Snapchat Ads Pixel Setup

Setting up the Snapchat Ads pixel isn't difficult. We will show you how to add the pixel to your website using Google Tag Manager. Then we will walk through a few examples of how to set up conversion events for the Snapchat pixel. We'll show you how to create audiences from certain pixel events. Last, you'll see how you can review performance of the conversion events in your Snapchat reports.
0:23 - Navigating to the Events Manager in Snapchat Ads
0:42 - How to Share Snap Pixel Set Up Instructions with a Developer
1:51 - Using Google Tag Manager to Install the Snap Pixel Yourself
2:29 - Configuring a New Snap Pixel Tag in Google Tag Manager
3:47 - Verifying Snap Pixel Placement with the Snap Pixel Helper
4:50 - Info on Events Manager Tracking Lag
5:45 - How to Create Conversion Goals for the Snapchat Pixel in GTM
8:40 - Confirming Conversion Actions are Tracking in Snapchat Ads
9:06 - Creating Audiences from Custom Conversion Actions
10:14 - Applying Website Custom Audiences to Snap Ads Campaigns
10:37 - Rules About Snap Pixel Audiences
#snapchatpixel #snapchatpixelgoogletagmanager #snapchatconversiontracking
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[@GoopyAsh]

Love the videos guys!!! Thank you. Please ad some Tik Tok content. Would love to see how you would setup campaigns etc.

[@PaidMediaPros]

Thanks for the suggestion! We'll add that to our list!

[@lucabrickenkamp5909]

Thank you for the video! One question: How did you enable "autmoated matching"? No matter what I click or try, I can't enable it

[@johnosako7098]

Hello! Do you have a video on setting up purchase events in Google Tag Manager via the Snapchat Pixel?

[@hueyg]

great video

[@PaidMediaPros]

Glad it was helpful Hugh

[@hueyg]

@@PaidMediaPros Does it take a certain amount of time or events fired for the custom conversion to show up in the 'goal' part of creating the campaign?

[@MohamedAhmed-jw1mv]

What about ios 14.5+ ? (a few purchases) ..
* In-store purchases are much more ..
Most of my clients use ios ..
* I can't improve my campaigns better ..
*What is your suggestions for me any paid tool? Or use GTM Server ..?*

[@bedoural-sanea735]

ابي اتواصل معاك ضروري

[@PaidMediaPros]

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