Macworld San Francisco 2008-The MacBook Air Intro (Pt. 1)

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  • @metalyoshi101
    @metalyoshi101 5 років тому +13212

    This man can sell you Sand in the desert

    • @AnthonyKoonce
      @AnthonyKoonce 5 років тому +96

      Lol

    • @gwenwalravens8030
      @gwenwalravens8030 5 років тому +128

      Since there will be a shortage of sand to make things (we actually use a lot of sand each year to make all kinds of stuf) I'm sure he would be able to. Afaik sand is already big business and the deserts are owned by countries.

    • @MrGilRoland
      @MrGilRoland 5 років тому +251

      The thing is he wouldn’t. More likely he’d give you a glass of water.

    • @BillCarrIpswich
      @BillCarrIpswich 5 років тому +51

      *YEAH WOOO I LOVE SAND*

    • @proxy7362
      @proxy7362 5 років тому +14

      @@MrGilRoland Nah a bowl not a glass :)

  • @dakota5040
    @dakota5040 5 років тому +12141

    Isn’t it funny how Steve can make a near 11 year old product sound just as desirable today as it was back when it was originally announced?
    Edit: Wow! Three years on and this comment still gets reactions. Despite time continuing to pass, my feelings are still the same. There is just such a “wow” factor with his presentations. They truly seem timeless.

    • @daviddavidson3264
      @daviddavidson3264 5 років тому +243

      Bought one in 2018.
      Best laptop i ever had so far.

    • @andredingstertsao
      @andredingstertsao 5 років тому +136

      Yeah, even by watching this today, it gives me goosebumps still. Crazy.

    • @Mark-kq6ch
      @Mark-kq6ch 4 роки тому +43

      The 2017 version looks exactly the same.

    • @girlsdrinkfeck
      @girlsdrinkfeck 4 роки тому +13

      no ,macbooks r shit always have been, it dosnt even ahve a fucking dvd drive

    • @girlsdrinkfeck
      @girlsdrinkfeck 4 роки тому +7

      @@enlighteneddoggo5803 macs suck sht

  • @alexd6345
    @alexd6345 3 роки тому +972

    At 3:58, you can genuinely tell he is proud of the innovative product he was able to deliver to the consumer.

    • @puntarika18
      @puntarika18 2 роки тому +39

      Like a proud daddy!

    • @sol.slmnez
      @sol.slmnez 2 роки тому +3

      indeed

    • @Slimecrazy234
      @Slimecrazy234 2 роки тому +26

      He wanted to build great things that was his motivation behind his job and how he ran the company.

    • @christianl.e.l17
      @christianl.e.l17 2 роки тому +9

      @@puntarika18 he was a proud daddy, but not of his actual daughter xdn’t

    • @diogokamioka
      @diogokamioka 2 роки тому

      Was looking for this comment

  • @lausimeyer6558
    @lausimeyer6558 3 роки тому +1456

    He certainly ordered the M1 MacBook Air in heaven...

    • @ericflores1390
      @ericflores1390 3 роки тому +54

      Dam that hit

    • @eduardowalter2022
      @eduardowalter2022 3 роки тому +7

      no

    • @guneeksingh1236
      @guneeksingh1236 3 роки тому +48

      @M E cause he was a good person

    • @iteratedofficial
      @iteratedofficial 3 роки тому +9

      @M E shut up, idiot.

    • @zacharyosvald251
      @zacharyosvald251 3 роки тому +83

      @@guneeksingh1236 Good person? Questionable. Highly accoladed salesman? IMO the best salesman ever.
      It is difficult to make someone want a product that is 11 years old, but he did

  • @impc8265
    @impc8265 4 роки тому +6951

    At that time apple’s design was 10 years ahead of its peer companies.

    • @q3b26
      @q3b26 4 роки тому +381

      Unfortunately not anymore.

    • @samlung2724
      @samlung2724 4 роки тому +360

      Steve was so obsessed with thinness

    • @lilycute3659
      @lilycute3659 3 роки тому +18

      Billy Johnson yees

    • @dandavidson4717
      @dandavidson4717 3 роки тому +174

      @@q3b26 The 12" MacBook was pretty far ahead. I really hope they reintroduce the concept. The iPad Pro is also excellent.
      They've certainly fallen behind elsewhere though, which is a shame. Their laptops need FaceID. Their phones need USB-C and smaller bezels. iOS desperately needs better notifications.

    • @MartGameFails
      @MartGameFails 3 роки тому +95

      Agree, that Apple died with Steve, noe its just money grab from diehard loyalists.

  • @jorgefernandez184
    @jorgefernandez184 4 роки тому +5121

    8:03 he even admits that SSDs were pricy but fast... something that today's Apple would never say in a presentation. I truly miss the honesty and avantgarde products of Steve's era.

    • @lam2197
      @lam2197 4 роки тому +135

      And the iMac 21 still come with 5400rpm while iMac 27 come with 7200rpm in 2020.

    • @masternobody1896
      @masternobody1896 4 роки тому +19

      double tap to move windows and ios nice

    • @falcon759
      @falcon759 4 роки тому +68

      Err...that's probably because 1. 12 years later, they _aren't_ as pricy and 2. spinning drives aren't even an option on Mac portables anymore, so what would the point of comparing it to something that didn't even exist?

    • @dominicpascal5512
      @dominicpascal5512 4 роки тому +131

      ​@@falcon759 these days they sell a fucking monitor stand for the price of an Air without even shrugging. Back then they were comparing their products with competitors like Sony and Dell. The Mac Pros back then were starting at $2500 for a quad core, same or below Dell PCs as shown in 2006 keynote.

    • @falcon759
      @falcon759 4 роки тому +19

      @@dominicpascal5512 A monitor, let alone a monitor stand, is not a computer. You can use any monitor you want with a Mac Pro.

  • @Chad-Whiteman
    @Chad-Whiteman 3 роки тому +1661

    Jobs: 'id like to say thank you Intel'
    Cook: 'id like to say goodbye Intel'

    • @gabithink5079
      @gabithink5079 3 роки тому +93

      That was a really good goodbye tho, 20hours of batt jesus....

