How This 700 Crore Startup Failed So Easily ?

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  • Опубліковано 25 лис 2024

КОМЕНТАРІ • 374

  • @itiswhatitis7959
    @itiswhatitis7959 3 роки тому +122

    IIM can make mistakes ? . That's motivation for us . Anyone can do anything, just take precautions🙄

  • @madhanayyanarappan8008
    @madhanayyanarappan8008 3 роки тому +42

    Online shopping is not like at start . Now the prices in Amazon Flipkart and jiomart are either higher or same as common stores. There's proof against them but there is no action taken against them. EU had fined Amazon with 750 million Euros. These online shopping are mainly available in US and India only. Even in Australia the govt. is against Amazon as their drones killed many birds.

  • @kunaldev1257
    @kunaldev1257 3 роки тому +39

    Business has to be perfect in order to work, this shows iim ca doesnt matter, only matters is practical experience

  • @Puneetsavantsage
    @Puneetsavantsage 3 роки тому +23

    This will happen eventually to all the startups who keep burning investors funds by raising money .
    Less revenues, No Profits & Inflated valuations

  • @RaghavSharma-xp2oj
    @RaghavSharma-xp2oj 3 роки тому +100

    Dude, been following you for a while now. You've grown up to a family of 73K people! Kudos to you!

  • @mayank1252
    @mayank1252 3 роки тому +79

    I ordered from these guys.. they were burning cash like anything.
    Rough estimate I probably got stuff worth 1,50,000 from them in 2 years and paid 1,00,000 (if you include cashback and everything they were showering).

  • @aashishpasricha5169
    @aashishpasricha5169 3 роки тому +60

    i rarely like videos on youtube, but this video !! Damn !! It deserves one. The intense study you do yourself and educate people about that. Really cool and knowledgeable stuff.

  • @keepclash7391
    @keepclash7391 3 роки тому +288

    Just imagine pepper tap owners ordering groceries from big basket. What they feel 😂😂😂😂

  • @tejaskesharwani2627
    @tejaskesharwani2627 2 роки тому +4

    The problem in grocery market is , it has huge range and lower profits so discounting and prices isn't viable

  • @Nihilist_Rohan
    @Nihilist_Rohan 2 роки тому +5

    Also jio has played a part in all online business growths..because of cheaper internet availability people have become more tech savy.. especially those who use apps.

  • @anujsharma3656
    @anujsharma3656 3 роки тому +12

    Easy judge a failure. Amazon was in loss for longest time yet was supported for longest time with funding now it so big and is making profit . Had people had pulled the funding in 5-10 years , some one would have created similar video.

  • @CAsandeep22
    @CAsandeep22 3 роки тому +21

    But it's working in Delhi, I buy groceries daily frm pepper tap nearby my home.
    They give huge discount too 😊

  • @kingkhanrocks1989
    @kingkhanrocks1989 2 роки тому +4

    Well explained to simplify this it comes down to know the needs know the customer and take care of the customer

  • @sanujchopra7454
    @sanujchopra7454 2 роки тому +1

    Complimentary Dhania 8:56.. You caught everyone nerves

  • @shivampandey5620
    @shivampandey5620 3 роки тому +7

    Keep it up ! Excellent 👍

  • @xinspiredu3294
    @xinspiredu3294 3 роки тому +5

    This precautions I also use for my Growth level 🤘🏾

  • @Shaikhnabik
    @Shaikhnabik 3 роки тому +8

    Man u are underrated very very underratted

  • @-Ak_Anish
    @-Ak_Anish 3 роки тому +16

    Provides a lot of Value❤️

  • @madhumitha1819
    @madhumitha1819 2 роки тому +5

    hey, can you make a case study about grofers vs this pepper tap and why did it fail because grofers started in 2013 and peppertap in 2014 but still grofers is there in the market what differntiated strategy did they use ? can you speak more on this please would be very helpful

  • @sunilsaini11122
    @sunilsaini11122 3 роки тому +2

    Bhaii bhot Acha kam krr rhe ho aap...bhot logo ko inspire krr rhe ho

  • @manavgarg5000
    @manavgarg5000 3 роки тому +13

    200 rs ke order pe 220 ka cashback but 200 rs is not full profit na so 220rs was the amount of loss as per your theory + some delivery which is 250 rs shouls be their loss. I think their only main reason for failure is contact with vendor due to which they might having problem in scale. App failure shayd problem nahi hai vo har jagha fatta hai.

