How To Set Up & Install The Facebook Pixel in 2025

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  • Опубліковано 4 січ 2025

КОМЕНТАРІ • 253

  • @BenHeath
    @BenHeath  6 місяців тому +1

    Want me to MENTOR you to crush it with Facebook Ads? Go here: www.admasters365.com/start/?el=YTlong-pixel0124-ment
    Want my agency to do it for you? Go here: heathmedia.co.uk/done-for-you/?el=YTlong-pixel0124-fbdfy

    • @willemxeno
      @willemxeno Місяць тому

      Hi Ben, quick question: I have a Pixel setup already, but it seems like it's from my other company, and linked to my account. How can I create a new one for my own business? :o

  • @karalong
    @karalong 4 місяці тому +11

    Appreciate this video very much. At 7:42, where you select Add New Integration (from the Add Events), that is no longer an option. It's now giving you four options: 1) Using the Conversions API, 2) From A New Website, 3) From the Pixel, and 4) Build Your Own Event. I'm a newb so I have no idea which one to select now.

  • @Unpuzzled-Horsemanship
    @Unpuzzled-Horsemanship 2 місяці тому +1

    OMG! This video was a lifesaver. I had to watch and rewatch multiple times to keep up and apply the steps because I had no idea what I was doing. I have a better idea now. Your teaching is fantastic. Thank you again!

  • @umilebhengu3718
    @umilebhengu3718 8 місяців тому +5

    Hi Ben. The plugin you suggested seems outdated and won't install on this latest WordPress version. What would be an alternative plugin to use?

  • @ericaroybal6475
    @ericaroybal6475 4 дні тому

    Thank you! Do you have a video for squarespace and API conversions?

  • @jomymatthews
    @jomymatthews 11 місяців тому +19

    Good video. But that plugin has tons of security issues just from reading reviews. Even people getting hacked. Do you still recommend it?

    • @lawnmowing101
      @lawnmowing101 5 місяців тому

      I didn't like to look at that plugin either, although it was the one recommended by FB, too. I used "Pixel Manager for WooCommerce" and it works just fine.

  • @SkinergyBeauty1
    @SkinergyBeauty1 16 днів тому

    This was a great easy to follow video. Thank you! I had my pixel all set up wrong and was not receiving any data!

  • @martimcampos25
    @martimcampos25 4 місяці тому +19

    Great video! Tip for anyone trying to do this: Remove any ad block extension, otherwise Meta won't detect the pixel on your URL and you will not be able to set up the event.
    When I pasted the URL on the events manager the link would open and then Meta would say they couldn't find any Pixel, but as soon as I turned off my ad block extension it worked immediately.

  • @Stringfreak
    @Stringfreak 11 місяців тому +3

    Hi Ben, your content never ceases to amaze me. You're very thorough with your instructions. Thanks a lot.

    • @BenHeath
      @BenHeath  11 місяців тому +1

      Happy to help :)

  • @JoelyPera
    @JoelyPera 8 місяців тому +3

    Great video! Very thorough and easy to follow. In regard to conversion event event tracking, let's say I have 100 product pages on my site, do I need to setup 100 different events?

  • @stephanieraepritchard
    @stephanieraepritchard 3 місяці тому

    Thanks so much! I already had several pixels set up but your video helped me to get more events working. I set it up years ago and now when I do facebook ads it wont connect so thats my next mission to work out! Thanks!

  • @AshtonRalstonHSP
    @AshtonRalstonHSP 10 місяців тому +5

    Soo... I couldn't even get the pixel set up. Do you have a tutorial for that?

  • @officialmrakachukwu
    @officialmrakachukwu 2 дні тому

    Would there be a difference when running lead magnet ads going to a landing page.
    I track the download button instead of the thank you page.
    Is there a difference?

  • @MasterWebHub
    @MasterWebHub 9 місяців тому +1

    thank you just showing my support for you helping for free

  • @dhaschadelacruz3007
    @dhaschadelacruz3007 11 місяців тому +2

    Question: Meta Pixel
    1.What is core set up
    2. How to Turn off Core Set up.
    3. If Core set up is turned off, will it affect my URL parameters?
    4. What is pros and cons of turning core set up on/off.
    Thanks!