    • @maheshj
      @maheshj 3 роки тому +130

      jobs must have been happy to see their inhouse chip its incredible.

    • @patricknally1177
      @patricknally1177 2 роки тому +31

      @@maheshj God if jobs could see apple today.

    • @Geert890
      @Geert890 2 роки тому +29

      @@patricknally1177 I think macs wouldn't have such shit keyboards if he was still around

    • @gfyGoogle
      @gfyGoogle 2 роки тому +7

      @@Geert890 that was all Jony Ive’s doing, who is no longer with the company.

  • @josiahstearns9615
    @josiahstearns9615 Рік тому +69

    Ever feel like Steve is actually teaching you something. Using graphs, and understanding of what’s out there, and then turns it around and shows you that it can be made better.
    Always loved his presentations.
    Definitely miss what he brought to the table.

  • @neko235
    @neko235 5 років тому +1428

    Steve looked really happy when he took MacBook Air out from the envelope. I love the scene.

  • @thisGuyCodess
    @thisGuyCodess 5 років тому +6233

    Steve Jobs: we have a new product and let me explain all about it
    Tim Cook: we have a new product and Craig/Phil will tell you all about it

    • @leeanucha
      @leeanucha 5 років тому +44

      lol!

    • @nathanj3510
      @nathanj3510 5 років тому +497

      Tim Cook: we have a new product and Craig/Phil will tell you that they are just larger and more colourful...

    • @96juliusb
      @96juliusb 5 років тому +198

      and everybody already knew about it

    • @nocctea
      @nocctea 5 років тому +98

      Lol that's true but I can kinda see why Tim does it, since Craig/phil or whoever are the people who actually helped make the product, so they would be the best person to present it.

    • @sarahhobbes7832
      @sarahhobbes7832 5 років тому +30

      so true!! 😂
      but craig talks about software while phil talks about hardwares

  • @smaronboruah
    @smaronboruah 2 роки тому +249

    3:59 Steve's smile shows how he himself is happy with how good of a product his company made.
    This is a sign of a true leader that excels in his leadership. He was truly the best...

  • @amon8400
    @amon8400 3 роки тому +493

    My favourite thing about Steve is that he is so honest about the products. You can’t be successful unless you can have a little fun with your brand.

    • @ZeeZedZee
      @ZeeZedZee 9 місяців тому +15

      The little concession he made about the SSD being pricy, that’s the sort of thing modern Apple would NEVER say.

    • @Slothdeman
      @Slothdeman 8 місяців тому +1

      @@ZeeZedZeeIt’s all gone down the toilet. I mean look at the state of the entire world now. This era had a really good feeling.
      I used to love going to the Apple Store in 2009 and felt bemused by the standard of equipment.
      It certainly isn’t the same anymore

    • @lilnilu
      @lilnilu 7 місяців тому

      @@ZeeZedZeeI was going to make the same comment. Love Steve ❤

  • @kaustavhalder
    @kaustavhalder 4 роки тому +3209

    Just listening to him makes me want to buy the first MacBook Air in 2019.

    • @vjszq4
      @vjszq4 4 роки тому +114

      I have a macbook air from 2014 and it works perfectly. Apple makes state of the art products. or at least under Steve, they did.

    • @bombiss_9124
      @bombiss_9124 4 роки тому +35

      vjszq4 your computer was after Steve’s time

    • @vasiovasio
      @vasiovasio 4 роки тому +10

      Do it - buy the new Macbook Air and gift it to any teenage or student without parrents - they will appreciated it!

    • @sagetolsma3875
      @sagetolsma3875 4 роки тому

      Same lol

    • @kimdaeamsabay6401
      @kimdaeamsabay6401 4 роки тому

      Kaustav Halder I still have one lol!

  • @amandant
    @amandant 4 роки тому +594

    More than 10 years later, this note book still looks amazing..

    • @amirhoseinsari5417
      @amirhoseinsari5417 2 роки тому +10

      👌👌

    • @contrapasta2454
      @contrapasta2454 2 місяці тому

      The dell slim notebook I'm using right now is only slightly better in terms of user experience. It's faster, but the modern web is more demanding anyway.

  • @AaPerm
    @AaPerm 3 роки тому +76

    This still looks great today.

  • @hritikaggarwal270
    @hritikaggarwal270 2 роки тому +14

    4:06 Steve accidentally calls it a full sized keyboard:
    Tim: That's it, thats the full sized keyboard for us

  • @80srockedandrolled
    @80srockedandrolled 10 років тому +3076

    Steve always praised Sony products compared to other competitors.

    • @gufran619
      @gufran619 7 років тому +346

      Go BigBLUEforLIFE he loved Japanese brands

    • @jeremyshaw1
      @jeremyshaw1 6 років тому +378

      VAIOs of that era were often impressive technical feats - especially anything from their "Z" lineup. Their spec sheets read like impossible wishlists, and the implementation was always quite impressive.

    • @apymv6128
      @apymv6128 5 років тому +241

      sony used to be god.. now they are shitty

    • @Neutronomy
      @Neutronomy 5 років тому +39

      @@apymv6128 You're damn right.

    • @justintrella9820
      @justintrella9820 5 років тому +182

      The Vaio was the only real competition to the MacBook lineup.

  • @vbwx
    @vbwx 9 років тому +1519

    The envelope is a prime example of Steve's superb showmanship. I'm sure lots of people creamed their pants when he took the MacBook Air out of the envelope. lol

    • @emmanuelgoldstein8233
      @emmanuelgoldstein8233 6 років тому +4

      Bernhard Waldbrunner lol just stick with your videogames. A computer is more than just specs.

    • @oh3831
      @oh3831 5 років тому +114

      ^When you fanboy so much that you don't even read the comment before you try to argue with people

    • @captainmarvel69
      @captainmarvel69 5 років тому +20

      each time i watch this i'm afraid the air just fall down because he release the hook and you can see it starting to go down !!

