@@manib6594 nokia "died" or got really behind on the whole smartphone thing, but has been catching up this last half of the decade and since like 2018-19 it's actually a viable alternative
I know it's 6 years later, but search the CEO of a bulletproof glass manufacturer standing behind a glass panel from his company while hit colleague fires at him with a AK-47.
I love the fact they decided to add a sound man suspended on a zip line with a full windproof boom pole...rather than just giving the guy a clip-on radio mic.
If I was a trucker, I´d buy a Volvo. For a CEO to demostrate confidence on his own company products like that, it takes some Balls, for real... #RESPECT...
@@sperera5916 Yt algorythm is working fine. Bring me here today for the first time ... Stunt was really crazy for ceo. One word for this stunt - Volvo.
If that's the case then he plunged it at a very convenient place for it to get taken out, as that massive crane that would take weeks to create, but there's no sign of water damage anywhere.
@ Just-A-Username: thats what they are going for. To test this you have to buy the new truck. So everyone that tests this at home is 1 more sale this year :P. They should have made it into a TikTok challenge.
Helmets are to protect your head from things falling from above. They are required when working with cranes and other tall objects that might drop debris.
Don't worry this is completely safe... He's got a hard hat on, it'll protect him if anything goes wrong and keep him afloat should he fall in the water.
For some reason, I read “Don’t worry- he’s got a hard on that will protect him if anything goes wrong...” Mine don’t protect me- they get me into trouble!
I LOVE Volvo adverts! Not many companies have ads so good that you choose to watch them. I’d watch a bad ad before a Volvo ad just so I can see the Volvo ad 😂 Never thought I’d subscribe to a channel to see more ads but I’ve subscribed
@@nikelf1 I do sync sound for films/ads professionally, and I am very sure that is a boom mic operator; i.e. someone whose job is to hold a mic(rophone) from a boom pole.
Interviewer: "Mr. Nilsson, do you stand for your trucks?" Nilsson: "No, I tend to stand on our trucks, several tens of meters above the water line!" Interviewer: o_O
Claude Van Damme was a genuine hit, the best advertising I've ever seen. This one is pretty good, too. Nice to see they intend to extend that theme, I can't wait to see what is next.
Kind of. Volvo engineers and executives have massive faith in their products. Due to an almost uncompromising commitment to quality and strength. It's less balls, and more confidence. It's why I've never driven anything other than Volvo cars. It's almost exactly the same with the guys who work at Volvo Cars.
This is extreme dedication and faith to your work... Volvo really revolutionizing trucking industry... Passion.. Pays. Results..... True determination pays.....
A legend says his insurance went through the roof after he filmed this. Another legend says it was minimal as he was standing on a Volvo, after all...whom to trust?
Volvo is the Nokia of trucks
Nokia is dead now
@@manib6594 Nope, it's not.
@@manib6594 gacho gacho
Tesla will be the Apple of trucks.
@@manib6594 nokia "died" or got really behind on the whole smartphone thing, but has been catching up this last half of the decade and since like 2018-19 it's actually a viable alternative
When you wanted to be stuntman, but ended up to be president of truck company. Looks good to me
😂
@HenriK Hald lol
Countries around the world are considering Volvo trucks for their militaries
Damn my buddy, look! They even has a president who can do stunting shit! Their trucks definitely have real guts!
@@2artsprinceyadav1800 is this one of those "pick the one that doesn't belong" tests?
CEOs of volvo: We need to do an ad
Engineers: Oh shit here we go again
CEO: not this time
did you have the voice in your head, too? - "awhhh shit here we go again"
Also can we please stick to the 420 likes, would be awesome
Good evening Khalaf
@@oskarm.3210 yea
Busta straight busta
Or
Engineers: Sir we made a new Truck
CEO: Oh shit here we go again.
Back when Good Quality Drone were not invented yet. Had to get a chopper
Yeah bro. Was expensive advertising
Good morning Stela
Nah man its a drone. They just added some helicopter sounds on it. If it would be a real helicopter it would be very very very very loud.
@@OldSchoolOfMasters No drones in 2013?
@@OldSchoolOfMasters bro commercial filming drones existed back in the 2000s, don't be such a zoomer
The title promised a hook. The man said there would be a hook. Then there was a hook. Perfect video.
And i was hooked.
No click bait that prez dont lie
Even watched it twice! The hook got me.
Personally I wanted to see a Volvo truck and I got what I wanted.
Engineering needed to put some serious effort on tow attachment, because it regularly has to be towed?
All of a sudden I do not want a car. I want a truck to drive to work.
Well Then you 2 jobs as driving the truck itself can be considered work (if transporting something)
Damn true maman..these volvo vids are so lit
@@MrCarguy2 It's hauling my fat-ass to work and back
Specifically, a Volvo™ Truck.