  • @ninavova
    @ninavova 3 години тому

    Thank you!!!! So much valuable information for free!

  • @MohammedSuhail-g9s
    @MohammedSuhail-g9s 4 місяці тому +2

    Hello Ben,
    I see in my clients business account there is a pixel already, but in the ad account its not there. How's these two different? and if i have to create a new pixel, should i do it in the ad account or business account?

  • @waleedjafraal8525
    @waleedjafraal8525 9 місяців тому +1

    hey ben your content and way of knowledge are amazing.

    • @BenHeath
      @BenHeath  9 місяців тому

      Thanks a lot :)

  • @sglant
    @sglant 7 місяців тому +3

    Thank you SOOOOOO much for sharing this information. This has been so helpful to me. Much appreciated.

  • @gaetanramos7903
    @gaetanramos7903 10 місяців тому +2

    Hi! I'm a bit worried about the reviews on the Meta pixel plugin, what do you think about that?

    • @zaidsuhaib2201
      @zaidsuhaib2201 10 місяців тому

      me too, did u activate the plugin ?

    • @gaetanramos7903
      @gaetanramos7903 10 місяців тому

      @@zaidsuhaib2201 i took another one lols

  • @DK.487
    @DK.487 4 місяці тому +1

    Bro can you please make a video on how to access and analyse an ad campaign and how to create an effective report out of it

    • @BenHeath
      @BenHeath  4 місяці тому +1

      Good suggestion :)

  • @JeremyWright-m8l
    @JeremyWright-m8l 2 місяці тому +1

    I really want to either delete or edit a lead event to add my thankyou page to the event. Its currently tracking the contact page. I cant find information on it anywhere.

  • @ne14dirt
    @ne14dirt 6 місяців тому +1

    To create an event for a conversion to trigger for a purchase requires a URL pattern rather than a static URL since the url changes order to order. It would be helpful to not only add this information but to explain how to format the url. So yeah, good stuff until about 10 minutes in.

  • @ecom916
    @ecom916 11 місяців тому +8

    Ben a huge question I have with setting up the 'add events' is WHY? Without doing this the pixel seems to register these events just fine..? Does it make it more accurate for some reason?

    • @sakshaysworld1932
      @sakshaysworld1932 10 місяців тому +3

      Pixel event set up will track only no. Of times people are viewing your content but if you want to track specific tabs on your website you have to set up those events to track how many people have actually clicked on those tabs for e.g. you wanted to track no. Of purchases or leads on your website then you have to set up those events otherwise pixel won’t be able to track those actions and in turn you won’t be able to run any high intent campaign on the platform. I hope that answers your question 😊

  • @volcaniadread
    @volcaniadread Місяць тому

    Ty! unfortunately meta pixel says that my PHP is not up to date, even tho it is 🤔

  • @RobertFlorioHamptons
    @RobertFlorioHamptons 11 місяців тому +4

    Hi, great videos, I am learning quite a bit! This tutorial touched on an issue I'm trying to resolve. I recently set up my girlfriend's Shopify store and am using the internal "Facebook and Instagram" setup in Shopify admin. I've been able to connect the store to Meta Business Suite, and it seems Shopify has as part of that setup already created a Meta pixel for the store. I am getting some traffic reports via this pixel. However, do we need to create a separate one to manage events on the store site, or is this built-in pixel that comes with Shopify pack in all the events we likely might need? Just not clear about whether the Shopify pixel as already configured is enough or whether there is any more to do. Thanks.

    • @ZeeshanMurtaza-bg6ue
      @ZeeshanMurtaza-bg6ue 11 місяців тому +1

      Yep here for this exact same reason. Did you figure it out tho?

    • @jonathanfriday5511
      @jonathanfriday5511 9 місяців тому

      Hello, Shopify is quite straightforward. Can you share more about it so I can be of help?

  • @alabadamy4663
    @alabadamy4663 8 місяців тому +1

    Thanks for these updates. My question, however, is, is it possible to add a different page pixel ID to the Meta Pixel/ Header and Footer plugin code section?

  • @KeystyleMedia
    @KeystyleMedia Місяць тому

    Hey, thank you for this video. Maybe you can help me? I create extra pixel and can't seem to find a way to delete?

