So true. I can distinctly remember that 1996 was when it all changed. In fact I just googled 'end of the supermodels 1996', which is how I found this. I was born in late 70's and became obsessed with fashion & makeup around 1990/91. I'll never forget the first spread I saw featuring Linda Evangelista. Asked for Vogue, Allure & W subs for 14th birthday. I wanted to be a model...however I was short, not thin, unattractive due to a facial birth defect. I was hooked anyway, and loved the glamour of those ladies. I may not have looked like them, but I learned to do my hair and makeup and, although very poor, developed my own personal style. I have the supermodels to thank for that. You'd never know all that now, as I'm a morbidly obese middle-aged woman who has trouble getting dressed and applying makeup (not because I'm lazy or don't care; I was assaulted in my 20's, left crippled & physically disabled, and in intolerable pain all day...otherwise I'd still be a good weight and groom myself better). I did work as a makeup artist and sometime stylist until I was disabled, but sadly didn't make it as a designer. I got to put makeup on some lovely faces, but not anyone like Lindy, Naomi, Yasmeen or Christy. I wanted to be a Beauty writer/ Editor, as I was an English major. But things didn't go as planned... I don't really follow fashion any longer; partly because it makes me sad, but also because it all seems so tacky and trashy and common now...especially the models. The magazines have gone drastically downhill , featuring those such as the Kardashians. It used to be when I was a teen, that the artistic & creative people followed the fashion industry. My gay male theatre friends were the only people at school with Vogue & W subs other than myself. Now it's so boring and lacklustre, for lack of better descriptors. It just doesn't have the same feeling.
While I don't like Michael I think he has made good points throughout his career. The supermodels became over saturated and when you fill the media with certain faces over and over again and the girls become more popular, so will opposition rise as well. The Fashion Cafe was a stupid endeavor and helped pushed the narrative that some of the girls were over their heads in fame. I do however love the 90s supermodels and it's sad to see the eras that followed it.
People can say what they want but I have always loved supermodels. From Twiggy, Lauren, Cheryl, Christie, Kim, Janice and Paulina to Elaine, Cindy, Claudia, Brooke and models in between, they were just fascinating.
So much bullshit here coming from Michael Gross and others. The early 90s Supermodels had a lot of power and independence, more than the models who came before them. They got as much media attention as movie stars. They were more diverse in appearance - several had mixed ethnicity. They were all slim, of course, but there was also more range: from thin (Christy) to athletic (Cindy) to busty (Claudia). Fashion designers came to resent the supermodels because they couldn't control and manipulate these women like they could with teen girls. Plus, designers didn't like people paying more attention to the supermodels than to their clothes. They didn't like paying models thousands of dollars for a day's work. AND YET, the supermodels were worth what they charged because they successfully sold the products. Their runway appearances generated lots of interest and publicity for designers. Supermodels made their employers millions upon millions in profits. (These women had to make as much as they could in a few years because the job is so temporary. Very few continue to work by age 30). But designers were - and still are - stingy when it comes to paying up. The fashion industry is notorious for not paying models on time, for paying little for magazine covers and editorial work, for paying models with clothes instead of cash. Try paying for food and rent with a dress. Models have less power in their industry than actresses in Hollywood. Unlike actors, models don't have a workers' union. A top model's career is easily over when no one wants to hire her anymore, simple as that. Fashion's power players made sure the supermodel phenomenon wouldn't last by promoting the waif look and the hideous heroin chic trend. They replaced their media image of a sexy, confident woman with that of a passive or drugged-out girl. Once again, designers today have 100% control - they can exploit models by hiring them when they're too young (14-15) and naive. They pressure girls to starve so they can fit into a 0-2 sample size. A starving teenager won't put up much resistance compared to an experienced 25-year-old woman. Supermodels won't come back because the industry won't let that happen again. However, the supermodels from 25 years ago are still remembered and missed while many of the models who came after them are largely forgotten. Like movie stars, it's the public who chooses which models become popular and world-famous. Designers and photographers can "shove" their favorite model down the public's throat, but it doesn't mean people will buy into the hype. Today's nepotism models and Insta-models may know how to get cheap attention, but most of them have little talent: weak walks, dead-eyed expressions, bland personalities, and cookie-cutter looks courtesy of plastic surgery.
you're right this era is over and now they've gone back to what fashion models were in the sixties and seventies. . . cheap (to hire) cloth-hangers top models from the 90's will always be remembered
Brava! And it's so true that, when we think back to models, we typically think of those who were on the runway in the early 90s, not before or after, and certainly not the late 90s.
