New Facebook Ads CBO Strategy (Campaign Budget Optimization)

Поділитися
Вставка
  • Опубліковано 3 лют 2025

КОМЕНТАРІ • 461

  • @morleystriker2985
    @morleystriker2985 5 років тому +109

    Imagine that...another informative, relevant, insightful video by Gabriel St-Germain ;) I would like to make it abundantly clear before I say what I am about to say is that no one has put me up to this. I am saying this solely out of my own accord. I have purchased Gabriel's Ecomm Blueprint course & it has helped me tremendously to say the least. If you have gotten value from this video and his others, imagine what it would be like like to get over 40 videos of his at once. You WILL NOT find better value overall than the Ecomm Blueprint.

    • @GabrielStGermain
      @GabrielStGermain  5 років тому +8

      Thanks for the kind review man, I appreciate it! I'm glad to hear the course helped 🙏

    • @arlingtonwholesale3613
      @arlingtonwholesale3613 5 років тому

      @@GabrielStGermain You are really good at this. You go into detail on how to do everything. Not try to sell some BS program like everyone else. You can you recommend a hot product?

  • @whocarez98
    @whocarez98 5 років тому +2

    Realest guy on youtube, showing his store, showing his numbers. ”Dont tell me how to make a mil until you make a mil” is something i have in mind watching other dropshippers on here. Gabriel really knows what he is talking about, thank you for this!

  • @HFK83
    @HFK83 5 років тому +1

    Gabe is as authentic and valuable as it gets. He also seems like the kind of guy who invests his money into a diversified portfolio in order to retire at the age of 30 rather than spending it on renting lambos and waterfront mansions like other coaches in this space. Keep it up man.

  • @Drop-Zone-Music
    @Drop-Zone-Music 5 років тому +4

    Just bought the course! I am already at 1K days! and everybody suggested me your course to scale that shit up! 🔥

    • @GabrielStGermain
      @GabrielStGermain  5 років тому

      Awesome man, looking forward to seeing your shares in the private group :)

  • @ryanschultz1658
    @ryanschultz1658 5 років тому

    I wish there was a "LOVE" button, not just "LIKE".
    Golden nugget I took away from this vid: Allow for at LEAST $50 / adset when setting CBO Campaign budget. I made the mistake of setting a $100/day CBO budget with 30, yes 30!!! different adsets, only allowing Facebook to spend around $5-6 per adset and not gain sufficient spending budget for true optimization!! I still made sales, but could've made many more with correct budgeting!
    Thank you again Gabriel and please continue dropping videos like this!
    New marketing strats are always appreciated brother.
    Keep on keeping on!
    -Ryan

  • @Ahmed-vw3iw
    @Ahmed-vw3iw 5 років тому +51

    Gabriel, you will put all gurus out of business ! Thanks for the upload.

  • @ValdemarN
    @ValdemarN 5 років тому +2

    Great to see a video that is straight to the point, just giving value. Really appreciate it!
    (Had to scroll through multiple annoying guys talking about how successful they were for half the video until I found this!)

    • @joeygaule4800
      @joeygaule4800 3 роки тому

      w::r::i::t::e:::m:e: :m::o::r::e::f:o:r:: g::u::i::d::a::n::c::e 1️⃣::3️⃣::1️⃣::4️⃣::7️⃣::4️⃣::8️⃣::9️⃣::2️⃣::9️⃣::0️⃣:::::::

  • @zipiwolsner4985
    @zipiwolsner4985 5 років тому

    You are brilliant, Gabriel! Honest. Reliable. Presenting No nonsense and seriously and...scientific all the way. Who can defeat you? :) It's just a bit intensive the way you talk, for nubies like me that don't really know WHERE to begin and have a limited budget...Any suggestions how to start?