    • @shrikant11211
      @shrikant11211 3 роки тому +1

      Inke toh refund system mein bhi error tha.
      I remember that if you would buy items 300 using refferal u would get 100 off and friend would get 100 referral bonus.
      So basically 300 worth items for 100 ( since 100 off and 100 cashback)
      Now if you return 200 worth item then you would get 200 back in wallet.
      Ate the end of the transaction.
      You spent 200 from your bank.
      And for that you get.
      100 worth of product and 200 in your wallet and friend gets 100 in wallet.

  • @saurabhs619
    @saurabhs619 2 роки тому +6

    Easy to comment on such stuff and do post mortem. Try working on a startup and you would know what it takes to be successful.
    I know you are doing just fine on YT, so good luck 👍🏼

  • @soravvashisht9941
    @soravvashisht9941 3 роки тому +4

    Dusro ki galtiya nikalna sabse easy km h is duniya me...

  • @TheGoldbags
    @TheGoldbags 3 роки тому +1

    Start up to band karna padega na bhai... video khatam... LOLz... Amazing Shiiiiiaat...

  • @KrUtsav-dy1tj
    @KrUtsav-dy1tj 3 роки тому +48

    Instead of making videos "Why it failed? " make videos "Why it isn't successful"
    Just a suggestion ❤

    • @omialsovlogs
      @omialsovlogs 3 роки тому +1

      Agreed

    • @mdmonajir4553
      @mdmonajir4553 3 роки тому

      Good one

    • @vikrambode6930
      @vikrambode6930 3 роки тому

      Everything is explained

    • @rvm5052
      @rvm5052 3 роки тому

      Clickbaiting Shock Value.

    • @thecryptohacker9976
      @thecryptohacker9976 3 роки тому +1

      It doesn't work like that,small channels have to grow and use seo friendly words to attract users and gain audience.Most people aren't aware of that.Clibait keyboards are essentially words that most people are searching for and need to use to gain audience.After a while you have millions of subscribers ,that doesn't matter much.

  • @jacobangami8849
    @jacobangami8849 2 роки тому +1

    Eye opener. Thanks

  • @vamsh2213
    @vamsh2213 3 роки тому +8

    I rarely subscribe anyone...and today because of this video I've subscribed! Good job 👌👍🏼

  • @bhambhomoto4457
    @bhambhomoto4457 2 роки тому

    More Ecommerce startups failure will come , keep one making such videos for such companies. Good job brother

  • @Shahid_Vegdani
    @Shahid_Vegdani 3 роки тому +4

    Best content !! Quality hei video mei. Keep doing keep it up. Maza Aagaya

  • @thedev-yani
    @thedev-yani 2 роки тому +1

    Hahaha... Me ordering everything online for my household since 2016.. Because i don't have time apart from office and youtube 😆

  • @ranjitp2013
    @ranjitp2013 2 роки тому +1

    Sir... All Video case study.. Is great.. Waiting for More Video... Pls make video on BAG BAZAR... Pls...

  • @duasticmusic5009
    @duasticmusic5009 Рік тому

    Greatly covered all the points 🔥🔥🔥

  • @hackerrudransh2681
    @hackerrudransh2681 3 роки тому +7

    Keep it up bro 👍👍❣️❣️

  • @AmitRai-xn6bh
    @AmitRai-xn6bh 2 роки тому +1

    Very informative video. Thanks for your effort.

  • @saadjamal3116
    @saadjamal3116 2 роки тому

    Your videos are amazing, educational. Lots of love and respect for you and your videos.
    I have a request please make a video on how to research and study someone business like you.😊

  • @namanrastugi
    @namanrastugi 2 роки тому +8

    In my assessment most of the IIM graduate does not have practical knowledge of marketing. These all graduates also become the failure of many such companies.

