I totally agree with your tips, biggest one is being prepared. That means I listen to several of the persons podcasts before I am a guest on it. I try to get comfortable with the hosts style and have a bulleted list of ideas that might just make for a session that the audience and host will find favorable. Having been a guest on many podcasts the only issue I have is the podcast host can only give me a date range for when the show will air, therefore it's hard for me to promote the show ahead of time and I find I am having to push it out to my audience after it is released (or dropped as they like to say). I feel I lose some of the 'anticipation' that my audience might have, and the show is slower to gain traction by my viewers.
Hi Kevin, have you seen any clear difference in numbers for a podcast when you promote a show ahead of time vs on the day? I guess it's hard because the host has access to the numbers. I've just personally found promoting ahead of time is difficult unless you're guesting on a huge podcast. Typically I find the best way is a good trailer or short on launch day with a direct link to the episode. But it does depend a lot on your following and their audience.
@@JoeAtClaricast I cannot say with any positivity that I have or have not as I do not have a lot of data points to analyze. I only had 2 of the many podcasts I've been a guest on, actually give me a more finite date - example is the podcast will drop week of X...in fact one podcast I did in June was supposed to drop in September and here it is almost November and still no podcast. I can say that with any book release (I'm a 3X author) I will promote the book based upon the release date, as much as 2 - 3 months before hand and that sparks interest and makes for a much better showing at the release. I want to do the same for the podcasts too. Promoting them based upon their drop date can breathe excitement into it. Perhaps that will draw more listeners which is what I want to accomplish for the podcast host - boost the audience.
I totally agree with your tips, biggest one is being prepared. That means I listen to several of the persons podcasts before I am a guest on it. I try to get comfortable with the hosts style and have a bulleted list of ideas that might just make for a session that the audience and host will find favorable.
Having been a guest on many podcasts the only issue I have is the podcast host can only give me a date range for when the show will air, therefore it's hard for me to promote the show ahead of time and I find I am having to push it out to my audience after it is released (or dropped as they like to say). I feel I lose some of the 'anticipation' that my audience might have, and the show is slower to gain traction by my viewers.
Hi Kevin, have you seen any clear difference in numbers for a podcast when you promote a show ahead of time vs on the day? I guess it's hard because the host has access to the numbers. I've just personally found promoting ahead of time is difficult unless you're guesting on a huge podcast. Typically I find the best way is a good trailer or short on launch day with a direct link to the episode. But it does depend a lot on your following and their audience.
@@JoeAtClaricast I cannot say with any positivity that I have or have not as I do not have a lot of data points to analyze. I only had 2 of the many podcasts I've been a guest on, actually give me a more finite date - example is the podcast will drop week of X...in fact one podcast I did in June was supposed to drop in September and here it is almost November and still no podcast.
I can say that with any book release (I'm a 3X author) I will promote the book based upon the release date, as much as 2 - 3 months before hand and that sparks interest and makes for a much better showing at the release.
I want to do the same for the podcasts too. Promoting them based upon their drop date can breathe excitement into it. Perhaps that will draw more listeners which is what I want to accomplish for the podcast host - boost the audience.