  • @kevin-jeppesen
    @kevin-jeppesen 5 років тому +4

    Oh man, Gabriel you sure did deliver! Great video as always - great convo yesterday! 😍

    • @GabrielStGermain
      @GabrielStGermain  5 років тому +2

      Thanks brother, I appreciate it! Great convo indeed

  • @deehopp
    @deehopp 5 років тому +5

    Man you have spent tons of hours on fb ads, it’s shows! Valuable content

  • @freddcow
    @freddcow 5 років тому +1

    Duuuude awesome video. Never even thought about stacking LAAs into one adset. So much value as usual.

  • @potatoclips5444
    @potatoclips5444 5 років тому

    Solid video yet again. What I would love to see is a video going in depth about VA's. I'm assuming u use VA's doing the kind of numbers you are? Best places to higher from? Do you conduct an interview? What kinds of questions to ask during the interview process? What tasks should you be getting a VA to do? How you go about actually training them? I realize that everyone's store and policies are a bit different, but seeing how it's done would help a ton in figuring it out. Thanks!

    • @GabrielStGermain
      @GabrielStGermain  5 років тому

      Yes I work with VAs! I talk about it in my video "Automating your store"

  • @4ces278
    @4ces278 5 років тому

    Got into dropshipping through a good friend and I am fascinated by the story at the end of the video. This channel is gold. Thank you Gabriel!

  • @rugbyf0rlife
    @rugbyf0rlife 5 років тому

    Having only just heard of Dropshipping in the last week, I started researching all about it and the mechanics of advertising, marketing, operation and distribution of the business. From this, I've seen dozens of gurus and sources, and out of all of them, I can hands down say Gabriel is by far the most valuable. He's intelligent, concise, formulaic and probably most refreshingly... no B.S
    Because I haven't heavily started dropshipping yet (I want to be as informed and prepared as possible first before scaling) I can''t say Gabriel's information works the best, since I haven't tested it sufficiently compared to the many other sources, but in compiling my information and learning, I can honestly say 80% of it is sources from Gabriel. The guy is a master at his craft, and any dropshipper should feel lucky to have this source of information for free.
    Now, one question I'd love to ask Gabriel (if he reads this), is something I've been wondering ever since I started researching Facebook ads. I would be interested to see if this has ever crossed your mind too.
    What I've been wondering, is why would Facebook be inclined to allow its algorithm to give anything higher than 2-3 ROAS? Hear me out. FB knows it's an extremely valuable source of data, and its algorithms basically try to mach existing data it has, for specific ad campaigns based on the variables of the campaign creator. FB knows most advertisers would love to have 2-3 ROAS, so why would it EVER give the value that would result in 10+ ROAS for example? My theory is that Facebook's algorithm monitors the ROAS it gives to its customers and artificially limits ROAS on highly successful campaigns. It actually makes sense business wise for them. It knows its customers are already happy to find 2-3 ROAS, so why give the advertiser even more value when they can simply offset any higher ROAS by selling you junk to keep it below 4 or 5 ROAS. It can then. They don't make a comission on your sales, all they get is the adspend.
    By keeping your ROAS at a cap of around 3, they can preserve "hot" customers to keep their average algorithm performance between the 1-3 level for a much larger amount of campaigns.
    TL;DR
    Since FB makes money on your adspend, not sales, why would they allow your ROAS to get above 2-3, when they can offset that with "junk" traffic, and give poorer-performing campaigns more ROAS to keep the adspend coming in from more than just 1 advertiser? FB knows what traffic is junk traffic, and what better way of increasing FB's income than being able to monetize that junk traffic?
    FB has a monopoly on data and the algorithm on personal social networks, they have no competitor with the same dataset to give better ROAS. Google/youtube/instagram is a different market and dataset.