    • @sheetalsinha2971
      @sheetalsinha2971 2 роки тому +1

      Do u know vineeta Singh she is iim graduate yet CEO of succesful market

  • @arnabmondal9231
    @arnabmondal9231 3 роки тому +35

    One point to mention in video- 30/40 rs loss per order is not correct. 210 rs cashback will also be added as loss per order. For rs 200 order, atleast 175-180 rs will go to vendor from where the products are delivered.
    ❤️ Your videos all the time.🙏🏻

    • @ramyasri6093
      @ramyasri6093 2 роки тому

      Yes.. Even i thought the same

    • @NEILJOHNRA
      @NEILJOHNRA 2 роки тому

      It is inclusive of that obviously. Assume PepperTap buys from vendor for 130 (reduced price coz they tie up with the shops for all their inventory) , petrol charges = 20, Discounts : 30, and recieves maybe 160 from client, Implies PepperTap gains : -130 -20 -30 +160 = -20 . Hence loss is 20 per order (this is just an example)

    • @prash6feb
      @prash6feb 2 роки тому

      @@NEILJOHNRA grocery item don't have huge margin. Hardly 7 to 8% margin. It depends on volume. Also the presenter mentioned 110 cashback. The calculation doesn't fit.

    • @NEILJOHNRA
      @NEILJOHNRA 2 роки тому

      @@prash6feb 110 cashback was mentioned
      on what condition?

  • @simplebhatia9550
    @simplebhatia9550 7 місяців тому

    Indeed very informative nd useful.

  • @anatomy143
    @anatomy143 3 роки тому +2

    Very nice 👍👍

  • @AllinOne-ff9yg
    @AllinOne-ff9yg 3 роки тому +6

    Always learning from failure stories 👍👍

  • @Soniankitk95
    @Soniankitk95 3 роки тому +6

    25 se jyaada sehro mein operate karne lag gaye ≠ 25 Countries = 25 Cities..
    If you could correct this.

  • @siddharthbanerjee7455
    @siddharthbanerjee7455 3 роки тому +14

    Your quality is grt and d info in ur vdo is not taught in top rated b school for mba for which they charge millions

  • @adityasrivastav5453
    @adityasrivastav5453 3 роки тому +4

    3:00 :- 25 + countries it should be Cities

  • @pushkardangi_
    @pushkardangi_ 3 роки тому

    1. Failed Product Market Fit
    2. One Way Consumer Centrism
    3.

  • @ibrahimshaikh961
    @ibrahimshaikh961 2 роки тому +2

    Aaj bhi ola uber se drive kush nahi sir ji bas customer ko kush karta hai

  • @vedantpawar4998
    @vedantpawar4998 2 роки тому +1

    Bro MVP is different than PMF. PMF is where your customers start to get your value

  • @shivang8302
    @shivang8302 3 роки тому +35

    Keep rocking with FACECAM 👌🔥
    edit -: FACECAM

  • @aakashagrawal6607
    @aakashagrawal6607 3 роки тому +4

    Your videos are awesome brother now your permanent subscriber♥️

  • @nurain-gamergirl4965
    @nurain-gamergirl4965 3 роки тому +23

    reason for failure is: it was way ahead of its time

  • @refreshatcxvi6946
    @refreshatcxvi6946 3 роки тому +1

    ज़बर्दस्त explanation

  • @navinboricha3300
    @navinboricha3300 2 роки тому

    Bhot bhot mast explain kia bhai

  • @milindd8309
    @milindd8309 3 роки тому

    Very nice analysis 👍

  • @Farhankhan-il5tm
    @Farhankhan-il5tm 3 роки тому +4

    Moral is.... Small step leke aage badho seedhe lamba chhalang marne me lamba peeloge😅

  • @ved1749
    @ved1749 2 роки тому +1

    This was the perfect ending video that forced me to comment here . I not thought i would like this video but I m compelled to .

