Everybody in the comments shitting on Marvel for an amateur poster for the movie, you people don't follow marvel for sure, these posters released in the past couple weeks are intentionally made to look like an amateur did them because they want to protect the posters from giving away any plot details, the amateur look is given to make it seem like it's a screenshot from the movie, that's why motion blurr is added to make it seem like it's directly from the movie which obviously it's not, why would they do such shitty job if not for that, use your brain, they are a billion dollar company, if they wanted they could make it look like what benny just did, only a million times better, benny did a great job anyways 😊😊😊😊😉👍👍👍👍
Wow. I didn’t even realize the original poster had so many flaws. This version definitely looks a lot more real and epic now that I look at them side by side. Well done!
This looks awsome to be exact! When you finished redesigning the poster and comparing it with the original poster, there’s just a big diffrence when you compare them! Benny’s looks alot better than the original poster! I just see that shading and lighting is diffrent in a way. But you took two hours to make this! I say you give yourself a pat on the back for this masterpiece!
I believe Doc Ocks arms were blurred in the first poster so that they didn't pop as much as Spiderman did -he's the centerpiece- all in all, though, you did a great job. What app do you use for photoshopping?
Indeed your poster shows that the official poster is badly finished and bland, I think that the blur of the tentacles on the original is a good thing that gives an Energy to the movement. For the rest you have literally swept the official poster with your poster really too stylish and everything is consistent. When i see a poster official I picture the DA asking the Graphic Designer "more red, and Jacquline from the Accountant who says "put a lightning bolt it's good the lightning bolts"
That’s the shitty thing about being a art director for these studios. No matter how dope your art is……. It’ll most likely get messed up by the studio or the finisher
Damn!!! That was some harsh ass whooping, and over all epic destruction by Benny. To be fair, there's quite a lot of nepotism in Hollywood, so I would bet it was the producer's nephew that got paid to do it and got a shit ton of money.
While Benny’s edit is more realistic, I feel like the official poster is better for the Marvel audience. Moreover, Spiderman is mostly aimed for children, so the more saturated and warmer elements work better than Benny’s edit. Benny’s edit looks more serious and colder which doesn’t work for the kids. Spiderman is supposed to be fun and lighthearted.
the only thing i didnt like about the original poster is that it didnt feature tobey and andrew and the rest of the sinister 5. but that makes scenes since they wanted to make the characters secret
When I´ve first seen the original poster from Marvel, I thout that the blur (or what it is called) on the robotic arms was just my bad view and that I needed glasess. Now it makes sense.😅😑
I certainly appreciate all the thoughtfulness, effort and work that went into the redesign/re-render. But tbh to my ignorant, untrained eye, doesn't make a huge difference. All I know is that the original 'pops' a bit more with the brighter colors. I guess this likely frustrating to the artistically inclined. Like me comparing Migos to Mozart and saying, I appreciate Mozart, but I bump Migos in my car. Anyway, just my honest opinion. Much respect to those that can inherently pick out the improvements.
actually the reason why sony put the motion blur was to decieve the audience so that it looks like it is from the movie Simple But Benny doesnt know and starts talking trash Kinda dumb
@@toad7395 true! But the remasters had an entirely different set of problems and I was just referring to it because it’s a more modern and relevant example. Tons of games have had various problems modded out but this is the one I chose to reference.
I personally prefere your version -BUT- one of the first things they told us when I was in comics school was that DC and Marvel use to keep as more as it's possibile a very recognisable colour scheme for their carachters, no matter what the lights and the style of the rest of the comic book's pages are. I mean, It could be a scene that takes place in the night, and it's raining, but Superman's red and blue are gonna be THAT red and THAT blue. The colours have to pop out, even if It could be a little bit kitsch. They probably still go by this kind of rules, even if maybe it's less used than in the '80s or '90s. It blew my mind, even if I didn't necessairly like that rule. They want you to spot the hero immediately by his colours, and I have to admit that if I pass outside a theatre I'd be attracted by their poster more than yours, that would be more "greysh". Even if I see It very quickly on a bus in the distance I 'd think "oh, there's the new Spider Man movie coming out". Let's say that yours Is better, but theirs works better for the purpose they created It. Take as an opposite example the Eternals poster: i don't think It works at all as a superhero movie poster, even if it's more beautiful than other posters. But this Is just my opinion. Good work anyway.
It's an interesting way of approaching colour but it's feels to me like a needless way of handicapping creativity. If a character is in a dark scene then I expect the character to be lit differently and naturally i'd expect to see different colours. Also it ruins realism imo. Maybe in comics bright recognizable colours work, but when a cgi character is lit, and the colours are too vibrant it feels off.
I definitely agree with this argument. I remember when I was in training of design, the first thing my mentor told us is, "design is not up to your preferences/liking. it's about how do you want to deliver the message and it definitely up to the client (by request)". and I think, in this case, the client is the upper man in Marvel, and the message they want to deliver is "to make the hero pop up more". maybe that's why the artist still go by that rule because it's the "request" from their client. of course I like the re-make version more, but yea your argument is valid and has a point, at least for me.
I think it's more of a client vs. designer thing. I'm sure the professionals working on it knew what was wrong with it and had a better version in mind or whatever, but clients tend to make bad choices the final choices in any design field. lol
actually the reason why sony put the motion blur was to decieve the audience so that it looks like it is from the movie Simple But Benny doesnt know and starts talking trash Kinda dumb
I mean, to be honest, Benny's redesign looks much more realistic and just simply better but the marvel one used brighter and more eye catching colours that make it more noticeable. If he made Spiderman's colours more vibrant and left behind a bit of realism, I think it would be wayyyyy better than marvel's.
Nicely done! The original has the brighter colors, which you kinda need for ppl to notice walking by the theater &/or scrolling around on the internet, but I definitely like your vision for the poster. Also, I'm surprised how much brighter the logo is in yours. Great job!
For the record, I don’t hate Marvel. I love em. We simply expected more from a studio that size :) Take this video with a grain of salt. It’s meant as more of a joke really😂 Edit: The poster was likely made by Sony, as they're in charge of the marketing and promotion material. Not that it really matters but still xD
agree but I think marvel goal is to hype more the viewers by its detail like why the their are 3tinckles,3sand hurricane,3ligthing blast in the original poster, and add motion blur as if its like a screenshot from movie like the other poster from marvels . I mean they marvel,Im sure they will provide mystery details to hype the viewers. but like I said Benny's production is way better, so Marvel hire him heheh
Everybody in the comments shitting on Marvel for an amateur poster for the movie, you people don't follow marvel for sure, these posters released in the past couple weeks are intentionally made to look like an amateur did them because they want to protect the posters from giving away any plot details, the amateur look is given to make it seem like it's a screenshot from the movie, that's why motion blurr is added to make it seem like it's directly from the movie which obviously it's not, why would they do such shitty job if not for that, use your brain, they are a billion dollar company, if they wanted they could make it look like what benny just did, only a million times better, benny did a great job anyways 😊😊😊😊😉👍👍👍👍
The answer is simple! 1. Professional artist creates something pretty good and shows it to the client. 2. Client demands a bunch of stupid changes that ruins it.
