The 10 Best Microbrand Watches in 2023

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  • Опубліковано 27 чер 2024
  • In this video, Craig, founder of Wrist Enthusiast, looks at 10 of his favorite watch microbrands. See which smaller watch brands top his list.
    62 Best Microbrand Watches: www.wristenthusiast.com/lates...
    For More Watch Guides: www.wristenthusiast.com/watch...
    The Watches:
    anOrdain Model 1 Fumé: anordain.com/collections/mode...
    Lorier Neptune: www.lorierwatches.com/product...
    Formex Reef GMT: bit.ly/3NyMoL9
    Studio Underd0g Chronograph: underd0g.com/
    Awake Concept Mission to Earth: Time Travelers: awakewatches.com/pages/time-t...
    Brew Metric PVD Black: www.brew-watches.com/watches/...
    Straum Opphav: straum.co/collections/opphav
    Yema Wristmater Traveller Micro-Rotor: en.yema.com/products/yema-wri...
    Baltic Aquascaphe: baltic-watches.com/en/product...
    Norqain Wild One: www.norqain.com/wild-one/?v=7...
    Instagram: / wristenthusiast
    Facebook: / wristenthusiast .
    TikTok: / wristenthusiast
    Wrist Enthusiast Radio Podcast
    Apple: podcasts.apple.com/us/podcast...
    Spotify: open.spotify.com/show/4Nf6liK...

КОМЕНТАРІ • 102

  • @wristenthusiast
    @wristenthusiast  Рік тому +5

    What are some of your favorite microbrands?

    • @prredo
      @prredo 11 місяців тому +3

      Zelos

    • @rafaelmtoledo
      @rafaelmtoledo 11 місяців тому +4

      Zelos is my favorite microbrand hands down.

    • @chrisenchemin7183
      @chrisenchemin7183 10 місяців тому

      It's so difficult to answer this question ... Perhaps Ming, founded in 2015 in Malaysia ...

    • @pychoncy
      @pychoncy 10 місяців тому

      Furlan Marri

    • @HerrSommerjunge
      @HerrSommerjunge 9 місяців тому +1

      Traska, Nodus and of course Marnaut

  • @miguelflores9151
    @miguelflores9151 Місяць тому

    Straight to the point! Really nice video

  • @mtmatt6111
    @mtmatt6111 10 місяців тому +4

    Thank you for this video - some really unique offerings. I'm really enjoying my Monta Triumph, which I just received.

    • @wristenthusiast
      @wristenthusiast  10 місяців тому +1

      Really like and respect Monta. They make sure great priced and high quality pieces

  • @BoozewithNick
    @BoozewithNick 5 місяців тому +2

    Boldr and Helm, for sure. Love the jacket/sweater.

  • @phildupuis1084
    @phildupuis1084 8 місяців тому +1

    All great choices. I'm particularly fond of the AnOrdain and Baltic brands. I own a Baltic MR01 and hope one day to add an AnOrdain to my wrist. One other impressive microbrand I would include is Maen. They make some great quality watches for very reasonable prices.

  • @cosmodoc
    @cosmodoc Рік тому +5

    You’ve presented some of my favourite micro brands, although Yema is not a micro brand! I really like Direnzo and Zelos, too! Subscribed!

    • @wristenthusiast
      @wristenthusiast  Рік тому

      I’ve always thought of YEMA as a micro. But sometimes it’s kinda hard to determine whether a brand is a micro or not. Agreed on Direnzo and Zelos. Both great brands. I particularly like the Direnzo DRZ 04 Mondial. Thanks for subscribing!

  • @nicogerard1
    @nicogerard1 2 місяці тому

    Great video, and a strong list. Halios and Serica are a couple of other big favorites for me!

  • @RandomChessTalk
    @RandomChessTalk 9 місяців тому +1

    My man, I was surprised how good selection you did here. I pick Brew as my favourite. Keep it up!

    • @wristenthusiast
      @wristenthusiast  9 місяців тому

      Thank you! Which is your favorite Brew model?

  • @studio.underd0g
    @studio.underd0g Рік тому +1

    Great lineup!

  • @med-3000
    @med-3000 9 місяців тому +1

    Great list, the Straum is beautiful.

  • @Mr_Paw_revised
    @Mr_Paw_revised 4 місяці тому +1

    Some good brands there.
    To add some: Balticus from Poland, Duckworth Prestex and Christopher Ward from UK, Circula from Germany.

