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Intro to Event Planning & Management (with Google Sheets)
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- Опубліковано 14 сер 2024
- Take the full Skillshare course here 👉🏻 geni.us/eventm...
Download my Event Management template on Google Sheets 👉🏻 geni.us/eventt...
🎊 Whether you're hosting a surprise party or planning a large corporate event, you want to follow a structured process to ensure an enjoyable experience for your attendees. So, in this Event Management 101 video with Google Sheets, I break down event planning and take you through my method step-by-step!
No matter what type of event you're planning, there are many constants: attendees, registration or invitation process, speakers and agenda, marketing materials, and communication channels. Literally every event in the world has these things in some shape or form.
I like to break down event planning into different buckets: Pre-event, during-event, and post-event. This allows me to structure my thoughts whether I'm planning a wedding, a birthday party, or a team offsite.
While the concepts in this UA-cam video is more than enough for most people, if you're a professional who frequently comes into contact with events at work, or an aspiring marketer, the full introduction to event management Skillshare course will be very useful!
TIMESTAMPS
00:00 Similarities between different types of events
00:53 My experience planning and managing events
01:36 Who is this course for?
01:59 Snippet from Skillshare Course
04:58 Access the Google Sheets template
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👨🏻💻 WHO AM I:
I'm Jeff, a full time Product Marketer. In my spare time I like to tinker with tools and create systems that help me get things done faster - or as one of my friends puts it: "Get better at being lazy" 😏
If you'd like to talk, I'd love to hear from you. Messaging me on Instagram (@j.sushie) directly will be the quickest way to get a response!
PS: Some of the links in this description are affiliate links I get a kickback from 😇
Disclaimer: My opinions are my own and may not reflect that of my employer
#eventmanagement #eventplanning #marketing
Would you believe me if I told you I used this template to plan my birthday parties? 🎁 😉
TIMESTAMPS
00:00 Similarities between different types of events
00:53 My experience planning and managing events
01:36 Who is this course for?
01:59 Snippet from Skillshare Course
04:58 Access the Google Sheets template
I'm a part of an org on campus that hosts events for students and have been looking for a way to improve out management. Perfect timing as always Jeff!
Glad to hear it!! 😁
Seriously we all need some planning and structure for different events in life and at work. This video is so underrated! Keep up the good work Jeff, I see that you've invested a lot in this course by filling in all the details in this template :D
Hahaha glad that someone FINALLY noticed 😁, thanks Joyce!
I had never thought of using Google sheets for this!
It's really great with all the collaboration features 😁
@@JeffSu yes, looks nice. Just the thing I need now
@@AUEL2008 Awesome! Let me know if you end up using it Troy 😁
So you're an angel who parties like a gangster at high end clubs but you're a peasant. You need Event Management just to keep up with your many roles... To be serious, though, I loved the video. Thanks Jeff!
That...sounds about right 😉
Thank you! This is just what I was looking for!! I am so grateful for your content! Your videos are super helpful!!
No problem my friend 😁
Tim Cook will be queuing up for you to plan his next birthday party 🎁😂 love the structure of the spreadsheet Jeff 👌
I'm pretty expensive, not sure if Tim can afford me tbh
Man, how do you have a video for everything?!! You’re a legend!!
Because my viewers deserve to have the best of everything 😉. Thanks buddy!
This is an awesome video, yThat really make my life more organized ! Thanks my angel Jeff Su 😇🙆♂️
Glad to hear it my friend 😁! You're welcome!
This is great! Just switched from being venue based to a marketing event role and am excited for this content!
Nice!!! Let me know how it goes Kate 😁
Heeey, awesome video again! Said that several times by now. I really appreciate that you put together a course and share resources. I'll definitely free up time to take it.
Awesome to hear Joyce! Let me know how you find it 😁
Unbelievably thorough, fantastic job Jeff!
Thank you Dino! Hope you found this helpful!
Yeah jeff back so the edge video is coming out this month can't wait the video is awesome btw love it
So much pressure 😅
Lol
Thanks for this dude! I'm learning from you weekly!
You're very welcome Jericho! Happy to hear that!! 😁
Thank you, thank you, thank you! The template is beautiful and has a lot of great formatting and formulas I didn't even know you could use like the "Days until event" - genius!