Everybody in the comments shitting on Marvel for an amateur poster for the movie, you people don't follow marvel for sure, these posters released in the past couple weeks are intentionally made to look like an amateur did them because they want to protect the posters from giving away any plot details, the amateur look is given to make it seem like it's a screenshot from the movie, that's why motion blurr is added to make it seem like it's directly from the movie which obviously it's not, why would they do such shitty job if not for that, use your brain, they are a billion dollar company, if they wanted they could make it look like what benny just did, only a million times better, benny did a great job anyways 😊😊😊😊😉👍👍👍👍
@fun talk many UA-camrs have made a better version than this on insta. I feel This is a bit to dark to be a poster. A poster should be bright and capture people.
*Sony Executive:* _Gestures to Benny's edit_ William, here is the poster. I've asked you to simply make it better. *Dude who makes the posters:* OK sir, and that's what we're trying to do, but honestly, it's impossible. *Sony Executive:* _BENNY PRODUCTION WAS ABLE TO MAKE THIS IN A CAVE!! WITH A BOX OF SCRAPS!!_
Always remember that behind every artist and designer, there is a line of suits and executives telling you how to make things better and what to change to satisfy someone else! I prefer your version. Your work is excellent Benny. Really enjoy watching your vids!
This, I work I post production and the number of times I made something ugly because client wanted that way is uncountable. Also this poster seems that Sony saw the leaked forged poster someone made and even printed to be on a bus and decided to have a take at that.
Well said. And since your hired you will do the changes till the last executive's friends and families accept it. And still you got those sample lines: what took you Sooo long? But it's so easy peasy...And you have five minutes! My absolute fave: I Just Sit Down I Won't Say A Word!
yours looks so much more integrated into the environment and uniform. the original just looks like a bunch if elements thrown together with a saturation boost
Its generated a ton more attention for the movie by people talking about the poster being bad on social media, for them its 'an absolute win', so while yours does look way better, having a bad poster has helped them marketing wise.
Very true, I think people tend to lean towards the “I’m better than them” rather than thinking they most likely did it for a reason and someone is getting paid a lot to do exactly what you said.
I like the color on the origional poster but your render is way better. The terrain doesn't seem like he is floating, the shadows are better, the highlights are better. Overall I think you made a way more successful poster than the original.
Everybody in the comments shitting on Marvel for an amateur poster for the movie, you people don't follow marvel for sure, these posters released in the past couple weeks are intentionally made to look like an amateur did them because they want to protect the posters from giving away any plot details, the amateur look is given to make it seem like it's a screenshot from the movie, that's why motion blurr is added to make it seem like it's directly from the movie which obviously it's not, why would they do such shitty job if not for that, use your brain, they are a billion dollar company, if they wanted they could make it look like what benny just did, only a million times better, benny did a great job anyways 😊😊😊😊😉👍👍👍👍
Your version is pretty nice and pleasing to the eyes while keeping the lighting realistic, while the original poster serves to highlight spidey, doc oc's arms, and goblin. I don't think they aimed for a realistic and aesthetic poster but rather a poster that grabs your attention and focuses it on the hyped characters. Nonetheless, your poster looks so good like mwah chef's kiss.
Yea I can drop a handful of character into a clip art scene and call it a poster too, when I'm worth billions and have everyone defend us using a minimum wage apprentice to make the poster...
That's what I had in mind. Posters don't necessarily need to have correct lighting all the time. A little cheating here and there is okay as long as it's not too obvious to a regular person's eye.
Honestly I think it really comes down to lighting which went a LONG way, especially making the arms look like they were from Spider-Man 2 on PS2 to making them almost look like they were in the actual movie
I think what’s important to remember is that they need the poster to stand out and sell. By making spidey rlly bright and not blended in, it gives a poppy look which just yah know sells better
But the first thing that hit me with the original is that how muddled the spiderman no way home text is There is no excuse for the designer putting it against rubble and tentacles instead of a blank clean-ish space
EXACTLY MY POINT , i mean obviousaly its bad at so many levels and so many mistakes , but we need to realise that most people wont care about it as long as its POPPY and COLORFUL.
I literally looked at the original thinking “It looks really good. He’s just too picky.” Then I watched the video and was like “Ugh! Why didn’t they just get him to do it. Amateurs.”
I mean, I can see how a lot of what he listed can be seen as something only a professional would pick on, but the motion blur is frankly unforgiveable. its suppose to be a poster, not a screenshot from the movie. Nevertheless, Benny's is unsurprisingly way better ;)
The real photo feels more “professional”, as like you said, they had more assets and better reference materials, but yours overall looks better, with it doing more with less and all
Nope, they earn from 50 000 all the way to the 200 000 dollars for couple of advertising posters. This dude can't even comprehend what is initial goal of ad campaign and how it affects audience. Not to mention that there is 20 companies making these posters and competing with each other, and the best one is chosen by advertising agency that invest millions in learning all about market and audience. Not to bash anyone's work, that is not my goal. His poster is good but it is just a copy of something that is made from scratch by hand.
@The FGR Original poster is made from scratch by the team of experts, he used that poster and literally make exactly the same copy, he didn't make original version from scratch he copied someone else work. And if he was that good he would work in advertising agency making 500 000$ per year and not making click bait videos on UA-cam to lure dumb people into believing he is better than advertising agency that makes millions 😂 You are toxic hater. agency that makes those kids of advertising posters makes millions, and here you are on UA-cam hating on them and saying how you know better than experts that literally know everything about that job and how to attract audience? 😂
@The FGR how can you say that if he made the poster he would have made it 100 times better.... Here in this video he has corrected the poster that's it. He didn't create another poster
OK guys. I can’t know for sure what’s going on but this looks to me like director interference over an artist. As a director And an artist I’m pretty sure that the instructions were to make the colors on Spiderman pop like the American flag and the motion blur on the arms to give it more of an action feel. Sometimes professionals have to do things that they know won’t look as good because they are simply told to. Either way be nice to the Marvel poster artist. No matter who you are and what experience level you have you’re still a human being with feelings. And on top of that Benny, you’re the freaking UA-cam god of photo shop artists! Of course he’s not gonna be as good as you!
Agreed, or even focus group testing. I think people are underestimating the level of attention studios dedicate to poster design. The goal isn't beautiful art I'm afraid, it's selling tickets. And even if those aren't mutually exclusive, correlation does not imply causation.
Even though this redesign is exceptional, the original poster fits way better to the Marvel and Spiderman Homecoming environment. We need these vibrant colors to attract people's eyes on the character and the composition. It's no way for a Spiderman (since Homecoming) movie poster to be so dark. Marvel movies posters are very deep and need some recognition on how we should interpret the story just by looking at it.
I'll explain the possible reasons, agree or disagree with them... I don't mind... chill👍 - Maybe Marvel tried to make the older Spiderman's posters style, like the second movie with Octopus (for all the saturation and colors). Almost like a tribute. - The motion blur is obvious, those are moving, if the obturation speed of the "camera" was a little slow well... there you go. And the attention goes to Spiderman because of that blur. - I didn't see any orange lights in yours like in the original, even though you have sparks coming from an evidently fire nearby. It motivates the orange lights. - I don't know what did Marvel do, but I can easily draw those rays with my tablet in Photoshop (even a mouse). They are quite easy to do, maybe they aren't overlays. Anyway I like a lot more the shape that you did there. You made the rays go down until the big light in the back, It looks way better and connected this way! - The lighting on the debris is more photorealistic in your poster (if we look the lighting on Spiderman). But remember this is a poster, this is art. There is no need of beeing photorealistic in every detail if you want. - The debris on the original poster does not attract attention because of it's darkness. The only and clear protagonist is Spiderman. I like your poster the most, because I like that style of colours too, and the way you connected the rays! I just put these coherent and possible reasons because the people and you are calling it "shit" and I think it is not shit, but just a different concept direction. Also I do not know whom did it but I feel sorry for him/her and his work when the people call it "shit" hahah PD: They are also people who have to follow orders from a superior when making designs. Not everything is up to them. I hope nobody gets angry, I just wanted to put another point of view but i'm not a native English speaker. I love your designs Benny, greetings!
