Southwest Airlines commercial circa 1972

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  • Опубліковано 7 лип 2006
  • Ahhhh, nostalgia. They don't make them like this anymore - commercials or "flight attendants". One has to wonder how many takes they had to do until they got the timing right - this was, of course, before CGI ruined everything.

КОМЕНТАРІ • 353

  • @LanaRainbow69
    @LanaRainbow69 7 років тому +98

    I worked at Southwest at the time they shot this and I was told that they did it in one take and the plane cleared her head by 20'.

    • @shieldmaidenarreh4265
      @shieldmaidenarreh4265 4 роки тому +9

      How cool is that, today's standerds, that wouldn't fly.
      no pun intended.

    • @bisbonian1183
      @bisbonian1183 3 роки тому +1

      Do you remember her name? I wasn't hired until a decade later, but she was still working.

    • @LanaRainbow69
      @LanaRainbow69 3 роки тому +1

      I heard that she was a model and not an employee - can't confirm -

    • @skyguy737az
      @skyguy737az 3 роки тому +5

      @@LanaRainbow69 All Southwest ads feature employees where employees are shown. Retired SWA 30+ years.

    • @greigfredericks8070
      @greigfredericks8070 Рік тому +3

      @@LanaRainbow69 There is an interview with several SW execs & attendants. They said that was the one instance they didn't use a SW employee, because of the danger. Another employee recalled it took 6 takes, because she was flinching. That is probably the case. The vice president of operations was the pilot. The exec said the plane was takng off, probably because the FAA would frown big frowns over an airliner flying 20 ft over people. The landing gear was fully retracted. The model had everything tied down & braided.

  • @06cgmGTO
    @06cgmGTO 8 років тому +49

    Best commercial ever. Southwest has a business model to admire

  • @AMT2111
    @AMT2111 15 років тому +5

    You have to remember that shes at the very end of the runway, and that airplane is higher than you think.

  • @cs8108
    @cs8108 5 років тому +7

    Holy crap even then Southwest was badass!

  • @joedfd43
    @joedfd43 16 років тому +18

    One of the greatest airline commercials of all time.

    • @tomscott3
      @tomscott3 Рік тому

      Remove "One of" and drop the "s" on "commercials" and you're still correct.
      Very Best Regards,
      Tom Scott
      Author ● Speaker ● World's Leading Expert on the Corrupt U.S. Legal System
      _Our American Injustice System_
      _Stack the Legal Odds in Your Favor_

  • @Julianna.Domina
    @Julianna.Domina 9 років тому +28

    I bet she spends all the ad revenue from this commercial on hearing aids.

    • @EricEbac22
      @EricEbac22 8 років тому

      +New American Fishkeeper I seriously doubt it. I don't think the flight attendant in this commercial had to have hearing aids.

  • @Slaterator
    @Slaterator 14 років тому +10

    Aaahhuuuuuuuhhhh !!! This is awesome !! I´d like to be back in the 70´s. That was a great time.

  • @jviation737
    @jviation737 9 років тому +38

    Look at the smokey engines from 737!

  • @imanerd36
    @imanerd36 17 років тому +4

    No more free cocktails or legroom, But Southwest still is the best!

  • @frankd1965
    @frankd1965 16 років тому +6

    PSA(Pacific Southwest Airlines) of San Diego, California. Had stewardesses wearing revealing outfits and LOUD colours of red, pink, magenta, orange uniforms. THOSE WERE THE DAYS.

  • @PhilAndersonOutside
    @PhilAndersonOutside 15 років тому +17

    Dude, this was shot in like 1972, there were no green screens back then!
    This is how it really was!

    • @Oqweisha
      @Oqweisha Рік тому +4

      They did have green screens back then but you can tell this is the real stuff

  • @kasteman1
    @kasteman1 13 років тому +3

    If I almost pass out watching this coolness, I wonder what people thought back in the day when this was new.

  • @PhilipDK5800
    @PhilipDK5800 13 років тому +9

    My mom told me, that in 1993 (When I was 3 years old) a Malev Captain carried me through the intire airport because my mom had to carry all the luggage.
    Now THATS serive.
    Btw. It was with a Tupolev 134 :p

  • @trojantrent
    @trojantrent 18 років тому +4

    Wish the SW flight attendents were still like that...

    • @taylors.3025
      @taylors.3025 2 роки тому +1

      They are all the same women just old and wrinkly now 😂

  • @JB-sb2uw
    @JB-sb2uw 7 років тому +24

    Free cocktails for everyone and an ashtray in one armrest of every seat! Early flights used the "Long Legs And Short Nights" theme for stewardesses on board typical Southwest Airlines flights. A committee including the same person who had selected hostesses for Hugh Hefner's Playboy jet selected the first flight attendants, females described as long-legged dancers, majorettes and cheerleaders with "unique personalities." Southwest Airlines dressed them in hot pants and go-go boots.

