples by some of the best. Hope all is well, and thank you for this great content.

    • @BrandMasterAcademy
      @BrandMasterAcademy  2 роки тому +1

      Thank you my man 🙏🙏🙏 Much appreciated and great to hear you're getting such value 👍

  • @nevertoolatewithnat
    @nevertoolatewithnat Рік тому +13

    One of the most precise brand videos I've ever seen. Over 10 years in the industry and this is still a great refresher.

  • @aroosaashfaq4246
    @aroosaashfaq4246 8 місяців тому +7

    A big thank you to you Sir and a lot of people like you on youtube. I am a science student and have no background in art and no academic degrees in graphic design. Mentors like you boost my confidence and help me pursue my career in graphic designing. Now i can take my passion to next level by your free videos. Love from Pakistan 🇵🇰

    • @nycto16
      @nycto16 6 місяців тому

      It's part of commerce btwn "the strategy side". And you do need marketing degree to work in anything brand related.

  • @KemiiLou
    @KemiiLou 6 місяців тому

    Great video, thanks

  • @gauravchaudhary9810
    @gauravchaudhary9810 Рік тому +2

    Thankyou 🙏

  • @kelasphotoshop2023
    @kelasphotoshop2023 Місяць тому

    Thanks.very fruitful 👍👍👍

  • @cannonball9478
    @cannonball9478 Рік тому +2

    Thanks 🙏 v much dude

  • @ap6160
    @ap6160 2 роки тому +1

    Hi, may I pls know the source of the Apple positioning statement you quoted here? Thanks!

  • @niloydhar4306
    @niloydhar4306 2 роки тому +1

    That's great 🔥✨

  • @keeprightx
    @keeprightx 2 роки тому +2

    Great work 💥💥💥

  • @risewithanshul
    @risewithanshul 10 місяців тому +4

    Hats off Man👏
    Seen multiple videos on branding but you made it crystal clear!!
    I am your Fan now, Lots of love from India 🇮🇳

    • @BrandMasterAcademy
      @BrandMasterAcademy  10 місяців тому +2

      Branding can be tricky, but I'm glad you found it crystal clear!

  • @jzk2020
    @jzk2020 8 місяців тому

    Very useful. Thank you a bunch.

  • @monsourreina
    @monsourreina Рік тому +2

    Great Video ❤

  • @leomobel
    @leomobel 4 місяці тому

    Congrats, amazing content, only pay attention for quality audio, God Blees U!!!

  • @scottweiroffical3436
    @scottweiroffical3436 2 роки тому +3

    Great video

  • @HeidiMollentze
    @HeidiMollentze Рік тому +3

    Your content is EXTREMELY helpful! Clear, concise, jam-packed with information, and inspiring! 💥⭐️

  • @Relevnt
    @Relevnt 2 роки тому +4

    You should have over a million subs

  • @padmajanagarur
    @padmajanagarur Рік тому +2

    Thank you so much for putting this together. I'm revisiting my love for creating brands. I had a question about brand personality. You mention about understanding the audience and traits they may be attracted to. What if what they're attracted is not the same as your (the business') personality? And why can't the business owner's personality be a driver too?

    • @BrandMasterAcademy
      @BrandMasterAcademy  Рік тому +1

      The end goal is to attract the audience... If your business brand personality doesnt display traits your audience is attracted to, the brand hasn't been built to best attract the audience

  • @kumaripriyak
    @kumaripriyak 10 місяців тому +1

    Great video! Loved the insightful examples of top notch brand strategies. We were able to elevate our client's branding game by applying the strategies discussed by a brand specialist in RankWatch's interview video

  • @user-ct8dn2dv1q
    @user-ct8dn2dv1q 3 місяці тому

    Thanks for the excellence and the teaching. You're doing a good job. God bless you. I just have issues downloading the Brand strategy blueprint. The download link on the page is leading nowhere. Can you help with an alternative? Thanks in advance

    • @BrandMasterAcademy
      @BrandMasterAcademy  3 місяці тому

      It seems you’ve previously downloaded the blueprint which is why it hasn’t resent.
      May I know your email so I can send it to you personally?

  • @hampshireracing
    @hampshireracing Рік тому +1

    🏆!