    • @GabrielStGermain
      @GabrielStGermain  5 років тому +1

      Thanks man. I really appreciate the kind words and I'm glad it's been helpful so far.
      About your question (to be honest, I mainly just read the TL;DR): I'd recommend you watch my video "how to fix FB ads inconsistencies". I talk about how the FB auction works. It should explain your question. They don't control the ROAS, they just give the best traffic to whoever wins the most auctions based on TOTAL value, which is a combination of advertiser bid, estimated action rates, and user value. So they just get the best advertisers who are willing to pay the most, and those advertisers get whatever ROAS they get

    • @rugbyf0rlife
      @rugbyf0rlife 5 років тому

      Thanks for the response.
      I might have mis-characterized what I was trying to get across with my TLDR
      I understand ROAS isn't "directly controlled," and I've thoroughly watched and noted all your excellent content.
      > I'm suggesting that Facebook could have more modifiers for "total ad value" than is publically stated. For example, FB has a "minimum ROAS target" setting which confirms they can mess with the algorithm based on your overall ROAS. I'm suggesting that if your ROAS becomes very high (due to very good ads/targeting/sales) the algorithm could "dilute" some of the high-value traffic (that you are winning) for low-value traffic. The key being that FB could sell their "bad" data to high-performing campaigns which won't notice the hit, and "gift" valuable data to "lower value" ads to boost poor performing ROAS in order to bait higher budgets from campaigns that would otherwise be killed.
      I would be very interested to see how it would affect campaigns if you could somehow manipulate the pixel to 10x under-represent your sale values (which would show up in your ROAS dashboard) and then set a "minimum ROAS" of 0.75.
      I would also be interested to know if you've ever personally seen a ROAS in the 5-10x on FB ads
      Thanks again. I understand your time is very valuable, and I highly appreciate your previous response.
      @@GabrielStGermain

  • @smarttalk6919
    @smarttalk6919 5 років тому

    I don't comment on UA-cam but as a marketer myself Gabriel really knows this stuff

  • @theecomwizard
    @theecomwizard 5 років тому +4

    Going to be a banger as always 🔥 currently testing these a lot myself!

  • @AlexDjordjevic
    @AlexDjordjevic 5 років тому +2

    Ayy love the idea of "super lookalikes" def gonna give them a go! Great content as always man 👊

  • @McMohamed99
    @McMohamed99 5 років тому +19

    Gabriel Is Like The MrBeast of Dropshipping UA-camrs Always Killing It 🔥

  • @CookiezCreationz
    @CookiezCreationz 5 років тому

    Back with another informative video! Hello from Singapore :)

  • @ArieS1
    @ArieS1 5 років тому +3

    Ayyy Super lookalikes! I see you've been listening to Ezra ;) sick video as always bro 😄🙌 You can't not watch a Gabe video all the way through haha

    • @erikj8957
      @erikj8957 5 років тому +1

      Arie Scherson Ezra Firestone?

    • @GabrielStGermain
      @GabrielStGermain  5 років тому +2

      You know it! Thanks man 🙌

    • @MA-oo7fw
      @MA-oo7fw 5 років тому

      @@erikj8957 yup ezra is above the shopify scene, his into softwares now

  • @erikj8957
    @erikj8957 5 років тому +27

    YES! Thank you Universe, I needed this video today as well!

    • @GabrielStGermain
      @GabrielStGermain  5 років тому

      Cheers!

    • @connerjensen8170
      @connerjensen8170 5 років тому +1

      Yup me too! Gabriel kills it every time!

    • @jamespopi9656
      @jamespopi9656 5 років тому +2

      you should say thank you God instead the universe because the universe doesn't create itself

    • @erikj8957
      @erikj8957 5 років тому +1

      James Popi Bruh, watch the video instead

    • @jamespopi9656
      @jamespopi9656 5 років тому +1

      @@erikj8957 nothing last forever.. Not even the video

  • @chrispytel
    @chrispytel 5 років тому +4

    Here before 1,000! Good content as always man! 🙏🙏

  • @tusharthapar6547
    @tusharthapar6547 5 років тому +1

    Great value as always, my man. Keep 'em coming!