Aside from a few models like Amber Valletta, Shalom Harlow & Kate Moss, models of the heroin chic era never became household names and even today, many are forgotten.
@@marcow9195 their faces might have been popular, but I never heard of their names back then, whereas I certainly did always hear about the more famous supermodels
@@jordipalmos7544They weren't household names, though. They were supermodels, but they were only _fashion-famous;_ near as inter-industrially famous as Kate Moss and the Big Six whose celebrity status was on par with and even surpassed movie stars, muscians and athletes of the time. But what's actually ironic is that the popularity of people such as Shalom Harlow, Yasmeen Ghauri, Amber Valetta etc has only surged in recent times due to social media. Because although they were all great supermodels they weren't the _chosen ones_ (i.e the top 1%), so their fame was limited.
autoneto yes you saw through the bullshit too. Think think money makes this smart. Too bad it can't buy them common sense because it was easy to see that they didn't want to pay them 10 models 10 k.
No what is was is they didn't want to pay them models. They making it seem like "oh these women are getting old" bull crap y'all want them younger girls because it's easier to get over on someone who young and will accept ANYTHING just to have there name behind SUPERMODEL.
Can’t even believe these halfwits. They were the fantasy. To grow up and look as they did and wear what they did and embody what they did-they’re acting as if the clothes don’t stand out because the models think it’s about them...the models bring life and tangibility into the clothes -they’re selling a fantasy of what it would be like to wear your clothes, they’re amazing. + their individual fan bases bring a lot of attention to your work I’d say.
It's because they were too famous for Calvin. They were walking the Uber famous brands and the ones that could afford them. Gucci. Versace. Prada. Dolce. Valentino. Chanel etc.
That was an era that will not return. I'm glad I was already born then. Some of them worked until the new millennium like Shalom, Amber, Caroline Murphy and girls that are legendary like Naomi and Stella Tenant who still do it even though with less work. What we cannot forget is that the industry in the mid nineties unintentionally gave space to a new generation of top models like Gisele, Erin, Adriana, Polly, Alessandra, Carolina to name a few that by 2010's also started to work less. Is there top models today? Yes there is, they're just different from the ones of the past. And the story almost kind of repeats itself, we just need to look at the Victoria's Secret girls.
With celebrities getting more intolerance, political, and polarizing. I think there may be a new era of models that will grace the covers of whatever magazine is left. If they still make magazines in the near future.
After the Supermodels era, there are 5 years of not so attractive models until Gisele and Adriana came. These 5 years should have never come back but it did in 2018.
They are all real supermodels they have charisma, style, beautiful ,talented, they also make the wold wide knows Supermodel, no models can be like them today.
Trends change, people change, fashion changes. No one ever thought the supermodels would last forever. But it’s not fair to say that the labels simply moved on, however. No one wants to wake up at 5am and work 16 hour days for years on end, and as the supermodels approached their 30s I think their priorities changed the same as anyone. Although when you look at how much love and WORK they still get, maybe they will last forever after all?
I’m so glad I enjoyed the 80s as a little girl w jem and the holograms and she-ra, riding bikes and having water balloon fights with my neighbor friends (enjoyed a childhood w my mom and siblings and friends- no video games and phones and texting and all this that takes away from children’s childhood) and got to experience this era of true SUPERMODELS in all their glory. Great times. So glad we could watch these videos here god knows MTV has destroyed it all. It’s all about BET airing hip hop reality shows and that’s it on MTV and VH1. They literally do NOT have these videos anymore. They were destroyed when new management went in and then it turned into BET. E playing into the Kardashian era. nonsense. There was a show on the new E true story on Fame Addiction and hilariously their gold cows were not mentioned, they mentioned others but not the fame whore family of the Kardashian’s. 👌👍
Never liked Kate Moss, I personally felt she was too hyped and forced in a weird way in the modelling industry. Now reasons could of course be the designers or modelling agencies wanting to pay less than what they used to. But even Gisela had the same charisma as the older generation did.