  • @softwaifu
    @softwaifu 8 місяців тому

    I'm literally so indebted to you for this video, I was just essentially handed a completely new non-profit organization and told to build its identity from the ground up. Bless you, sir.

  • @deadbug6255
    @deadbug6255 11 місяців тому +1

    i subscribe and press the bell 💛

  • @mark-pg5yp
    @mark-pg5yp 11 місяців тому +2

    Can you combine multiple of these?

    • @BrandMasterAcademy
      @BrandMasterAcademy  11 місяців тому

      Absolutely,
      The more layers, the more unique the experience.

  • @marcellecabrera6867
    @marcellecabrera6867 Рік тому +1

    So excited to listen this. I clicked on the free sources to download the bluesprint and I'm having no success. Is it send to my email? or It' supposed to download when put my email and click the button? Maybe I need to unblock something on my end. Please help! :)

  • @martinponican9641
    @martinponican9641 4 місяці тому

    Thanks for the extremely useful information. But I still can't understand one thing: Why does the Nike brand also have a vision like Tesla, but it is perceived as a tagline strategy? Thank you in advance for your answer.

    • @BrandMasterAcademy
      @BrandMasterAcademy  4 місяці тому

      Nikes vision is to “Bring Inspiration And Innovation To Every Athlete In The World”
      Their tagline is “Just Do It”

  • @Annaann87
    @Annaann87 27 днів тому

    Can you please share key elements of the vision statement?

    • @BrandMasterAcademy
      @BrandMasterAcademy  26 днів тому +1

      There are no particular key elements, though these characteristics will help.
      1. Clarity: Clear and understandable.
      2. Future Focus: Describes your desired future state.
      3. Inspiration: Motivates and inspires your team.
      4. Alignment: Aligns with your brand values and mission.
      5. Brevity: Concise, typically a sentence or two.
      Remember, it’s where your brand wants to go and/or what it aspires to be.

    • @Annaann87
      @Annaann87 26 днів тому

      @@BrandMasterAcademy Thank you! I thought that we could use a similar pattern to the mission statement.

  • @zeldaprichard2177
    @zeldaprichard2177 Рік тому +1

    Good videos, just a tip, your audio could be a bit crisper

  • @nurnberger588
    @nurnberger588 Місяць тому

    whats your udemy course ?

  • @nabaa_ataib
    @nabaa_ataib 8 місяців тому +1

    Differences between purpose and vision ?

    • @KemiiLou
      @KemiiLou 6 місяців тому +1

      Purpose can also be viewed as the key problem(s) you are trying to solve and the vision is the long-term goals and aspirations for the brand/business. For example, the purpose could be: to provide shoes to children in need. The vision could be: to be the leading charitable fashion brand and donate over 50,000 shoes to children in need in the next 5 years.

  • @pleasejustletmebeanonymous6510

    11:41 that stock footage of interns having an awkwardly long handshake 😂

  • @aurelianspodarec2629
    @aurelianspodarec2629 2 роки тому +3

    Voice and video seemed to be unsynced in some parts.

  • @yasarnujum1693
    @yasarnujum1693 2 місяці тому

    What apple technology leader they browed best of Samsung Samsung best brand they hand are ❤ most of technology it technology heavy industry leader

  • @den_pono
    @den_pono 6 місяців тому

    you need to fix your sound recording

  • @joshatkins96
    @joshatkins96 3 місяці тому

    When I think of Harley, the only other thing that comes to mind is 50 year old men.

  • @raymongarrido5682
    @raymongarrido5682 Рік тому +2

    Hey, I just can't download the guide, I think it doesn't work, I wrote my email and click enter and nothing happens

  • @mauriceg.4687
    @mauriceg.4687 6 місяців тому

    This was amazing! 🤎🙏🏾

  • @graphoniques9445
    @graphoniques9445 5 місяців тому

    Thanks for the excellence and the teaching. You're doing a good job. God bless you. I just have issues downloading the Brand strategy blueprint. The download link on the page is leading nowhere. Can you help with an alternative? Thanks in advance

    • @BrandMasterAcademy
      @BrandMasterAcademy  5 місяців тому +1

      Hey,
      Thank you, for the kind words
      Please email us at support@brandmasteracademy.com
      We will assist you
      Hope this helps