@@allanjoshua7347 lol dude wrote a whole essay to defend the sloppy lazy work a million dollar company did for the most anticipated movie this year…. Fanboys will deny everything
@@allanjoshua7347 i like original one more. Judging from photography aspect i see why they made those decisions. It's not "artwork" on it's own, it's a production with a clear purpose. Benny does artwork and it's worse for commercial purposes. Nor his nor Marvel's artwork requires some unusual skills and talents and costs way less then a frame of an actual movie. And to make it clear: i dont like any marvel movies, never seen and probably never going to see spider man. Dont care for both sides here.
@@allanjoshua7347 These days they could just throw stick figure as a poster and people will still try to make sense of it. "Beauty lies in the eyes of the beholder"
I mean, it does look really good, I'm not gonna say that it isn't. But there's SO much more to making a good poster than just lighting and grading...the composition for example is pretty watertight, and having to improve upon that from scratch would be a monumental task to say the least.
I wouldn't be surprised if the official poster was a last min thing and that it was a response to all the leaks. That and when Sony and Marvel's involve. The amount of approval the marketing must go through must've been a nightmare.
Yeah, seems like this poster option was one of many that finally got approved for release, and they didn't probably have time to or wanted to prep it for release - this is like a draft version of the final one - and I think Benny finalised it for them :D
Even me, a guy who doesn't even do Photoshop was so frustrated of what shit quality of lighting that poster had, I was really wondering why no artists were actually pointing it out lol
I loved your work, it was very beautiful, but I think that the choice of the most vibrant colors in the original poster is deliberate, due to the personality of Tom Holland's Spider Man. You basically did a darker style, Zack Snyder style.
Using vibrant colors was not just a choice of getting the same atmosphere of Tom Holland's Spider-Man, but also a marketing one. When people go to theater they'll see the red from far on the poster and immediately associate with the character/hero. Benny making a Zack Snyder's version is not a smart choice at all, even though the compositing is more realistic and beautiful than the original one.
For me whats really bothering is thefact that they edited the lightening INFRONT of thegreen goblin. Which makes it look like it is inbetween the goblin and spiderman and it looks so weird. (Check 1:35 for reference)
The design is so much better, except in the most crucial area of brand promotion. Spider man himself has this blue tint over him - making him blend in more with the rest of the image. On MARVEL's poster hs is brightly red, popping really well from the image - so that a viewer can instantly recognize him straight away. If you bring that little touch back, I would call it perfect in both ways. Design & Marketing :)
I agree completely and think there is one sub element that needs to be there too, the contrast on the eyes and clean look of the white and black is hampered. excellent job for the most part
While I do think the tentacles look better in your version, I have to say that they also look entirely stationary. While ill conceived, the motion blur was almost certainly meant to convey the fast motion of the claws lunging toward Spider-Man. Your tentacles, while more aesthetically pleasing, look slightly silly as if they are just posed there, "ready for their closeup." Is there a nicer looking way to convey their extreme speed in a still image?
when have you ever seen an action poster with motion blur. thats the point. its a freeze frame on the action. in those time stopped/slowed down sequences in action/hero films, do the bullets and fast objects have blur? no. Motion blur on a freeze frame makes it look like it was shot on a really shit camera. If you want to make it look like the claws are in motion do impact effects or make dust in the wind flow a certain way to imply movement. motion blur on a poster is just nasty and i hope it never catches on.
Why would we need to convey speed in a still image if it's not gonna even be a scene in the movie Its supposed to be flashy I guess but it still looks blurry and low resolution
actually the reason why sony put the motion blur was to decieve the audience so that it looks like it is from the movie Simple But Benny doesnt know and starts talking trash Kinda dumb
Yours look different, not better. Now... You should know that the foreground blur is not motion blur but lens blur from the depth of field. You know that instinctively because you added some blur to the foreground rubble. But didn't add any to the in your face foreground tentacles which made it a bit weird imo. Also, your goblin lacks volumetric depth of field. It's too detailed. The original one got it right. Also, the colors on the original one where meant for print, not monitor viewing. By using all the colors the original artist didn't have access to, you are essentially cheating. I used to work as a graphic designer and it was always disheartening to see my piece losing all the vibrant colors when converting for a print friendly colorspace. CMYK sucks.
Nope his version is 100000000x much better how you blur a major character? The way the tentacles are blurred are even disturbing, I get it "to focus Spiderman" but still not good and WILL NOT WORK! I dont even know how Marvel or Sony let this awful poster slide thru their marketing department. You just saying that because you want to counter the flow.
@@BullyMaguire387 I'm saying that because I do have about 10 years of graphic design under my belt and I have an opinion of my own. I do think Benny's is very nice, but not necessarily better. He took most of the saturation from spiderman's suit and the lack of depth of field is disturbing for me. It may not be for you and that's ok. Art is art.
@@danielmonge2318 Nah sir, I think if you handle Benny as his supervisor for example in a company, you and him will argue all the time for sure for a poster or a project, we all know Benny is already better than the most experienced Graphic Artist/Designer out there. The original is still a mystery for us how the hell a multi-billionaire company let someone do a below average poster for one of biggest movie and past that? How!?
Benny's redesign is really marvelous considering that it implemented some dark elements like how DC did to their films. However, for the movie's theme, the original poster is more viable IMO. First of all, Jon Watt's cinematic visuals are actually more vibrant compared to the old Spiderman films. And, it is expected that IT SHOULD be vibrant as it stays true to the Film's color grading. Lastly, a vibrant poster can attract a mass audience in design theory and marketing-wise. BOTTOMLINE: Is Benny's redesign actually well-thought-of in terms of choice of color, proportion, unity, and other details? YES But, does it stay true to Jon Watt's visuals, and MORE effective market-wise? I would say No.
Hey Benny, I have a fun idea. Gather up with like a couple of other good Photo Shoppers and then one person starts the photo, one does in-between, then the other one finishes the photo.. or you guys can keep taking turns back and forth or figure out something better or more creative but I think it would be so cool to see 3 good artists mashed into ONE edit!!! What do you think??
Both versions are similar enough that what I think it really comes down to is that you are creating without any constraints. In real life, the poster design has to go through multiple approvals. For example, they may have told them they had to add motion blur so they did. You didn't because no one is paying you and telling you what to do. You may think the lighting on the goblin is not as realistic as it could be, but the goal of the poster may have been to make the goblin harder to see at first and blend more into the lightning and sky to be more of a surprise to find after scanning the poster. The tentacles and spider-man are the first things you see on purpose as these were revealed and marketed first. Then your eye sees the lightning and sand and the Green Goblin. There is an experience in finding these things similar to how the studio is letting fans find small clues about the movie over the months to attract more hype. In your version, there is no movement of the eye that allows you to discover things in any particular order---your lightning is actually the brightest and most noticeable thing in the poster but has less reason to be noticed most. There are many factors that aim to achieve a specific experience rather than purely a more realistic render. Design is more than how realistic you can make it look. There's a lot more going on in the original poster than I think you give it credit.