    • @averyclairemorris4498
      @averyclairemorris4498 6 років тому

      Jim B why do we care

    • @tonyossipov
      @tonyossipov 5 років тому +3

      Avery the Airplane.....because the old overweight hags we have now don’t even come close...that’s why we care!!!

    • @nickkaning7616
      @nickkaning7616 3 роки тому +1

      @@tonyossipov I apologize that I can only thumb up your comment once! Agree! You are wise!

    • @gwynzynoodles2553
      @gwynzynoodles2553 3 роки тому +3

      @@tonyossipov The airplane attendants aren’t just there to be pretty, they’re there because they are actually important for your safety.

    • @JoeSexPack
      @JoeSexPack 2 роки тому

      @@gwynzynoodles2553 That's funny...

  • @LilmesicanProductionsInc
    @LilmesicanProductionsInc 4 роки тому +3

    I lived in Dallas next to Love Field Airport from 1973 on. Loved watching the planes take off and land.

  • @jrob07105
    @jrob07105 15 років тому +5

    Got to be the coolest airline commercial (for me) ever! The ones from the 70s are cute but sooooo corny. This one is sooooo cool!

  • @whovean
    @whovean 16 років тому +9

    fly me back to the 70s

  • @riceUSMC
    @riceUSMC 10 років тому +7

    I love how that thing didn't just fly over, it was fucking bookin it.. Haha

  • @TheMightyHartley
    @TheMightyHartley 13 років тому +4

    Amazing clip! She must have nerves of steel!

  • @PURPLE.REIGN.1999
    @PURPLE.REIGN.1999 17 років тому +3

    Coffee, tea, or me?

  • @greenjeansmjr
    @greenjeansmjr 12 років тому +9

    Are those the must-have fashion of the day; Hotpants?!!!

    • @texasnewt
      @texasnewt 3 роки тому +4

      Oh yeah ... definitely.

    • @patsmith2571
      @patsmith2571 3 роки тому +3

      Yes........with go-go boots.

    • @LanaRainbow69
      @LanaRainbow69 2 роки тому +3

      Hot Pants WERE the dress code for flight attendants - back when they had weight restrictions

  • @missohio83
    @missohio83 17 років тому +6

    that's cool seeing one of the original commercials! i love southwest airlines and i have an interview for a flight attendant position with them in a few weeks!!!

    • @mdaley4390
      @mdaley4390 Рік тому +1

      So what happened? We need an update!

  • @Overthewingflight
    @Overthewingflight 2 роки тому +2

    They should redo that commercial that was sweet

  • @maqsad1
    @maqsad1 12 років тому +3

    She must have trusted that pilot a hell of a lot to do this. Perhaps she'd also gone through a drill of hitting the concrete if she got the signal from her lookout crew. 1970s flight attendants confirmed for having nerves of steel.

  • @ViniciusLopes
    @ViniciusLopes 18 років тому +5

    Utterly vintage!

  • @nafnaf0
    @nafnaf0 8 років тому +8

    This is one of the greatest commercials I have seen. Miss the 70s. They should allow for a "throwback day", everyone would love it.

  • @KevinMeno2008
    @KevinMeno2008 11 років тому +9

    Southwest should've done a new commercial for their 40th anniversary last year. The first 20 seconds of the ad would've been footage of the original 1971 ad, but then at 0:21 as the 737-200 flies over, it would directly cut to new footage of a 737-700 Winglets flying past the camera in the current blue WN livery, with an announcer saying "Celebrating 40 Years of LUV. Southwest Airlines"

  • @imanerd36
    @imanerd36 16 років тому +2

    Yes, It was awesome. They really wore go-go boots and short dresses, but it was only Southwest and they stopped a long time ago(Early 80's I think.)

  • @wannamlwithu
    @wannamlwithu 13 років тому +3

    I still remember my very first flight in 1990 when I was around 3 years old. the stewardess was lot more friendlier and charming and even noticed my boredom face during those killing non stop flight from LA to Hong Kong.
    I did not get that experience nowadays, even when I paid double sometimes just for the sake of extra leg room :p

  • @bossfo
    @bossfo 16 років тому +1

    actually i have to agree. only 46, but I remember the days in the early 70's when people actually dressed up and it was a joy to fly...
    anyone remember Delta's old "Medallion Class"... today its a bus

  • @violethill
    @violethill 4 роки тому +1

    I do remember what it was like before somebody else up there loved me. Then, there were my heavenly '70's flings with Southwest and Braniff. Now, no one loves me up there again. But, oh, the memories.