  • @IskraEvtimova
    @IskraEvtimova 9 місяців тому

    Thank you, Ben :) What would you do if you have a website with the main domain on WP and a subdomain on Kajabi? The difference between both targets is only the language. Should I use the same pixel or two different?

  • @bilalawan1708
    @bilalawan1708 6 місяців тому +1

    I see default events set up that we can assign to each action on website is it possible to create custom events or renaming the ones we have by default.

  • @marektalpak4315
    @marektalpak4315 9 місяців тому

    Thank you for the video! Helped a lot to setup and test conversions.

  • @op_tam_ise
    @op_tam_ise 23 дні тому

    I can’t set up a pixel without adding an ad account to my business portfolio. I watched your other video to help with this but I get an error saying “you can’t claim this account at this time as it has personal payments orders on it” any suggestions to overcome this would be greatly appreciated 🙏🏻

  • @christianchaves-rh9ec
    @christianchaves-rh9ec 3 місяці тому

    Interesting - but what about for a medspa that offers a variety of services that dont really have much to do with each other (Weight loss, facials, hormone therapy, etc) Should a different pixel be used for each service in that case?

  • @Zignito
    @Zignito 5 місяців тому

    Thank you Sir for explaining this in plain English. I have been trying to set this up for 6 months 😢. Thank you once again

  • @kevinzahri6987
    @kevinzahri6987 5 місяців тому +1

    I have a question: assuming we create a custom conversion event via "add new integration" based on a unique page URL where the pixel is installed. Will Facebook ads be able to distinguish between conversions that actually came from Facebook ads vs organic traffic to that page URL?

  • @Jacobandrewgarcia
    @Jacobandrewgarcia Місяць тому

    Thank you! This was very helpful!!

  • @manuelromero478
    @manuelromero478 9 місяців тому

    Thanks for the video! So you don't have to verify your domain in business manager? Do you know when you should do this?

    • @manuelromero478
      @manuelromero478 9 місяців тому

      oh you talk about it at the end of the video ...

  • @Zainora-c7t
    @Zainora-c7t Місяць тому

    Currently i am using PixelYourSite plugin for my pixel abc. Can i install Meta Pugin and use the same pixel abc?

  • @TimeshareCancellationMastery
    @TimeshareCancellationMastery 3 місяці тому +11

    Old video. Does not align with current FB Pixel pages. Spending a lot of time trying to find the pages that he mentions, but they are either changed or non existent. For ex: I cannot find anywhere to set up different events after entering URL. Spending too much time on this, Looking for another video.

    • @Thegetawaycollective
      @Thegetawaycollective 2 місяці тому +2

      instructions worked for me as of today

    • @legacytechconsult
      @legacytechconsult Місяць тому +1

      I used this just this morning. You should try and follow the instructions step by step

    • @holdenvanahn3416
      @holdenvanahn3416 Місяць тому

      @@legacytechconsultlmao no sh*t

  • @AliHasnainNasir
    @AliHasnainNasir 10 днів тому

    Hi Ben, my pixel ID doesn’t matches my dataset ID? Can you please help?

  • @isaacsanchez4506
    @isaacsanchez4506 9 місяців тому

    Is it the correct practice to use one Data Source (Pixel) for an ad account that is running several different campaigns and landing pages? Or should a new data source be created for each campaign and landing page?

    • @BenHeath
      @BenHeath  9 місяців тому

      No you want to use the same Pixel :)

  • @samchoate1719
    @samchoate1719 11 місяців тому +6

    Do I set the pixel up from my personal page or from the business page I have created on Facebook? It seems I can have separate pixels in different places, and it's getting confusing, especially when trying to sync Wix with it.

  • @GabeRutherfordFitness
    @GabeRutherfordFitness 5 місяців тому

    Hi ben, I don't use word press. I use fitness marketing suite so not sure what the best way to set up for me is!

  • @amineam4419
    @amineam4419 2 місяці тому

    thank you so much man that was a life saver thank you

  • @ethannates4750
    @ethannates4750 2 місяці тому

    This is an incredibly helpful video, thanks so much Ben!

