The Brutal Reality of Owning a Sneaker Store

Поділитися
Вставка
  • Опубліковано 19 гру 2024

КОМЕНТАРІ • 592

  • @dpsneak
    @dpsneak  7 місяців тому +43

    Random comment gets $39🖤

  • @LCal23456
    @LCal23456 6 місяців тому +319

    Customers come to the store to check it out, and then go home and buy the item online which normally, sells stuff for much cheaper price 😂

    • @jakeKapalot
      @jakeKapalot 5 місяців тому +63

      ive been doing this for years, i go into a store and look for the pair i want, try it on make sure it fits and i like how it looks then just leave and order it online 😂

    • @Chicago48
      @Chicago48 4 місяці тому +6

      Also parents are going to the thrift stores, consignment stores and rummage sales and getting shoes cheaper.

    • @lazzi2462
      @lazzi2462 4 місяці тому +3

      These sneaker shops are way overpriced. I remember going to one while in Vegas, they were charging $500 for Yeezy Foam Runners, even though they were only going for like less than $200 at the time. I don't understand how those stores can make money & why any customer would ever buy from them, when they can get it for way cheaper online on StockX or Goat or something.

    • @TrumpBeat2Women
      @TrumpBeat2Women 3 місяці тому +4

      lol I do that with all big ticket items I want

    • @hennygodjay1303
      @hennygodjay1303 2 місяці тому

      This a fact.

  • @gypskicks6881
    @gypskicks6881 7 місяців тому +456

    That store owner is everything tbat’s wrong with sneaker culture

    • @rob.ny-la
      @rob.ny-la 6 місяців тому +141

      Haha. He said he literally buys new balance from the store, marks up the price, and sells them in his store. Makes people really have a sh*tty taste in their mouth.

    • @walterwhite1
      @walterwhite1 6 місяців тому +39

      I hope he is out of business 😂

    • @madrush24
      @madrush24 6 місяців тому +2

      Market arbitrage

    • @gypskicks6881
      @gypskicks6881 6 місяців тому +20

      @@madrush24 if your story about sneakers has anything to do with the Last Dance documentary - you’re a fraud.

    • @juanv4375
      @juanv4375 5 місяців тому

      Sneaker heads drive up the price bro you know that right? He’s just a middle man 😅😅😅😅 every sneaker head buys more than one pair and does exactly the same thing, reselll. Pull ur G string out of ur ass 😂😂😂😂

  • @c3ltics88
    @c3ltics88 6 місяців тому +231

    him saying he wants to educate people about the culture is hilarious. dude has no clue himself and could care less. Which is fine, make your money, just don't bs people pretending you do care.

    • @12oclockpiff
      @12oclockpiff 6 місяців тому +5

      Blind leading the blind.

    • @bt9765
      @bt9765 5 місяців тому +7

      It’s *couldn’t care less

    • @pakpak6776
      @pakpak6776 5 місяців тому

      U a grammar nazi or what?​@@bt9765

    • @ScottSummers-h3x
      @ScottSummers-h3x 5 місяців тому +3

      Pandemic is over. People with money starting to go back to travelling the world... Shoe collecting is left only to those who really want to collect.

    • @aidananimation123
      @aidananimation123 4 місяці тому +1

      I know like why is he selling supreme and anti social club clothing in 2024 he needs to get what people are actually into

  • @lawrencejohnson743
    @lawrencejohnson743 6 місяців тому +126

    These are the culture vultures the ruined the sneaker market.

  • @JeffDavis-hg2to
    @JeffDavis-hg2to 6 місяців тому +234

    Sneaker reselling is absolutely a fad. Once manufactures produce enough product to meet the demand, at the point it's over.

    • @psych6782
      @psych6782 6 місяців тому +6

      But what about the old releases ?

    • @rldabomb33
      @rldabomb33 6 місяців тому

      @@psych6782true, but sooner or later they will come out again.. i like the late 90s and early 00s shoes that never retroed.. problem is they are used and falling apart, you cant find them, or they cost thousands of dollars..

    • @JeffDavis-hg2to
      @JeffDavis-hg2to 6 місяців тому +1

      @@psych6782 with "old releases" there will always be a secondary market. Now, how much will they sell for? Time will tell. I don't think in 10 years from now there will be sneaker shows or "Sneaker Shops". I think it will be strictly online, due to decreased demand. Sites such as, Facebook Marketplace, Offer Up, Ect. But who knows, time will tell!

    • @sneakerhead4770
      @sneakerhead4770 6 місяців тому +7

      They won’t always meet demand it loses hype then nobody cares and they go on sale they limit them and the hype goes up and everything sells out immediately. It’s about to go back limited with Nike I think the new contracts kick in soon for lower production. We were in a high production cycle these last couple years during 17,18,19, everything was fairly low production it’s gonna go back low and probably resale will rise a bit at that point.