1000th like
That was not what I expected. This guy is a BAWSS.
Lol
Lol i am your subscriber too.😂
Both figuratively and literally lol
Cause he owns Volvo...
I'll walk out now
You so famous ❤️❤️😀
@@meharthakur1252 shut up niga
Its really nice to see a CEO, standing by (or under) his products...! Unlike many CEO's these days...
Why under? He's on it my g
I know it's 6 years later, but search the CEO of a bulletproof glass manufacturer standing behind a glass panel from his company while hit colleague fires at him with a AK-47.
Tim Cook hates Apple products
@@vikraal6974 my parents hate me
idk pretty sure elon would do something like this
sir the stuntman is sick today.
CEO: "fine, i will do it myself"
😂😂😂😆😆😆😆😆
Other CEOs: lets just make some shiny animations.
President of Volvo Trucks: *Hehe, I got no fear of heights!*
Good morning witni
Good afternoon, Rat Batde.
Or, hold my beer ! ! LMAO
@@heyrod59 Nah, that's too 0815
and also got balls of titanium which weighs a little less than 32 tonnes
youtube 7 years later: EVERYONE MUST SEE THIS
stupid algarithms
So you’re saying there is a used market for these trucks now?
yeah, I mean. I love Volvo. Why haven't I seen this before? xD
Must say, didn't disappoint
Ikr
It's not just confidence he demonstrates it's also pride. When you take pride in your work you have much higher standards.
very true
This is a Tony Stark level of presentation
Yessss
This is the perfect explanation for this kind of marketing
Or even, Megamind.
That Marvel shit
What about a guy that stands behind a bulletproof glass and his employee shoots at him with ak47.
This is NOT clickbait. Well done, Volvo.
I love the fact they decided to add a sound man suspended on a zip line with a full windproof boom pole...rather than just giving the guy a clip-on radio mic.
They ain't cutting corners.
That is not a sound man, that is the safety guy: ua-cam.com/video/6tPMvYw9yEY/v-deo.html
@@michaelkarnerfors9545 well yes but he is also holding a mic so....
@@Mike-kr5dn In the linked video it says "he actually has nothing to do with sound" so it's probably not a mic, just an empty wind sock
Boom in the shot! Reset!
If I was a trucker, I´d buy a Volvo. For a CEO to demostrate confidence on his own company products like that, it takes some Balls, for real...
#RESPECT...
Hi, after 6 years. I think volvo trucks are expensive but worth the money if affordable. I wonder how much the servicing costs.
@@sperera5916 a lot. They were the pioneers of making trucks a pain in the ass to work on in North America, now most of them are a pain in the ass.
@@sperera5916 Yt algorythm is working fine. Bring me here today for the first time ... Stunt was really crazy for ceo. One word for this stunt - Volvo.
no wonder you're a victim of advertising
Wow finally a normal and logical comment...away from scarcasm
"Tired of german techno? Try some swedish metal!" - Volvo
LMAO XD XD
You alive?
@@COCOFELON69 who? Me? ... No!
@@CptCoach woaah
😂😂
Admit it, the CEO was taking it for a ride and plunged it in the water. This was the recovery.
this comment is underrated Lmao
If that's the case then he plunged it at a very convenient place for it to get taken out, as that massive crane that would take weeks to create,
but there's no sign of water damage anywhere.
@@hairdumb3095 people like you remind me im not the dumbest lmao
@@hairdumb3095 appropriate name
Enjoyed your joke.
Well it didn't say "*Don't try this at home*" so Ferb, I know what we're doing today!
@Albert Schild you dont have a port in your house?
@ Just-A-Username: thats what they are going for. To test this you have to buy the new truck. So everyone that tests this at home is 1 more sale this year :P. They should have made it into a TikTok challenge.
@Albert Schild well lets build a port at home
@@No_Way_NO_WAY no becuase the people on tiktok cant afford a vovlo...
@@halogeek6 most ppl on youtube cant either :P
I love how he's wearing a helmet like it's going to make a difference
Helmets are to protect your head from things falling from above. They are required when working with cranes and other tall objects that might drop debris.
@@eyescreamcake hey at least if something bad happened the insurance company will cover for them
@@eyescreamcake ikr, fk these dumbass memer's...
hey, gotta get that extra safety
@Imperial Terra ight
Don't worry this is completely safe... He's got a hard hat on, it'll protect him if anything goes wrong and keep him afloat should he fall in the water.
The harbor is a hard hat area...
My hat got hard reading this
Yes but I suspect that they have something from the inside, it looks to «low» on his head. So it will probably not save him from the fall anyway.