  • @Business_Doctor109
    @Business_Doctor109 2 роки тому +2

    Ready>>Aim>>Fire is correct✅
    Fire>>Ready>>Aim is incorrect ❌

  • @packofthoughts2791
    @packofthoughts2791 3 роки тому +11

    What a story, without his wife his brain was not working. 😂😂😂

  • @niswan7657
    @niswan7657 2 роки тому

    I still remember pepertap had very very bad customer service.

  • @gauravagarwal9155
    @gauravagarwal9155 3 роки тому +1

    Great Video

  • @Almondseeker1947
    @Almondseeker1947 3 роки тому +1

    Follow your passion and idea. If PepperTap was a successful Venture Nobody would have diagnosed If and Buts.

  • @ashish123456ify
    @ashish123456ify 2 роки тому

    SUBSCRIBED FOR YOUR BEAUTIFUL AND SIMPLE EXPLAINATION

  • @waleediqbal1954
    @waleediqbal1954 3 роки тому +2

    Great mind mentor you are.

  • @HarshYadav-py8hp
    @HarshYadav-py8hp 3 роки тому +1

    Aditya yr aap na animated videos banaya karo vooh zyadda better hote hh aapki aur usme sikhne m zyadda mazaa ataa hh

  • @Anonymous-po4li
    @Anonymous-po4li 3 роки тому +17

    7:23!😂😂😂

  • @tumtubetv4187
    @tumtubetv4187 2 роки тому

    They Given Very Huge discounts nd cashbacks also big amount on Refrals

  • @mradultiwari9864
    @mradultiwari9864 2 роки тому +1

    Fruits and veggies delivery companies are always failed in india😂😂🚚bcoz logo ki psychology nhi smj rahe... Basi sabji nhi leta yaha koi

  • @rishapborkar4952
    @rishapborkar4952 3 роки тому

    Good research...
    Very informative video

  • @minutesIQ
    @minutesIQ 3 роки тому

    Excellent..... Explanation

  • @gauravpatil6289
    @gauravpatil6289 3 роки тому +2

    Found one more GEM channel ✨

  • @Hi-5five
    @Hi-5five 2 роки тому

    Subscribed.. nice channel

  • @vikram04vlogs
    @vikram04vlogs 2 роки тому

    Bhai etna to MBA krte tym b ni padaya tha teacher ne 🤓🙂 by da nice explanation man 🎉

  • @chandrakanthshetty3312
    @chandrakanthshetty3312 3 роки тому +2

    all the start up is starting this venture by making fake valuation and getting funding and vanish from the scene

  • @shubhadeepchakraborty3289
    @shubhadeepchakraborty3289 3 роки тому +4

    Amazing knowledge video.... 👍

  • @akashsinghrajput1248
    @akashsinghrajput1248 3 роки тому +4

    bhai VEDIO kisme edit karte ho ?
    Pc ya Phone ?
    and software?

  • @princeofheaven19
    @princeofheaven19 2 роки тому

    Peppertap lost because of myopic management with high burn rate. One of my colleague left our investment bank and went to peppertap with a package of 30 lakhs and huge perks like business class air travel everywhere etc

  • @amitswarnakar3777
    @amitswarnakar3777 3 роки тому +10

    Can you explain industry to industry gross profit margin for startup, gross profit margin either is 10, 15 , 20, 25, 30 percent. For Eg - how much minimum gross profit margin in zomato, swiggy , dream11, uber, big basket are they required

    • @ramyasri6093
      @ramyasri6093 2 роки тому

      For loss making companies, contribution margin is the term which will be used

  • @bananabatsy3708
    @bananabatsy3708 2 роки тому +1

    I think people just jump on the IIT/IIM hype train thinking the founders must be really smart. No, some are just scammers.

  • @innocenthumans3721
    @innocenthumans3721 2 роки тому +1

    U r actually smart 👌👍

  • @highvibes11
    @highvibes11 2 роки тому

    Nice video! But background music is very irritating.

  • @amanyadav7345
    @amanyadav7345 3 роки тому +1

    Bro you define very well

  • @omg-ohmyguide2464
    @omg-ohmyguide2464 3 роки тому +1

    খুব ভালো লাগলো। From Bangladesh!