How it basically went at the studios: Sir, I finished a sketch of the poster you wanted. Alright, let me get it published. But sir, it’s just a… Done, good job man!
I didn’t realise how bad the poster was until I saw benny’s redesign
Everybody in the comments shitting on Marvel for an amateur poster for the movie, you people don't follow marvel for sure, these posters released in the past couple weeks are intentionally made to look like an amateur did them because they want to protect the posters from giving away any plot details, the amateur look is given to make it seem like it's a screenshot from the movie, that's why motion blurr is added to make it seem like it's directly from the movie which obviously it's not, why would they do such shitty job if not for that, use your brain, they are a billion dollar company, if they wanted they could make it look like what benny just did, only a million times better, benny did a great job anyways 😊😊😊😊😉👍👍👍👍
Yeah same here
Exactly 😂
Me either
@@kidobob6881 Just imagine of a Tom Holland's video or photo shows the real one. 🤣🤣
Wow. I didn’t even realize the original poster had so many flaws. This version definitely looks a lot more real and epic now that I look at them side by side. Well done!
The original poster has so many flaws because they didn't wanted to give any plot details
@@jiyasinha5831 Enhancing the look of a poster with effects, filters, and details doesn't give away plot detail
@@kiko_akabane8820 I don't know because that is a reason why spider-man nwh has trash poster
same more detail and realistic
The new edit definitely captures the tone of the film a lot better than the original, that’s for sure!
you did great that looks way better than the original poster marble should hire you to make there posters
Benny: Talking about the poster, how bad it is!
Meanwhile Marvel: He is saving our advertisement money.
You just made a great point, the hype coming from the whole poster thing may really be profitable for them
Now that is purposeful mistakes as a publicity stunt
Sorry man no one cares about the posters (unless something special is in it) its the trailer what the audience care about
This looks awsome to be exact! When you finished redesigning the poster and comparing it with the original poster, there’s just a big diffrence when you compare them! Benny’s looks alot better than the original poster! I just see that shading and lighting is diffrent in a way. But you took two hours to make this! I say you give yourself a pat on the back for this masterpiece!
"the most obvious thing is the testic-... the tentacles"
that got me cracked up 😂
5:38 "Biggest most obvious thing... The Testi... Tenticles" LOL
This is like a diss track to marvel and Benny got bars🔥🔥🔥
I believe Doc Ocks arms were blurred in the first poster so that they didn't pop as much as Spiderman did -he's the centerpiece- all in all, though, you did a great job. What app do you use for photoshopping?
You're awesome. This poster is just amazing. I can't believe how they made it in such a bad quality and I didn't realise :')
Indeed your poster shows that the official poster is badly finished and bland, I think that the blur of the tentacles on the original is a good thing that gives an Energy to the movement.
For the rest you have literally swept the official poster with your poster really too stylish and everything is consistent.
When i see a poster official
I picture the DA asking the Graphic Designer "more red, and Jacquline from the Accountant who says "put a lightning bolt it's good the lightning bolts"
i agree with you on the motion blur it also helps frame spiderman as around him is blurry. kinda puts a spotlight on him yk.
I agree with the tentacles, they've tried to add movement and depth the the foreground.
its because its fan made and benny prove it that its just not official. cause marvel are bunch of skilled artists with high payed salary… maybe
@@PunxTV123 it's not... Is the first official poster... Sadly 😔
That’s the shitty thing about being a art director for these studios. No matter how dope your art is……. It’ll most likely get messed up by the studio or the finisher
Damn!!! That was some harsh ass whooping, and over all epic destruction by Benny.
To be fair, there's quite a lot of nepotism in Hollywood, so I would bet it was the producer's nephew that got paid to do it and got a shit ton of money.
True, and the nephew was probs like 14
Honestly, Benny’ your take om this posteri is way better than the original. Like a lot better. Their finisher haș something to learn. Awesome work.
While Benny’s edit is more realistic, I feel like the official poster is better for the Marvel audience. Moreover, Spiderman is mostly aimed for children, so the more saturated and warmer elements work better than Benny’s edit. Benny’s edit looks more serious and colder which doesn’t work for the kids. Spiderman is supposed to be fun and lighthearted.
Makes sense yeah
Is it tho ?
I hope marvel recruit you as a poster editor😂❤️🔥
To be completely honest when the two posters are shown together, the one he made literally would’ve tricked me into thinking that was marvel
Plot twist: Marvel sent their post for the Editing YOUR Photos series
“Hello Peter”
I’m late too the video again but I’ve seen the movie top notch
Damnnn... You just hustled Marvel... Daaamn!!!
looped this for the music.
Marvel will be SUS if they don't approve Benny's Poster.
Man That's Amazing 😍😍
the only thing i didnt like about the original poster is that it didnt feature tobey and andrew and the rest of the sinister 5. but that makes scenes since they wanted to make the characters secret
I like the original a lot batter because it actually looks good and doesn’t feel like a dc Batman movie.
When I´ve first seen the original poster from Marvel, I thout that the blur (or what it is called) on the robotic arms was just my bad view and that I needed glasess. Now it makes sense.😅😑
I certainly appreciate all the thoughtfulness, effort and work that went into the redesign/re-render. But tbh to my ignorant, untrained eye, doesn't make a huge difference. All I know is that the original 'pops' a bit more with the brighter colors. I guess this likely frustrating to the artistically inclined. Like me comparing Migos to Mozart and saying, I appreciate Mozart, but I bump Migos in my car. Anyway, just my honest opinion. Much respect to those that can inherently pick out the improvements.
you should do your own spiderman no way home poster
This is how we get it done, Marvel
هلا والله
I really hope Marvel hires him!
😅
Yup
Tantacles*🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣😀🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣(hit like who gets it)
Imagine they are seeing this and requesting to use Bennys edit instead.
Naw they would just steal it and take his video down
He dint edit it he just added aome effects
Some
@@romerobert2981 damn, that's evil
Imagine not
Your version is so much better ....they should really let you do it 😊 Amazing work like always.
Feel like they were still considering what to do as they don’t want to give away too much about what’s in it, and threw it together last minute.
🧢
@@ProdByStatic Right, there's barely a difference.
@@CallmeKeyiii he added some more dirt lightning, and made it darker then called it a day lmao
actually the reason why sony put the motion blur was to decieve the audience so that it looks like it is from the movie Simple But Benny doesnt know and starts talking trash Kinda dumb
"looks like a fan-made poster" tends to mean it looks much better these days
As fans fix the rain problems and various other visual bugs in the GTA trilogy remaster within days of it's release haha
Well it's actually a fan made poster
@@VAFranky as fans already fixed all of the bugs in the trilogy decades before >_>
@@toad7395 true! But the remasters had an entirely different set of problems and I was just referring to it because it’s a more modern and relevant example. Tons of games have had various problems modded out but this is the one I chose to reference.