    • @BenHeath
      @BenHeath  2 місяці тому

      Happy to help :)

  • @PhonkAttack4DX
    @PhonkAttack4DX 4 місяці тому +1

    Is this necessary for me, I'm working with deck building businesses getting them qualified leads

  • @Hhjjiinvh
    @Hhjjiinvh 3 місяці тому

    please make video on events manager and commerce manager and how to use it

  • @Ivanvitanov
    @Ivanvitanov 11 місяців тому +1

    Great video Ben! Side question: which software do you use to edit your videos?

  • @jcarlish
    @jcarlish 8 місяців тому +1

    i have one Ad account i have access to many different Facebook business pages so i manage different websites, my question is do i need a business manager for everybusiness page and do i need a pixel created for every business page?

    • @amranhossain_1
      @amranhossain_1 7 місяців тому

      With one business manager you can manage all of your pages. And you must have a separate pixel for your every website.

  • @danakent8027
    @danakent8027 2 місяці тому

    Hey Ben I have an Amazon Brand store and I am stuck on the create a custom conversion. there is a red dot by our ad name pixel ID but with no explanation on what's wrong.

  • @christiantiessen
    @christiantiessen 6 місяців тому

    Would you make a different event for each ad to track them individually?

  • @Georgekenn
    @Georgekenn 6 місяців тому

    Simple and easy to follow thanks Ben

  • @GweeenLala
    @GweeenLala 11 місяців тому +1

    Thankyou a lot for the guidance! I hope you have a great day sir

  • @PatwsLawnCare
    @PatwsLawnCare 3 місяці тому

    Thanks this was very helpful!

  • @NicolasAlexanderOtto
    @NicolasAlexanderOtto Місяць тому

    I can't seem to even get into the settings after installing the plugins. When I press on settings it only shows me some other plugins options not the "connect to Facebook". Seems like this is not as straightforward as I thought. Love your videos in general though! Thanks for the freebies.

  • @HimanshuSingh088
    @HimanshuSingh088 10 місяців тому +1

    Hello ben. Please solve this query! If I am setting Facebook pixel for my client - 's Facebook ID I will connect our WordPress website to ours or it has to be the client's Facebook ad. I will not have access to their Facebook Id as their business manager.

  • @strmhrt
    @strmhrt 11 місяців тому +2

    We want a video that talks about important metrics we should keep an eye on and how to optimize them for better results.

    • @BenHeath
      @BenHeath  11 місяців тому

      Good suggestion :)

  • @meralyasser934
    @meralyasser934 5 місяців тому

    Thanks a lot. Amazing tutorial.

  • @joanatrombone
    @joanatrombone 6 місяців тому +42

    I came here to instal Pixel as in the title... What a waste of time.

  • @magdasynovcova
    @magdasynovcova 4 місяці тому

    Hi, its plugin safety? Last update was before 6 months...

  • @borntoelite6882
    @borntoelite6882 10 місяців тому

    hey ben please make a video for the app event setup, full details video

  • @fatmat3460
    @fatmat3460 9 місяців тому

    Is it at all possible to make a pixel for a webshop that is not mine?

  • @philipowoju8783
    @philipowoju8783 5 місяців тому

    Thank you so much for this

  • @Thegetawaycollective
    @Thegetawaycollective 2 місяці тому

    If I've got page that has 4 products on it & i want to track those 4 purchases how do i do that ? th e products are purchased by clicking an image, this takes you straight to checkout. if i use all images as a button i can track them as whatever i want to call them. in reality they are an add to cart but i want to track sales. how do i do this ?

  • @SORIYEN_SL
    @SORIYEN_SL 8 місяців тому

    Hey Ben, quick question. I set up my facebook pixel in my business portfolio account, not the specific ad accounts that I am currently running ads from. I can still view the total events happening, so I know it's set up, but just wanted to check whether or not it HAS be to setup on the specific ad account I am running ads from? Does this matter at all? Should I set up the pixel within that specific ad account or is it okay to have the pixel only in my business portfolio account?

  • @sreeragmohan.p7477
    @sreeragmohan.p7477 9 місяців тому

    Is it avail for ios ? Or have to use fb sdk ? My purpose is like from landing page we are directing to app store..
    From there we lost tracking so which is better for this case ? Any help?