1996 was not the end of the Super Models, it was the start of a new era of Super Models. Until 2010s you would still have a fashion show with an entire cast full of the top names on the catwalk such as Giselle Bundchen, Natalia Vodianova, Karolina Kurkova, Erin O`Connor, Karli Kloss and so on.
They came during the end of the 90s and didn’t really hit their peak till the mid 2000s. By that time the Supermodel era was way over. Many were retiring from the runway and moving to print, some left all together. Yasmeen Ghauri for example, pulled out of the YSL show in 96/97 last minute and then retired all together. There won’t be any others like them, Gisele is the closest in my opinion but still not exactly the same.
Kate Moss marked the beginning of the end of the amazing supermodel era
The KanaaniteTV how?
@@yourstruly7086 heroin chic
Funny how she always wanted to be a Supermodel but ended up being the one that brought them down
Yes she was the last one
Yes after models soo skinny
Michael Gross is "gross"
Fashion died a certain death when the Supermodels left
I think so, too. Why is this fucking psycho jealous of supermodels that much? Is he gay or something (BTW, I am not agains gays).
So true. I can distinctly remember that 1996 was when it all changed. In fact I just googled 'end of the supermodels 1996', which is how I found this. I was born in late 70's and became obsessed with fashion & makeup around 1990/91. I'll never forget the first spread I saw featuring Linda Evangelista. Asked for Vogue, Allure & W subs for 14th birthday. I wanted to be a model...however I was short, not thin, unattractive due to a facial birth defect. I was hooked anyway, and loved the glamour of those ladies. I may not have looked like them, but I learned to do my hair and makeup and, although very poor, developed my own personal style. I have the supermodels to thank for that.
You'd never know all that now, as I'm a morbidly obese middle-aged woman who has trouble getting dressed and applying makeup (not because I'm lazy or don't care; I was assaulted in my 20's, left crippled & physically disabled, and in intolerable pain all day...otherwise I'd still be a good weight and groom myself better). I did work as a makeup artist and sometime stylist until I was disabled, but sadly didn't make it as a designer. I got to put makeup on some lovely faces, but not anyone like Lindy, Naomi, Yasmeen or Christy. I wanted to be a Beauty writer/ Editor, as I was an English major. But things didn't go as planned...
I don't really follow fashion any longer; partly because it makes me sad, but also because it all seems so tacky and trashy and common now...especially the models. The magazines have gone drastically downhill , featuring those such as the Kardashians. It used to be when I was a teen, that the artistic & creative people followed the fashion industry. My gay male theatre friends were the only people at school with Vogue & W subs other than myself. Now it's so boring and lacklustre, for lack of better descriptors. It just doesn't have the same feeling.
The super models still work today
While I don't like Michael I think he has made good points throughout his career. The supermodels became over saturated and when you fill the media with certain faces over and over again and the girls become more popular, so will opposition rise as well. The Fashion Cafe was a stupid endeavor and helped pushed the narrative that some of the girls were over their heads in fame. I do however love the 90s supermodels and it's sad to see the eras that followed it.
People can say what they want but I have always loved supermodels. From Twiggy, Lauren, Cheryl, Christie, Kim, Janice and Paulina to Elaine, Cindy, Claudia, Brooke and models in between, they were just fascinating.
Insta-models sucks!😑
So much bullshit here coming from Michael Gross and others. The early 90s Supermodels had a lot of power and independence, more than the models who came before them. They got as much media attention as movie stars. They were more diverse in appearance - several had mixed ethnicity. They were all slim, of course, but there was also more range: from thin (Christy) to athletic (Cindy) to busty (Claudia).
Fashion designers came to resent the supermodels because they couldn't control and manipulate these women like they could with teen girls. Plus, designers didn't like people paying more attention to the supermodels than to their clothes. They didn't like paying models thousands of dollars for a day's work. AND YET, the supermodels were worth what they charged because they successfully sold the products. Their runway appearances generated lots of interest and publicity for designers. Supermodels made their employers millions upon millions in profits. (These women had to make as much as they could in a few years because the job is so temporary. Very few continue to work by age 30). But designers were - and still are - stingy when it comes to paying up.
