Ben is hands down one of the absolute best UA-camrs to consume content from when it comes to Facebook and Google, I've literally learnt how to do Google ads in less than a day after doing FB ads for 2+ years. Thank you so much Ben for how simple you make these videos to listen to and follow
Running a sofa cleaning company, this video is gonna help me, I'm taking action right now, I will keep you guys in toutch regarding the results of my ads :) Thank you for the video
Ben i have to thank you. You have taught me FB Ads in record time after a 30 year corporate career and now with you on Google Ads. Thank you so much no one else does it better :). Thanks Ben and Happy New Year. I truely appreciate your content x
Hi Ben, You are the real deal!!!! No BS. This video and others that you created are packed with valuable information and I was able to learn the basics from you in no time! Subscribed and ready to learn more! Thanks for taking the time to share your knowledge and not only worried about selling another course! Thanks again mate!
Man maybe you don't believe but I've seen a lot of tutorials on Google ads for beginners but this was the perfect one. Amazing man I'm going to check ✅ every video ... Thanks 🙏 Love from India
Ben, I have to thank you again for this amazing video. You make a very complex task so simple. Of course some things have already changed since you published it, but nothing too hard to figure out. Two years in, I'm still struggling to get profitable, but it's showing promise. Just started another Google campaign because I had my best month the last time I ran one, though no conversions showed...I must not have that set up right. Anyway, Persistence is my middle name! PS. I'm originally from Worcester, just up the road. :)
After 2 years you are still struggling to be profitable? What kind of offers or business are you into, if you don't mind my asking? And did you look at all the elements that take the viewer from your ad to your offer: funnel, headline, landing page, offer, copy-writing and such? Being persistent is great, but it helps if you kind of break down what could be the issue regarding conversions (in my opinion, of course).
Thank you that really helps someone who has done this for decades but at a managerial role. And now having my own business and need to get my hands dirty 🎉.
man, your videos are soo useful. Just found your google ads channel and it's as great as your facebook channel. Thank you so much for the videos. Very helpful
Wow! Greetings from Florida! So impressed with the extensive information contained in your videos, and I am completely appreciative. Had to like, save, comment & subscribe as a big "THANK YOU" for all your hard work. After this video, I will most certainly check out your other video recommendations!
oh Ben...if you knew how many of your material I have been consuming over the years and how many time you saved me from massive headaches! I think I just might be falling in love! 😅
Would you recommend Google search campaigns for a high end clothing brand? Usually with clothes the appeal tends to be visual so I am wondering what you think about search campaigns as a starting point for this type of business.
Hey Ben! Do you have a video on how to use Google ads for Amazon affiliate links? Would that be a viable option? Or does this video pretty much cover that?
in this video you have exact and phase mixed with keywords. In another video you have the same KW twice but broad and phase match. Which way do you actually recommend?
At the last, when it asks for Final URL, can we add the url of our google business profile?? Can we advertise it like we do in smart campaign...?? Like if I dont have a website
Another amazing video thank you. Just wanted to ask, the ad I am setting up is a service based company, one man show. Is there any budget that would be too small that will just be waste of money, they won't be shown really if you use that budget?
Hello Ben, thank you for these videos, they really help me as a beginner in advertising. I have one question about creating search ads. Is it possible to create an ad that is not dynamic? Instead, it should be static, with just one title tag and meta description that won't change?
Been binge watching these videos, thanks so much Ben. Question: You recommend going with the serach based ad when starting. I sell food products on a Shopify store. Do you suggest I do a "Shopping" ad instead? Or should I run both?? Thanks
Shopping ads will do the trick for you as running search ads for every product will be hectic task to do. In shopping ads you can integrate Google merchant center for your every product and it will dynamically use it. So, I would recommend you should use shopping ads
Glad to hear that :) I think you could go either way there. You could get started with search with a couple of products just to test the water. But Shopping is likely to be your better option longer term.
Ben, thank you for your videos! Do help a lot! But I have an issue: When I go through choosing a campaign type (search, performance max etc.), there's no any other option, but Performance max. What could be a possible reason? Thank you in advance!
Ok...the fun fact is that apparently you must have your windows always being updated 😅 so a good advice for all procrastinators as I am - do not snooze on your Windows notifications about updating system 🥲 After I did it, I got all campaign types on my list. Weird, but true.
Great video! One question, Ben - Is Google trying different combinations of headlines and descriptions and suggesting which combination performed the best?