Ikr
I personally prefere your version -BUT- one of the first things they told us when I was in comics school was that DC and Marvel use to keep as more as it's possibile a very recognisable colour scheme for their carachters, no matter what the lights and the style of the rest of the comic book's pages are. I mean, It could be a scene that takes place in the night, and it's raining, but Superman's red and blue are gonna be THAT red and THAT blue. The colours have to pop out, even if It could be a little bit kitsch. They probably still go by this kind of rules, even if maybe it's less used than in the '80s or '90s. It blew my mind, even if I didn't necessairly like that rule. They want you to spot the hero immediately by his colours, and I have to admit that if I pass outside a theatre I'd be attracted by their poster more than yours, that would be more "greysh". Even if I see It very quickly on a bus in the distance I 'd think "oh, there's the new Spider Man movie coming out". Let's say that yours Is better, but theirs works better for the purpose they created It. Take as an opposite example the Eternals poster: i don't think It works at all as a superhero movie poster, even if it's more beautiful than other posters. But this Is just my opinion. Good work anyway.
Good point
It's an interesting way of approaching colour but it's feels to me like a needless way of handicapping creativity. If a character is in a dark scene then I expect the character to be lit differently and naturally i'd expect to see different colours. Also it ruins realism imo. Maybe in comics bright recognizable colours work, but when a cgi character is lit, and the colours are too vibrant it feels off.
I definitely agree with this argument. I remember when I was in training of design, the first thing my mentor told us is, "design is not up to your preferences/liking. it's about how do you want to deliver the message and it definitely up to the client (by request)". and I think, in this case, the client is the upper man in Marvel, and the message they want to deliver is "to make the hero pop up more". maybe that's why the artist still go by that rule because it's the "request" from their client. of course I like the re-make version more, but yea your argument is valid and has a point, at least for me.
i think that's more true for comic books than it is here tbh, but I do think that his version of the poster makes Spider-Man too blue
I think you're right, but it's not about color here anymore tbh, there's so much mistake that's crazy
Marvel should definitely hire Benny to make their posters better
You think Marvel doesn't have good editors?
Marvel has to keep their posters colorful because their movies are colorful.
@@RKShorts17 like a LGBT Rainbow?...
@@RKShorts17 i mean benny can make it colorful but the lighting still changes everything
@@RKShorts17 Aka there trash
100%
I’m sure you got an recruitment email from marvel after this 😂
Hope so
They don’t hire on merit anymore.
@@frostreaper1607 it was a joke...
@@frostreaper1607 They do though. The guy who fixed Luke Skywalker's de-aged face in The Mandalorian through deep fake technology was hired by Disney.
@@viniciusmarcellino corridor crew?
Way more Realistic with those crazy motivated lighting. 👌💖🤘
I know you, you are the best aspiring cinematic creator bro 🔥💖
Ayo Ani
Are bhai 💛
Imagine *Marvel Hires Benny* for this epic thing
I just thought of that befire readkng the comment xD
I was thinking that but he just roasted the crap out of it so
@@mr.electro4674 They deserved it hahahaha
👍🏿
@@mr.electro4674 😂😂
Yours looks more alive ✔️
But i dont know why you did not add that vivid red and yellow ? 🤔
Thats what makes it more alive, realistic , because of the lighting
its more realistic
Imagine a future video saying "How Marvel hired me!"
Just imagine
I think that could actually happen.
I might not have to imagine soon
The thing is it’s song marketing not marvel tho
HAHHAHAHAHHAHAHAHHAHA
I guess they won't hire him cuz they need to offer him more money than he made on his channel
Yours actually is far better for the fact that the logo isn’t sitting on important bg pieces. Nice job for giving it enough clearing
Yeah, the original looks so awkward just sitting there
I think it's more of a client vs. designer thing. I'm sure the professionals working on it knew what was wrong with it and had a better version in mind or whatever, but clients tend to make bad choices the final choices in any design field. lol
Exactly this
This is so true
Yes shitty sony client
As a professional software developer, this totally makes sense. I always question the decisions the clients have.
actually the reason why sony put the motion blur was to decieve the audience so that it looks like it is from the movie Simple But Benny doesnt know and starts talking trash Kinda dumb
I mean, to be honest, Benny's redesign looks much more realistic and just simply better but the marvel one used brighter and more eye catching colours that make it more noticeable. If he made Spiderman's colours more vibrant and left behind a bit of realism, I think it would be wayyyyy better than marvel's.
Yea, they tried to make a commercial poster not a realistic poster
I agree
I sorta agree, but I feel like the darkness is truer to the film.
it does give it a more dramatic feeel
That’s no reason for shitty lighting
"So dark, are you sure you're not from the DC Universe?"
Jokes aside it's good 👍
Lmao
This could be a series bro, redesigning the movie posters. Take LOVE.
I agree. Corridor reacts to/fixes bad cgi, I bet Benny could do the same with posters. That would be awesome.
Up
YES!
Definitely would love it
Yea!!
Ok, for me , this is the official poster now! :p
Atom qui regarde les videos de benny, ça me termine x) toi aussi t’es parfois meilleur que des pros dans le domaine des effets visuels etc
ok
Tellement !!
Let's go
je pensais pas voir des français ici mdrr
Nicely done! The original has the brighter colors, which you kinda need for ppl to notice walking by the theater &/or scrolling around on the internet, but I definitely like your vision for the poster. Also, I'm surprised how much brighter the logo is in yours. Great job!
For the record, I don’t hate Marvel. I love em. We simply expected more from a studio that size :)
Take this video with a grain of salt. It’s meant as more of a joke really😂
Edit: The poster was likely made by Sony, as they're in charge of the marketing and promotion material. Not that it really matters but still xD
FIRST
Well there’s no denying your version was significantly better
yours was insane
No worries Benny, we can feel the good intentions. You saw the poster, was disappointed, fixed it. And it looks... AMAZING. Like spider-man
Big fan🥲
Marvel: *ruins it*
Benny: "Fine, I'll do it myself"
Good to know I ain't the only Nigerian who knows Benny Productions...LOL
Actually marvel did it on purpose
Marvel meme criticizing marvel poster
@ResistVR his name
Benny: Shittalking and offering them to work for them.
Marvel: That’s not how you’re supposed to play the game!
Also Marvel: how much do you want an hour??
He is not shittalking marvel, but the artist marvel hired
@@He4vyD Sony makes the poster not marvel
@@marv51 ok then replace Marvel with Sony in my comment...
The old one is way better
Benny just casually shitting on Marvel within the span of a few hours. We’re proud of you.
@kristine,,,,,, 👇😍 wth bruh
True lol
@kristine,,,,,, 👇😍 shut up
@kristine,,,,,, 👇😍 same tbh
@@joshjl6458 she is a bot
Marvel: He does exactly what we do!!
Audience: But better
bro this actually looks amazing! 🤯
Yeah! Dud :)
Ok
Broo Upload Some Videos😶
@@wimpzzz1707 will do man, I’m working on a big mural atm 👀
They need Benny ASAP! 😳🔥
Agreed!!!
agree
but I think marvel goal is to hype more the viewers by its detail
like why the their are 3tinckles,3sand hurricane,3ligthing blast in the original poster, and add motion blur as if its like a screenshot from movie like the other poster from marvels .