    • @gwenwalravens8030
      @gwenwalravens8030 5 років тому +27

      Indeed: Jobs was a superbe storyteller on stage. It makes all the difference. Multiple companies now imitate the 'fits in' strategy or the 'one more thing'.

    • @christianondo9637
      @christianondo9637 5 років тому +4

      It’s not difficult for him to present this. Sure, he’s good, but he wouldn’t look as great presenting an iPhone se. There was just so much room for improvement back then.

  • @bernios3446
    @bernios3446 Рік тому +21

    After 14 years it is still a goosebump moment when he picks up the letter envelope and makes the still (!) beautiful Macbook Air glide out, then holding it so that one can see it's wonderful shape. Also, the simplicity and intuitivity of finger gestures is still stunning, iconic.

  • @plutomessi21
    @plutomessi21 5 місяців тому +4

    after 15 years, i am watching this on this phenomenal device. thanks steve

  • @kevinsamuel3930
    @kevinsamuel3930 3 роки тому +3868

    “We’ve got a great relationship with Intel” oops!

    • @saroshhussain858
      @saroshhussain858 3 роки тому +20

      🤣😅

    • @eduardovillalpando9616
      @eduardovillalpando9616 3 роки тому +85

      lol that did not age well

    • @meirm
      @meirm 3 роки тому +302

      I mean..... they worked together for 12 more years since this video- I’d say that’s a pretty damn good relationship.

    • @Dzsonib
      @Dzsonib 3 роки тому +6

      I giggled when I heard him say this :D

    • @kundan7711
      @kundan7711 3 роки тому +11

      I was looking for this comment

  • @sweetvikas27
    @sweetvikas27 8 років тому +429

    This video still gives me goose bumps, the way Steve Jobs introduces "There is something in the Air". Love my 2013 Macbook Air. Awesome Engineering.

  • @alexandermfrei
    @alexandermfrei 3 роки тому +163

    This presentation literally changed the history of laptop engineering. We finally got light, thin, beautiful and powerful.
    Next step was when the battery became so good it could work up to 12 hours.
    I bought my first Air in 2014, cost a fortune. Worth every penny.

    • @sunildingankar8657
      @sunildingankar8657 Рік тому +5

      I bought in the 2014 too and it's still working fine. With battery replaced once, with daily almost 6-7 hours of usage, may be more than that for last almost 9 years.

    • @hendratam1746
      @hendratam1746 10 місяців тому +1

      @@sunildingankar8657i bought mine in 2013, and until now 2023, it still works like champ for daily task. Super fast, not laggy and still have good battery life

    • @Raiya_ru17
      @Raiya_ru17 7 місяців тому

      Wow…Thanks for the comments. I am looking for actual mac users to confirm this. My Macbook Air2020 still works like a champ at 3 yrs with just short battery for now about, 5-6 hours since I use it for work, but it rarely hangs on me or shut down. Never had laptop that last me this long so finally decided to invest on it even quite pricey

    • @timoonn
      @timoonn Місяць тому

      It paved the way for non upgradable/serviceable laptops.

  • @stonecoldsteveaustin4590
    @stonecoldsteveaustin4590 3 роки тому +99

    this is one of the most legendary presentations Steve has done
    dude is a true legend
    CAN WE GIVE STEVE JOBS A HELLL YEAHHHHHH UP IN HEAVEN!!!!!

    • @uzairrampage
      @uzairrampage 3 роки тому +2

      One more match with the Rock please!

    • @godmode4790
      @godmode4790 2 роки тому +1

      You forgot the iPhone one.

    • @thelostarc1944
      @thelostarc1944 2 роки тому

      Can't present until your engineers have inovated something of that sort duh!

    • @benzimer
      @benzimer 2 роки тому

      *hell* yeah up in *heaven* ?

    • @cascito
      @cascito 2 роки тому

      What!!!

  • @juiceboxer
    @juiceboxer 4 роки тому +255

    3:59 he looks so happy, he was really impressed with what they were able to make.

    • @masx4813
      @masx4813 3 роки тому +20

      That smile makes me want to cry. How hard he struggled it 🥺

    • @samsemp10l23
      @samsemp10l23 3 роки тому +20

      In his biography he told that when he started Apple, his dream was to make a computer as thin as a book. That’s why he looks so happy :D

  • @LaskyLabs
    @LaskyLabs 3 роки тому +534

    "Let's take off the cooling system."
    Apple: *WRITE THAT DOWN!!!*

    • @l3p3
      @l3p3 3 роки тому +2

      xD

    • @user-rd6uc2sf6i
      @user-rd6uc2sf6i 3 роки тому +13

      Apple: and i took that literally

    • @dogethegreat9009
      @dogethegreat9009 3 роки тому +5

      Now the M1 dont have a fan 😆

    • @igorgrodzki
      @igorgrodzki 3 роки тому +8

      @@dogethegreat9009 its not necessary

    • @emmanuelsarmiento9771
      @emmanuelsarmiento9771 2 роки тому +4

      My MBA with M1 chip doesn't heat even after a day of using it. I don't think a fan is needed as there is nothing to cool down.

  • @stonecoldsteveaustin4590
    @stonecoldsteveaustin4590 3 роки тому +83

    his smile at 3:59 is like the most sincerest smile he can give because he knows that he and his team did some revolutionary shit at that moment which is going to be a game-changer for years to come.
    Steve Jobs deserves the ultimate respect
    if he was alive apple would be much better today

  • @vishalvibes_
    @vishalvibes_ 3 роки тому +119

    I am from 2020: Apple again made an air with M1, it's revolutionary!

    • @divanshu5039
      @divanshu5039 3 роки тому

      I think this time its not that surprising.

    • @puturere
      @puturere 2 роки тому +4

      Bruh, you forgot surface & win8 is the first putting arm on pc

    • @diealemusik5979
      @diealemusik5979 2 роки тому +16

      @@puturere they were the first to put an ARM in a pc, but these PCs are light years behind the performance of MacBooks with the M1 chip.