  • @rjworks13
    @rjworks13 14 років тому +4

    I remember when they used to call Southwest "Angel Airlines."

  • @misled1982
    @misled1982 15 років тому +4

    Amaizing commerical! almost 40 years ols and beats the ones form nowadays!

  • @vargas37
    @vargas37 13 років тому +4

    Love the JT8D!!!!

  • @novapup2001
    @novapup2001 16 років тому +2

    Legroom and legs! Whatta winning combination!

  • @allenmurray7893
    @allenmurray7893 5 років тому +2

    I remember this commercial when it was first run

  • @loafed88
    @loafed88 13 років тому

    Below this video, people who cry at home while they dont do anything about their problems outside of it
    LOVE IT

  • @PhilAndersonOutside
    @PhilAndersonOutside 16 років тому +1

    What a great ad. Fun, a little sexy, and really dramatic.

  • @SturgellatOSU
    @SturgellatOSU 15 років тому +1

    They only filmed this commercial once. See all the smoke that is rolling out of the right engine? The original plane that was supposed to do the fly over went down for maintenance and that was their reserve plane. Had to learn about it in Aviation Marketing.

  • @bucksdiaryfan
    @bucksdiaryfan Місяць тому

    Holy shit I saw this commercial on a retro channel and I couldn't believe they were allowed to do that

  • @kumquat73
    @kumquat73 11 років тому +1

    Just found out that commercial was created and filmed by Donald P. Bellisario (creator of Magnum PI, Quantum Leap, JAG, NCIS etc.)

  • @CamiloSanchez1979
    @CamiloSanchez1979 11 років тому

    Thank you partner!

  • @IDLERACER
    @IDLERACER 16 років тому +1

    She must be wearing some mighty powerful earplugs.

  • @itsumonihon
    @itsumonihon 11 років тому +5

    she's probably around 80 now, so i'd say she's working at delta

  • @WalkingRoscoe
    @WalkingRoscoe 6 років тому +2

    The good days.

  • @fsxaddictx
    @fsxaddictx 15 років тому +1

    GUYS!! It's 1972! There were no personal computers! How could they animate it like they would today?

  • @longfade
    @longfade 16 років тому +1

    I noticed the exact same thing flying Japan Air to Tokyo in the early 90s. Coming back, the final leg of my trip was on American Airlines and I couldn't believe the stark contrast on every level between levels of service. I was about 18 but never forgot how beautiful, polite, and fresh the stewardesses were on JAL, even after 11 hours.

  • @BoeingRules
    @BoeingRules 17 років тому +2

    Ahhh, the glorious heydays of flying. Wouldn't be cool if they reinstate that uniform for at least once every year (like on Southwest's Anniversary)

  • @mrbag60
    @mrbag60 15 років тому +1

    Considering the crappy working conditions and pay concessions imposed on flight attendants, pilots, and support crews in the 30+ years since government deregulation and the major bankruptcies after 9/11, i would be quite surprised if any of them are still working nearly 40 years later.

  • @mickeyjaye
    @mickeyjaye 12 років тому +1

    Flippen awesome

  • @snowmanan
    @snowmanan 13 років тому

    The author of this video was wondring how many takes to get it right.....I would imagine not to many with the operating costs of a B737-200. GREAT VIDEO AND GREAT SOUND!! I LOVE IT!!

  • @ajurieu
    @ajurieu 6 років тому +1

    This is from that brief period following the adoption of jetliners, but prior to the adoption of pants.

  • @msk7046
    @msk7046 13 років тому +2

    @carolwoody2 You' are so correct, Carol! I'm in my mid 40's and remember traveling from Phila to Hollywood Florida several times a year b/c my grandfather lived there. We would take NORTHEAST AIRLINES (Remember the old "Yellowbird" jingle?--Yellow-bird, we make your vacations fun//Yellow bird, our service is number one....).
    Yes, those WERE the days and I'm privileged to have lived through them!

  • @albear972
    @albear972 16 років тому

    1. Damn that's a short miniskirt!
    2. Free cocktails for everyone?
    3. You see all that smoke on the old 737?

  • @laura737luververetenikoff5
    @laura737luververetenikoff5 10 років тому +2

    Right on!!

  • @nicholasvalera1298
    @nicholasvalera1298 4 роки тому +2

    Pepperidge farm remembers

  • @gingermol76
    @gingermol76 15 років тому

    Wow. You know your stuff. Thanks for the info.