  • @Memesology69
    @Memesology69 3 роки тому

    Hello bro love your content

  • @royalarpitjain6423
    @royalarpitjain6423 3 роки тому +4

    impacable video , brother 🥰

  • @mdmonajir4553
    @mdmonajir4553 3 роки тому +2

    Zomato ipo ana pa report ya apna opinion pa ekdam kdk review dena bhaiya

    • @theadityasaini
      @theadityasaini  3 роки тому

      Go and check Zomato video on our channel - ua-cam.com/video/90cjendeqm8/v-deo.html

    • @ganeshkewale1318
      @ganeshkewale1318 2 роки тому

      Over population in india and around the world

  • @goofyguy6954
    @goofyguy6954 3 роки тому +8

    I'm seeing lot of youtubers talking about startup game and all. Agar itna hi tumko aata hai to khud ka startup kyu nhi kar lete 😑

    • @paragrane5676
      @paragrane5676 3 роки тому +1

      Startup kholna majak hota hai kya, accha network, achhi investment, acha idea aur most important experience lagta hai

  • @socialtrendonyoutube
    @socialtrendonyoutube 2 роки тому +1

    Bhaiyaa sahar ka case study banayiiee plzzz

  • @rajeshpathak6043
    @rajeshpathak6043 2 роки тому

    The reason peppertap failed because jio got into market in 2016 made internet cheapest in India and if this start up got into picture after that worked on CAC and their second customer base vendors. It could have become giant like bigbasket and groffers. It does not matter whether you are an IIM graduate or noble laurettes you need market understanding and experience to run any business.

  • @FACTTECHZSOLO
    @FACTTECHZSOLO 3 роки тому +5

    2:59 apka Matlab Countries se hai kya Bhai ji?❤

  • @yashpathak8172
    @yashpathak8172 3 роки тому +8

    Me be like: Ruk pehle zeroes gin leta hu 🥲

  • @rageshm7741
    @rageshm7741 3 роки тому +2

    Can you post a video on the PNP coin?

  • @mohitartgallery4493
    @mohitartgallery4493 3 роки тому +1

    thQ so much ❤️

  • @vaishnavi.v4956
    @vaishnavi.v4956 3 роки тому +1

    Bhai bhot informative video ha, bus ek proper ending kardo.
    Something like 'iss video ka liyhe itna hi I will see you in the next one'.

    • @powellfred4156
      @powellfred4156 3 роки тому

      Thanks for watching,
      For further discussion, questions and enlightenment, please contact my support line. (Replies always comes within 2hours
      +1. 9. 1. 4. 4. 5. 8. 7. 0. 0. 4.
      (𝗪.𝗵.𝗮.𝘁.𝘀.𝗮.𝗽.𝗽)

  • @mausampatel111
    @mausampatel111 3 роки тому +5

    For making PMF they can not get first mover advantages

  • @nickch4821
    @nickch4821 3 роки тому

    I think u should do a video on Amazon food, it's a likely candidate for scam and shambles!! the way it's run its really destroying the Amazon brand for sure , what ever is left of it ...

  • @vegetariansoul4470
    @vegetariansoul4470 2 роки тому +1

    Studying in well-known business schools doesn't mean you will always be successful.

  • @randheergavali9830
    @randheergavali9830 3 роки тому

    Bhai please continue rakhna yahi pattern......

  • @ChhotiBaat
    @ChhotiBaat 3 роки тому

    I like the video because mere kafi doubts clear ho gye and thanks ♥️

  • @Bambbhomie
    @Bambbhomie 3 роки тому +1

    Good content 👌 bnaate raho

  • @dheerajbangera7915
    @dheerajbangera7915 3 роки тому +1

    Bhai green screen use karna seekh le acche se aur randomly zoom karna kam kar band kar irritation hoti hai.

  • @rmacpie3475
    @rmacpie3475 3 роки тому

    I get 750 or 500 didn't remember I get discount from pepper tab

  • @kshitizaggarwal1
    @kshitizaggarwal1 3 роки тому +3

    Giving example of Oyo! :D another massive failure in the making