    • @kimochee
      @kimochee 5 місяців тому

      @@sneakerhead4770 Except nobody wants to pay for reseller prices anymore.

  • @AUPNEXT
    @AUPNEXT 5 місяців тому +134

    Resellers are scalpers, honestly. We can never find the shoes we want because they buy em all to resell

    • @Coco-xw3wp
      @Coco-xw3wp 4 місяці тому

      That's exactly what I say!! I can't stand them ..... Our Nike outlet gets raped by them every morning

    • @ballgameshoes8583
      @ballgameshoes8583 3 місяці тому

      Speak for your self.

    • @prodigalson1
      @prodigalson1 2 місяці тому

      ​@@ballgameshoes8583Sound like somebody be ordering from cross tha' water 🌊 😅

    • @BrickstreetSprite.
      @BrickstreetSprite. Місяць тому

      I agree fam. Resellers are the worst 😂

  • @nbarealtalker
    @nbarealtalker 6 місяців тому +204

    I understand the challenges of running a business, but buying a pair of shoes and putting it in your store for a dramatic markup the next day just seems like a practice destined to fail. I think people understand that if they buy something from this store they could’ve gotten at Footlocker, they’re paying a premium. But like $100 extra on a pair of general release shoes is just a symptom of what people hate about this hypebeast era.

    • @bullrockny
      @bullrockny 6 місяців тому +8

      You literally just described capitalism. Except there isn't a stock x for all products where you can go see "market" rates for every product you buy. If people don't like the business model, it will fail. That is also capitalism. The markets will always work themselves out. In this case, Nike is the only market manipulator that deserves blame. Everyone else is just exploiting them and they allow it to persist

    • @creepnasty5370
      @creepnasty5370 6 місяців тому

      @@bullrocknyblame yourself not what you can’t change clown

    • @JNCRLSFU
      @JNCRLSFU 5 місяців тому +6

      This has to be price gouging. Let me Horde everything, and create an artifical monopoly. This is no different than selling toilet paper and N95 masks during the beginning of the pandemic.

    • @jpatterson4055
      @jpatterson4055 5 місяців тому +7

      @@bullrockny Stock X is a false market, using that in your argument isn't as slick as you'd like it to be.

    • @bullrockny
      @bullrockny 5 місяців тому

      @@jpatterson4055 which is why i put quotations dimwit. Move on

  • @YourJamaicanChief
    @YourJamaicanChief 7 місяців тому +458

    Just sell them online having a store is totally foolish

    • @SoleCrazyTV
      @SoleCrazyTV 7 місяців тому +44

      Scared money don't make money. Foolish is staying at a W2 job playing it safe in life imo

    • @Backyardrumblez
      @Backyardrumblez 7 місяців тому +113

      @@SoleCrazyTVscared money? More like daddy’s money

    • @SoleCrazyTV
      @SoleCrazyTV 7 місяців тому +27

      @Donnybround Lmao small minded people always assume things are given to people who built they own shit. Keep trying bro, I worked at usps for 8 years to build what I've got going on here.

    • @SoleCrazyTV
      @SoleCrazyTV 7 місяців тому +2

      @Donnybround Keep doing sideshow bro maybe you'll make it somewhere someday.

    • @popgfk9989
      @popgfk9989 7 місяців тому +18

      It’s not foolish many of them kill their own business by getting over on the customers in their city, if they offer a fair price for the product and not low ball and think they won most would not be in the hole, once you lose the people trust you done, I believe in a respectable offer both ways and you can’t go wrong, too many think about the big fast come up without understanding the rules of relationships in business and without the people you have no business, the warrior small minded way works for a minute but not the successful long run, a shop will work if done right and the people behind you in the town because of good business and customer service.

  • @marioe6884
    @marioe6884 7 місяців тому +93

    Sooo…if you need 45k a month to break even and an average month is 15-30k - you are hemorrhaging money at this point. “Everything above 45k is straight profit!” lol sounds like that may never happen

    • @John-q7m
      @John-q7m 5 місяців тому +6

      Yeah doesn't even make sense where is that money going

    • @akirathedog777
      @akirathedog777 5 місяців тому +2

      People who say shit like that are crazy
      So you just set up shop and have a magic number?
      Thats not how bussines works wtf

  • @bigflyboy13
    @bigflyboy13 6 місяців тому +48

    Just doesn’t make sense to me why you would buy shoe for $120 then try to sell that same shoe for $300 it just it’s just not sustainable

    • @tacticalnuggets4464
      @tacticalnuggets4464 6 місяців тому +14

      Because these scummy resellers buy up most of the available pairs of shoes which creates artificial demand with the people who love the shoe. End result - the average person who loves the sneaker loses

    • @ultimateyagerman
      @ultimateyagerman 2 місяці тому

      ​@@tacticalnuggets4464 the real end result in all this, is that the average person is just going to walk away and spend that money on something else after they understand what these cornballs are doing.

