Apple is (kind of) a Game Company
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- Опубліковано 3 тра 2018
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Apple may not look like a gaming company, but they’re just a different kind of gaming company, and they’re poised to do even more.
*The end of this video includes a paid sponsored promotion. This company had no part in the writing, editing, or production of the rest of the video.
Credits
First song is Root - Silent Partner • Root - Silent Partner ...
Second song is Hills by Varsity Star: varsitystar.bandcamp.com/rele...
The app icon with the “3” is a great game called Threes: asherv.com/threes/
Fortnite estimate sensortower.com/blog/fortnite...
Market Share: www.statista.com/statistics/2...
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www.fastcompany.com/40457373/...
www.statista.com/statistics/2...
Adoption rates: 9to5mac.com/2018/04/25/ios-11...
Project Marzipan: appleinsider.com/articles/17/...
www.theverge.com/2015/10/8/94...
phys.org/news/2017-10-bing-mi...
Someone said you might like two videos this week :) (Seriously though, don’t get used to it)
1st like!
4th Like!
7th like!
You spoil us
PolyMatter hey
“Candy crush makes 2 million dollars a day”
We’ve lost all hope in humanity
Q Series lol hater
You don't understand how big it actually is
“When it’s free, you are the product”
@@discordping5072 its not 100% free if it has micro-transactions and ads
@@WatercraftGames Ads prove the point. Pepsi pays me to connect them to you. So you are my product.
3:50 _shows iPhone X_
*_PRESS HOME TO UNLOCK_*
No no. It's the totally different iPhone XS
Mustafa Fadeel wt r u on about the xs doesn’t have a home button
Idiots its not a real IPhone
Angru no shit Sherlock
ShadowOfTheSal r/woooooosh
5:01 You put a Wii as a serious gaming console...
SUBSCRIBED
I know this is a joke, but the sad truth is most "gamers" (people who downloaded a mobile game once included) see themselves and everybody above them in the casuallty hierarchy as "real" and "serious", and everybody below as casuals. My personal opinion is, if you're willing to pay *for* not *in* a game, you're not a casual
Best youtuber ever.
I actually slightly disagree with the conclusion that Apple should just make a more powerful Apple TV with a different controller. Apple hates fragmentation for a reason:1. Game devs would have to decide if they want to develop a game with a proper controller/better graphics in mind, or if they want to support the limited apple TV remote for example.2. The Apple TV app store would be split into "pro" and "regular" apps, adding complexity.
3. It would introduce unnecessary choice for consumers during the purchase process. Do they want to take gaming seriously or do they just want Candy Crush? Where exactly is the cutoff point between the two models? Apple doesn't like to burden the user with such choice, because usually choice kills conversion (users get confused and just don't buy either).
4. Apple fundamentally doesn't believe it can trust users to properly understand what the difference between two similar looking devices is. Rightfully so. If it looks like an Apple TV and it's called an AppleTV, but doesn't play all the AppleTV games, then people will get upset. This was kind-of the problem with Windows RT. Looked like Windows, but didn't run classic Windows apps. 5. I can't think of two Apple products in one product category that use fundamentally different input methods. classic iPods = scrollwheel, iPhones/iPads = multitouch, Macs = mice/trackpads + keyboards. Not sure Apple TVs should be the first category to break that trend.I think they would do best if they replicated their iPhone strategy. Make one kick-ass all-round device for the device category. Promote (and support) it until everyone understands what it fundamentally does. Once it is established, add new versions, but don't break backwards compatibility and don't support two different input methods at once. What do you think?
I think you are right too. I also thought of Apple should not emphasize on games, as it is not a gaming device. It is just a smart TV computer.
Nice too see you, TechAltar.
His and Yours videos are so high quality. I read your comment in your voice :D
I'm happy TechAltar has the same thought that i had as well ^^.
These are poor objections. Most of these apply to all Tech EVER. Only reason you got likes is because you're a big channel.