  • @afjedk9392
    @afjedk9392 5 місяців тому

    Hey Ben, The WP plugin, "Meta Pixel for Wordpress" was installed. But, clicking on settings produces nothing (blank screen). Any suggestions?

  • @jkjkjhkk
    @jkjkjhkk 10 місяців тому +2

    i confused how to install Facebook pixel i see many youtubers talking different ways but now API , can you make us as a beginner who never install Facebook pixel video or guide one video you already posted to watch

  • @a.mohamed2453
    @a.mohamed2453 7 місяців тому

    thanks mate very helpful video!

    • @BenHeath
      @BenHeath  7 місяців тому +1

      Happy to help :)

  • @watson_parker
    @watson_parker 2 місяці тому

    How do you change the website for an existing pixel? I messed up and put the wrong one...and cannot figure out for the my life of me how to change it :(

  • @mitchroser
    @mitchroser 11 місяців тому

    I had no pixel listed when I created the campaign so I had to make one. When I did that it asked me to make a google tag manager account which sent me down another rabbit hole. Do I have to make a tag manager account for the pixel to work? Please help! I'm very confused!

  • @mojola2236
    @mojola2236 11 місяців тому

    Thank you so much Ben! I need help setting up my wordpress

  • @5amsuccess___
    @5amsuccess___ 11 місяців тому

    Hi ben, i used pixel but the tracking doesnt seem right sometimes. It missed some conversions event. Should i use conversion API instead of pixel?

  • @kateveracreative
    @kateveracreative 9 місяців тому

    Hi Ben, quick question which might lead to the fact that I'm using Kajabi. When I redirect someone after a purchase to the thank you page (this is a page once they have logged in to their account) so Meta doesnt seem to be able to track the end "result" and says "A pixel wasn't detected on this website. Check that the URL you've entered is correct" Is this linked to the fact that hey need to login so thats why it doesnt track it?

  • @3verythingisbroken
    @3verythingisbroken 7 місяців тому

    How do you track conversions on affiliate links that leave a page I own and go to another website that I don't own.

  • @ismaelpires9634
    @ismaelpires9634 9 місяців тому

    hi, How Much do you charge to fix the pixel in my store ? i have different pixel on my ads manager ! and on my web site its not either working properly and no adia how it happened ?

  • @Thegetawaycollective
    @Thegetawaycollective 2 місяці тому

    bruz I've done all this, now how i get it to work with the ad itself ?

  • @StyleRecordGroupcom
    @StyleRecordGroupcom 7 місяців тому

    How can l get the my page to ad a business meta account page as it will not allow me, it just switches to my private account, and therefore can not advertise

  • @darkcloud93
    @darkcloud93 7 місяців тому

    my pixel was working fine until a week ago, now i can't track my scheduled appointments properly, is there an issue with meta pixel or if this a new change in policies of what you can track and what you can't??

  • @MacherlaPrabhakar
    @MacherlaPrabhakar 10 місяців тому

    Nice great video, thank you.

  • @GonnaeSelect
    @GonnaeSelect 10 місяців тому

    Hey,
    Is there a way I can find the URL for after making a purchase, without actually making a purchase first?
    Cheers!

    • @BenHeath
      @BenHeath  10 місяців тому

      Yes, assuming it's your own website.

  • @hanabaric5607
    @hanabaric5607 4 місяці тому

    IM a litlle confused - on my site after the client sumbimts the contact info there is no thank you page as a whole new page, they stay on the same contact page and just get thank you message. Is it the same? Should I just put the contact page as the website url if I want to track the submitet messages?

  • @VanessaStout-q6k
    @VanessaStout-q6k 11 місяців тому +1

    Hi Ben, what is the solution to prevent and filter out fake leads from clicking on my Facebook Ads?

    • @quentin-tarant
      @quentin-tarant 11 місяців тому

      Probably a software like Clickcease

  • @shaundowling8287
    @shaundowling8287 3 місяці тому

    I think this needs updating. It won't let me install Meta Pixel because it says my PHP version isn't new enough, although it's version 7.4.33 and says it doesn't need updating????

  • @adayinlife101
    @adayinlife101 6 місяців тому

    Bro on my end when click setting in under meta pixel plugin the connect your business to facebook banner doesn't appear.