  • @12oclockpiff
    @12oclockpiff 6 місяців тому +61

    Wait… so this kid wasn’t thinking about anything footwear related until 2020 after watching the last dance documentary. Started reselling just to come up off people?
    This is why sneaker culture is dying, these new kids don’t really have passion for the game. All they see is $$$ which is why retail prices have gone up $40-70, also why we will see the resell stores in malls die out within the next 5 years.

    • @marcosorduno9203
      @marcosorduno9203 3 місяці тому

      He got on the hyped but didn't know when to get out

  • @scamchan
    @scamchan 7 місяців тому +39

    Remember selling the dream is always more profitable than doing the real work.

    • @akirathedog777
      @akirathedog777 5 місяців тому +2

      How these comments sound wiser than that "sneakerhead" owner lmao

  • @Kdot98
    @Kdot98 7 місяців тому +74

    he sells to people that dont know jack about sneakers. they just know what others like and want to be apart of something which is how he gets away with selling waayyyy above market. i walked into one of these stores and wanted the fragment dunk high but they had them for 350 and at the time i didnt know they dropped under retail. i checked goat and saw them deadstock for $115, bought them on goat on the way out lmaoooo.

    • @dillonclements4548
      @dillonclements4548 7 місяців тому +8

      I also firmly believe if sneaker stores priced their shoes according to market trends and focus on liquidation they'd make more money in the long run. Speaking from experience, have been in the game for 8 years now and have sold over $10 million gross.

    • @onlyms4693
      @onlyms4693 6 місяців тому

      ​@@dillonclements4548intresting, so do you think they have problem manage invetory movement..
      I mean you kinda right because when you move inventory fast you can limit you lose on the item and getting more sustainable profit rather than you wait to sell at high price and the real price are going lower everyday..

    • @RayQ101
      @RayQ101 6 місяців тому

      @@dillonclements4548The issue is they’re buying them at retail or just under. There’s literally no room for profit at these levels if you think about his expenses like the lease and employees.

  • @Lcatcher24
    @Lcatcher24 5 місяців тому +39

    Mans became interested in shoes after seeing the documentary lol😂

    • @808smatt8
      @808smatt8 5 місяців тому +4

      Total casual lol

    • @SuzyMoore-ob3pp
      @SuzyMoore-ob3pp 5 місяців тому

      Gotta start somewhere with everything don't you?

  • @mohamedfariqshariffudin5564
    @mohamedfariqshariffudin5564 6 місяців тому +95

    Mans considering his future while he was doing the interview

    • @UncommonlyAbrasive
      @UncommonlyAbrasive 6 місяців тому +19

      It seems the interviewer has a LOT more knowledge on this industry than the store owner for some reason …

    • @zaiasm2305
      @zaiasm2305 5 місяців тому +6

      I would too considering the sneaker market right now 😂

    • @roryhall9597
      @roryhall9597 4 місяці тому

      He stressed look at his hair lol

  • @sheldonwqmg
    @sheldonwqmg 7 місяців тому +28

    This is a masterclass in journalism. I love the way you reference something (tease) and say, “we’ll talk about that in a few.” It’s appointment setting within the same interview. Nice style!

    • @dpsneak
      @dpsneak  7 місяців тому +1

      🤝🖤

    • @ravingasian3000
      @ravingasian3000 7 місяців тому +3

      I thought it got a bit repetitive but still a good vid nonetheless.

    • @BrooklynBalla
      @BrooklynBalla 5 місяців тому +1

      lol what? Dude literally asked him the question a few times then cut him off with “we’ll get back to that”.

    • @sheldonwqmg
      @sheldonwqmg 5 місяців тому

      @@BrooklynBalla It's a teaser. The same way tv shows do it. That's it. We don't have to agree. Take care.

    • @BrooklynBalla
      @BrooklynBalla 5 місяців тому +1

      @@sheldonwqmg But it’s not a teaser.Its a 26 minute interview that ended without him ever getting back to those questions he cut short.You don’t make sense.

  • @Letsberealish
    @Letsberealish 6 місяців тому +155

    This guy obviously used his employee discount at Dicks in order to resell. Own it, bud.

    • @Ac2thyme
      @Ac2thyme 6 місяців тому +18

      He said he did. Open your ears, bud.

    • @Letsberealish
      @Letsberealish 6 місяців тому +33

      @@Ac2thyme No, he didn't. Rewatch it. He said he let someone else use his discount once which was a violation of company rules. I'm saying that a company wouldn't fire him for that one little mistake. He needs to just own it, he was using his employee discount to resell shoes.
      People who keep lies going and don't accept fault are dangerous. How big have his scams become?

    • @madrush24
      @madrush24 6 місяців тому +5

      Nah, if he willing to do that shady thing without a second thought, what else is he capable of? Bruh. Doesn't matter if it was $40 or $400. If you can't trust someone, you can't trust someone... Slippery slope.

