This Pizza Shop Does $3 Million/ Year in Sales. How?

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  • Опубліковано 15 лип 2024
  • George Panagopoulos, owner of an independent pizzeria in Dedham, Massachusetts, shares his family's legacy and the challenges and rewards of running a pizzeria.
    Chapters
    00:00 Introduction and Background
    01:06 Family History and Legacy
    03:04 Greek Pizza and New England Style
    06:07 Challenges and Rewards of Owning a Pizzeria
    08:33 Adapting to Technological Changes
    10:04 Marketing Strategies and Competition
    13:07 Delivery and Third-Party Platforms
    18:06 Importance of Visuals and Self-Ordering Kiosks
    21:43 Expansion and Future Plans
    28:41 Recognition and Speaking Opportunities
    28:47 The Challenges of Non-Stop Work
    29:34 Utilizing Social Media for Marketing
    30:10 Lack of Online Presence in the Pizza Industry
    30:38 Exploring Video Marketing
    30:48 Preference for Behind-the-Scenes Marketing
    31:23 Consulting for Small Businesses
    31:44 Word-of-Mouth Referrals in the Greek Community
    32:36 Face-to-Face Consulting and Analysis
    33:04 The Constant Struggle of Running a Business
    33:51 The Difficulty of Finding Successors
    34:26 Sharing Experience and Knowledge
    34:58 Different Perspectives on Success
    35:45 Future Plans for Expansion
    36:19 Interest in Opening a Neapolitan-style Pizza Place
    37:26 Simpler Business Models
    38:04 Social Media and Online Presence
    38:41 The Name 'House of Pizza'
    39:21 Failed Attempt to Consolidate Pizza Businesses
    MY OTHER SOCIALS:
    🎙 My podcast Smart Pizza Marketing where I interview entrepreneurs, creators and other inspiring people -
    🌍 My website / blog - www.smartpizzamarketing.com
    🐦 Twitter - / spmpod
    📸 Instagram - / smartpizzamarketing
    📱 TikTok - / smartpizzamarketing
    👨‍💻 Linkedin - / smartpizzamarketing
    🎥 Facebook - / smartpizzamarketing
    Learn from us: www.smartpizzamarketing.com/m...
    Work with us: www.smartpizzamarketing.com/zip
    Gear Used for this:
    Cannon g7x: amzn.to/2TaMJql
    Cannon Rebel t6ii: amzn.to/31r2yhg
    At2020 microphone: amzn.to/3jhh1lM
    Ring Light: amzn.to/34eMPUr
    Scarlett mixer: amzn.to/3m1fNNx
    Contact Us:
    P.O. Box 82
    Swampscott MA 01907
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КОМЕНТАРІ • 8

  • @Bumpybbq
    @Bumpybbq 4 місяці тому +1

    Man I havr binge watch/listening and these interviews are pricless because of knowledge... i do bbq but the same principles apply. SO glad I found your channel

    • @Smartpizzamarketing
      @Smartpizzamarketing  4 місяці тому +1

      Thank you. Yeah 100% the only thing that’s different is the type of food we serve.

  • @pizzamanpepperoni8192
    @pizzamanpepperoni8192 5 місяців тому +2

    you cant beat a good house of pizza in new england

  • @eddiem8286
    @eddiem8286 7 місяців тому +1

    Would love to have a consultant at our new shop.

  • @demolishedmembrane
    @demolishedmembrane 7 місяців тому +1

    Omg we still use guest checks and tickets lol shit now I'm old 😂 not yet 35(20yrs. Working). Ya no life no friends no weekends just waiting to have my heart attack at 50 or 60 maybe ill get lucky but man for real people don't understand its life.💯 My family started,
    well in Indiana 75 years before that West Virginia in the late 30s as more or less a pizza factory that became a Coca-Cola plant historic building lol.

    • @Smartpizzamarketing
      @Smartpizzamarketing  7 місяців тому +1

      Being in business that long is an accomplishment you should be proud of. Kudos to you