The fashion industry is notorious for not paying models on time, for paying little for magazine covers and editorial work, for paying models with clothes instead of cash. Try paying for food and rent with a dress. Models have less power in their industry than actresses in Hollywood. Unlike actors, models don't have a workers' union. A top model's career is easily over when no one wants to hire her anymore, simple as that. Fashion's power players made sure the supermodel phenomenon wouldn't last by promoting the waif look and the hideous heroin chic trend. They replaced their media image of a sexy, confident woman with that of a passive or drugged-out girl. Once again, designers today have 100% control - they can exploit models by hiring them when they're too young (14-15) and naive. They pressure girls to starve so they can fit into a 0-2 sample size. A starving teenager won't put up much resistance compared to an experienced 25-year-old woman.
Supermodels won't come back because the industry won't let that happen again. However, the supermodels from 25 years ago are still remembered and missed while many of the models who came after them are largely forgotten. Like movie stars, it's the public who chooses which models become popular and world-famous. Designers and photographers can "shove" their favorite model down the public's throat, but it doesn't mean people will buy into the hype. Today's nepotism models and Insta-models may know how to get cheap attention, but most of them have little talent: weak walks, dead-eyed expressions, bland personalities, and cookie-cutter looks courtesy of plastic surgery.
Serena Sparks absolutely agree with you 🙌😎
I've never heard anyone explain it that well
you're right this era is over and now they've gone back to what fashion models were in the sixties and seventies. . .
cheap (to hire) cloth-hangers top models from the 90's will always be remembered
Brava! And it's so true that, when we think back to models, we typically think of those who were on the runway in the early 90s, not before or after, and certainly not the late 90s.
Well said!
truly the last year of the supermodel
Aside from a few models like Amber Valletta, Shalom Harlow & Kate Moss, models of the heroin chic era never became household names and even today, many are forgotten.
The first two are not household names. I never heard of them until now.
@@richatlarge462 then you should look them up, very strong work
@@richatlarge462 they were very popular in the mid 90’s the shows, advertising, magazines, cover girls...
@@marcow9195 their faces might have been popular, but I never heard of their names back then, whereas I certainly did always hear about the more famous supermodels
@@jordipalmos7544They weren't household names, though. They were supermodels, but they were only _fashion-famous;_ near as inter-industrially famous as Kate Moss and the Big Six whose celebrity status was on par with and even surpassed movie stars, muscians and athletes of the time.
But what's actually ironic is that the popularity of people such as Shalom Harlow, Yasmeen Ghauri, Amber Valetta etc has only surged in recent times due to social media. Because although they were all great supermodels they weren't the _chosen ones_ (i.e the top 1%), so their fame was limited.
thats like having a basketball game with nobody over 6'5
Zeke Attentatore Great analogy
They were all walking the galliano and versace shows the following year lol
exactly. they definately were still walking the big name shows. versace, prada, etc
There is no a supermodels like: Cindy, Naome, Claudia, Karen, Linda...now. The fashion industry need them, like we!
We missed supermodel group like : Cindy, Naomi, Claudia, Yasmeen, Christy etc
There will no models like the 90's , vocal divas like the 90's , and actresses like the 90's
after the era of the supermodels, heroin chic took over
Gilles They were even larger than the models now though... isn’t that sad?
AND BECAUSE OF THIS NOW WE HAVE KENDALL AND GIGI!
Carlos Eduardo M. No Kendall and Gigi will phase when the Kardashians tan, lips, ass and black sex partners can't keep them in the spot light anymore.
who are they?
The biggest mistake here is that the so called young generation who they try to appeal to cannot afford high fashion.........
Without supermodels or top models, the fashion is just a plain cloth without personality. People wont even remember them.
They didn't want pay more than 10.000 dollars per day to neither of the supermodels
autoneto yes you saw through the bullshit too. Think think money makes this smart. Too bad it can't buy them common sense because it was easy to see that they didn't want to pay them 10 models 10 k.
Today models are here today and gone tomorrow.
Hopefully in near future will come a time of new supermodels but now is not the time
hopefully! when gigi, kendall and the other instagram models cant keep the spotlight anymore
Don’t worry, I’ll be part of it
Yee Yee l join you there
@@adelaide5657 Same, ladies learn your 90s supermodel walks from Yasmeen, naomi and christy. We are heading to Paris to sell Versace, Gucci and more!!