    • @sneakerhead4770
      @sneakerhead4770 6 місяців тому

      Yea he did but it was only one pair per release not a big come up. He said that.

    • @Letsberealish
      @Letsberealish 6 місяців тому +3

      @@sneakerhead4770 Yes, he said that. But someone who is willing to sneak around like that is probably not telling the truth about the extent of it.

  • @MrKillerbear22
    @MrKillerbear22 7 місяців тому +22

    Getting dirt and rocks in a package is crazy

  • @S8erLuis
    @S8erLuis 7 місяців тому +6

    Keep making these! Hearing people's stories and opinions is great!! Especially from sneakerheads/store owners

    • @dpsneak
      @dpsneak  7 місяців тому +1

      Thanks! Will do!

  • @99somerville
    @99somerville 5 місяців тому +7

    Feeling bad for an industry that makes sneakers in Chinese sweatshops for $5.00 and sells them for $200.00 and then acts like it promotes “ social Justice” doesn’t get my sympathy.

  • @hahabrah1409
    @hahabrah1409 6 місяців тому +28

    I feel like he lying about the discount family jacket

  • @KibReloaded
    @KibReloaded 7 місяців тому +12

    Always a good day when Daejin uploads!

  • @yoadrian9808
    @yoadrian9808 5 місяців тому +6

    These sneaker resellers are doing this for fun because any real business person in the real world wouldn’t do this business. The margins on these shoes don’t make sense. Who buys shoes $200 to resell for 300ish still have to pay the bills and over head don’t make sense

  • @AyyRios
    @AyyRios 6 місяців тому +4

    this channel is on the come up good job DP better and better every video

  • @CASHHUNNIDS
    @CASHHUNNIDS 6 місяців тому +23

    Really showcases the market is dead

  • @PROfaniteez
    @PROfaniteez 6 місяців тому +11

    This was very satisfying to watch. These store owners run off absolute Greed.

  • @sirpaidalot
    @sirpaidalot 7 місяців тому +27

    This guy is like what happened at finish line but wait we’ll get back to that… how much is this hoodie ?

    • @maxhedge9535
      @maxhedge9535 6 місяців тому +5

      Yes he's all over the place why mention to get back to it later when you can just do it right on the spot , he needs to improve on the interview

    • @akirathedog777
      @akirathedog777 5 місяців тому +1

      He couldnt even say hed wear the hoodie himself, you gotta at least be able to sell the dream mang

    • @zachpinkston4233
      @zachpinkston4233 5 місяців тому

      @@maxhedge9535that’s how complex formats their sneaker shop interviews, their production value is just much higher. Having a flashy transition with action shots after an answer is a much better Segway into an entirely different topic then just being like “cool, we’ll get back to that but anyways”

  • @roghider3552
    @roghider3552 6 місяців тому +9

    I love seeing these resellers selling shoes on high markup prices suffer, to the same extent as scalpers

    • @Augrills
      @Augrills 5 місяців тому +2

      Glorified scalper lol

    • @roghider3552
      @roghider3552 5 місяців тому

      @@Augrills you're not wrong xD

  • @stkrrauch1
    @stkrrauch1 5 місяців тому

    i am a business owned and we all get ripped off once /i appreciate how he dealt with getting scammed and how he dealt with it/learn from it and you have to get over it and grow from the experience

  • @MrCovert23
    @MrCovert23 6 місяців тому +14

    The stupidest thing I ever heard was opening up a sneaker store .

  • @holdencraig3010
    @holdencraig3010 6 місяців тому +82

    This “store” is already closed down, I don’t even need to check.

    • @Wopwopwopfuckitup
      @Wopwopwopfuckitup 6 місяців тому

      @RAMIRO0uh yeah probably because they are fake, fakes have and will always been cheaper than the originals. Not just for shoes but literally any product that has ever been faked 😂

    • @walterwhite1
      @walterwhite1 6 місяців тому +4

      Is it really closed

    • @WolvenASE
      @WolvenASE 6 місяців тому +4

      @@walterwhite1no, they are still open

    • @walterwhite1
      @walterwhite1 6 місяців тому +1

      @@WolvenASE why would he lie?

    • @WolvenASE
      @WolvenASE 6 місяців тому +12

      @@walterwhite1idk man he said himself he didn’t even check. They’re still open though

  • @ceehads
    @ceehads 6 місяців тому +5

    If you’re not rich don’t buy $200+ t shirts/hoodies. Poor people wanting to look rich while a lot of rich people dress like they’re poor or more subtle plain designer stuff. Very interesting.

  • @apoetpicker
    @apoetpicker 7 місяців тому +6

    Might not work for everybody and might last forever but who cares? Most businesses dont last forever and that's fine. Enjoy it while you have it and treat people right.