Glad to hear it Andrea! Happy to hear you found the course helpful 😁
Love your content!
Thank you Noah!!!
I love this! Thank you! So informative
You're very welcome! 😁
Another great video. And yes, you are an Angel!
Haha thank you so much Luís Gil 😁😁
@@JeffSu No, thank you. You can motivate me to do my degree. Miss videos with Notion btw 😅
Just discovered your channel, auto subscribe, love your personality and quality of your content. Keep it up 👌
Glad to have you here Miguel! Huge welcome 😁😁
Thanks for the tips 😊
You're welcome my friend!
Heyy Jeff, this video was absolutely nice!! The way of keeping a track of things has been exceptional from your end. I have a slight problem here. Since I m a 3rd year bachelor's student learning computer science, we aren't familiarised with this event management concepts nor we have any prior experience. Hence it looks totally new to us. It would have been better if you could explain a bit more deep to the freshers who are learning or those people who have taken a turn towards Event Management.
Frankly speaking, these things really went like bouncers on the top of my head. I hope you understand!!
Thanks and have a good day!!! Cheers!!!
That's a great point, thanks for the feedback! I might do like a super beginner tutorial down the line if people are interested in that 😁
Thank you mate, useful ☝️👍
Glad to hear it Oleg 😁
Thanks for the great video Jeff!
You're welcome 😁
Thanks, Angel 😊😊
You're very welcome 😁😁
this was really well done - thanks for making such a cool and well detailed video!
You're very welcome Cat! Glad you enjoyed it! 😁
Pretty DOPE my G.. You rock it!!
Thank you my friend 😁
your channel is GOD SENT
Can't argue there 😉
Yes i do believe. you're an angel.
Hahaha me too 😉
you are the best!!! I love it thank you!!
You're very welcome 😁
Hi Jeff, nice to see you are on Skillshare. Do you think you'll be making productivity classes on there as well? That'd be lovely!
Thanks so much for the feedback! That's something I've been thinking about. I think if I do, it'll still be around very "practical" concepts involving specific workflows instead of concepts :)
@@JeffSu That's precisely what I love about your videos. Very practical and actionable! Such a unique proposition from most of the other creators.
It’s interesting to know how broad marketing can be :o I used to be under the impression that marketing=sales (my first principles of marketing class quickly dispelled that thought though) but now I’m finding out how prevalent event planning can be in some marketing roles, pretty cool stuff :3
Thanks for the video!
Sales and marketing are VERY different 😂, glad to hear that this video also cleared some of that confusion up! And within marketing there are many many differences as well, for example the responsibilities of a growth marketer are very different than those of a product marketer!
This is the first time I heard about growth marketers :o I did a quick Google search and by the looks of it, they’re almost the opposite of a product marketer 👀
I’m just remembering how you mentioned in a previous video that you liked seeing the impact you’re making 😆 considering how growth marketing has a longer time horizon and thus won’t give results as quickly, I can see why you didn’t go that route haha
Hi, just recently discovered your channel and found it very useful. Thanks for all the work and tips.
Can you make more videos on constructing an outstanding resume / CV would be very helpful. Any tips would be a blessing.
Hi Darshan! Thanks so much for the kind words. Have you checked out my resume and cover letter videos already? :)
@@JeffSu Yes, I have found it very helpful but i don’t know how to showcase the work I have done over the years without using the cliche terms and language. Using such vocabulary has become unavoidable and I feel that would not make my CV stand out. Any inputs are welcome.
One last request- could you also tell us how are you so energetic in all your videos. How do you stay motivated to be productive. Love the vibes and the energy you give out. Thank you.
@@drdarshanbm Stick with actual results and contributions and you'll naturally avoid the cliches and buzzwords :)
@@drdarshanbm Might need to ask my parents about my natural charisma there 😂
I’m that person planning my company local EOY unofficial party for this year 😂😂 coming here to steal some process/structure ideas
LOL good luck!
This is sooo helpful, clear, detailed, pertinent info.. I really like how professional you are. Is it possible to connect at linkedin? I'm working for EDA company, Cadence. Bertrand G.
Sure, hit me up
I know this video was 2 years ago but hopefully you will respond to my comment. By any chance, do you have a video where you elaborate more every sheets of the google sheets? Also, can we edit the survey form based on our event and how.
Thank you
You're very welcome!