I mean they marvel,Im sure they will provide mystery details to hype the viewers.
but like I said Benny's production is way better, so Marvel hire him
heheh
Everybody in the comments shitting on Marvel for an amateur poster for the movie, you people don't follow marvel for sure, these posters released in the past couple weeks are intentionally made to look like an amateur did them because they want to protect the posters from giving away any plot details, the amateur look is given to make it seem like it's a screenshot from the movie, that's why motion blurr is added to make it seem like it's directly from the movie which obviously it's not, why would they do such shitty job if not for that, use your brain, they are a billion dollar company, if they wanted they could make it look like what benny just did, only a million times better, benny did a great job anyways 😊😊😊😊😉👍👍👍👍
@@kidobob6881 Lol
The answer is simple!
1. Professional artist creates something pretty good and shows it to the client.
2. Client demands a bunch of stupid changes that ruins it.
Honestly that may just be it, yeah…
spitting facts, Happens to me all the time 🙂
@@BennyProductions This. I can fully relate. Imagine at marvel, so big company that there's a lot of people that has a say on things.
Everybody in the comments shitting on Marvel for an amateur poster for the movie, you people don't follow marvel for sure, these posters released in the past couple weeks are intentionally made to look like an amateur did them because they want to protect the posters from giving away any plot details, the amateur look is given to make it seem like it's a screenshot from the movie, that's why motion blurr is added to make it seem like it's directly from the movie which obviously it's not, why would they do such shitty job if not for that, use your brain, they are a billion dollar company, if they wanted they could make it look like what benny just did, only a million times better, benny did a great job anyways 😊😊😊😊😉👍👍👍👍
this, I feel, is exactly what happened
Marvel doesn’t actually make the posters. Sony is the one that does the marketing.
Neither do, they hire advertising agencies to create them.
@@TheEpicAB Yeah, but Sony gets the final word.
@@TheEpicAB As OP and King Pastachion have said, Sony gets the final word
@@TheEpicAB As OP, King Pastachion, and nikkeisian have said, Sony gets the final word
@@TheEpicAB As OP, King Pastachion, nikkeisian and Sam Browne have said, Sony gets the final word
Marvel should really hire Benny to design their posters
Faaaaxxxxx
Tbh yeah true
definitely
@fun talk many UA-camrs have made a better version than this on insta. I feel This is a bit to dark to be a poster. A poster should be bright and capture people.
@@nerbakkenRight!
Can u provide me some insta pages names or a hashtag
*Sony Executive:* _Gestures to Benny's edit_ William, here is the poster. I've asked you to simply make it better.
*Dude who makes the posters:* OK sir, and that's what we're trying to do, but honestly, it's impossible.
*Sony Executive:* _BENNY PRODUCTION WAS ABLE TO MAKE THIS IN A CAVE!! WITH A BOX OF SCRAPS!!_
Dang beat me to it, I was just scrolling down to see if anyone had made that reference.
Hahaha you got it
Iron man 1 reference
@Ivan Melnikov wow
Always remember that behind every artist and designer, there is a line of suits and executives telling you how to make things better and what to change to satisfy someone else! I prefer your version. Your work is excellent Benny. Really enjoy watching your vids!
This, I work I post production and the number of times I made something ugly because client wanted that way is uncountable.
Also this poster seems that Sony saw the leaked forged poster someone made and even printed to be on a bus and decided to have a take at that.
Well said. And since your hired you will do the changes till the last executive's friends and families accept it. And still you got those sample lines: what took you Sooo long? But it's so easy peasy...And you have five minutes! My absolute fave: I Just Sit Down I Won't Say A Word!
yours looks so much more integrated into the environment and uniform. the original just looks like a bunch if elements thrown together with a saturation boost
Its generated a ton more attention for the movie by people talking about the poster being bad on social media, for them its 'an absolute win', so while yours does look way better, having a bad poster has helped them marketing wise.
Very true, I think people tend to lean towards the “I’m better than them” rather than thinking they most likely did it for a reason and someone is getting paid a lot to do exactly what you said.
it looks rushed. Maybe they didnt knew hat do to really and just threw something together real quick.
I completely agree. This movie clearly has a lot of talk online which I’m sure they intended
@@thewlistherock interesting
ua-cam.com/video/M9b3ObJntuY/v-deo.html. Link to real leak
I like the color on the origional poster but your render is way better. The terrain doesn't seem like he is floating, the shadows are better, the highlights are better. Overall I think you made a way more successful poster than the original.
Somehow i found a true artist hats off to this man
@kristine,,,,,, 👇😍 sthu
Benny: "I'm not trying to show off"
Also Benny: Makes a poster you could literalLy
f🦆cking use in your movie promocampaign
69 likes boutta ruin it
Everybody in the comments shitting on Marvel for an amateur poster for the movie, you people don't follow marvel for sure, these posters released in the past couple weeks are intentionally made to look like an amateur did them because they want to protect the posters from giving away any plot details, the amateur look is given to make it seem like it's a screenshot from the movie, that's why motion blurr is added to make it seem like it's directly from the movie which obviously it's not, why would they do such shitty job if not for that, use your brain, they are a billion dollar company, if they wanted they could make it look like what benny just did, only a million times better, benny did a great job anyways 😊😊😊😊😉👍👍👍👍
Your version is pretty nice and pleasing to the eyes while keeping the lighting realistic, while the original poster serves to highlight spidey, doc oc's arms, and goblin. I don't think they aimed for a realistic and aesthetic poster but rather a poster that grabs your attention and focuses it on the hyped characters. Nonetheless, your poster looks so good like mwah chef's kiss.
You are so correct ... but technically there are 5 characters there ... you left out Sandman and Electro LOL
exactly
Yea I can drop a handful of character into a clip art scene and call it a poster too, when I'm worth billions and have everyone defend us using a minimum wage apprentice to make the poster...
That's what I had in mind. Posters don't necessarily need to have correct lighting all the time. A little cheating here and there is okay as long as it's not too obvious to a regular person's eye.
@@RowdyChocolateOfficial a little cheating or even a lot is good if the poster looks good. Marvel's does not look good.
Honestly I think it really comes down to lighting which went a LONG way, especially making the arms look like they were from Spider-Man 2 on PS2 to making them almost look like they were in the actual movie
“I like this,” *points to OG poster*
“But damn this is better.” *points to Benny’s poster*
@furby uhhh, I liked it cuz of the meme and because of the profile too
I think what’s important to remember is that they need the poster to stand out and sell. By making spidey rlly bright and not blended in, it gives a poppy look which just yah know sells better
yeah that's the only thing i preferred with the original. if he made Spidey brighter and more vibrant, it'd be perfect. I still like Bennys regardless
Agree
But the first thing that hit me with the original is that how muddled the spiderman no way home text is
There is no excuse for the designer putting it against rubble and tentacles instead of a blank clean-ish space
EXACTLY MY POINT , i mean obviousaly its bad at so many levels and so many mistakes , but we need to realise that most people wont care about it as long as its POPPY and COLORFUL.
@@fayrbrant2315 except if there is three posters giving it a panoramic view and making the text less important (:D)
I literally looked at the original thinking “It looks really good. He’s just too picky.” Then I watched the video and was like “Ugh! Why didn’t they just get him to do it. Amateurs.”
lol me too 😂
I mean, I can see how a lot of what he listed can be seen as something only a professional would pick on, but the motion blur is frankly unforgiveable. its suppose to be a poster, not a screenshot from the movie.