  • @ByronBolerDrums
    @ByronBolerDrums 4 місяці тому +1

    Sneaker reselling was a hot hustle for about 5-6 years. Now that everyone is trying to do it, it has been over saturated. Higher shoe prices + higher cost of living + over-saturation of shoe releases + people really not having it like that = a dead hustle. Sneaker reselling is dead. If you didn’t strike while the iron was hot then you’re screwed, the peak of this lifestyle is over. I only support eBay because it’s individual sellers and you can get absolute steals.

  • @onofriopiccolino5166
    @onofriopiccolino5166 6 місяців тому +6

    Wow, I didn't know they have sneaker resellers in malls It's a good thing I know replicas smell funky. He had t shirts with $279 price tags, I never heard of Spider brand hoodies for $320. The only people who are shopping at his store are drug dealers

  • @HUMBLEHUSTL3
    @HUMBLEHUSTL3 7 місяців тому +19

    Why do you ask a question and then cut them off and jump to a different topic ? LOL

    • @renefernandez92
      @renefernandez92 4 місяці тому +2

      He will answer this comment in a sec

  • @DJA1599
    @DJA1599 7 місяців тому

    Saw you from a nottripping video and then you came across my feed. What a fantastic channel and production. You've made a subscriber out of me. Great work, my friend.

  • @lfesp
    @lfesp 7 місяців тому +12

    Retail store like that doesn’t seem plausible .

    • @welfare_baybee
      @welfare_baybee 3 місяці тому

      unless you got rich parents that just want you out of the house. Lots of stores in Seattle are like this, just some "boehemian" white girl sitting in a room full of trinkets with $4k in rent every month. Their parents got them some kind of business degree and making them a spoon-fed "entrepreneur" makes them feel less dumb about paying for all that useless education.

  • @TeW33zy
    @TeW33zy 5 місяців тому +2

    This dude has no clue what he doing. His marketing strategy is horrible. You can’t advertise high price items to poor customers. Trying to rip off poor people is pow and pathetic. Nobody wants that garbage sweater for that price that logo is ugly. He mentioned Louie Vuitton like u are no where near Louie status.

  • @Sholuh9
    @Sholuh9 5 місяців тому +4

    Why is he surprised that no one what’s to pay more than retail at his, technically speaking secondhand store.

  • @IKONERIC
    @IKONERIC 7 місяців тому +2

    Appreciate the uploads ❤️

  • @joelnord9653
    @joelnord9653 7 місяців тому +2

    Really like your videos! Keep up that work!

  • @asvp_m3l
    @asvp_m3l 5 місяців тому

    Reminds me of a sneaker resell store that has closed down where I live. They have a few locations in the city at various malls, and recently I found out that three of their locations have closed, completely clearing out. As much as I enjoyed walking into these places, it's not surprising that they closed down, considering how insane their prices were.
    In addition to that, I don't buy sneakers as much as I used to since they're quite expensive where I live. When I was younger, I cared quite a lot about sneakers and how I looked, how I dressed, but as time went on, I realized I was only spending money to impress people who couldn't care less about me. I get that it's important to look good, to feel good, to make a good first impression on people, but at the same time, I shouldn't have to spend money to get the approval of people, especially considering how much emphasis people in my age group put on fashion.

  • @jermaineburgess3767
    @jermaineburgess3767 7 місяців тому +19

    This store won't be around long bad business model

  • @GQglobal
    @GQglobal 5 місяців тому +4

    The problem is no customers in there, not enough motion

  • @gavcomp3916
    @gavcomp3916 7 місяців тому

    Great video DP , SP call was awesome man cant wait for the next

  • @Backyardrumblez
    @Backyardrumblez 7 місяців тому +13

    0:33 sells shoes for way above market price that is a terrible business motto doesn’t sound too sustainable 😭 he’ll be kicked to the curb filling for bankruptcy soon. Businesses that overcharge never last long or thrive. It’s not like hiring handyman for work where you would get better results with the more expensive options vs the cheaper options that won’t be as good because it’s just shoes they are the same in any store lol and people will always go for the cheaper option 😂 I bet his parents are helping with this “business” and keep it open😭

    • @antetokounmpo9787
      @antetokounmpo9787 7 місяців тому +1

      You might not be completely wrong but definetly not completely right. People overpay for same or even crappier quality goods all the time. Look at Starbucks, Pizza chains, Cars, Jewerlery and even housing. Not every customer is gonna go out of their way to find the "cheapest" best bang for buck option.