  • @DibsOnMe
    @DibsOnMe 5 років тому

    Awesome, can't wait to try this out! I can also confirm that multiple creatives per adset works well with CBO. But my CBO campaigns have been going downhill lately so I'm keen to try some of these strategies out. Thanks Gabriel!

  • @RockyoLP
    @RockyoLP 5 років тому +2

    Can you do a video about the multiple ads per adset you mentioned? Like how they should look like and if you actually put them all to one adset or duplicated the adsets before :)

  • @connerjensen8170
    @connerjensen8170 5 років тому

    Amazing content as always Gabriel! Thanks for sharing these Facebook ad strategies. I appreciate your dedication to releasing valuable and actionable content.

    • @GabrielStGermain
      @GabrielStGermain  5 років тому +1

      Thanks, man! I really appreciate the support. All the best!

  • @bigwesut89
    @bigwesut89 5 років тому +1

    Dude thank you SO MUCH for breaking this stuff down. i go into my ads manager and end up cross eyed really quickly some days

  • @alvinlkm2011
    @alvinlkm2011 4 роки тому +1

    I am new to facebook ad. Thank you! Great video. I have a question. You said you would not pause or duplicate adsets. Then why would you split them in the first place? What is the purpose of splitting the adsets to 1-2%,2-3%..., and not just using 10% LAA? Thank you!

  • @MaulanaLabib
    @MaulanaLabib 5 років тому +1

    Gold as always. Thanks Gabriel..!!

  • @ElizaWong
    @ElizaWong 5 років тому

    Thank you so much for the really detailed overview Gabriel! Really appreciate all your videos.

  • @mikkelchandler96
    @mikkelchandler96 5 років тому +2

    Awesome!! It's all starting to make sense Thank You!

  • @liferunnersfilms4215
    @liferunnersfilms4215 5 років тому +2

    thank you for always giving valuable content!

  • @DavidFarquharsonPhotography
    @DavidFarquharsonPhotography 5 років тому

    Made a site but still learning how to push ads thanks for introducing me I’m learning a lot✊🏽💯

  • @LaunchYourStartups
    @LaunchYourStartups 5 років тому +2

    Thanks for the video Gabriel! Just started my channel for showing how I made $87,000+ so far dropshipping by creating a brand. Your personal brand video really inspired me! Can you make more videos on personal branding? Thanks again!

    • @GabrielStGermain
      @GabrielStGermain  5 років тому

      Thanks man, I'll keep that in mind! Congrats on your success so far

    • @LaunchYourStartups
      @LaunchYourStartups 5 років тому +1

      Gabriel St-Germain thanks again for all your help!

  • @zahid7006
    @zahid7006 5 років тому +2

    What do you mean by 1%, 2%.....5%??? Percentage of what??? Thanks for the video!! It’s great I’m just stuck at that part

  • @goaway9062
    @goaway9062 5 років тому +3

    I do wish you showed us to how create a step by step.

  • @ONRISEAI
    @ONRISEAI 5 років тому

    Great Video Gab. Appreciate all u do man 👌👊👊

  • @Winterschant
    @Winterschant 5 років тому

    AY nice video and super detailed stuff. Might give this exact strategy a shot as previous attempts on scaling haven't been doing as good as I'd liked

  • @pethug4649
    @pethug4649 5 років тому

    Thank you for sharing, man. Like and comment first then watch

  • @benjif2057
    @benjif2057 5 років тому

    In a seperate campaign is it website conversions your test with broad interests or ppe. I’m aware you like doing a ppe to get some data and engagement to lower cpm

  • @MisterPapaShango
    @MisterPapaShango 5 років тому +1

    Hi Gabriel & everyone:- Won't changing/ testing new ads inside of your ad sets reset the learning curve every time?

    • @GabrielStGermain
      @GabrielStGermain  5 років тому

      Yes, that's why you test ads in a separate campaign and only cycle in the best ones. Resetting learning phase isn't a huge deal when you are scaling because it can re-optimize fast

    • @MisterPapaShango
      @MisterPapaShango 5 років тому

      @@GabrielStGermain That makes it very clear. Thanks so much bro. Keep up the good work!