Nevertheless, Benny's is unsurprisingly way better ;)
@@LashMad_z true
This is a million times better than the original, like zamn!
zamn!
zamn!😍😛
Zamn bro 😎
ZAMN 😍
she's 12!?
The real photo feels more “professional”, as like you said, they had more assets and better reference materials, but yours overall looks better, with it doing more with less and all
Nope, they earn from 50 000 all the way to the 200 000 dollars for couple of advertising posters. This dude can't even comprehend what is initial goal of ad campaign and how it affects audience.
Not to mention that there is 20 companies making these posters and competing with each other, and the best one is chosen by advertising agency that invest millions in learning all about market and audience.
Not to bash anyone's work, that is not my goal. His poster is good but it is just a copy of something that is made from scratch by hand.
@The FGR Original poster is made from scratch by the team of experts, he used that poster and literally make exactly the same copy, he didn't make original version from scratch he copied someone else work.
And if he was that good he would work in advertising agency making 500 000$ per year and not making click bait videos on UA-cam to lure dumb people into believing he is better than advertising agency that makes millions 😂
You are toxic hater. agency that makes those kids of advertising posters makes millions, and here you are on UA-cam hating on them and saying how you know better than experts that literally know everything about that job and how to attract audience? 😂
@The FGR how can you say that if he made the poster he would have made it 100 times better.... Here in this video he has corrected the poster that's it. He didn't create another poster
@@jeffyjames6192 if u watch Benny's videos, u know his capabilities
@The FGR So what others' create are worse than him... Right?
Yup, this looks better than the original one hundred percent.
OK guys. I can’t know for sure what’s going on but this looks to me like director interference over an artist. As a director And an artist I’m pretty sure that the instructions were to make the colors on Spiderman pop like the American flag and the motion blur on the arms to give it more of an action feel. Sometimes professionals have to do things that they know won’t look as good because they are simply told to. Either way be nice to the Marvel poster artist. No matter who you are and what experience level you have you’re still a human being with feelings. And on top of that Benny, you’re the freaking UA-cam god of photo shop artists! Of course he’s not gonna be as good as you!
Agreed, or even focus group testing. I think people are underestimating the level of attention studios dedicate to poster design. The goal isn't beautiful art I'm afraid, it's selling tickets. And even if those aren't mutually exclusive, correlation does not imply causation.
Even though this redesign is exceptional, the original poster fits way better to the Marvel and Spiderman Homecoming environment. We need these vibrant colors to attract people's eyes on the character and the composition. It's no way for a Spiderman (since Homecoming) movie poster to be so dark. Marvel movies posters are very deep and need some recognition on how we should interpret the story just by looking at it.
Marvel: Hey Benny, lets talk about the next No Way Home poster...
Benny: "THERE YOU GO!!!"
I'll explain the possible reasons, agree or disagree with them... I don't mind... chill👍
- Maybe Marvel tried to make the older Spiderman's posters style, like the second movie with Octopus (for all the saturation and colors). Almost like a tribute.
- The motion blur is obvious, those are moving, if the obturation speed of the "camera" was a little slow well... there you go. And the attention goes to Spiderman because of that blur.
- I didn't see any orange lights in yours like in the original, even though you have sparks coming from an evidently fire nearby. It motivates the orange lights.
- I don't know what did Marvel do, but I can easily draw those rays with my tablet in Photoshop (even a mouse). They are quite easy to do, maybe they aren't overlays. Anyway I like a lot more the shape that you did there. You made the rays go down until the big light in the back, It looks way better and connected this way!
- The lighting on the debris is more photorealistic in your poster (if we look the lighting on Spiderman). But remember this is a poster, this is art. There is no need of beeing photorealistic in every detail if you want.
- The debris on the original poster does not attract attention because of it's darkness. The only and clear protagonist is Spiderman.
I like your poster the most, because I like that style of colours too, and the way you connected the rays! I just put these coherent and possible reasons
because the people and you are calling it "shit" and I think it is not shit, but just a different concept direction. Also I do not know whom did it but I feel sorry for him/her and his work when the people call it "shit" hahah
PD: They are also people who have to follow orders from a superior when making designs. Not everything is up to them.
I hope nobody gets angry, I just wanted to put another point of view but i'm not a native English speaker. I love your designs Benny, greetings!
No the original poster is awful stop doing backflips to make it make sense
@@allanjoshua7347 lol dude wrote a whole essay to defend the sloppy lazy work a million dollar company did for the most anticipated movie this year…. Fanboys will deny everything
@@allanjoshua7347 i like original one more. Judging from photography aspect i see why they made those decisions. It's not "artwork" on it's own, it's a production with a clear purpose. Benny does artwork and it's worse for commercial purposes. Nor his nor Marvel's artwork requires some unusual skills and talents and costs way less then a frame of an actual movie.
And to make it clear: i dont like any marvel movies, never seen and probably never going to see spider man. Dont care for both sides here.
@@simarock Then get lost, wtf are you even talking about
@@allanjoshua7347 These days they could just throw stick figure as a poster and people will still try to make sense of it. "Beauty lies in the eyes of the beholder"
i litterally losed my freaking mind i reallly think he deserves a marvel poster designers job !!!!!! LOVE from NEPAL
There's always room for advancements/improvement in the eyes of Benny, love it🔥🔥
This one is WAY MORE BETTER than the original one, i really love it!
Lol hi Josh
@@umeshdudhrejiya617 yo
Yay hi josh
This "somehow" story is somehow better than "somehow palpatine returned"
🤣
Marvel in a couple of days: can we buy your poster?
benny: yes please, yours is horrible
Hahah
Sebastian - should i edit my comment?
Hossam - yes please , yours is horrible
@@Nerbski I'm under no obligation to respond, I don't have to if I don't want to
@@rajveersingh2k04 🤣🤣 this is funny
There’s one detail that both you and marvel are missing on the poster: The smoke trail that comes from goblins glider.
For marvel yes but Benny, no as Benny took a pic of the Goblin from Google however Marvel took it from the film.
@@pranitGulati i mean benny could've added it. you wouldnt want to drop in a stock image of smoke under the goblin you use a brush.
He's driving the new Tesla electric glider, no smoke trails
@@GarbleMcNipchips
Take that Elon Musk!
😂Lol
If you're talking about the smoke-like trail in the bg not connecting to Goblin's glider, that's because it's Sandman's sand.
I mean, it does look really good, I'm not gonna say that it isn't. But there's SO much more to making a good poster than just lighting and grading...the composition for example is pretty watertight, and having to improve upon that from scratch would be a monumental task to say the least.
hey, at least it looked better than the multi million dollar company’s poster lol
@@Vian-qj7mj yeah it looked better but the official poster fits much better with the movie
@@lightskingoat2365 i mean we haven’t seen the movie but looking at the trailer, you’re right.
I wouldn't be surprised if the official poster was a last min thing and that it was a response to all the leaks. That and when Sony and Marvel's involve. The amount of approval the marketing must go through must've been a nightmare.
Yeah, seems like this poster option was one of many that finally got approved for release, and they didn't probably have time to or wanted to prep it for release - this is like a draft version of the final one - and I think Benny finalised it for them :D
marvel is flashy, the dont aim for realism. and especially for a spiderman movie, the original fits better
That doesn save it for looking terribly awful.
If marvel want their posters to be flashy, then they should at least make it look good.