  • @reesebroekhoven3962
    @reesebroekhoven3962 5 місяців тому +1

    A little helping hand for ya lorier pronounce it Lori-eh. Great video and AWESOME LIST

    • @wristenthusiast
      @wristenthusiast  5 місяців тому +1

      Yeah, I have since learned. My mistake 😅

  • @Wanking_wanker
    @Wanking_wanker 11 місяців тому +3

    Personally my favorite micro brand is vario, they are mainly known for there ww1 field watch but they also got a cool art deco one

    • @wristenthusiast
      @wristenthusiast  11 місяців тому

      Which models are your favorite? I’m familiar with Vario but will take a look!

  • @frankmastromauro5630
    @frankmastromauro5630 3 місяці тому

    Good video

  • @jibranm5310
    @jibranm5310 Рік тому +1

    Great video!! I would Definitely add MING.

    • @wristenthusiast
      @wristenthusiast  Рік тому

      I do really like Ming. Which model would be your choice?

    • @jibranm5310
      @jibranm5310 Рік тому

      @@wristenthusiast With respect to this video any of their entry level watches to compete in the same price point.

  • @DJTripleBypass
    @DJTripleBypass 6 місяців тому +1

    You should check out Out Of Order from Italy, Malm from Swede, Horpa from India, and S.U.F. from Finland

  • @rtb7992
    @rtb7992 Рік тому +5

    Kurono Tokyo is another one with INCREDIBLE dials

    • @wristenthusiast
      @wristenthusiast  Рік тому

      Which Kurono Tokyo is your favorite? We included the Classic Series Seiji in our Best Turquoise Watches video.

    • @khfoo2898
      @khfoo2898 8 місяців тому

      My favourite is the Grand Mori.

    • @mikemorenilla7444
      @mikemorenilla7444 5 місяців тому +2

      It seems as if their entire product line is sold out.

    • @rtb7992
      @rtb7992 5 місяців тому

      @@mikemorenilla7444 unsurprising

  • @RagnarHoff
    @RagnarHoff Рік тому +1

    -Undone. They make a little bit of everything from serious looking divers to fun cartoon designs. A very fun brand to check out.
    -Lum-Tec. Just serious looking tool watches that has their own identity.

  • @rolltrollroll
    @rolltrollroll 7 місяців тому +1

    How about some quartz options?

  • @vitocorleone8437
    @vitocorleone8437 10 місяців тому +2

    Zelos, Steinhart, Dievas and Boldr to name a few

    • @110Tiburon
      @110Tiburon 6 місяців тому

      I just bought the Steinhart Pepsi GMT. I also like Jack Mason

  • @davidgiles5503
    @davidgiles5503 Рік тому +2

    I love Marloe watches for their design, ability to tell a story and value for money. I feel they should get an honourable mention.

    • @wristenthusiast
      @wristenthusiast  Рік тому

      Any model in particular I should check out?

    • @davidgiles5503
      @davidgiles5503 Рік тому

      @@wristenthusiast of their current line up (there have been some great models no longer made) the Coniston is a great casual dress watch and i think an iconic design within the Marloe fanbase, they have two really nice GMTs with the 9075, the Pacifics are really nice quality pieces and for something a bit out there the Astro models. Really its best to check them out! There quite a few vids on youtube from Gordon the designer about how they go about things and notably the fanbase is pretty dedicated and its not unusual for someone to have ten Marloes. Though i have seen some collections that number in the dozens!

  • @dexterbt1
    @dexterbt1 9 місяців тому +1

    good brand selections here. feedback: the video chapters/sections have typos and at times don't line up with what you're presenting, some brands are also missing

    • @wristenthusiast
      @wristenthusiast  9 місяців тому

      Interesting, it’s autogenerated by UA-cam so I’ll definitely have to go back and edit them. Thanks for the feedback!

  • @snodir
    @snodir 6 місяців тому +1

    I would add zelos and traska

  • @JimmieJohn
    @JimmieJohn 8 місяців тому

    Love my silent Service from Ginault

  • @stephenhendricks6790
    @stephenhendricks6790 Рік тому +1

    Good list, and the more extensive article with links to the 62 brands was very useful. I'd add a couple of my favorite microbrands.
    Dekla is a small German brand with a variety of traditional and modern pilot watches as well as several other models. The watches are highly configurable in terms of looks and features and each watch is built to order. Priced at less than $1000. I love the brand and my "Type A' flieger in bronze.
    The Cincinnati Watch Company is an American brand that uses Swiss movements. I own a pilot watch, the P-40M with a design based on the mechanical clock in a WWII fighter and a "Centurion," a field watch watch. Each watch is assembled in Ohio and regulated by the brand's in-house watchmaker. I own both a P-40M and a Centurion, each of which averages less than 2 seconds deviation from "true" time (based on satellite reference.)