    • @godmode4790
      @godmode4790 2 роки тому +2

      M1 destroys all competitions*

    • @soysauce4087
      @soysauce4087 2 роки тому +2

      @@puturere Yeah, and what happened to the Win8 with arm chip. It sucked lol.

  • @EddyGraphic
    @EddyGraphic 6 років тому +1991

    10 years later and this thing is still thinner than most midrange windows laptops and has a better trackpad

    • @SananeNapcanAmq
      @SananeNapcanAmq 6 років тому +5

      lmao

    • @maas5898
      @maas5898 5 років тому +29

      lol i have mine with windows installed on it, hardware is the best with apple, dont like the software. i like windows

    • @griffin8062
      @griffin8062 5 років тому +46

      That's because thinness doesn't improve usability. I would rather have a thick but 3 pound laptop than a thin 4 pound laptop. Also thicker laptops have more ports and are easier to repair

    • @caspero4713
      @caspero4713 5 років тому +4

      Stfu Apple fanboi brainwashed kiddo

    • @sciencebutreversed1166
      @sciencebutreversed1166 5 років тому +7

      @@griffin8062 its better to just get a pc than

  • @raulrolon7
    @raulrolon7 7 років тому +316

    The good old days. I miss this man. His presentation skills really sold me on his products every time. Tim Cook tries but can't really replicate Steve's charisma.

    • @emreyalcin1852
      @emreyalcin1852 4 роки тому +4

      nobody can replicate his charisma man :)

    • @Paniekzaaiertje
      @Paniekzaaiertje 4 роки тому +5

      Craig most definitely can

    • @ashishbhalerao1111
      @ashishbhalerao1111 4 роки тому +4

      raul Rolon This is because it was Steve’s company, and this is because he loved it more than anything. Tim can never get close...in fact no CEO of any company can present their product better than the founders of the company

    • @MikeCobweb
      @MikeCobweb Рік тому

      Tim is robotic or soulless. He can’t crack a joke or take a jab. It’s all corporate business with him.

    • @nNasosssV2
      @nNasosssV2 Місяць тому

      Nobody can replicate his charisma. Rest in peace Steve 🫡🪦

  • @AGoodVibe
    @AGoodVibe 2 роки тому +11

    It’s 2021 and I still come back time and again to watch these. Say what you will about Steve Jobs, but nobody could sell the crowd on a product or an idea like he could. He was a master, and this was his arena. If you don’t believe me, just watch the modern Apple events and observe the differences.

  • @YacoubSabatin
    @YacoubSabatin Рік тому +40

    That presentation was phenomenal, I remember watching it live back in 2008, I'm still learning from Steve's presenting style.

  • @infinitelyexplosive4131
    @infinitelyexplosive4131 4 роки тому +106

    This thing basically set the standard for laptops for the next 12 years. It's incredible how well they understood the idea of a laptop.

  • @L_U-K_E
    @L_U-K_E 5 років тому +706

    That laptop was revolutionary

    • @BaconSenpai
      @BaconSenpai 5 років тому +18

      Yes, 1 USB port, thermal throttling and soldiered components is so revolutionary! You iDrones make me sick. You'll lap anything up this company shits out.

    • @L_U-K_E
      @L_U-K_E 5 років тому +126

      Bacon it was revolutionary for its size in that time

    • @suave-alpaca8412
      @suave-alpaca8412 5 років тому +57

      @@BaconSenpai back then there's nothing that light and thin.

    • @BaconSenpai
      @BaconSenpai 5 років тому +1

      suave-alpaca So? Are people really that weak they can't carry 5 lbs?

    • @Sunstriderko
      @Sunstriderko 5 років тому +46

      Bacon no they arent but if you are going for a meeting or something like that u dont want to carry a fucking school bag with you or actually carry it in you hand and you dont look like you are going to kill somebody with those heavy shits

  • @sourabhsrivastav717
    @sourabhsrivastav717 3 роки тому +31

    The thickest part of mac is thinner than the thinnest one... It got me lol

  • @grahamzhang5961
    @grahamzhang5961 9 місяців тому +3

    Watching this in 2023 but still feel the excitement. Thank you Steve and thank to that golden era!

  • @ChairmanZhongXiNa
    @ChairmanZhongXiNa 4 роки тому +2538

    2008: Justifies price for innovation
    2020: optional wheels: *$699*

    • @ansonwong7372
      @ansonwong7372 4 роки тому +58

      in the past apple leads the world and amaze us
      now...? it makes me want miss the past.

    • @Krogdalo
      @Krogdalo 4 роки тому +33

      @Yan Thomas Now now, FaceID isn't really innovative. Lots of phones had fast face recognition before that.

    • @ChairmanZhongXiNa
      @ChairmanZhongXiNa 4 роки тому +14

      @Yan Thomas tbh I dont think anyone had a problem with fingerprint scanners unless they're amputees

    • @ray4493
      @ray4493 4 роки тому

      Yan Thomas this is low-key truth about iOS devices

    • @mar_oc1619
      @mar_oc1619 4 роки тому +4

      @@ChairmanZhongXiNa yup faceid was just an excuse for not having fingerprint sensors.

  • @AudiThePug
    @AudiThePug 5 років тому +584

    Steve Jobs: *inhales
    Audience: 😮👏👏👏

    • @KivyKon
      @KivyKon 4 роки тому +14

      Apple (under Steve Jobs): Innovates
      The whole media: Apple can suck dick, (The innovative Product) sucks.

    • @ADeeSHUPA
      @ADeeSHUPA 3 роки тому

      @@KivyKon hH

    • @Noukover
      @Noukover 3 роки тому

      Akomedias but before Tim Cook, Apple was stealing innovations from others...

    • @JaniahOnfroy
      @JaniahOnfroy 3 роки тому +4

      That inhale is probably more enthusiastic and inspiring than Tim Cook's whole Apple events.