  • @PexPloras
    @PexPloras 5 років тому

    Video con pura información valiosa, felicidades gabril!

  • @kevinkim9309
    @kevinkim9309 5 років тому +1

    Hi Gabriel, I have two questions in regards to this first method 'Top Broad Interest'.
    1) I assume that the campaigns showing there have an objective for conversion, is that correct?
    2) Also, when you duplicate the winning adsets into new CBO campaigns, what do you do to the old original campaigns? Leave them on or off?

    • @GabrielStGermain
      @GabrielStGermain  5 років тому +2

      1) Yes, WC PUR optimization
      2) I leave the original campaigns running to keep testing new interests, if the audiences are small I'll turn it off to avoid overlap

  • @moshikodahan9058
    @moshikodahan9058 5 років тому

    Gabriel thank you for all the great knowledge sharing 🙏🏻🙏🏻🙏🏻 I just have one q - about the super LAAs what type of CBO campaign to do it with? traffic? post engagement? purchase? or something else?

  • @mellow_skies
    @mellow_skies 5 років тому

    As usual very knowledgable video.

  • @Davorge
    @Davorge 5 років тому

    instead of analyzing what you have done in the past you could build something from scratch while still hiding your brand identity and that would be a game changer among influencers because it would for sure give more clear directions to your audience.

  • @victorfilm_
    @victorfilm_ 5 років тому +1

    Great value! Thx for sharing.

  • @David-hh8on
    @David-hh8on 5 років тому

    I got a quick question what's the average amount of interest per product in testing phase? If one ad set is $20 then how much should you spend on the testing phases?

  • @BOLDONAS
    @BOLDONAS 5 років тому +1

    Super stuff as usual! Would you recommend to test interests with CBO from the start?

    • @GabrielStGermain
      @GabrielStGermain  5 років тому

      I usually do it without CBO to control the spend, you could do CBO with min spends though

    • @candid0111
      @candid0111 5 років тому

      @@GabrielStGermain Hi. Do you start testing like 10 different interests with non CBO campaign like conversions and then take about 5 of those interests that are performing well and put them in a new CBO campaign then add and remove adsets in that cbo campaign as you go along? thanks.

  • @alejandromora9919
    @alejandromora9919 4 роки тому

    Hello, I'm speaking from a translator:
    1. When testing cold audiences, and then turning off adset, this interferes with the Facebook algorithm, since now each adset will receive more budget, since interests that did not work were turned off. For example if I have 5 interests and a budget of 50usd in the CBO, then I turn off 4, the 50usd will be only in one adset, does this uncontrol the Facebook algorithm? (What is the right thing to do when you test cold audiences with a cbo?) 2. Can I increase or decrease the budget of a CBO that is already operating, without the Facebook pixel getting out of control? 3. If I want to edit an adset that has already been running for a long time, should I do it in a new CBO?

  • @youcefyahia2008
    @youcefyahia2008 5 років тому +5

    Thanks a lot man for the great content, you are awesome !!! can you please make more videos about product research

    • @GabrielStGermain
      @GabrielStGermain  5 років тому +1

      Thanks for the suggestion man I will keep it in mind

  • @Raregaragemotors
    @Raregaragemotors 4 роки тому

    can you stack the LLA Buying Countries into one Custom audience instead of separate testing

  • @lostrifles
    @lostrifles 5 років тому

    If I create a CBO campaign with a smaller budget for 3-4, interests and see which one will perform better, that would make sense? I'm asking this because I have a newbie feeling that CBO campaigns should only be used to a larger budget.

  • @sebak2003
    @sebak2003 5 років тому +3

    Gabriel! Excellent! One question, for Retargeting what objetive do you use? Reach, Traffic or Conversion?
    A lot of people say Reach, other Trafic, others Conversion with Traffic optimization.
    What do you see best objetive for RT?