  • @mego73
    @mego73 16 років тому +1

    You might be right. Still have a hard time believing they would put a model/actress in the path of a real airplane :)

  • @omgallusuck
    @omgallusuck 15 років тому +2

    aah very short dress wish flight attendants were still like that :P

  • @brownmike
    @brownmike 16 років тому

    i don't remember. but thanks for sharing this video.

  • @ThatBearHasMoxie
    @ThatBearHasMoxie 6 місяців тому

    YOU GO GIRL!!!!

  • @BBGenelie
    @BBGenelie 14 років тому +1

    cute outfits! i think she still works for SW, most stewardesses are old compared to other countries'. i fly international all the time and thats one big difference, along with the service.

  • @jpx08
    @jpx08 16 років тому +2

    Shit! I was born 25-30 too late! Things were simpler yet funner in those days!
    Remember when the world was not being overrun by killjoys and prudes?

  • @upilufti
    @upilufti 12 років тому

    Composite shots and stuff have been around for a long time.. The Rear Window, Pyscho, The Birds, etc., all pre-date this ad by a few decades.

  • @coastrunnr
    @coastrunnr 16 років тому +6

    Actually, the commercial was made in 6 takes. The Flight attendant is Linda Pinka, one of the first 10 FA's hired at SWA. She is Real, the Runway is Real, and the Plane is Real. It was done in 6 takes because she kept ducking when the plane flew over her.

    • @roachtoasties
      @roachtoasties 2 роки тому

      They must have burned through a ton of fuel. I guess after six takes, she got used to it.

    • @kenlott8488
      @kenlott8488 Рік тому +1

      Used to fly with Pinka and it doesn't look like her, but I could be wrong.

    • @greigfredericks8070
      @greigfredericks8070 Місяць тому

      @@kenlott8488 Other videos with Herb-? said this is only one of 2 commercials where they hired actors. The vice head of operations is at the controls of the jet. All very real. I bet she had words with her agent after.

  • @shieldmaidenarreh4265
    @shieldmaidenarreh4265 4 роки тому +5

    I cry when i watch this, it reminds me of how far the Human race has gone.
    For thousands of years of pain and sadness and blood, sweat and tears, we are finally coming into an age of safety and greatness.
    "Humans have been through so much crap, i cry becuase of that."

  • @AndrewVOdom
    @AndrewVOdom 15 років тому +1

    Those were the days....
    Have you flown lately?

  • @G_Milbourn
    @G_Milbourn 14 років тому

    they only had one take to do this becuase they only had enough money for one take. They had only 3 or 4 aircraft at the time. one of the aircraft was in reserve, (the one they were to use in this commercial). However, one of the planes that was in service went down for maintainence and they had to give up the "Standby Aircraft". The one in this commercial is the one that went down for repairs. This explains the massive amounts of smoke coming out of the #2 engine

  • @JuanAdam12
    @JuanAdam12 3 роки тому +1

    Rolling coal when there was still coal to roll.

  • @waterfrontdude
    @waterfrontdude 14 років тому +2

    Free cocktails? Back in the day it must have been fun to fly. Not like the "flying bus" experience as of late.

  • @joevc737
    @joevc737 15 років тому

    From what I know, they had to do the scene over many times because she kept flinching.

  • @gillesbueno1153
    @gillesbueno1153 4 роки тому +1

    I have been watching that women for years now and no one ever told me what was her name and where she is today ?!...

  • @tallpaul521
    @tallpaul521 14 років тому

    What a great TV spot. Brilliant and hot.

  • @Icemangqx
    @Icemangqx 14 років тому

    I can't believe they pulled that off and I'm surprised she could speak correctly.

  • @SamuelFaict.Filmmaker
    @SamuelFaict.Filmmaker 14 років тому

    I do no how they have the guts to say that with CGI it goes faster and cheaper. To make this shot you just need a good timing. You do it once and it is on tape. And you don't need 10 nerds who will work during a month trying to make the scene as real as possible but in the end failing at it.
    FX in the camera: faster, direct result, cheaper, looks more real then cgi will ever be.
    CGI: cost a lot, a lot of people is required, ultra sofisticated PC's, a result that will never top reality.

  • @mego73
    @mego73 15 років тому

    Yup. I wonder if they had to do more than one take.

  • @brianlacroix822
    @brianlacroix822 16 років тому

    yup, true... the most 'safe' and 'secure' way to dress is in sweat pants, sandals, and a t-shirt.

  • @AccessAir
    @AccessAir 12 років тому

    Looks like the burner can filter wasnt fitted to engine number 2, which is why its smokier...

  • @unionashley
    @unionashley 16 років тому

    They weren't forced to wear the uniforms, especially not by the pilots. The other, well-can't say, wasn't there.