@Michael O'Connell R/WHOOOSH
For some reason, I read “Don’t worry- he’s got a hard on that will protect him if anything goes wrong...” Mine don’t protect me- they get me into trouble!
The guy hanging off the crane at 0:20, holding the mic also deserves some credit
of the dozens of times I've watched this I never noticed that! that is impressive
*so no one's gonna appreciate the person hanging above him holding the mic* 🎤
he's safety guy, mic is decoy
The cameraman is out there flyin
@@MewKen creative mode
UA-cam in 2021: I think everyone should see this now, it’s only been 7 and a half years.
2024
Man, give this guy a raise! He deserves the job!
He's already the fucking president of the company what else do you want lol.
He's president of Volvo 😂
Underrated comment
When it comes to safety and trusting your mechanical machine, Volvo is the brand you should get.
VOLVO
FOR
LIFE
I barely need a car, not even a pickup... but now i feel i need that truck.
Now i want to buy one of those for no reason !!
good morning tharuka
Volvo has the best kind if ads where they actually demonstrate what their product is capable of.
No empty promises.
I appreciate that.
I LOVE Volvo adverts! Not many companies have ads so good that you choose to watch them.
I’d watch a bad ad before a Volvo ad just so I can see the Volvo ad 😂
Never thought I’d subscribe to a channel to see more ads but I’ve subscribed
That was actually very impressive.
Even president dont know, how to use that truck. 8-)
The comment will be legend!
Cz he don't use tractors
Lmao
???: Let’s put the president up that truck
Lol
Volvo Engineers: "If the tension from the cable suddenly releases, you will die."
Volvo trucks president: "Our trucks are worth dying for"
"eh, i will just go for swim"
This is amazing. I keep rewatching, I can hardly believe how incredible this is.
I can't even get the president of my company to answer an email... Bravo to this man's stance behind his product and people.
You've got guts sir!
Good after noon juan
The man buried with only his head is shown and pass by a truck bring me here.
lol no, thats another swede
Lol that's his stunt cousin's
Its autoplay to me
Same,,,,
Same bruh
oh my god the sound guy hanging from the line!!! HAHAHA
Yes, he is hanging there, but not for the sound, he is there ONLY for safety reasons.
nikelf1 Did you miss the fact that he's holding a boom mic? It's hard to say he's not there for sound when he's holding a massive microphone mate.
BombayBerke Well,that I didn't see, but when I whatched the BTS of this video they said he whas there for safety reasons only.
@@nikelf1 I do sync sound for films/ads professionally, and I am very sure that is a boom mic operator; i.e. someone whose job is to hold a mic(rophone) from a boom pole.
@ElectronicRedPanda hhahahahahahahahahhah
I just love the sound guy hanging there on the zoom out.
He is not even the sound guy, he is there for the boss safety purposes
@@someonee9610 he is the sound guy^^
@@hmcredfed1836 watch the other video, the staff explains that he is not the sound guy
@@hmcredfed1836 ua-cam.com/video/6tPMvYw9yEY/v-deo.html
Fun fact 😀: Legendary videos are less than a minute.
Fun fact: these are actually lame facts
Clearly you haven't seen old celebrity sex tapes.
Clearly you haven’t watched the one with Jean-Claude Van Damme
Interviewer: "Mr. Nilsson, do you stand for your trucks?"
Nilsson: "No, I tend to stand on our trucks, several tens of meters above the water line!"
Interviewer: o_O
0:40 a little explanation of this short film, in case you missed the point
For people who comment "I was expecting don't try this at home"
Yeah, I want to know which of these guys own a huge ass crane like that.
You'd be surprised
@@kakerake6018do it
Bwahaha
@@zeultimo and you own a Volvo truck too?
Best ad I’ve seen in a while thx
I have so much respect for Volvo in general
Claude Van Damme was a genuine hit, the best advertising I've ever seen. This one is pretty good, too. Nice to see they intend to extend that theme, I can't wait to see what is next.
it's okay, he has helmet
good evening plasma
The most interesting vehicle I've ever come across!
Love how they included the sound guy too, Well done.
WOOOW volvo truck numba onee! GRAPE! volvo in da bag!
Sweden: Volvo
Finland: Nokia
Denmark: Lego
Hotel: Trivago.
NOKIA AHAHAHAAHAHAHAHHHHHHHHHAHAHAHAHAHAHAHAHAHAH NOKIAAAAAAAAAAAAAAAAAAAAAAAAAAAAA LOL
Greenland: Aanuk
Iceland: ...
@@doc9747 You don't really know how Nokia is making a living for themselves - do you?
@@flemminghansen6500 I know what phones they used to have and what they are now. That says it all
They used helicopter, drone is not common 7 years ago.