Hey Ben Awesome video. I've already bought your FB course but need to be in Google ads as thats my best leads. Question:I set up as website but want people to click through to a lead form. Can I change it once campaign started and dies it matter? Thanks man. Craig
Hi Ben, thanks for the video. I’ve been asking quite a few questions in these which I apologise for. One more though, what’s the advantage of beginning with clicks rather than conversions? Also, when should you change it over?
No problem :) When you have more optimisation events - which you always will do when you optimise for clicks, that can help the campaign optimise initially.
Hello Ben, awesome video. I have a question: What if you're an Affiliate Marketer where you don't own the business or the product or service you wanna run Google Ads for? Which would you choose between Sales or Leads?
@@BenHeathGoogleAds thanks for the fast reply here -- loving your content (still new to this)! it looks like there is not an option for clicking a button with phone calls. Am I missing something?
If you have call from ads and book an appointment on your website set as your goals, when you get to: 'select the ways you would to reach your goal' should you not check both website visits and phone calls?
Want my agency to run your Google ads for you? Go here: heathmedia.co.uk/google-ads/?el=YTGAlong-gatutorial0323-gadfy
Ben is hands down one of the absolute best UA-camrs to consume content from when it comes to Facebook and Google, I've literally learnt how to do Google ads in less than a day after doing FB ads for 2+ years. Thank you so much Ben for how simple you make these videos to listen to and follow
Wow thank you very much :)
Best Google Ads tutorial I've seen so far on this platform. Cheers Ben, stay safe!
Glad it was helpful :)
I so agree, best and most formal person I’ve actually come across on UA-cam in general, I hope you all the best Ben
Pretty good man. Commenting for algo. I gained 3 basic steps to do, youre the best. i saw like 4 other videos this ones the most practical guys.
Hi there, watched the video clip today and found it very useful and followed all the steps. Many thanks Ben
Happy to help :)
mulțumesc pentru ghidul informativ
Running a sofa cleaning company, this video is gonna help me, I'm taking action right now, I will keep you guys in toutch regarding the results of my ads :)
Thank you for the video
thank you Ben for tutorial guide! Very interesting video.
Ben i have to thank you. You have taught me FB Ads in record time after a 30 year corporate career and now with you on Google Ads. Thank you so much no one else does it better :). Thanks Ben and Happy New Year. I truely appreciate your content x
I am very happy to have helped :)
Clear and understandable, I wish there was more information like this.
Hi Ben, You are the real deal!!!! No BS. This video and others that you created are packed with valuable information and I was able to learn the basics from you in no time! Subscribed and ready to learn more! Thanks for taking the time to share your knowledge and not only worried about selling another course! Thanks again mate!
Thank you very much for the kind words, they are much appreciated.
Thank you for tutorial guide! Very interesting video.
*You covered all the basics in such a simple and practical way. Thank you for this awesome guide!*
Man maybe you don't believe but I've seen a lot of tutorials on Google ads for beginners but this was the perfect one.
Amazing man I'm going to check ✅ every video ...
Thanks 🙏
Love from India
I appreciate that!
Well done Ben! It's such awesome video. I watched the one you made for Facebook and Instagram ads. It's also unbelievable well made. Congrats!
Thank you very much :)
Tanks Ben, Excellent Video
Happy to help :)
Thanks so much - helped me so much to get started in the GA Campaign world. Easy to understand & sound recommendations.
Happy to help :)
Ben, I have to thank you again for this amazing video. You make a very complex task so simple. Of course some things have already changed since you published it, but nothing too hard to figure out. Two years in, I'm still struggling to get profitable, but it's showing promise. Just started another Google campaign because I had my best month the last time I ran one, though no conversions showed...I must not have that set up right. Anyway, Persistence is my middle name!
PS. I'm originally from Worcester, just up the road. :)
Thank you very much for the kind words :) Keep going - you'll get there.
After 2 years you are still struggling to be profitable? What kind of offers or business are you into, if you don't mind my asking? And did you look at all the elements that take the viewer from your ad to your offer: funnel, headline, landing page, offer, copy-writing and such? Being persistent is great, but it helps if you kind of break down what could be the issue regarding conversions (in my opinion, of course).
A great video, highly recommended! Clear and articulate. Great content, many thanks!
Thank you that really helps someone who has done this for decades but at a managerial role. And now having my own business and need to get my hands dirty 🎉.