    • @MarcAngeloGaming
      @MarcAngeloGaming 7 місяців тому

      @@antetokounmpo9787Not necessarily the people pay for Starbucks is because it’s the brand we’re paying for, we don’t want a banana bread from smiths we want if from Starbucks, same with drinks, the people who pay for the Nike brand has a set price that doesn’t change, what changes is the people who mark it up, it’s like taking a drink from Starbucks and marking it up because they are all out of stock that’s the diff so bad Anology, it’s not over paying when something is made the way it is, you don’t think we don’t over pay for Nike, we do and don’t but the price is the price is what the brand decides on

    • @antetokounmpo9787
      @antetokounmpo9787 7 місяців тому

      @@MarcAngeloGaming Let's go along with your analogy and take brands out of the equation. At the end of the day , many people still overpay for even non-name brands things. Smith's Coffee shop at an airport/university or Mike's Sandwich shop in a random mall foodcourt can both markup like crazy and people will still buy......Now if you add brands back in, selling names like Nikes/Jordans might work to his advantage. People are already familiar and expect to pay a certain pricepoint. Some might even suspect they are fake if he charges them for too cheap. Either that, or there are many customers that don't know the sneaker game and don't know where to find shoes for cheaper or don't care at all, as they rather pay for the convenience. So bottom line, like all business it depends on other factors like location, client base , city etc...but a lot of these resell stores still makes a killing.

    • @MarcAngeloGaming
      @MarcAngeloGaming 7 місяців тому

      @@antetokounmpo9787 Was making a killing, that’s why people finally woke up and got smart, why do you think the whole shoe market is down and resellers lost a lot of money including business being down a lot because people in 2024 aren’t dumb paying as much from before, and you totally contradicted yourself, you can’t say it’s overpaying when it comes from the source who made the price, that’s like saying Loui V is overpaying well duh it’s Loui then go get a cheaper bag, my point I’m making is you think Startbuck charging a lot for their goods is the same as people who get Nike shoes mark them up and they are both paying which is WRONG, Starbucks has a set price and it’s whatever they want it to be it’s not in our control if we want Starbucks same with Nike shoes, so I’m supposed to over pay twice for resellers who mark up Nike shoes and think it’s the same thing as paying for Starbucks, WRONG, If you pay $4 bucks for a banana bread at Starbucks it’s no diff then paying for the price Nike shoes come out with, as there is demand, the difference is the resellers that mark up the price of Nike shoes and you think it’s the same as paying for other stuff that literally the price hasn’t changed

    • @rubend10rivera
      @rubend10rivera 7 місяців тому +1

      Reselling sucks that’s the point lol 😂😂😂😂😂😂😂😂😂😂😂😂😂

  • @tonyg1997
    @tonyg1997 6 місяців тому +4

    The more you watch, the worse it gets god damn. He sucks and helped killed sneaker culture

  • @brandonpellerin9458
    @brandonpellerin9458 6 місяців тому

    Big fan of these videos bro. It’s cool to hear and see what goes on inside

  • @theantagonizer958
    @theantagonizer958 6 місяців тому +4

    Is this place still open ? These shops gotta shutdown. Some shitty over priced resell shop closed in my town and I couldn't be happier. The guys who run that shop where real pricks & where opened less then 2 years

    • @Tokenblackguru101
      @Tokenblackguru101 6 місяців тому +1

      Ikr resell shops is stupid asf. They Go to thrift stores clean out the clothing & shoe racks and resell them for $300-400 thinking is easy which is not nowadays cause young people sees videos of resellers flashing what they spend it for originally and their asking price ballon up to 10000%. People ain’t stupid nowadays. Those resell business will fail within less than 2 years unless they sell at a affordable price.

  • @klassvice9752
    @klassvice9752 6 місяців тому +4

    You’re selling the shoes for $100 above retail and got the nerve to say he’s only making 20% profit on shoes… resellers are 🗑️.

  • @gary23
    @gary23 7 місяців тому +2

    Daejin I watch your videos everyday🙏 pls keep uploading

  • @mykittenisagrandmaster4381
    @mykittenisagrandmaster4381 6 місяців тому +1

    Lots of people don't want to pay a lot of money for shoes that they're going to wear basically everyday and get warn out quickly for me I like to buy shoes that will last a long time are comfortable and affordable

  • @henkrpe3249
    @henkrpe3249 6 місяців тому +28

    Did that guy really just say that $335 price for a $250 cost is a "20-23%" markup? 😂😂🤡

    • @Tokenblackguru101
      @Tokenblackguru101 6 місяців тому +9

      Dude definitely failed math class 💀

    • @FalkFilmz
      @FalkFilmz 5 місяців тому

      I was going to comment the same thing. My favourite was “like I said earlier around 40-50% increase, we bug it for 10 sell it for 20”😭😭😭

    • @niio2076
      @niio2076 5 місяців тому

      So does it go 335-250 = 85. Then 85÷250 =.34 x100 = 34% mark up?

  • @5EasyQuestions
    @5EasyQuestions 6 місяців тому +9

    Oh well. That's the problem with bubbles. Bye Fecilia

  • @Maveryk21
    @Maveryk21 3 місяці тому

    Did the video cut? I'm waiting for the ending/outro.