  • @huligancho
    @huligancho 5 років тому

    GREAT video Gabriel , Thank you very much !

  • @hamzahl75
    @hamzahl75 5 років тому

    Gabriel. Why do we need to run the adsets with single interest in a normal campaign first ?? what's the difference if we put them directly into a CBO campaign??

  • @paoloangelino24
    @paoloangelino24 5 років тому

    This knowledge is gold bro! Thanks!

    • @joeygaule4800
      @joeygaule4800 3 роки тому

      w::r::i::t::e:::m:e: :m::o::r::e::f:o:r:: g::u::i::d::a::n::c::e 1️⃣::3️⃣::1️⃣::4️⃣::7️⃣::4️⃣::8️⃣::9️⃣::2️⃣::9️⃣::0️⃣:::::::

  • @TravelChannelOne
    @TravelChannelOne 5 років тому

    I love how you just get into the theory none of this crap of asking for subs and likes and selling courses

  • @breasy6142
    @breasy6142 5 років тому +1

    what is the minimum action required to launch LAA’s in VC, ATC, VV95, VV75, purchase, ect please?

  • @thevtk01
    @thevtk01 5 років тому

    Great content, as always. Thank you Gab.

  • @tomnolan3485
    @tomnolan3485 5 років тому

    great video, do you like to launch products and scale them during specific times of the week such as weekends?

  • @smerlinger
    @smerlinger 5 років тому

    Gabriel, this is interesting because for method #1 you say to test single interests in different campaigns, where as franklin hatchett, another dropshipping guru, says to tests various interests in a one campaign. Whos right?

    •  5 років тому

      Try it yourself.

    • @smerlinger
      @smerlinger 5 років тому

      Awesome answer. Thanks bud

  • @vaynerstore1728
    @vaynerstore1728 5 років тому +4

    How did you create the super LLA (IC7, PUR 30, FBE 30) in part 11:41
    I tried to create the 1%, 1-2%, 2-3% Etc but I can't stack them all

    • @AlvinAngeles8
      @AlvinAngeles8 5 років тому

      Were you able to get the answer to this? I did it but I'm not 100% sure if that's exactly what Gabriel did lol

    • @pete8220-g5p
      @pete8220-g5p 5 років тому

      In audiences, just click on all of them

    • @kevin.feng1
      @kevin.feng1 5 років тому

      @@pete8220-g5p So for each ad set, he is choosing 3 LLA's. Can anyone confirm this?

    • @pete8220-g5p
      @pete8220-g5p 5 років тому

      SirAwesom yes that’s a super LAA

  • @macberik82
    @macberik82 5 років тому +2

    Who else smashed the like button even before watching the video?🔥

  • @faithtsuma767
    @faithtsuma767 5 років тому

    Great stuff! I’m going to try out the stacked LLAs.

  • @GauravSharma-jz2rl
    @GauravSharma-jz2rl 5 років тому +1

    Thanks for the helpful video, one question though what does 1-day-click mean in the CBO tips section?

  • @haleymcdonald197
    @haleymcdonald197 4 роки тому

    Hi Gabriel. Great video! Question for you... I have a CBO that's performing great right now. There is 1 ad set out of 5 that is taking up a decent amount of budget and isn't doing nearly as well as the others. Should I pause that one ad set in my current campaign, or start a new CBO with the 4 that are doing well? I'm nervous editing my current ad will hurt performance

  • @TariqRashidtr
    @TariqRashidtr 4 роки тому

    Audience size should be 10 million to how? As on all y products audience is getting around 100 million? So should I narrow? Also is there any cap we should use in audience l;like audience should not be over x million?

  • @mehdiakil7220
    @mehdiakil7220 5 років тому

    Is there any difference between increasing budget on the same adset and duplicating it with a higher budget and pausing the first one??

