Translation Industry Trends To Watch Out For In The Future (Case Study)

Globalization is a reality for both small and large businesses because the growth markets are in Asia, Latin America and, increasingly, Africa. Strategic planning must include options for growing market share overseas, which means creating new market segments and not making assumptions on customer preferences and buying patterns based on North American customers. Businesses can use localization and translation to become effective global operations.
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Written By:
Everline Moragwa Achira