This is the best, easiest to follow guide
I hardly comment on vids but after going through dozens of vids on youtube, i found this video to be the most complete google ad tutorial.
Thank you very much :)
i love your share
Great Stuff! Thanks Ben!
Happy to help :)
awesome stuff ... loved the video and info ..thanks
Thanks a lot :)
Thank you for creating the video - likes Unequivocally !!!!
Thanks for the info ! Very helpful
A great video, highly recommended! Clear and articulate. Great content, many thanks!
Much appreciated :)
Thank you for creating the video
Great videos very helpful
Great tutorial, thank you!
Glad you enjoyed it :)
These are SO helpful.
very nice bro, thanks!!!!!!
Welcome 👍
Very good information
Thanks a lot :)
man, your videos are soo useful. Just found your google ads channel and it's as great as your facebook channel. Thank you so much for the videos. Very helpful
Thanks for the kind words, they are very much appreciated :)
Excellent tutorial, tysm.
Glad it was helpful :)
Hi ben. Thank you very much, people pay for this information but thank you for sharing
Glad it was helpful :)
Very useful!
Glad it was helpful :)
A great video, highly recommended! Very helpful and informative
Very helpful. Very concise.
Happy to help :)
Thank you👍
Ben, thank you for this work :)
Happy to help :)
Perfect, the best and smooth google Ad demonstration I have seen and I have seen a lot. Thank you for sharing
Glad to hear that - thanks for watching :)
Thank you Mr. Ben , Classic tutorial.
You are very welcome :)
That was helpful. Thanks!
Greetings from Bangladesh.
Thank you for letting me know. Greetings back at you :)
hi ben, thank you for your tips
Wow! Greetings from Florida! So impressed with the extensive information contained in your videos, and I am completely appreciative. Had to like, save, comment & subscribe as a big "THANK YOU" for all your hard work. After this video, I will most certainly check out your other video recommendations!
Thank you very much! That is much appreciated :)
Thank you
You are the real deal
Glad you think so :)
Thanks!
Welcome :)
Hi Ben. Excellent video - great clear advice. Saved me loads of time. Hopefully my new Google ads campaign will be successful.
Awesome :)
Happy to hear it.
Thanks for the help! Google ads are so confusing without help.
Happy to help :)
That's just awesome.
Ben i have to thank you. ❤❤❤❤
The video is great, informative!
Thank you very much :)
Thank you
You are very welcome :)
Thank you 🙏 !
Welcome!
Great video, Ben!!
Thanks :)
nice
I really enjoyed your quality voice sound using my headphones, great tutorial bro 💯
Thank you very much :)
Great tutorial!
Glad you think so!
Thank you for this great introduction to Google Ads.
Do you have any tutorials on video ads specifically? The ones that we see on UA-cam videos.
You are very welcome. I don't yet but that's a good idea :)
Really good video, thank you! could you please do a video explaining how to set up conversion goals? I'm kinda lost with the Google Tag manager
Best Google Ads tutorial
Thanks a lot :)
oh Ben...if you knew how many of your material I have been consuming over the years and how many time you saved me from massive headaches! I think I just might be falling in love! 😅
Haha happy to help :)
Should i use a standard shopping campaign with a manual cpc or Pmax campaign for a new e-commerce website?. Thanks again for all your content
Great video Ben. Thanks
My pleasure :)
Thanks for the great video. small tip, maybe drop the video effects where stuff is jiggling around
Thanks a lot :)
where do u put ur affiliate link?
Is it possible to target specific apps to target with a video campaign?
Would you recommend Google search campaigns for a high end clothing brand? Usually with clothes the appeal tends to be visual so I am wondering what you think about search campaigns as a starting point for this type of business.
Hey Ben! Do you have a video on how to use Google ads for Amazon affiliate links? Would that be a viable option? Or does this video pretty much cover that?
in this video you have exact and phase mixed with keywords. In another video you have the same KW twice but broad and phase match. Which way do you actually recommend?
Ben， Does this apply to commodities such as ship equipment?
Yes :)
Can you help me figure out what the forecast of the advertising budget and the result is based on?
Hey! What's up? How to read case studies correctly when choosing a contractor?
At the last, when it asks for Final URL, can we add the url of our google business profile?? Can we advertise it like we do in smart campaign...?? Like if I dont have a website
Another amazing video thank you. Just wanted to ask, the ad I am setting up is a service based company, one man show. Is there any budget that would be too small that will just be waste of money, they won't be shown really if you use that budget?