I agree on Apple's philosophy that "Treat all users as dumb and make choices for them". A proper gaming console doesn't sound in line with Apple portraying themselves as a "way of life" company (i.e. Apple products not just products but a way of living), so I doubt they'll ever release a proper console or even are interested in such a product. Almost all their popular products are essentially commonplace items. iPhones are just a smartwatch, iMacs and Macbooks are regular laptops, and there is nothing groundbreaking about the iPod. No VR, no major products in any category which an average person would anyway not use. Sure, the Apple Watch is niche, but again, everyone uses a watch. Gaming consoles are just too specific for Apple to develop one.
"Those who shall not be named"
*_shows logos of EA and Ubisoft_*
You, my man, have a very good taste at video games.
Except when he put the Wii under the "serious gaming" category
lold at wii
Hilarious
MiREK Ubisoft isn't that bad anymore
ubisoft is good but they make stupid deadlines and their games are often inconsistent,ubisoft games are awesome like few months after release.EA are just money sucking whores,ea dont make games they just make orders to smaller companies like dice,bioware etc. this is not old EA from underground 2 times
very true, fast foward to 2019, an apple is announcing apple arcade
I 2020 and no arcade
Plz don't check my channel nope there’s an arcade
@@nickb322 when where????
Plz don't check my channel go on the App Store and click arcade at the bottom
An apple 😂😭
04:08 That MKBHD logo named "CRISPY TM" was very smart, bro lol
5:00 I was gonna comment about how the Wii is definitely not a "Serious" console, but then I remembered how much I got into Wii sports when I was younger.
"They've have multiple game partners, Nintendo, EA, *epic games* "
RIP
Gosh! I want Fortnite again at the App Store
@@bubbles7581 We don't wanna spread cancer all over again.
@@hsc894 agreed
@@bubbles7581 tell epic to stop being greedy , But then again only 12yo’s play it, so No one cares about Fortnite (except 12yo’s and Epic themselves)
*"Games"*
More like vending machine simulators
What you just said made no sense
its because they have microtransactions. wooooooosh
ゴゴゴゴ
SJSU is,dj Pskeiek
Or because you're stupid and mobile games are actually games too.
mobile games are just shits, nothing else.
This man said that wii is for serious gamers
But it is
Oofio SFM he simply doesn’t understand serious gamer
Wii is good for party game and kid game but there never gonna be an esport game on a Wii lol
Blue Star
THE WII U IS THE GREATEST GAMING DEVICE EVER CONCEIVED SMH
Alex Cunningham no it’s not
Zzgamer900 as a professional wii play gamer I like to disagree
Well, as a software programmer, I must say that the size of the screen doesn't matter in-game/app development, 'cause we use a bunch of special layouts that adjust the size and position of the components in the game/app to fit your screen.
5:47 there’s something missing in that train of thought.
People still wouldn’t buy controllers or even consoles if there are no great games on it.
Despite Apple making efforts on creating an easier development scene, it still means nothing if they don’t think like console companies do-which is to create & support first party games.
If the first party games succeed (ala Sony), then you’re guaranteed to bring some people on-board. Don’t think that others are going to stay silent about it though.
Making games for Android is just as easy as for iOS. Actually, most popular games are sharing the same code across devices, just compiled & wrapped differently. The power of frameworks.
Hosting a distribution service =/= gaming company
See: modern Valve
Valve does make some kickass games though
aged like milk
This is my first time on your channel. This video is so well made :) thank you and you’ve earned my sub
Is a game company because they playing with the costumers.
Vladimir Tepis mac master race
Apple Girl said nobody ever
Huskie She just said it.
Nejsem tvuj tata! fuck, you got me
Huskie Mac is the master race in the design industry ( I'm a graphic designer ) most design jobs use Mac it's not meant for gaming
I really look forward to Polymatter's videos. Please keep making them as often as you can.
Your channel is growing to be one of my favorites. COngrats!
4:07 CRISPY LOGO=MKBHD LOGO
Abed Al Hamid Abu Laban I went crazy when it showed that
I caught that too. Scanned the comments to be sure it wasn't just me
This. Absolutely. The average person isn't much of a gamer and, if they are, they're mobile gamers.
Depends on what you define as "An average person".
No one is a mobile gamer anymore, everyone plays console now. It's an improvement, but the real improvement would be a world full of Pcmasterrace
Nick Delligatti A person who doesn't have a console and/or pc
The Suicidal Muffin there is not such thing as a mobile gamer. They are playing games on a phone.