Even me, a guy who doesn't even do Photoshop was so frustrated of what shit quality of lighting that poster had, I was really wondering why no artists were actually pointing it out lol
Marvel: You're fired.
Marvel's Designer: Why?
Marvel: Benny did a better job than you and now people think our designer is just a 5 year old.
I loved your work, it was very beautiful, but I think that the choice of the most vibrant colors in the original poster is deliberate, due to the personality of Tom Holland's Spider Man. You basically did a darker style, Zack Snyder style.
Actual spiderman style...
Benny's poster still looks better, even if it would be saturated up. I agree with the points he made for the video on why it looks sloppy
Using vibrant colors was not just a choice of getting the same atmosphere of Tom Holland's Spider-Man, but also a marketing one. When people go to theater they'll see the red from far on the poster and immediately associate with the character/hero. Benny making a Zack Snyder's version is not a smart choice at all, even though the compositing is more realistic and beautiful than the original one.
@@leoribeirop ok tom holland pfp...
@@alil636 🤠👍🏻
This Guy Made it Alone Marvel Made it with many people thats insane
no bro they have one guy for thes3
@@gotx0012 lol i didnt know that
@@acuru6044 lets just say benny its the best worldwide😂
@@gotx0012 yes haha
I Love how you fixed it, but you just made it like a DC Spider-man, Dark Tone.......
Fan Here!😃
For me whats really bothering is thefact that they edited the lightening INFRONT of thegreen goblin. Which makes it look like it is inbetween the goblin and spiderman and it looks so weird. (Check 1:35 for reference)
maybe because its electro lightning not from cloud??
The design is so much better, except in the most crucial area of brand promotion.
Spider man himself has this blue tint over him - making him blend in more with the rest of the image.
On MARVEL's poster hs is brightly red, popping really well from the image - so that a viewer can instantly recognize him straight away.
If you bring that little touch back, I would call it perfect in both ways. Design & Marketing :)
I agree completely and think there is one sub element that needs to be there too, the contrast on the eyes and clean look of the white and black is hampered.
excellent job for the most part
While I do think the tentacles look better in your version, I have to say that they also look entirely stationary. While ill conceived, the motion blur was almost certainly meant to convey the fast motion of the claws lunging toward Spider-Man. Your tentacles, while more aesthetically pleasing, look slightly silly as if they are just posed there, "ready for their closeup." Is there a nicer looking way to convey their extreme speed in a still image?
bro its a poster, thats how its supposed to be. the motion blur is kinda to much in the original that it looks like a screenshot
when have you ever seen an action poster with motion blur. thats the point. its a freeze frame on the action. in those time stopped/slowed down sequences in action/hero films, do the bullets and fast objects have blur? no. Motion blur on a freeze frame makes it look like it was shot on a really shit camera.
If you want to make it look like the claws are in motion do impact effects or make dust in the wind flow a certain way to imply movement. motion blur on a poster is just nasty and i hope it never catches on.
Why would we need to convey speed in a still image if it's not gonna even be a scene in the movie
Its supposed to be flashy I guess but it still looks blurry and low resolution
@@heyitsvikingz What about the Good Time poster
actually the reason why sony put the motion blur was to decieve the audience so that it looks like it is from the movie Simple But Benny doesnt know and starts talking trash Kinda dumb
*Don't mind me, but I really thought the official NWH poster was made with Photoshop.*
Yours look different, not better. Now... You should know that the foreground blur is not motion blur but lens blur from the depth of field. You know that instinctively because you added some blur to the foreground rubble. But didn't add any to the in your face foreground tentacles which made it a bit weird imo. Also, your goblin lacks volumetric depth of field. It's too detailed. The original one got it right. Also, the colors on the original one where meant for print, not monitor viewing. By using all the colors the original artist didn't have access to, you are essentially cheating. I used to work as a graphic designer and it was always disheartening to see my piece losing all the vibrant colors when converting for a print friendly colorspace. CMYK sucks.
right u got my words
Nope his version is 100000000x much better how you blur a major character? The way the tentacles are blurred are even disturbing, I get it "to focus Spiderman" but still not good and WILL NOT WORK! I dont even know how Marvel or Sony let this awful poster slide thru their marketing department. You just saying that because you want to counter the flow.
@@BullyMaguire387 I'm saying that because I do have about 10 years of graphic design under my belt and I have an opinion of my own. I do think Benny's is very nice, but not necessarily better. He took most of the saturation from spiderman's suit and the lack of depth of field is disturbing for me. It may not be for you and that's ok. Art is art.
@@danielmonge2318 Nah sir, I think if you handle Benny as his supervisor for example in a company, you and him will argue all the time for sure for a poster or a project, we all know Benny is already better than the most experienced Graphic Artist/Designer out there. The original is still a mystery for us how the hell a multi-billionaire company let someone do a below average poster for one of biggest movie and past that? How!?
Benny's redesign is really marvelous considering that it implemented some dark elements like how DC did to their films. However, for the movie's theme, the original poster is more viable IMO. First of all, Jon Watt's cinematic visuals are actually more vibrant compared to the old Spiderman films. And, it is expected that IT SHOULD be vibrant as it stays true to the Film's color grading. Lastly, a vibrant poster can attract a mass audience in design theory and marketing-wise.
BOTTOMLINE: Is Benny's redesign actually well-thought-of in terms of choice of color, proportion, unity, and other details? YES
But, does it stay true to Jon Watt's visuals, and MORE effective market-wise? I would say No.
Hey Benny, I have a fun idea. Gather up with like a couple of other good Photo Shoppers and then one person starts the photo, one does in-between, then the other one finishes the photo.. or you guys can keep taking turns back and forth or figure out something better or more creative but I think it would be so cool to see 3 good artists mashed into ONE edit!!! What do you think??
No
Both versions are similar enough that what I think it really comes down to is that you are creating without any constraints. In real life, the poster design has to go through multiple approvals. For example, they may have told them they had to add motion blur so they did. You didn't because no one is paying you and telling you what to do. You may think the lighting on the goblin is not as realistic as it could be, but the goal of the poster may have been to make the goblin harder to see at first and blend more into the lightning and sky to be more of a surprise to find after scanning the poster. The tentacles and spider-man are the first things you see on purpose as these were revealed and marketed first. Then your eye sees the lightning and sand and the Green Goblin. There is an experience in finding these things similar to how the studio is letting fans find small clues about the movie over the months to attract more hype. In your version, there is no movement of the eye that allows you to discover things in any particular order---your lightning is actually the brightest and most noticeable thing in the poster but has less reason to be noticed most. There are many factors that aim to achieve a specific experience rather than purely a more realistic render. Design is more than how realistic you can make it look. There's a lot more going on in the original poster than I think you give it credit.
IKR, I personally think it was nothing more than a marketing stunt
Agreed
@@badxmemezz1242 you actually read all of that 😂
@@haroo5738 yes I did🤣🤣🤣
@@badxmemezz1242 then you are single, jobless, useless, etc,etc..........🤣🤣🤣🤣🤣🤣🤣
How it basically went at the studios:
Sir, I finished a sketch of the poster you wanted.
Alright, let me get it published.
But sir, it’s just a…
Done, good job man!
yes. yes you did.
Now that looks like something marvel would do. It’s way better!
"Marvel wanting to buy this but also wanna keep some of their dignity."
Marvel : Ohk, let's pretend he didn't do it.