    • @wristenthusiast
      @wristenthusiast  Рік тому

      I’m not that familiar with Dekla and Cincinnati Watch Company so I’ll definitely check them out. A bronze flieger under $1000 definitely sounds enticing!

    • @stephenhendricks6790
      @stephenhendricks6790 Рік тому

      @@wristenthusiast You did a great job highlighting a wide range of microbrands. It's quite a challenge. Both Dekla and the Cincinnati Watch Company are definitely under the radar and (imo) deserve much more attention than they typically receive.
      It's always a risk to invest in a microbrand, especially one without a longstanding track record. I've been fortunate in purchasing watches from each of these brands . In my case each watch has been worth every penny and more.

  • @mikes1929
    @mikes1929 Рік тому +1

    Farer Universal and Brew are my two favorites.

    • @wristenthusiast
      @wristenthusiast  Рік тому +1

      I really love the new Farer titanium chronographs. Which is your favorite model?

    • @mikes1929
      @mikes1929 Рік тому +1

      @@wristenthusiast That is a tough question! If pressured, I’d most likely choose the Swann. Their moonphase is stunning as well.

    • @wristenthusiast
      @wristenthusiast  Рік тому

      @@mikes1929 The moonphase is very nice. I like a large moon (like Arnold & Son).

    • @mikes1929
      @mikes1929 Рік тому +1

      @@wristenthusiast I wasn’t familiar with that one, thanks for the tip! I gotta ask then, how do you feel about the Christopher Ward moonphase?

    • @wristenthusiast
      @wristenthusiast  Рік тому +1

      @@mikes1929 I absolute love the C1 Moonglow. Unfortunately, haven't been able to see one in person yet. I am trying to get one in for a review. So stay tuned if that happens!

  • @elihollingsworth6852
    @elihollingsworth6852 7 місяців тому +1

    Formex and Monta trounces all of these when it comes to finishing and bracelet quality

  • @DJTripleBypass
    @DJTripleBypass 6 місяців тому

    Depancel from France is also great

  • @iliasnitsas3968
    @iliasnitsas3968 10 місяців тому

    Charlie Paris and Wolbrook are nice brands!

  • @zionkid420
    @zionkid420 11 місяців тому +1

    Having one of these list and not including CW feels like it should be a bit impossible at this point.

    • @wristenthusiast
      @wristenthusiast  11 місяців тому +4

      I would make the argument that Christopher Ward is too large to be considered a microbrand.

    • @110Tiburon
      @110Tiburon 6 місяців тому

      @@wristenthusiast Agree -- CW looks and acts like the big boys. Love their watches though!

  • @morgan97475
    @morgan97475 11 місяців тому +2

    Glad I found your channel. A suggestion if I may - Relax. Your presentation style makes me think you might be a bit nervous & in dire need of a Crown & Coke. Nice jacket btw.

    • @wristenthusiast
      @wristenthusiast  11 місяців тому +1

      Thanks for the feedback! Still getting comfortable in front of the camera 😅 I think it’s getting better though!

  • @seavee2190
    @seavee2190 8 місяців тому +1

    Helm Watches

  • @DOORBRIM_Rain_Diverters
    @DOORBRIM_Rain_Diverters Рік тому +2

    Where can I buy that sweater?

    • @wristenthusiast
      @wristenthusiast  Рік тому

      It’s a brand called The Jack based out of Florence. I bought it last month when I was in Italy.

  • @spyknife
    @spyknife 10 місяців тому

    Kurono Tokyo and Ming

  • @sage9743
    @sage9743 Рік тому +3

    I also like Maen

    • @wristenthusiast
      @wristenthusiast  Рік тому

      Mean is a great brand. Which model is your favorite?

    • @sage9743
      @sage9743 Рік тому +2

      @@wristenthusiast I will have a Manhattan 37 in August. I like what I’m seeing/reading so hopefully the real thing confirms.