I always chuckle at the notion that "mobile gamers are just like any other gamer"... The PCrace can make fun of my ps4 all day long, but we unite against the filthy peasant underclass who is *mobile gamers*
Hey man awesome video editing you really put some work into it and its really pleasing to the eyes thank you.
This video aged like milk
1) Apple is going to make arm-chip Macs so now you can run iPad and iPhone apps on Mac..
2) Apple Arcade...
but milk ages badly tho
Polymatter is now an apple speculation channel. /s
This is the kind of sponsorship that i really prefer. Stop shoving Square Space and Audible down our throats. Lets have youtubers support youtubers. Im definetly going to sub to cheddar now. Thank you.,
Sagerz don't forget lootcrate
ah yes crunchyroll. The weebiest of all sponsors.
Sagerz yeah man
G*sh*n and Brilliant are in the boat. But Lootcrate and Crunchyroll aren't very sponsored.
That was a treat to watch and informative, well done!
Two years later, and seeing this unfold with Apple Arcade, Apple Silicon, and the rumors of Apple TV shipping with game controllers.....you’re pretty much on the way of being spot on!
I don't know if it's just me. But I find this background music incredibly distracting. I'd rather have something more ambient or no music at all.
Francesco De Paoli who cares?? Lmao. Do you have asbergers or something
It was almost distracting to me.
Aw damn now that you said it, its distracting me as well
Because the repetition is too short and too obvious, I think. It also distracted me very much.
Matthew Schwenker "asbergers" lol
4:10 Accidental Tech Podcast easter egg!
I didn’t even realize it was a sponsorship until I saw the banner saying link in the description. Smooooth.
I'm new here, and damn I like these animations and effects u have in your videos. One new sub!
3 years in the future...
"You play games?"
"Yeah"
"Xbox or Playstation?"
"Oh, uh- Apple TV"
"What?"
"I said Apple TV"
"Yeah I know, that's not a console."
"It kind of is, you can play a few basic games on it. Stuff like Minecraft and Fortnite"
"Lol who plays Fortnite?"
"Yeah I know"
"So you actually play games on an Apple TV?"
"Yeah, we got it as a family Netflix thing and I found out you can play a few games on it, so I started playing like, Minecraft and stuff, y'know..."
"How much is it?"
"Like $90"
"Damn, well if I didn't already have an Xbox One I might've gotten that for my son or something. I can't imagine playing Minecraft with that shitty remote, though."
"No, they sell it with a controller."
"Really? I bet it's like, one of those old knockoff Gamestop controllers."
"Yeah, kinda."
"That's weird"
J D *40,000 dollars
So playing Soduko on a phone means you're a gamer ;)?
AngeloNix this just in! New York Times is a gaming company! You can play crossword :)
AngeloNix Yes?
Playing any kind of game very frequently means you're a gamer.
It's just you're not a competitive gamer.
Sean Nijjar, it's ok son, you don't have to be stingy with your "gamer" label anymore. Definitions are fluid, and no one group of people has a monopoly on the term. You can let go now, child.
Parrot Ox wha....
Parrot Ox that's why I said new York Tuesday Times is a gaming company. Some people find newspaper gaming to be more attractive than the alternatives...
You always open my eyes to look at these companies in different ways.
your sponsorship transitions are so smooth
everyone: (good and innovative ideas to help the company)
apple: *removes basic features from the phone*
everyone: awesome!
*Playing candy crush...*
Isn't _Gaming_
CR1TIKAL its casual but it is a game so what would you call it?
It is
It is but not the genre you think is gaming
This gaming is called casual gaming
But is more profitable than many hardcore games though 🤷
@CR1TiKAL, true, just like professional gamers are NOT athletes
You're transitions and pacing are 👌👌👌👌👌
Love the way you edit your videos👌🏾👌🏾👌🏾
Mobile Gaming shouldn't exist. It's filled with shovelware.