    • @beastonea
      @beastonea 3 роки тому +1

      @@JaniahOnfroy LOL

  • @_Username__
    @_Username__ 8 місяців тому +2

    I personally miss his charisma, since then no one has been able to replace his charisma

  • @snoopdoggthecertifiedg6777
    @snoopdoggthecertifiedg6777 3 роки тому +3

    I can’t tell you how many times I’ve rewatched this video. And absolute visionary.

  • @ortophed
    @ortophed 4 роки тому +308

    3:58 He is so proud of his product. That was a revolution of laptops

    • @juptuber6824
      @juptuber6824 3 роки тому +20

      I mean c'mon its thinner than most of 2021 windows laptops

    • @puturere
      @puturere 2 роки тому

      @@juptuber6824 because most of 2021 win laptop is 2in1 device

    • @riponrip4574
      @riponrip4574 2 роки тому +5

      @@puturere But still junk nonetheless

    • @lilwhite6256
      @lilwhite6256 2 роки тому

      О русский

    • @rsknokia
      @rsknokia 2 роки тому +1

      @@puturere ok and? Many people who buy 2 in 1 laptops don't even know that they were 2 in 1, so what's the point?

  • @marcoscarpa4894
    @marcoscarpa4894 4 роки тому +2512

    2019: Apple is selling that envelope case for $999...

    • @Cody-zd2ro
      @Cody-zd2ro 4 роки тому +8

      Marco Scarpa hahahaha

    • @ivanavalos3911
      @ivanavalos3911 4 роки тому +51

      But the $999 is only for the envelope without the red thread that allows it to be closed, the red thread will cost another $899 dollars.

    • @permonjackson9696
      @permonjackson9696 4 роки тому +6

      Tim Cook: we will be selling something that we have done before and price it higher cause I want more money.

    • @konieczkowksie
      @konieczkowksie 4 роки тому +6

      Ahhh...
      The Samsung fanboys...

    • @daraka1754
      @daraka1754 4 роки тому +1

      @@konieczkowksie it's the truth, Apple is purchasing $999 monitor stand, not Samsung....

  • @lemonaut1
    @lemonaut1 2 місяці тому +1

    Each of these steve jobs product demos is so much of a f-ing slam dunk. The ipod nano in his mini jean pocket, the macbook in the paper envelope. absolutely insane

  • @rometherevenant8749
    @rometherevenant8749 Рік тому +2

    Been on a binge watching these Steve Jobs Apple presentations. Its just not the same anymore, something about Steves stage presence just gets me everytime.

  • @genuinebasilnt
    @genuinebasilnt 5 років тому +1701

    0:01 when your friend farts...
    Edit:Wow never thought a fart joke gets this many likes

  • @hridaymehta5782
    @hridaymehta5782 5 років тому +547

    If Steve was alive today the macbook air would've been made of air.

    • @bricksteer
      @bricksteer 4 роки тому +6

      Hriday Mehta ..well i just hope ita battery energy source got from air..arounds

    • @realprisec
      @realprisec 4 роки тому +3

      No Steve wasn't the engineer he just represented apple but he wasn't the one who engineered the macbook

    • @bowenwei1330
      @bowenwei1330 4 роки тому +3

      Prisec funny you say he’s not an engineer, plz read his biography

    • @geekboy7844
      @geekboy7844 4 роки тому +7

      @@realprisec after Steve death no innovation is introduced Apple introduce everything after another company is introduced.After Steve death is Apple is dead

    • @masternobody1896
      @masternobody1896 4 роки тому

      facts

  • @LaiXinyi92
    @LaiXinyi92 2 місяці тому +2

    You know a product was truly magical when you can watch its announcement video 14 years later and feel ready to buy it

  • @QuarioQuario54321
    @QuarioQuario54321 3 роки тому +40

    2020: The Intel MacBook Air is gone

  • @carlaoliveirasousa5663
    @carlaoliveirasousa5663 8 років тому +164

    What a showman! He's awesome!

    • @blade4174
      @blade4174 5 років тому

      COS was *

    • @yllcoat
      @yllcoat 2 роки тому

      6 years, 3 years, and 2022.

  • @mb_i5938
    @mb_i5938 5 років тому +476

    Back when the ceo actually walked you through the product and also had the integrity and humility to talk honestly I could never imagine Apple today saying in a presentation it’s pricy but worth it the fact that he recognised and brought up the fact that it’s pricy is commendable. Can’t remember the last time Tim Cook talked us through a product on stage with such passion

    • @quentk8886
      @quentk8886 5 років тому +34

      Burhan Ikram I cant remember him talking us though a product in general. He just pulls employees on stage.

    • @noopthenoop
      @noopthenoop 4 роки тому +10

      do you know what a comma is?

    • @adityabhalerao3364
      @adityabhalerao3364 2 роки тому +4

      the reason for it is that Steve Jobs CREATED Apple... its like it's child...
      A parent talking proudly about their kid.. Tim doesn't care.. all he cares about is the money... 😞😞

    • @Wade_Fucking_Wilson
      @Wade_Fucking_Wilson Рік тому

      @@noopthenoop no he doesn't

    • @aurora-10
      @aurora-10 Рік тому

      tbh if i were the ceo i'd be genuinely committed to putting a quality product out there and sell it like it was a literal part of me.

  • @nvm183
    @nvm183 8 місяців тому +3

    I'm not really sold on the iPhones. Still use a Samsung Android. But Macbooks really are worth every penny. My macbook pro makes work a breeze, without the fear of crashing and the infamous "blue screen" error

    • @plaidchuck
      @plaidchuck 5 місяців тому

      Haven’t seen a blue screen in about 20 years now

  • @kaivalyaahir5758
    @kaivalyaahir5758 3 роки тому +9

    8:40 i was really laughing when steve jobs said "intel core 2 duo,this is a really speedy processor"😂

    • @l3p3
      @l3p3 3 роки тому

      It is, I use one at 2.8ghz as my dd.