Amazing
Thanks 😁
This is great!! Great ideas.
Thank you!!
Great content, Jeff!
What program interface would you recommend for customer registration for let’s say a training program event?
Depends on budget, amount of people, format etc.
Can't beat Google Forms + Google Sheets if you're looking for a free option
Hey jwff can u make a video on Microsoft edge pla
It's in the works :)
@@JeffSu thanks
Wow soooo useful !!!
Glad you think so Winnie!!
Wow thanks! ♥️
You're welcome! 😁
Not only did I learn about events but also about selling
Hahaha that's what I love to hear!
Jeff
I joined your course in Skillshare and i want to know more on event management
Hope you can enlighten me further
Eric
Sure Eric - what questions do you have?
I think you're and angel 😇
No arguments from me :)
hi jeff! can i ask if you ever considered using notion for event planning? :0 and if you did, if you could share a template for that?
context: my main concern right now is figuring out the timeline for event preparations, and i found that using notion really helped me visualize work timelines and deliverables as well as create filter views for separate departments to look at. however, after watching this video, i realized that there's a lot more information that i should be making available to my team & wondered if i could replicate what you did on googlesheets to notion just as effectively.
thanks for making such great videos & tutorials! 🎉
I do use Notion for small-scale planning sometimes but honestly Google Sheets is easier for project management
@@JeffSu very interesting! i hope to try out both and i'll see what's effective for my team :D thank you for your input!
Great video. You got me to watch your entire lesson on skillshare. It should be very helpful as we move forward with a small conference of 40-50 people. I wonder if you have any suggestions for logistical in-person event stuff like badges, arrival and hotel booking, and stuff like that. We are also looking for a very simple conference app solution that can have a brochure, schedule, speaker bios, local info, and in-app messaging. Any suggestions would be splashing! Thanks again for your content. I would keep my skill share account if there were more deep dives from you on it. peace.
Wow that's great to hear Daniel, hope it was helpful!
To be very honest when it comes to event execution, I highly recommend hiring an event agency (they're usually very affordable, even for SMBs) since they already have the tools and processes in place for running the entire event from beginning to end.
Conference app would be a bit more complicated (and expensive) so I honestly recommend creating the agenda online (using Google Docs or Notion)
@@JeffSu Thanks. Have you ever considered remaking this template in Notion?
@@dnewman20 Yup, but it would only be small-scale events. Notion functionality isn't ready for large-scale events just yet I think
Hey I am looking for a Gantt Chart Planning Info. Have you created any content about that , can you share some insight!! Could a new video idea 💡
Thanks for the idea Vinay! I'll note it down :)
This video is really helpful, thank you! I tried to download the link to the event template but it doesn't seem to work. Are you able to share it with me please?
Which link are you using
Well, I have a diploma in event management, and I was aspiring to something systematic. Perhaps I could learn from someone who would not have long experience in this field, like you.
Wow you have a diploma in this? I feel like I can learn from you! 😂
@@JeffSu Oh! I thought you had a degree too! This might surprise me😅... Yes, I have a diploma in event management and I took it from the Kingdom of Saudi Arabia... but I want to learn more about it.
Great video, Jeff!
Do you have a version of this file in Excel, or do you only work out of Google Sheets? It’s an incredible resource either way, just curious. Thanks!
I primarily use Google Sheets!
Hi! 2 years later, are you still using google sheets? have you explored other project management softwares like asana and salesforce? how do you think they compare to your structure?
I still use Google Sheets since I need something free and simple
COOOOL
THANKSSSSSS 😁
Would’ve come in handy planning those Monster Hunter events disguised as karaokes
Hahahaha true that AK!
@jeffsu I am looking for a short intro video on someone's personal journey on how they became professional event planning for a free resource for high school students-- would you do one? I hope you consider!
What exactly are you looking for?
@@JeffSu I will add you on LinkedIn and message you. thank you!
Ok let's dive 🤿
Or get a year free with most library memberships...
Wait how
who has the google sheet template>>??
It's in the Skillshare course 😁
@@JeffSu I’ve taken your classes on Skillshare unfortunately haven’t been able to locate the sheets
@@piadelacruz2085 It's in the description :)
Hi, where can we get access to this google sheets template?
Via the Skillshare course linked in the description 😁
😖
What's wrong Jamain?