EliteAlex No u
I like gaming mobile. People always say mobile gamers aren't real gamers, but who cares? Clash Royale? Clash of clans? Ar games? Sandbox games? Those are all things I enjoy playing on other people's iPhones. On my PC, I just play Roblox or diep.io/mope.io cuz they suck on a small screen like my phone. If I get an iPad pro, they might work just fine though and it'll be the best of both worlds.👏😊 I love apple. I want to be a part of the perfectionist cult/walled garden apple is creating😭
Lol look at his name
*Shovelware shouldn't exist
We need more games like Witchspring and Anomaly
Sorry, Probably I'll just blame myself to be born poor and can only afford Phone not consoles nor pc
0:55 Nice detail with the discord icon =D
Lord Cekrom yep
Lol yea
You are seriously good at changing my mind, like my thinking takes a u turn after watching your videos.
Nice video, the content, the graphics, the sound FX they're all great..
1:59 And a huge part of that revenue is generated by microtransactions & lootboxes/gacha.
There’s a reason why people call mobile games as “not real games”. Although it’s true that it was used for comparing graphics in the past, but that’s mostly a moot point today-due to the growth of facilitating device limits to design styles.
(Hint: it has something to do with unregulated anti-consumer practices)
And those antics have leaked to all platforms, sadly.
Yeah. We really need something akin to the FTC but international & on video games to stomp down on those greedy arses.
@divide two, I sure do remember when my mobile tower defense & RTS games don't depend on MTX & lootbox/gacha to win.
No, because they're profiting off on something that's not regulated yet.
Just look at gambling laws. If the gambling commission knew what the game industry has been doing for the past decade, they'll abandon traditional gambling altogether and move to the game industry (or maybe some of them already did?).
Know the saying, "House always wins"? Well, gacha & lootbox games took it all to a whole new level with less than 1% chance of getting what you want--and they all dismiss criticism with "oh, but you do get something in return (despite far from equal in value)." and "you can always grind (despite taking as much time as a literal paid work)."
Stop enabling companies to take your money and/or time unfairly. Stand your ground as a customer.
Iuri Frazão,
“I agree that the mobile industry is morally wrong (imo) using casino like strategies to get money. But it don’t justify ‘gamers’ saying that mobile games aren’t games.”
Oh? Then what does it take to justify that? Calling them a scam instead, because they’re morally wrong?
The cause for calling them “not games” today is wayy better that the previous cause they used in the early 2000s. Consumer-friendly cause is always better for us.
“I’m not enabling companies to take my money, I’m enabling companies to sell to whatever it wants to anyone who wants.”
Then what if the companies want to sell to you? Or your gambling-addicted relatives? Or even your younger relatives? Using the same scummy “casino-like strategies”?
Or what if they all assume that all “gamers” are all the same as whales? Making the gameplay experience requiring to pay unfair MTX, lootbox/gacha, and/or playing as if it’s a fulltime job to get the whole experience?
*Because that’s what happening right now.* They all think that just because some are willing to spend USD 99.99 (or more) on a single game, they treat every other gamer the same.
Why? _Because there’s no laws to prevent them from doing so._
This is not about inhibiting creative expression anymore. It’s about the future of gaming. Unless you want the next generation to be filled with lootbox/gacha & unfair MTX Triple-As with a couple of actually fair indies, you really shouldn’t be supporting AAA companies whom are able to fool people by themselves.
Gaming
Apple
Gaming on an iphone...
*Looks at the emulators on android*
Ryan Young yeah, my problem with that however is apple often revokes them if your phone isn't jailbroken. GBA4ios is one of if not my favorite gba emulators but it gets revoked a lot
emulation is not piracy
Vinnie Sifter perfectly legal in my country
Liberty Prime, I like to use HappyChick. It almost NEVER gets revoked. Also, GCA4IOS is nice because you can play Wii and GameCube games. I also use RetroArch, it never gets revoked. Also GBA4IOS like you said.
*Viruses going ham in your phone*
Thanks for putting your video title in your thumbnail I couldn’t read it the first time
Great work and research! Thank you very much!
Is the music in the background from club penguin?
*This guy predicted Apple Arcade!*
your videos have so much production value that
something that indicates high production value
I can't understand how I did not come across your videos before. Your content is 👌
PC MASTER RACE! Rocket league, league of legends, PoE
Change my mind?