  • @praveenvijay4456
    @praveenvijay4456 5 років тому

    You're always providing valuable contents like when I am struggling at a level, I get a super valuable content from you.
    Recently I have started my CBO with $100/day and lost a lot of 💰 money by this way, after watching this video I have realized my all mistakes and it clearly explains what to do and what not.
    Thank you Gabriel.

    • @GabrielStGermain
      @GabrielStGermain  5 років тому

      Thanks, man. I'm glad to hear you liked the video, I hope it helps with your results. All the best!

  • @常受
    @常受 5 років тому

    What should the proper audience size in the campaign be after u put LAAs together!? Thanks guys, and thx a lot Gabriel!

    • @GabrielStGermain
      @GabrielStGermain  5 років тому

      Depends on the country and overlap between audiences

  • @candid0111
    @candid0111 5 років тому

    Someone help me please. So the first thing you're doing is not a CBO? You're making 10 different PPE or Conversion campaigns with 10 different interests? Then whatever interests are performing well you put them into a CBO? And in the CBO you add and remove different interests as you go along?

  • @Hanzthelord
    @Hanzthelord 5 років тому +1

    please do updated video for product research because adswiper etc doesnt work anymore

    • @GabrielStGermain
      @GabrielStGermain  5 років тому

      Thanks for the suggestion, I have another one that is still covers existing methods though "Ultimate product research guide"

  • @amunra_
    @amunra_ 5 років тому +1

    Thanks Gabrielle, another awesome video. Question - you mentioned you cycle in new ads in adsets after pausing ones not performing. When you cycle them in, are you doing that in the same adset or a duplicate?

  • @athy9998
    @athy9998 5 років тому

    I dont get it ? You said 5 ad sets in each CBO on the slideshow but the first cbo you showed had multiple in it. The first cbo had all the 1% and the second one had 5 different ones 1-5 % ??

  • @federicomolini99
    @federicomolini99 4 роки тому

    Sorry Gabriel,one question. The first step “test single interest in a separate campaign” must be do in ABO?

  • @ninnastone767
    @ninnastone767 5 років тому

    Thank you for this !
    Should I apply the CBO for the first testing conversion campaign ?

    • @GabrielStGermain
      @GabrielStGermain  5 років тому

      My pleasure! Yes, CBO works well for the first LAA testing campaign

  • @liambest6491
    @liambest6491 5 років тому +23

    You say test single interests in a serpereate campaign. What campaign is this? Still CBO or PPE??

    • @bradenparkes
      @bradenparkes 5 років тому +1

      im also curious

    • @bradenparkes
      @bradenparkes 5 років тому

      Korii right but CBO or not

    • @dannyle1963
      @dannyle1963 5 років тому

      please answer THIS!!!

    • @liambest6491
      @liambest6491 5 років тому

      @@dannyle1963 You use purchase conversion campaigns to find winning adsets, then duplicate them into a new CBO campaign.

    • @GabrielStGermain
      @GabrielStGermain  5 років тому +10

      WC PUR campaign, regular adset budgets for testing interests. CBO isn't optimal for testing because you want to spend the same amount on each adset

  • @Netunation
    @Netunation 5 років тому

    How much is the ticket or the products you were selling for the store in the thumbnail?

  • @princeshadab8821
    @princeshadab8821 5 років тому

    If someone is a beginner which kind of ads should use? @Gabriel St Germain

  • @spiritjewelz2698
    @spiritjewelz2698 5 років тому

    Man, are you burning more than three grand per day on FB Ads? Ya the KING!

  • @massimolavermicocca8854
    @massimolavermicocca8854 5 років тому

    Have you ever tried creating lookalikes with epacket countries? So when you create the audience would be about 8m+

  • @TheReyven26
    @TheReyven26 5 років тому

    Hello im new to this kind of business. How do you often use Laa's? Every week ? Every 100 pur? Please give some ideas

  • @ZortexPvP
    @ZortexPvP 5 років тому

    can you start with a CBO than a regular if your product cost is over 25?