He was sweating a lot, you got no airflow with a drone. You need a helicopter, that sweat is flying right away.
Um they used the crane uh right there see it
@@samrowe2889 A helicopter for the camera, a crane for the truck.
@@JohnWatkinsUK absolutely thank u I need a good bonk on the head so I can get my duh sence back
Besides, the heli sound makes it more gangsta.. I mean cooler.
Literally none of us are ever going to be anywhere near buying a Volvo truck but at least we appreciate their advertising. So freaking cool.
Again with the brainless misuse of _literally._
@@lucasgroves137 sorry, literally
@@harshityadavCamper Meaningless weasel word.
@@lucasgroves137 You are a weasel, literally
I wish I could buy a Volvo truck. Not that I need a truck for anything but these ads are brilliant. Respect to your Marketing department!
Thanks Armand! :-)
this is an advertisement. no brain rotting message, not screaming in your face to buy something, not liquid garbage. well done.
I still can't believe he is not using a green screen
ROTFLMAO ! ! !
@@true1330 93000
Everyone else: I don’t think a truck can be lifted by one hook
Volvo engineers: Yes
Why is this reappearing on my yt homepage again after 10 years?
Because it is a very good commercial. ;-)
@@volvotrucks, very modest😅
UA-cam recommending this video after ten years.
Why UA-cam showing me this gem of a video Ad after 10 years !!!!!!!
Ok, youtube you win this time, thanks for showing me this last classic AD.
Thanks UA-cam Algorithm for recommending me this 7 years later
good evening jose
The president has balls...
Kind of. Volvo engineers and executives have massive faith in their products. Due to an almost uncompromising commitment to quality and strength. It's less balls, and more confidence. It's why I've never driven anything other than Volvo cars. It's almost exactly the same with the guys who work at Volvo Cars.
yea, thats also the size of coconuts
good evening Kelvin
Volvo: We are Hiring
*More preference for Stuntman*
This is extreme dedication and faith to your work... Volvo really revolutionizing trucking industry... Passion.. Pays. Results..... True determination pays.....
The CEO of the company that made that crane and those cables should also be proud of their products.
Who else got this in their recommended 7year later
well, me! :/
Me too
Well me
Not me **blink** **blink**
Can I get in your recommended?
Great story! Cool to see a company boss REALLY trusting his own product!
Volvo employees: Our bowss is flying.
On a truck
😁😁😁😆😁😆
I love Volvo trucks you guys are the Future
Wanna be president: what should I be qualified with to be part of Volvo?
Volvo: stuntman qualities🔥
I was expecting "Don't do this at home" at the end.
Why? You don't have to worry about anything when you have volvo truck ;)
Dude didnt you read? They told you where they carried it out so you could do it at home.
Just remember to close the part of that you use.
Instead, "Do this"
thanks, I was just about to hook my volvo truck onto my crane,
It means you can do if you CAN do
Not bad mr. President!
See you all later when this gets recommended after 6 years.
Man I just love volvo truck's the ads are so creative love it
I have seen many swedish automobile advertisement for ex. Saab and they are all just awesome.
Well i'm definitely buying one
They said stand *behind* your product Claes, not *ONTOP* of it......
I want that much confidence in my life.
0:19 that sound recording guy is the real daredevil.
Volvo is a leader when it comes to commercial ADS ❣️❣️❣️ LOVE IT
Hilarious!!! Love this a lot! Was laughing to tears .Simple but powerful message! Volvo rules safety again.
Suddenly UA-cam has started to give volvo truks videos in your recommendation
A legend says his insurance went through the roof after he filmed this. Another legend says it was minimal as he was standing on a Volvo, after all...whom to trust?
Wow. A director with big balls. Respect. 👍👍😄
and with 0:20 as your thumbnail this awesome commercial would have gone even more viral
Damn you crazy Swedes! Do like the trucks though, looking really nice with the new styling
Should've had "No CEO's were harmed in the making of this video." at the end.
Круто как всегда, поступок достойного руководителя.
They had the best commercials. If I had money, I'd buy one.
Volvo has never came out with a bad ad
Why am i here 10 years later? I'm not even a trucks fan tbh
Did they improve the hook, it has been 8 years.
Ive never driven or sat in a volvo product, but i trust them with my life lmao
I don't even know much about trucks, but I'm definitely a Volvo fan now.
Oh my god! This video has 9 years!!! Why the hell did UA-cam only showed me this gem now in 2022?!
After watching this, the ballerina and Van Dame I now want to drive a Volvo truck instead of my car. LoL
I love how a mic guy is just chilling above him
Awesome ads by Volvo
Everyone is saying the CEO is daring n all
But the real hero is the mic guy hanging above him
Volvo is just the best company ever!