    • @kaivalyaahir5758
      @kaivalyaahir5758 3 роки тому

      @@l3p3 it's not anymore we have more speed now

    • @adam2943
      @adam2943 3 роки тому

      Yeah,now we're already at 5.0Ghz 🤣

    • @Ayushpatel03
      @Ayushpatel03 11 місяців тому

      For its time.. its faster as heck just like now current m2 chip lol

  • @hilarious7695
    @hilarious7695 4 роки тому +359

    Apple then: Selling MacBooks that can fit inside an envelope
    Apple now: Selling envelopes for 1000 dollars

  • @davidbenjames2426
    @davidbenjames2426 5 років тому +346

    I Love How Apple Roasted Other Companies on Stage. XD

    • @yogapratama5225
      @yogapratama5225 4 роки тому +17

      I can't call it roast when I realized every tech company moving towards growth. That's was praise to be used as a feature of comparissing

    • @enmiyuu
      @enmiyuu 4 роки тому +7

      even if he roasted Sony, he loved Sony because Steve liked japanese products since they were durable and good

    • @Prodzick
      @Prodzick 4 роки тому +1

      Absolutly he see it's the quality and then adapt it to Apple style.
      But IBM or Dell well Steve did like to roast them alot but time as quite change with the rise of the xps series from Dell for exemple.

    • @gr8vijay
      @gr8vijay 4 роки тому +4

      Sony was their benchmark.

  • @jhixx8910
    @jhixx8910 8 місяців тому +2

    since Steve Jobs focuses on the vision of the product rather than all the minutiae, this event would still be very captivating today.

  • @femindustries163
    @femindustries163 3 роки тому +5

    I've been going to highschool for about 4 years now and in our country you already specialize in your field in highschool and everytime I lose motivation I come back to this video for inspiration.

  • @Glorfindelor
    @Glorfindelor 4 роки тому +645

    2019: all praising the MacBook Air and Steve Jobs
    2008: "man this thing sucks! It doesn't even have a DVD player, how am I supposed to install software?"

    • @doemis8573
      @doemis8573 4 роки тому +6

      "all"

    • @mohdfaiz88
      @mohdfaiz88 4 роки тому +60

      After Apple removing DVD drive in their flagship MacBook (MacBook Pro), other manufacturers following Apple too by removing DVD drive.

    • @uluushauluusha8903
      @uluushauluusha8903 4 роки тому +39

      This was the end of era of dvd

    • @pratikxv
      @pratikxv 4 роки тому +38

      Apple introduces flash storage in a laptop which led to research on SSD and now all devices used SSD.

    • @doemis8573
      @doemis8573 4 роки тому +24

      @@pratikxv Apple introduced the wheel to the world before the sumerians and now those poor android losers stole that too. Where will it end!!!
      Or was it electricity? Damn it, i'm sure apple invented both if not all and everything. Busy 6000 years for Steve Jobs.

  • @TamerBekir
    @TamerBekir 4 роки тому +42

    He pulled the Air out of an envelope. I absolutely love these memorable keynotes.

  • @revmartin2981
    @revmartin2981 2 роки тому +42

    8:11 ssd are pricy but fast... I love the honesty that we miss in nowadays Apple presentation. Steve did a great job 👍

    • @ToniLovesSkateboarding
      @ToniLovesSkateboarding Рік тому +3

      because in 2008 an 80GB SSD drive was $595. Today, you can buy a 1TB SSD drive for $100 or less.

    • @markbuenafe8178
      @markbuenafe8178 Рік тому +1

      @@ToniLovesSkateboarding back then ssd are considered top of the line cutting edge feature

  • @scrap8660
    @scrap8660 3 роки тому +10

    Man old apple was rad, someone needs to bring Steve’s magic back

  • @nour2146
    @nour2146 7 років тому +2724

    The old times when apple products used to be awesome

    • @Hummmmmmmm
      @Hummmmmmmm 7 років тому +23

      yeah, i still remember the moment

    • @DozIT
      @DozIT 6 років тому +98

      Funny thing is at the time everyone HATED this product!

    • @rohang9686
      @rohang9686 5 років тому +2

      Nour Imam b7)

    • @Baracudus
      @Baracudus 5 років тому +8

      IPod classic was the best. Btw, im a Windows guy 🤪😎

    • @ryanvacation7319
      @ryanvacation7319 5 років тому +8

      The first gen Air was terrible full of bugs. It was only the next redesign (the models with the 11 and 13 inchers) that Apple perfected the Air.

  • @chandru9521
    @chandru9521 5 років тому +462

    Days when Apple compared their product with other company products to show how better theirs are. Nowadays, they compare their own old products to showcase how their new version are better than them.

    • @maciekwelk588
      @maciekwelk588 5 років тому +8

      Have i9 mbp at home
      It is really good machine
      After update it runs constantly at 3.3ghz clock during heavy workload and only 93 degrees celsius. It is really poweful machine. With egpu comparable to old tower mac pro.
      Windows laptops are still mostly plastic and easy to break

    • @lewsee5562
      @lewsee5562 5 років тому +45

      Maciek Welk "only 93 degrees celsius."
      Dude, that's still too hot for a CPU it's almost reaching the thermal threshold. And I thought my CPU reaching 80C is bad enough.
      "Windows laptops are still mostly plastic and easy to break"
      That's just pure ignorance and is not true anymore.

    • @malcolmholmes509
      @malcolmholmes509 5 років тому +12

      I thought 60c was bad 93 that's fucking terrible

    • @malcolmholmes509
      @malcolmholmes509 5 років тому +3

      Even tho the majority of windows laptops still use plastic you know have companies also using aluminum, stainless steal some Carbone fibre laptops
      My laptop is plastic but it strong as fuck its put dents in my doors and if the body cracks its only $13-20 to get a new one

    • @lewsee5562
      @lewsee5562 5 років тому +1

      + Malcolm Holmes
      60C is actually good for a laptop. Most laptops with good thermals average around 70C.