  • @somerandom7458
    @somerandom7458 6 місяців тому +5

    Nobody feels bad for resellers losing their money. I'd wish you all good luck, but i wouldn't mean it.

  • @malcolmlewis4278
    @malcolmlewis4278 2 місяці тому +1

    Here is the problem. Some of the fake stuff is so close to the original why would you pay $275 for a shirt

  • @masterroshi2779
    @masterroshi2779 5 місяців тому +2

    I don’t like to knock anyone hustle but at the same time I’m glad these reseller sneaker stores are goin down cause they are the ones ruining the sneaker culture and people who actually have a brain in not spending so much on shoes can finally have a chance to grab a pair they want

  • @SPMNDK89
    @SPMNDK89 6 місяців тому +5

    Imagine you're on a date and you explain that this is what you do for a living. At that point drinking gasoline and swallowing a lit match seems like a better alternative...

  • @Lifeperhour94
    @Lifeperhour94 6 місяців тому +10

    This former store owner has no idea about how to sell and run a business if he’s buying a new balance shoe for $150 to sell for $195. That’s just stupidity. 💀

    • @Tokenblackguru101
      @Tokenblackguru101 6 місяців тому

      😂😂😂😂 Dude definitely fail math class

  • @The_MAXXX
    @The_MAXXX 6 місяців тому +4

    No disrespect but this is a prime example of what NOT to do. This guy doesn’t have any ambition or fire to him. You can tell just by his demeanor how inexperienced he is. He needs a mentor is he really wants to make it.

  • @josephdane6342
    @josephdane6342 7 місяців тому

    love these vids - a lot of info learned everytime 🤞🏼🤞🏼

  • @nindokwan
    @nindokwan 6 місяців тому +5

    This dude doesn't care for the sneaker community, he cares only about himself and his wallet

    • @EMcgame.23
      @EMcgame.23 3 місяці тому +1

      That why I don't buy shoes at mall no more lol.

  • @seand67
    @seand67 4 місяці тому +1

    I’m glad people are finally waking up

  • @punchan2
    @punchan2 3 місяці тому +1

    Sellers undercutting market prices to make $5 a pair are the ones killing the market and store owner alike

  • @itstaevihs
    @itstaevihs 4 місяці тому

    The key to winning in this business is to buy everything at 50-75% off retail. If you then resell at retail or just a bit above, you'll do fine. But honestly, with the sneaker market declining, this business is likely to struggle. These days, you're probably better off creating and selling your own products.

  • @jorugarushia9167
    @jorugarushia9167 6 місяців тому +4

    45k just to break even? Should’ve taken a couple business courses on how not to dump money.

    • @Tokenblackguru101
      @Tokenblackguru101 6 місяців тому

      There’s no way he’s getting 45K every month to maintain his store. He’s getting an average of 6-15 people just looking around not spending money and on a lucky day he’ll get one-two sells per day.

    • @jorugarushia9167
      @jorugarushia9167 6 місяців тому +2

      @@Tokenblackguru101 Let’s be real, mom and dad are keeping him afloat.

  • @masonhuertas46
    @masonhuertas46 7 місяців тому +1

    Keep up the content g

  • @CheesyNoodlez
    @CheesyNoodlez 5 місяців тому +1

    Those 9060s are $150 and available online. He's charging $50 above that. Notice how he pauses and says he tries to pay below retail. I bet he buys retail

  • @CJ-fh5xq
    @CJ-fh5xq 5 місяців тому +3

    I don't know how these guys stay in business. It's like GameStop

  • @shirwynscope4276
    @shirwynscope4276 4 місяці тому +1

    The interviewer has complete control of the interview

  • @LilT2o00
    @LilT2o00 5 місяців тому +3

    Won't feel bad for him when his store closes down.

  • @bball3048mm
    @bball3048mm 4 місяці тому +1

    I am so glad the reseller market is crashing. The Jordan 6 Black Infrared is due for a release (last release Feb 2019) and I will not have to go to eBay to pay double the price for a used version. I actually did that. I bought 3 pairs and I am meh about em.

  • @Tokenblackguru101
    @Tokenblackguru101 6 місяців тому +1

    At a time where inflation is high of groceries, rent, etc most young people can’t afford to buy $300-500 pair of Jordan shoes especially if there starting out working minimum wage jobs is not smart enough for he or she to blow their $500-1000 paycheque on some stupid pair of shoes. Right now, thrifting is now a new trend to find great clothing & shoes within the young people’s budget. You would never see older people in their mid-30s-60s collecting pair of shoes unless there really rich or an multi-millionaire athlete.

  • @Stonkonly
    @Stonkonly 6 місяців тому +1

    selling online for 50k-70k monthly that don’t have store expenses, still feel hard to get good margins, I feel this guy is way out of business if he sell such volume by opening physical store. At least 100k monthly is good volume for store owner

  • @welfare_baybee
    @welfare_baybee 3 місяці тому +2

    This guy really compared a screenprinted hoodie to a LV item bro just say the truth "idiot hypebeasts"

  • @jrei7448
    @jrei7448 6 місяців тому +2

    Sneakers, watches, cards, handbags, have highs than hit the floor harder.