  • @imanerd36
    @imanerd36 16 років тому

    I wish we had flight attendants like that today. Now many(but not all) are old ladies. I would have been scared as hell if I were that Pilot. Trying not to land on top of someone standing in the middle of the runway.

  • @DEP717
    @DEP717 14 років тому

    The only reason to watch old air disaster movies is the shots of the great aircraft, well dressed passengers and crews, and well appointed cabins with plenty of leg room. I wish people still dressed up to fly. People wear sweats now, and not always recently washed ones. What's up with that? I want people to care how they look, stews that are dressed like that girl, and Dean Martin flying the plane. ;)

  • @SixStringflyboy
    @SixStringflyboy 3 роки тому +1

    Pepperidge Farms remembers.

  • @PhillipLandmeier
    @PhillipLandmeier 16 років тому

    That's very true.

  • @watchingavideo74
    @watchingavideo74 14 років тому

    back when all you had to pay on the airline was a ticket. no $5 for a bag of chips or soda

  • @tokyo72
    @tokyo72 16 років тому

    I wonder how many takes it took before this poor lady lost her hearing completely.

  • @EricEbac22
    @EricEbac22 11 років тому

    They didn't start doing that until sometime around 1995 or so, and that remained Southwest's slogan until about 2008 or 2009.

  • @jimdep333
    @jimdep333 16 років тому +1

    That's what "deregulation" did to the industry. The masses can fly today (unfortunately). This wasn't the case prior to 1978. Thank Jimmy Carter for the long lines, flight delays, congested airports, air rage and bankruptcies of legacy carriers like Eastern, TWA, Pan Am, National. Flying today is disgusting.

  • @dadsoldtapes
    @dadsoldtapes 15 років тому

    Nice vid... not sure if the plane could have been RC, but anyways I find Southwest Airliens Commercials quite funny even to this day, unlike most other digital feces of commercials I see.

  • @TheMightyHartley
    @TheMightyHartley 14 років тому

    @Fapsamup
    I completely agree. Before CGI, if you saw a great stunt or special effect in a movie, you realised it had really been done and you had a sense of wonder about how on earth they could achieve such a thing.
    Now, the most 'spectacular' things just aren't special or wondrous anymore, because you know it's not real, and has just been created on computer.
    It pisses me off.

  • @TheMightyHartley
    @TheMightyHartley 14 років тому

    @tjfreak
    You're absolutely right. The wonder has gone. Look at the shouts of 'fake' when stuff like this appears.
    Slightly off-topic: I saw a TV programme recently about the old-school special make-up effects artists for films (prosthetics, monsters etc.)
    Many of them are now out of the business because CGI literally took their jobs. And these guys were the best - Oscar winners, in fact. The irony is that CGI looks far worse, but is far cheaper. It's very sad.

  • @msk7046
    @msk7046 13 років тому

    @lakewood85 Yes, I remember all too well. Back in the 60's and 70's was the BEST era imo.

  • @Neville6000
    @Neville6000 13 років тому

    @reymatt76: No such thing will ever happen, unless high-speed-rail becomes a reality and takes the pressure off of airlines. BTW, there was an executive 'adult' airline back in the 1980's...it was called MGM Grand.

  • @Thekingswa747
    @Thekingswa747 13 років тому

    I was on a flight from San Antonio to cheyenne with a 2 hour layover in Dallas and it was $2000 for 3 people in coach

  • @Furious321
    @Furious321 14 років тому

    I don't think she would feel it. Like getting killed by a grenade going off within a foot of you.

  • @ferociousfrankie
    @ferociousfrankie 14 років тому

    Bad-ass commercial.

  • @DeepSingh-hz4nu
    @DeepSingh-hz4nu 7 років тому +2

    How many takes did it take to get the right timing?

  • @peteburke73
    @peteburke73 17 років тому

    They used a taller girl originally, but she was decapitated. Great commercial. You couldn't even dream of pulling this off at any US airport nowadays...

  • @kubarebo
    @kubarebo 14 років тому

    @Guitar423 This was done with back projection, I think. The girl is standing in front of a screen, in the studio, and the camera and projector are synchronized. Go to 0:22 and look at the lighting.

    • @PhilAndersonOutside
      @PhilAndersonOutside 7 років тому

      I watched this a few times, and drew the same conclusion...I think. Thought. But if it was shot on a tarmac with large reflectors, any small gust of wind at all would have caused them to flutter like that, and her hair does move some as she walks away.

  • @xMKIVxVR6x
    @xMKIVxVR6x 15 років тому +1

    It was a low fly-by, not takeoff and it's a 737.