  • @hoangnghiainhle7786
    @hoangnghiainhle7786 3 роки тому +3

    It's been 13 years since this one. Amazing. 👍

  • @jimmyzhao2673
    @jimmyzhao2673 Рік тому +4

    The lead up to its unveiling was an Oscar worthy performance. I recall watching this presentation and remember how it blew my mind when it came out of the inter-office envelope. .

  • @SaintsOps123
    @SaintsOps123 5 років тому +135

    "There is something in the air."
    Beautiful.

  • @metalslugmasters
    @metalslugmasters 5 років тому +1205

    Apple is now selling adaptors.

    • @leonhardnagel5985
      @leonhardnagel5985 4 роки тому +14

      You know that that’s not even 1% of their revenue, surprise surprise people buy their adapters at third parties, and NOBODY needs the audio jack if you can get wireless earbuds for 20 bucks

    • @jyoschiboi3166
      @jyoschiboi3166 4 роки тому

      A Person ikr

    • @Rudywtf
      @Rudywtf 4 роки тому

      ​@@leonhardnagel5985 yeah, i tell that to all the iphone users that want to plug into my professional equipment, NOBODY needs an audio jack.

    • @myself5675
      @myself5675 4 роки тому

      Ok but who asked whether they sold them or not?

    • @saltysoysauce954
      @saltysoysauce954 4 роки тому

      @@leonhardnagel5985 No, dont defend the missing jack.

  • @justwallace
    @justwallace 6 місяців тому +1

    did it all by himself no fancy graphics just slides what a man.

  • @pisse3000
    @pisse3000 2 роки тому +1

    I remember watching this at the time and just being floored. It was just unbelievable

  • @NeoMaximuz
    @NeoMaximuz 4 роки тому +102

    I remember watching this live and being blown away. Any time Steve was doing a keynote, you knew you were in for a treat. Tim's cool, but no match for Steve's showmanship. The little things, like taking the iPod out of his pocket, or the MacBook Air out of an envelope, really sent the audience for a ride.

    • @omegamanGXE
      @omegamanGXE Рік тому

      Tim Cook likes men, no wonder Apple has declined since Jobs passed

    • @elcucuy1770
      @elcucuy1770 7 місяців тому +1

      He is like a magnet 🧲 can't stop listening to him.

  • @grayvidz238
    @grayvidz238 5 років тому +25

    Steve Jobs is so genuinely happy to share his passion with everyone, it's so refreshing.

  • @TheWeikengmy
    @TheWeikengmy 2 роки тому

    just bought my first MacBook air , looking back this video , I really think that Steve job is amazing

  • @jasonlast7091
    @jasonlast7091 3 роки тому +9

    It's 2021 and almost the same exact design is instantly recognisable and still more than fits the mean in most environments. In the world of tech this truely was unprecedented.
    Like I'm sure you could nitpick bits like the HDD inside and the resolution (but really 1280x800 ain't too bad), and of course the performance envelope has some way to go, but that is quite honestly to be expected. Yet you could put this 13 year old laptop in front of just about anyone today and maybe it wouldn't be the most cutting edge, but it would still look/feel like a relatively modern sleek and slim design; I just can't imagine that for any other tech product over a similar period of time.
    Apple are famous for what they did with the PC, the iPod, the Smart Phone etc. but what they did with the UltraBook has to be their most underrated accomplishment; there are still elements of this design/product that current laptop manufacturers are working towards, more than a decade later.
    Not to drag on too much but imagine picking up and maybe even having to use this for a bit today in 2021 and compare that to picking up a laptop from 2002 in 2015, or even a laptop from 1997 in 2010.

  • @harshjain93
    @harshjain93 6 років тому +121

    I'm buying a macbook air in 2018 now, at the 10th anniversary, coz I can afford it now. I am amazed how ahead apple under Steve Jobs was, 10 years earlier!

    • @dennis354
      @dennis354 6 років тому +1

      Harsh Jain wait until u could by a 12“ its way better

    • @rhodesshah4603
      @rhodesshah4603 6 років тому +1

      I was doing the same until I realised how incredible the retina display looked.

    • @NonsensicalSpudz
      @NonsensicalSpudz 5 років тому +2

      you sure the macbook is better choice, also the macbook air hasn't been refreshed since 2015

    • @emilianoaguilar3096
      @emilianoaguilar3096 5 років тому +1

      Well thats pretty naive, but whatever suits you

    • @VivekSingh-lh1cc
      @VivekSingh-lh1cc 5 років тому

      Go for macbook air 13.3 inch for air refresh if size is 12" don't go for that one, it will be way smaller

  • @Rliel2009
    @Rliel2009 6 років тому +97

    10 year... still amazing product

  • @chronomage4939
    @chronomage4939 3 роки тому +31

    I really like going back to this kinds of presentations every once in a while. Really makes you see how much apple used to innovate and use that as their ace as opposed to now where they literally are just pricey because of brand name.

  • @ML-qj7eb
    @ML-qj7eb 11 місяців тому

    first time I warch this genius, I love how he emphasizes the greatness of every part of the devices

  • @rohitsoni2439
    @rohitsoni2439 5 років тому +1449

    who is here, after new MacBook air 2018.

  • @saskiavanhoutert3190
    @saskiavanhoutert3190 4 роки тому +16

    It's amazing how the functions are made for the MacBook Air, and it all just works.
    This is engineering on high level. Thanks for showing and kind regards.

  • @cemalshabinas6310
    @cemalshabinas6310 Рік тому

    Look at him when he holds the macbook, he feels so happy. well steve you've done a good job and im enjoying the mac for programming!

  • @sleazyschlock4153
    @sleazyschlock4153 2 місяці тому +2

    steve: "it has a camera"
    crowd: 👏👏👏👏👏👏

  • @Cortalor-
    @Cortalor- 4 роки тому +16

    2:40 I love how you can hear the excitement from the crowd!

  • @mubasharqadeerSAP
    @mubasharqadeerSAP 4 роки тому +374

    The MacBook air was announced almost 11 years ago and at that time I couldn't afford it. So I worked hard all those years and today I bought Dell.
    Cause I still can't afford it.