    • @wristenthusiast
      @wristenthusiast  Рік тому +2

      We included the Manhattan 37 in our written article on our 62 Favorite Microbrand Watches. Obviously we couldn’t include them all in this video. It would have been way too long 🤣

    • @mickeymichaels1298
      @mickeymichaels1298 10 місяців тому +1

      ​​@@wristenthusiastsame. I ordered a Maen Manhattan 37 in May. It's going to be shipped this month--August 2023. I'm really looking forward to receiving it. No other watch I've seen recently has had that immediate "here, take my money" effect. 😂 I ordered the no date, salmon dial. But their other models don't really do it for me.
      PS I just discovered your channel and subscribed. Great content!

    • @wristenthusiast
      @wristenthusiast  10 місяців тому +1

      @@mickeymichaels1298 The Manhattan is really nice. Love the mix of retro/modern vibes. Enjoy the watch when it comes! And thank you for the subscribe! I really appreciate it.

  • @chrisenchemin7183
    @chrisenchemin7183 10 місяців тому +2

    Even if it's a pleasure to see 2 brands from France, Yema is not a micro brand. Founded in 1948, it has been a big brand, before quartz crisis.

  • @rtb7992
    @rtb7992 Рік тому

    How can you do a top 10 microbrand video without including Ming?!

  • @nikkimiddlekillsday5161
    @nikkimiddlekillsday5161 9 місяців тому +1

    Kind of annoying how some of these microbrands are starting off with $1000+

  • @Vic-sz4wx
    @Vic-sz4wx 8 місяців тому +18

    Nice content, but one can clearly notice that you're reading from a prompter and that feels a bit unnatural...

  • @MM-wd6ud
    @MM-wd6ud 9 місяців тому

    The Straum watch you reviewed has been discontinued. If you want to buy a watch from the brand you’ll have to shell out 1600 euros.

  • @hitchhicker92
    @hitchhicker92 8 місяців тому

    anOrdain is not even taking people on to their waitlist...

  • @haroldduu4471
    @haroldduu4471 5 місяців тому

    How many of these watches do YOU actually buy with YOUR OWN money?

  • @davidhunternyc1
    @davidhunternyc1 19 днів тому

    I do have a soft spot for anOrdain but I have a different opinion about the microbrands you featured here. First the positive. Microbrands are proliferating around the world. This is great news for the future of horology. Microbrands won't topple the big boys anytime soon but the Swiss and Germans are being chased. Competition is good. It may take 20 years but there might come a day when Rolex loses its swag. "Time will tell." Now for the critique. None of these watches are persuasive to me. Brands that rely on the same tropes, like diving, racing, and aviation shows a lack of imagination and only reinforces established forbearers. How many more Submariner clones must we see? Microbrands must carve out a unique niche. A few innovative and singular microbrands are Ming, Ressence, and MIH. Microbrands must either innovate or if they choose the traditional route, their work must compare favorably with the great classics, like the Submariner, Patek Ref 96, or Cartier Tank Louis, an almost impossible undertaking. Few microbrands both engineer brilliant movements and design beautiful timeless dials. There's a reason why Kikuchi Nakagawa is focused on perfecting what's already perfect, slow and steady, the Japanese way.

  • @user-mx4ck7ms2q
    @user-mx4ck7ms2q 8 місяців тому

    CHRISTOPHER WARD ????

  • @markloubser2433
    @markloubser2433 7 місяців тому

    Peren..

  • @kylesterling670
    @kylesterling670 9 місяців тому

    Baltic #2? No way. Especially not for diving. Maybe for floating.I had a Baltic for 2 years and it could not keep time. Sent it back to France three times to be fixed and they couldn’t fix it. Nor would they replace it. Not a good idea to advocate diving with one.

    • @wristenthusiast
      @wristenthusiast  9 місяців тому

      I’m sorry that happened to you. But these rankings aren’t in any particular order. I haven’t had bad experiences with Baltic so far

  • @alexmusic1391
    @alexmusic1391 5 місяців тому +1

    Yema micro brand ? Affordable price? 1000euro/ + /
    Are you lost your mind? SHАМЕ Yema is the biggest French watch manufacturer ! They started 1948 !
    You don't become a hot dog seller, either ! 😢

  • @kk-mx1ge
    @kk-mx1ge 5 місяців тому

    WISE HITMAN

  • @thetruthhurts7500
    @thetruthhurts7500 7 місяців тому

    Just like Melissa McCarthy and Margot Robbie are both women...There is a major difference between the two....Same thing goes for watches...Stick with the big brands.

    • @110Tiburon
      @110Tiburon 6 місяців тому

      Too limiting. Microbrands are more accessible (price wise), they experiment and they are fun. The big brands are too serious!