Can you do a video on Japan's population problem?
I love your videos, keep them up!
Wow. This was amazing & very informative. New insight. Thanks for making this.
"Game Developers love the App Store". Please take that back
Apple is not going build a controller
"more clicks per second with our new controller"
Just an opinion: Apple has never advertised itself as gaming as one of the focus of their company. Even in WWDC, they demo games just to show how well their CPUs performs. If Apple brings a pro TV, then it means they are advertising as a gaming company. Apple would never take that risk. People will just compare every thing with actual gaming consoles/PCs. Instead what I think, they may do is continue what they are doing currently which is improve their CPU performances even more and perhaps pay top gaming companies to make games for their platform(Those all game demos you see in WWDC are actually these). This way, people like you and me keep on thinking why does Apple won't take this opportunity to make a gaming console. This discussion is safe for them, as it makes people think that Apple devices are very capable gaming machines and at the same time prevent people from comparing them with actual consoles/PCs as they are not meant for gaming.
Exactly what i was thinking. This video comes out of nowhere to solve no problem (Maybe because Fortnite came on iOS devices). Who buys an Apple device for gaming?
Krishna Bharadwaj
Yep, there is actually little reason for them to make a "gaming console" or market one. Their audience is totally different from other "gaming" markets. The only problem though is that they can't sell peripherals, namely controllers, which will limit the types of games they can make and I see no way they can make controllers attractive to their average user, especially since you can bet your ass their controller will be stupidly unreasonable expensive.
Thanks for the awesome videos! I found the background music to be off-putting though. I'm not sure if it was too loud, too repetitive, or too contrasting to your voice (Which is awesome for these videos btw). I just know it didn't feel right. Anyhow, just letting you know so you can give it some thought.
Love the animations! What video editing tool you use?
Calling apple a "game company" is like calling people who play mobile games "gamers".
Sure, you can make the argument semantically, but that's all it is.
Regardless if it is a mobile game, it's still a game aka "gamers". If mobile games are not games, people who play mobile games would just be called "mobiles" or some shit
technoguy Just regular people. Like not all people riding cars are NOT car enthusiasts.
Orçun Altundağ
Or, regardless of what type of car, truck, or bike you drive, you are the driver. Same applies here. A gamer is someone is plays games. You don't have to be an enthusiast; but regardless if you are or not, you're still a gamer
If mobile games aren't games what are they ?
Mobile gamers aren't gamers.
Nowadays
Mobile Gaming is booming
Mithil Bavishi tell me some good games
Neil :} Pubg mobile, Dan the Man, Clash Royale, Clash of Clans, Lords Mobile, Eternity
Neil :} Hearthstone, Lichess, Good Pizza Great Pizza
Clash Royale, Clash of Clans, Lords Mobile are all trash.I would rather play They are in billions because it is baisacl that but better
atur chomicz just named some which i used to play back them!
Great channel, GREAT video. Keep up the good work. You got a Patreon?
very informative video, thought I knew everything but I just learned more
You know the updates slow down the device.
On IOS
Didn’t they stop doing that after a lawsuit?
rip windowa phones...they were a good idea...but somenthing went wrong
Gorilo They were too late.
OWL would be nice to have more choice than justa andorid and ios
Gorilo Yeah, but developers won't switch too easily and without developers there won't be success.
Fantastic explanation. So clear and insightful
loved that crisp tm on the mkbhd logo
When you say game company I think of Valve and Frontier
Arma 3? Awesome
My parents won’t get me a console so most of my gaming was on my phone until I got a good enough computer very recently.
They’re strategy is non-upgradeable hard-to-repair products. The logic board on the Macbook Pro 15” 2017 is all-in-one, meaning everything is attached to the board and non-removable.
Apple is not getting 30% of all fornite sales because most of its business is on PC and the consoles. Fornite right now is in beta on the App Store and you need a code to get in you can't even play it on there if you don't have a code. So that 500 million dollars is mostly going to Sony, Microsoft and epic games.