    • @kalel7100
      @kalel7100 3 роки тому +2

      Same feeling

    • @Tony-cv2jd
      @Tony-cv2jd 3 роки тому +4

      I finaly got my first MacBok air
      the early 2008 one
      I installed linux on it and i love it

    • @elonmusk2222
      @elonmusk2222 3 роки тому +1

      Underrated

    • @vihaansingha8340
      @vihaansingha8340 3 роки тому +4

      I got the M1 MacBook Air

    • @vihaansingha8340
      @vihaansingha8340 3 роки тому

      @@presidentmuhammadasyraafab7868 all seriously awesome and powerful. The battery life lasts me 2/3 days! And since they added the p3 wide color gamut on the Air, The display is awesome! Not as bright as the pro tho but still great! The MacBook Air is just as powerful as the pro now!! Not as underpowered as the original one

  • @derguo
    @derguo Рік тому +11

    It's insane to see how much technology has progressed in 14 years!

  • @shamamismael4300
    @shamamismael4300 2 роки тому

    After 13 years UA-cam made my day for the first time

  • @thewarrior6752
    @thewarrior6752 3 роки тому +272

    Steve Jobs: there is something in the air
    2020: Yeah there is something in the air
    (Covid-19)

    • @maybe.cloud1
      @maybe.cloud1 3 роки тому +1

      The Warrior hehe 😉

    • @WannaKnowMyName
      @WannaKnowMyName 3 роки тому +1

      Fake pandemic anyway

    • @maybe.cloud1
      @maybe.cloud1 3 роки тому +2

      @@WannaKnowMyName covid is real

    • @WannaKnowMyName
      @WannaKnowMyName 3 роки тому +2

      @@maybe.cloud1 I didn’t say it wasn’t real. I said the pandemic - the response to the disease - is fake, because it’s completely unjustified.

  • @fahmidaniel6013
    @fahmidaniel6013 4 роки тому +28

    3:59 love that smile

  • @carmcarm8230
    @carmcarm8230 8 місяців тому +1

    This guy can sell anything!!! I want a MacBook Air now!!!

  • @AchintyaAnimations
    @AchintyaAnimations 3 роки тому +4

    Man its 2020 rn, and I'am so glad the algorithm showed me this. Can't wait to order this!

    • @nabilrejwan8135
      @nabilrejwan8135 3 роки тому

      That MacBook is better than a 2018 HP trust me bro

  • @roxguy115
    @roxguy115 4 роки тому +23

    The way he presents everything makes me fall in love with him

  • @kimjong-un464
    @kimjong-un464 4 роки тому +273

    *3:08*
    *2008 Apple: We are talking thin here.*
    *2020 Apple: We are talking money here.*

    • @corssa.
      @corssa. 3 роки тому +8

      Hey arent you ded?

    • @masx4813
      @masx4813 3 роки тому +15

      @akumma but he still focused on inovation than tim

    • @beastonea
      @beastonea 3 роки тому

      @@corssa. no he's not look: www.google.com/search?q=kim+jong+un&rlz=1C1CHBF_enUS913US913&oq=kim+jong+un+&aqs=chrome..69i57j0l7.3209j0j1&sourceid=chrome&ie=UTF-8

    • @Random-fj4iq
      @Random-fj4iq 3 роки тому +1

      @@masx4813 Not really,he was a great guy,but his products were extremely expensive(mostly because there weren't anything like this). Most of the innovation was done by the teams working at apple,he was just the face of it,the person who presented it.

    • @Vivek-mp5yk
      @Vivek-mp5yk 3 роки тому +5

      2020 macbook air is far cheaper than the 2008 one

  • @juptuber6824
    @juptuber6824 3 роки тому +4

    6:12 windows in 2021:nope i still can't do that

  • @moew1051
    @moew1051 2 роки тому +4

    8:05 I’ve never heard anyone at apple say pricey lol

  • @susbedoo
    @susbedoo 6 років тому +24

    He was the best. A real genius. His thinking was far ahead from his time. #Legend

    • @jader955
      @jader955 Рік тому

      @zoro google is the first of

  • @elielrios5646
    @elielrios5646 5 років тому +50

    Steve Jobs: *Breathes*
    Crowd: Woo!

    • @ultrafastidious6497
      @ultrafastidious6497 5 років тому +1

      tbf i he breathes now the crowds would experience an epileptic seizure

  • @eppsislike
    @eppsislike 3 роки тому

    I put this on full screen and enjoyed every second of it.
    And I watched it on my Air M1 Macbook.

  • @sharkonland36
    @sharkonland36 2 роки тому +2

    Steve the GOAT of product launch keynotes.

  • @goldfingerhardcore
    @goldfingerhardcore 5 років тому +5

    I am still in love with my MacBook Air mid 2014. What a fantastic product!

  • @MGBYST
    @MGBYST 7 років тому +1121

    Apple then: no compromises
    Apple now: introducing the core m. for only 1200 dollars

    • @hacorn96
      @hacorn96 6 років тому +60

      it still performs really good for what it is built for, that is media consumption and lightweight creation. your logic is faulty because apple has been making people buy expensive products since the 80s
      also macbook uses technology which when introduced was one of its kind. just like the MacBook air in the previous decade

    • @MGBYST
      @MGBYST 6 років тому +13

      Harsh Singh k

    • @GinanjarUtomo
      @GinanjarUtomo 6 років тому +3

      it even lags on OS X Dock back then, seriously.

    • @Distress.
      @Distress. 6 років тому +1

      Antonio Lansang I'm not so sure. The notch is the only thing that makes the iPhone x visually distinctive.

    • @huiAPPOAJ
      @huiAPPOAJ 6 років тому +5

      Antonio Lansang you don't know jack shit what Steve would have done

  • @toucanroombas
    @toucanroombas Рік тому

    thank you Steve, these toys are awesome!

  • @smcccuhk
    @smcccuhk 3 роки тому

    I got my M1 MacBook Air in 2020 and come back to watch this intro...impressive!