  • @moviebites9636
    @moviebites9636 10 місяців тому

    Businesses new to Facebook Products can share a pixel by assigning a partner from another business after several weeks of following our policies.
    What to do when we get that?

  • @thestrongestummah1131
    @thestrongestummah1131 8 місяців тому

    Hi Ben, can I use one pixel for more than one Facebook ads?

    • @BenHeath
      @BenHeath  8 місяців тому

      Yes but I usually wouldn't do so unless you are advertising different businesses.

  • @janamalensk
    @janamalensk 9 місяців тому

    okay but if you work as an agency, then your clients need to give you access to their website dashboard or do they do it themselve

    • @BenHeath
      @BenHeath  9 місяців тому

      Yes that's right :)

  • @shembarashi6111
    @shembarashi6111 11 місяців тому +3

    How does this affect Meta advertising if you use a third party pixel? For example I use Adscale for advertising and I am connected with their pixel for my meta ads.

    • @BenHeath
      @BenHeath  11 місяців тому +1

      It will affect things massively going forward with Google Chrome banning 3rd party cookies.
      I’ve got a video coming out about that soon.
      Good question

    • @angelicaaronsson7341
      @angelicaaronsson7341 11 місяців тому

      Is it still allowed to have the pixel installed on the webpage? Or do I Need to track Meta to Google Analytics 4 differently Word Google consent mode 2

  • @lulwazijali4788
    @lulwazijali4788 2 місяці тому

    your tutorials always seem to focus on people who already have experience in what you're talking about, and not people who want to start from scratch

  • @patrickzupanc1795
    @patrickzupanc1795 11 місяців тому

    Very great video, thank you Ben!

    • @BenHeath
      @BenHeath  11 місяців тому

      Happy to help :)

  • @oliviergayot1510
    @oliviergayot1510 11 місяців тому

    Is the pixel still relevant to track conversions now with the CAPI and all ?

    • @BenHeath
      @BenHeath  11 місяців тому

      Yes it is :) Good question.

  • @xander1594
    @xander1594 11 місяців тому +1

    why did you not set up conversions api for the pixel?

    • @BenHeath
      @BenHeath  11 місяців тому +2

      We always do. I've got a separate video that covers that :)

    • @zahranieahmad
      @zahranieahmad 11 місяців тому +1

      @@BenHeathi am waiting for that video

    • @BenHeath
      @BenHeath  11 місяців тому +1

      It's already on my channel :)

  • @ChloeOng-f3h
    @ChloeOng-f3h 11 місяців тому +1

    Ben,facebook pixel helper can't work now,is there another pixel can replace?

  • @InPixelsMedia
    @InPixelsMedia 2 місяці тому

    What if your destination is a calendly link / form submission?

    • @BenHeath
      @BenHeath  2 місяці тому

      You can integrate your Meta Pixel with Calendly :)

  • @jeff4159
    @jeff4159 11 місяців тому +2

    Am following the same steps and can't find "create the pixel account". Mine doesn't give me the option to create the pixel account, its just asking me to connect data source. Any help will be appreciated.

    • @PocketRocketYoungn
      @PocketRocketYoungn 11 місяців тому

      Gotta be a business account I figured that out this morning

  • @amprincea
    @amprincea 4 місяці тому

    Please what is facebook SDT?

  • @brandonpierce1928
    @brandonpierce1928 10 місяців тому

    Hey Ben, how do I do the meta pixel if it is a company website I can't control or edit?

    • @sakshaysworld1932
      @sakshaysworld1932 10 місяців тому

      You can control that pixel all you need is pixel and ad account admin access from your company’s business manager.

  • @randstuffs
    @randstuffs 11 місяців тому +2

    Hey ben, don't you think fb will introduce ai chatbots and personal assistant which will make advertising easy for business owners. Then all this what we all are learning will go in vain??

    • @BenHeath
      @BenHeath  11 місяців тому +2

      All the large tech companies use AI chatbots. I don't think it'll make knowing how to advertise on the platform obsolete. It hasn't so far!

  • @thewildhawaiian1425
    @thewildhawaiian1425 4 місяці тому

    Can't get past the 2:14 mark as there is no 3 lines for "all tools" and no "events manager" button to click. Very lost. 👎