  • @masonvranes
    @masonvranes 5 років тому +1

    Do you not start off by PPE’s for data?

  • @nikolanikolov7102
    @nikolanikolov7102 5 років тому

    what is the effect in terms of distributing the budget if I add new ad set into running campagin with 3 another active ad sets? Do i have to raise the budget into campaign level? thanks in advance!

  • @HP-kb1ol
    @HP-kb1ol 4 роки тому

    if 10 of 10 adsets are all over 4 roas at testing cold level, What should I do? Can't I just increase 50% CBO on sample campaign? why should I duplicate winning adset to new campaign?

  • @NotShazOfficial
    @NotShazOfficial 5 років тому

    so if you test your single interests in a separate campaign, won't they lose their optimizations and learnings when you duplicate them into your CBO campaign?

  • @psystormz6308
    @psystormz6308 5 років тому

    Hi you mention Pausing bad ads, leave at least 2 running at all time, cycle new ads in. When I added a new ad to the adset it reset the learning. Is that something that you don't worry about?

  • @Ayyeej
    @Ayyeej 5 років тому

    Amazing Video!

  • @sankalphonnur9288
    @sankalphonnur9288 5 років тому

    What is 1-day-click optimization??

  • @juanmanuelgarcia4780
    @juanmanuelgarcia4780 5 років тому

    Can anybody breakdown to me the fourth step 8:40? I got a little lost when he talks about stacking the audiences. Thanks

    • @GabrielStGermain
      @GabrielStGermain  5 років тому

      Put the 1% audiences into one adset to create the 1% super LAA, put the 1-2% audiences into one adset to create the 1-2% super LAA... and so on. Hope that clears it up haha

  • @tomtillman
    @tomtillman 5 років тому

    when you spend $1 and the PCV is $2, does that mean You are Grossing the $2? What is the profit? a third or half maybe of the gross? thanks.

  • @antonugnivenko5521
    @antonugnivenko5521 5 років тому

    What do you mean when you say "cycle in new interests"? Shoud these new interests be tested in the test campaign and then duped to the main campaign if they turn out to be successful? Great video as always man, thank you so much for doing this!

    • @GabrielStGermain
      @GabrielStGermain  5 років тому

      Yep that's exactly right! My pleasure man thanks for the support!

  • @cuisinepratique7761
    @cuisinepratique7761 5 років тому

    Hello and thank you very much for this content!
    8:35 part 4 : why do you stack 1% to 4-5% audiences while you can choose only one : 1-5% ?

    • @GabrielStGermain
      @GabrielStGermain  5 років тому +2

      My pleasure!
      I mean stacking all the 1% together, all the 1-2% together... etc

  • @rambutanemas
    @rambutanemas 5 років тому

    Anyone knows what is the difference between him and Frank Hatchett ? which one is better?

  • @ranylahmar
    @ranylahmar 5 років тому

    Do you use a carthook or checkout x ? or you just use the shopify checkout ?

  • @kenkvin
    @kenkvin 5 років тому

    You mentioned adding new interest into the campaign after pausing the adsets which are not performing. Do you mean new interest which have been successfull in a different campaign or simply adding new interest in the sucessfull CBO one? Also what about if there is only or 2 adset which is performing well ?

    • @candid0111
      @candid0111 5 років тому

      hi, i'm trying to figure out and make sure what i'm doing. when you say different campaigns, do you start out with a non cbo campaign targeting about 10 broad interests and then choose 5 to 8 out of those interests and make a new cbo campaign with those 5 to 8 interests?

  • @TheMocasoID
    @TheMocasoID 5 років тому

    Hello everyone,
    So, since CBO optimizes and spends only on "top performing ad sets", is that why every add is only narrowed down to one interest (broader audience)? Rather than have the audience having to match more than one interest/ad set?

  • @stavrosrempelos9676
    @stavrosrempelos9676 5 років тому

    I like your Strategy!