Jordan Bryant are you high
Jordan Bryant The $500,000,000 is the estimated amount of many. More people play on Console and pc so the numbers are even higher. You do not need a code to play Fortnite on mobile. Get your facts straight
Yes I was wrong You don't need a code anymore but that doesn't change the fact that Apple's not getting 30% of 500 million dollar. What I was saying is he's acting like all their sales are on the Apple products which is not true.
Right apple is a 'gaming' company, just like how windows is a 'gaming platform'
The music is so calming
your videos are well put togeather,,,,,,,,...simple ,to the point,and truthful....... i can appreciate the truth..... well done..
Vast majority of people don't buy their phones to play games. Vast majority of people don't buy Apple crap to play games.
A c h i yea try buy it for a social status or for business
Most people buy their phones for calls/text/GPS web acess but games being the highest selling section for apps says its high up on the list of bonus reasons
ur right most of them use it for texting and social media. a $1000 device for that? u couldve done it with a 200 android phone
Boi I ain’t spending a single cent on games. My culture is not your not gaming device.
Neil :{ What culture
What?
Rock GamingTV gaming culture boi.
this editing is pretty cool, what software/stock animations did you use?
So beautiful animations and experience is awesome. Please let me know how do you create your videos?
I do not consider mobile games as games
why?
Fight me on pubg mobile
Exactly, mobile games are there for when there is an absence of console/pc games. I think each company should stick with what they are good at...
I vote to move battlefront 2 into the mobile game category
Luke Banner Then you haven’t played good mobile games.
#APPLE ARCADE 🙌🏾with the ps4 controller on the new 2019 tvOS and IOS 13
yeah we saw this is actually happening
I think most people missed that “still a product in our lineup” jone
love that crispy logo at 4:11
I like the video but the background music is kinda annoying, I feel. Just a bit to think about: it could've been lowered in volume.
Agreed.
Yeaah, I'm going to stick with my PC and laptop lol Have fun playing the next angry bird for days.
Finally someone who understand it about Apple. Probs for you, and a great video buddy!
your animations are eye candy !
:)
Apple is now allowing the compatibility of Xbox and ps4 controllers
when console can be called serious gaming now
Aron Septianto since 1985
Aron Septianto Serious Gaming sounds like oxymoron to me 🤔
But Apple TV will probably be able run only iPhone/Pad games. So, much lower quality than even console
Keyboard and mouse doesn't make a gaming experience "more serious" I play Open world games and fps just fine on my Xbox one S
Max Cat actually the One S is capable of 1080p 60fps and the new One X does 4K 60fps
1:53
PC and console gamers:
*T R I G G E R E D*
You should do a video on game development companies how they work and compete
Do you actually know how android development works?
lol u said wii the latest and greatest nintendo console is the switch get with the times man lol
He in 2006
newest != most common/most profitable
Whoever edited this is godlike
04:20 That aged well considering the massive legal battle between epic and apple.
So, Android is the PC gaming of the phone world, while iOS is the console of the phone world?
Roxor128 No. It can't be compared android apps/games doesn't run better than their Apple equivalent
Robz Sarmy Are you serious?
Yes I am...
Robz Sarmy they're both the same.
Robz Sarmy - I was thinking more from a development perspective. Console game development is easy mode with only one setup to make the game work on, while PC game development is normal mode with a billion different hardware and software configurations to make it work on.
Lord save my sole, Mobile games have been called gaming yet again!
Because, it is gaming too.
Thats like calling a nokia 3310 a computer
The difference is mostly in culture as gamers will often sit down and seriously enjoy a games story(single player) or games with friends(Multiplayer). Mobile "gamers" are people who just play on their phone on their way to work and piss off all their facebook friends; they aren't expirenceing the art form that Videogames are these days, they are just using it as a way to pass time.
SJSU is,dj Pskeiek
I call it that, because it is that. Gaming is gaming. It wouldn't be called "mobile gaming" if it's not gaming; instead, it would be called "mobiling" or some shit. But most mobile games are actually good
what's mobile gaming???? we were talking about playing mobile games vs gaming.
I updated to iOS 12.0 yesterday (more like had to reset my iPhone and thus be forced to update... >:/) and I was surprised by how well the AR Kit works, even with the simple (on the surface) Measure app.
4:00
I have a windows phone.
Some stores near me literally sell them for free. I also don't play games often.