  • @yungblackcat
    @yungblackcat 7 місяців тому +8

    I got scammed by a online shoe store. I trade 3 shoes for a preorder of travis scott sb dunks. I bought from them before. I traded turbo greens, air jordan 11 2019s and womens 2009 valentines nike air force 1. And on top i paid $70 for shipping. My first time shipping to trade during covid. I hit them up the said they was working on it. Then at the end of 2021 i stopped trying it was like they got irritated i kepted on hitting them up. You reap what you sow. The messed with God's child. So it sucked but i learned my lesson. Im not a reseller i just like rocking sneakers. A few sites i trust other than footlocker. But im glad you bounced back🙏🏽💪🏾

    • @hotmess9640
      @hotmess9640 5 місяців тому +1

      You’re not “God’s child” God has no children, we are His servants.

    • @user-jy2sj4ed4i
      @user-jy2sj4ed4i 5 місяців тому

      You never read the Bible?​@@hotmess9640

  • @robertrangiuia2613
    @robertrangiuia2613 2 місяці тому

    As a sneakerhead this makes me happy.

  • @808smatt8
    @808smatt8 5 місяців тому +3

    Did he roll out of bed and agree to film this video within 20 minutes notice

  • @DeeBeeScribe
    @DeeBeeScribe 5 місяців тому +1

    In this economy, people are prioritizing their needs over wants-- and im here for it.
    Sneakers are a low-priority purchase. Screw them.

  • @MoBaconLives
    @MoBaconLives 6 місяців тому

    Glad youre loving what you do.

  • @felipetejeda7545
    @felipetejeda7545 5 місяців тому +1

    You’re not allowed to use an employee discount for reselling. Surprised that’s not what he got fired for.

  • @tonyroronoa7357
    @tonyroronoa7357 6 місяців тому +3

    So we should feel sad that his mark up selling sneakers business is failing? Get real nobody wanted to get charge extra to begin with

    • @Tokenblackguru101
      @Tokenblackguru101 6 місяців тому

      Nope everybody has choices. He choice the wrong cheap way.

  • @hydro9652
    @hydro9652 7 місяців тому +3

    Does not look good for this store. I hope everyone the best and he stays in business but this market is rough🙏

    • @yayayaokoksure
      @yayayaokoksure 6 місяців тому

      Did you hear Ronald mcdonald is in town?

  • @benmisner6457
    @benmisner6457 6 місяців тому +1

    Good resellers took all the love and fun out of sneakers for profit. I quit wearing collector shoes because of yall😢

  • @kitatit
    @kitatit 6 місяців тому +1

    Selling small objects that can be posted cheaply in a store is risky. Large items that are expensive to ship are what stores are better at.

  • @joelrodriguez7900
    @joelrodriguez7900 4 місяці тому +1

    Paying over 500 dollars for sneakers is just ridiculous 😂

  • @daniel.erodriguez6743
    @daniel.erodriguez6743 4 місяці тому

    Amazing video bro,

  • @SuperdutyExplorer
    @SuperdutyExplorer 5 місяців тому +1

    No wonder people don't have any money.... spending that much on a shoe, then not wanting to get it dirty... $250-350 buys a decent hiking/work boot

  • @eddiespvghetti7666
    @eddiespvghetti7666 5 місяців тому +1

    Problem is the economy gets worse and worse every single year so nobody wants to pay these high ass prices for Jordans…

  • @The-weight-is-over
    @The-weight-is-over Місяць тому

    I used to have a retail store. I never want to be in that business again. Retail space is sooo expensive. Hes asking him so real private business questions boy. Good for the interview, but not good for the owner. I can’t believe he’s got!$170,000 in inventory and it looks pretty empty in there. I get it though, he’s a niche store

  • @skiptaylor8933
    @skiptaylor8933 4 місяці тому +1

    Resellers messed the shoe game badly.

  • @houdinihir9549
    @houdinihir9549 6 місяців тому +2

    Why would you interrupt him when he was going to say how he got fired from Dick’s.

  • @Malaki727
    @Malaki727 6 місяців тому +1

    Honestly, i dont buy name brand shoes.
    Cost too much . . . . And i can put my money toward other investments

  • @Raider870
    @Raider870 4 місяці тому +1

    This is what you get people are done paying for shoes and on top being fake 😂😂😂

  • @stevenbarron
    @stevenbarron 6 місяців тому

    U made me understand better with the questions asked kool video learn something new everyday

  • @pearlssbu8749
    @pearlssbu8749 5 місяців тому +1

    I feel like everyone wants a store to say they have a store plus do many ppl in this game lost all trust in these small stores