Good question. I typically wouldn't start with less than $10 per day. Best of luck!
Hello Ben, thank you for these videos, they really help me as a beginner in advertising. I have one question about creating search ads. Is it possible to create an ad that is not dynamic? Instead, it should be static, with just one title tag and meta description that won't change?
Happy to help :)
Yes it's possible to do that for sure.
Hi Ben, can I use Google ads for a pressure washing business? Im jot selling shoes or items as such but a service.
You sure can :)
Hi Ben, does this video still apply if I am building an e-commerce store on May 2024 and want to run Google ads to bring traffic to my store?
Sure, there's lots you can take from this video :)
Been binge watching these videos, thanks so much Ben. Question: You recommend going with the serach based ad when starting. I sell food products on a Shopify store. Do you suggest I do a "Shopping" ad instead? Or should I run both?? Thanks
Shopping ads will do the trick for you as running search ads for every product will be hectic task to do. In shopping ads you can integrate Google merchant center for your every product and it will dynamically use it. So, I would recommend you should use shopping ads
Glad to hear that :) I think you could go either way there. You could get started with search with a couple of products just to test the water. But Shopping is likely to be your better option longer term.
@@BenHeathGoogleAds Amazing. I really appreciate you taking the time to reply. One of my new favorite channels!
Where do people learn this,things? Does google offer classes?tutorials?
Amazing video Ben thanks! Quick question, at what CTR would you start upping the budget?
Thanks a lot. I wouldn't usually base that decision on CTR - it would usually be based on the ROAS we're generating
Ben, thank you for your videos! Do help a lot! But I have an issue:
When I go through choosing a campaign type (search, performance max etc.), there's no any other option, but Performance max. What could be a possible reason? Thank you in advance!
Happy to help :)
Really? Are you using a computer to create your campaigns?
Ok...the fun fact is that apparently you must have your windows always being updated 😅 so a good advice for all procrastinators as I am - do not snooze on your Windows notifications about updating system 🥲
After I did it, I got all campaign types on my list. Weird, but true.
Hi! In what cases is the cost of contextual advertising not paid off?
There are tons of scenarios - that the nature of all advertising. That question is like asking in which scenarios do people not win football matches.
For beginners is it better clicks or manual CPC bidding ?
I would usually recommend just optimizing for clicks
Hi! Good day! Orders are very unstable. It is not clear how to calculate the budget for advertising. Where to start searching for mistakes?
How do you add images next to your search ad? It looks like it's text only...
Great video! One question, Ben - Is Google trying different combinations of headlines and descriptions and suggesting which combination performed the best?
Thanks - yes that's right :)
Something like A/B TESTING I suppose
Hey Ben Awesome video. I've already bought your FB course but need to be in Google ads as thats my best leads. Question:I set up as website but want people to click through to a lead form. Can I change it once campaign started and dies it matter? Thanks man. Craig
Glad to hear it :)
I'd recommend recreating the campaign with the new set up.
Hi Ben, thanks for the video. I’ve been asking quite a few questions in these which I apologise for. One more though, what’s the advantage of beginning with clicks rather than conversions? Also, when should you change it over?
No problem :)
When you have more optimisation events - which you always will do when you optimise for clicks, that can help the campaign optimise initially.
Hello Ben, awesome video.
I have a question: What if you're an Affiliate Marketer where you don't own the business or the product or service you wanna run Google Ads for?
Which would you choose between Sales or Leads?
Thanks a lot :)
I would usually go with leads and use an intermediary step before presenting the affiliate offer.
Hi Ben, my account has search network and display network greyed out for some reason. Any idea why this would happen?
That’s odd. I haven’t heard of that before. Is it a new ad account?
6:40
how do you set up conversion goal if the goal is clicking a 'call now' button?
If you set that as your action - Google will optimize for it
@@BenHeathGoogleAds thanks for the fast reply here -- loving your content (still new to this)! it looks like there is not an option for clicking a button with phone calls. Am I missing something?
8:32 You forgot to explain set maximum cost per click. How much money should we set this at?
Could you do one video about shopping ads ?
Sure, good suggestion :)
When accessing the Ads tab there's no pencil icon available anymore. How and where the heck one goes to edit their ads now?!
If you have call from ads and book an appointment on your website set as your goals, when you get to: 'select the ways you would to reach your goal' should you not check both website visits and phone calls?
I don't see why not :)