The Tragic End of an Iconic Era.
nobody watches without the stars
Love how these brands started losing money once they dropped the supermodels lmfaoooooo
No what is was is they didn't want to pay them models. They making it seem like "oh these women are getting old" bull crap y'all want them younger girls because it's easier to get over on someone who young and will accept ANYTHING just to have there name behind SUPERMODEL.
Can’t even believe these halfwits. They were the fantasy. To grow up and look as they did and wear what they did and embody what they did-they’re acting as if the clothes don’t stand out because the models think it’s about them...the models bring life and tangibility into the clothes -they’re selling a fantasy of what it would be like to wear your clothes, they’re amazing. + their individual fan bases bring a lot of attention to your work I’d say.
2020 Queen Naomi still rules
It's because they were too famous for Calvin. They were walking the Uber famous brands and the ones that could afford them. Gucci. Versace. Prada. Dolce. Valentino. Chanel etc.
Totally, De La Renta was another one who simply couldn't afford their rates. You get what you pay for.
Valeria Mazza was extraordinary. 🔥
Michael Gross was so hateful
Ageism... Women over 30 were "old" until 1990s.
These were da greatest years i've seen!!!
Cindy, Naomi, Christy, Claudia, Linda, Helena are Top 6 and icon and legend and original Supermodels
Video : End of the Supermodel
Claudia Schiffer : Gisele is the last Supermodel ever
Michael was like 41 in 1996 what did he know about what young people wanted.
this is when it changed . I will always love this era
I was 6 when this was going down an I remember is A lot an actually Miss it!
That was an era that will not return. I'm glad I was already born then. Some of them worked until the new millennium like Shalom, Amber, Caroline Murphy and girls that are legendary like Naomi and Stella Tenant who still do it even though with less work. What we cannot forget is that the industry in the mid nineties unintentionally gave space to a new generation of top models like Gisele, Erin, Adriana, Polly, Alessandra, Carolina to name a few that by 2010's also started to work less. Is there top models today? Yes there is, they're just different from the ones of the past. And the story almost kind of repeats itself, we just need to look at the Victoria's Secret girls.
Yes I have seen the “new” Victoria secret girls. ....I won’t say what I want because it would not be nice
pure jealousy,,,
There will be never another supermodels. They were beautiful, smart, sexi, independent, charismatic.
My favs ...cindy, naomi, yasmeen 🤗👸👸👸
2:38 what he said makes no sense to me 😑😑😑
With celebrities getting more intolerance, political, and polarizing. I think there may be a new era of models that will grace the covers of whatever magazine is left. If they still make magazines in the near future.
If you want to be real about it, Twiggy was the first supermodel. Chrissy Shrimpton and her sister, too.
Texas 1- Veruschka was the first real super model!
when i was 2 years old :D
Çağrı Emirhan Demir i was -2 lol
@@ShahadAlsultan 😁😁
After the Supermodels era, there are 5 years of not so attractive models until Gisele and Adriana came. These 5 years should have never come back but it did in 2018.
They are all real supermodels they have charisma, style, beautiful ,talented, they also make the wold wide knows Supermodel, no models can be like them today.
la fin des supermodels ? pas grave .les années 1990s,j en garde un bon souvenir.
Trends change, people change, fashion changes. No one ever thought the supermodels would last forever. But it’s not fair to say that the labels simply moved on, however. No one wants to wake up at 5am and work 16 hour days for years on end, and as the supermodels approached their 30s I think their priorities changed the same as anyone.
Although when you look at how much love and WORK they still get, maybe they will last forever after all?
Wow..... the level of talent went way down. The standards disappeared
Yasmeen ghuari
I’m so glad I enjoyed the 80s as a little girl w jem and the holograms and she-ra, riding bikes and having water balloon fights with my neighbor friends (enjoyed a childhood w my mom and siblings and friends- no video games and phones and texting and all this that takes away from children’s childhood) and got to experience this era of true SUPERMODELS in all their glory. Great times. So glad we could watch these videos here god knows MTV has destroyed it all. It’s all about BET airing hip hop reality shows and that’s it on MTV and VH1. They literally do NOT have these videos anymore. They were destroyed when new management went in and then it turned into BET. E playing into the Kardashian era. nonsense. There was a show on the new E true story on Fame Addiction and hilariously their gold cows were not mentioned, they mentioned others but not the fame whore family of the Kardashian’s. 👌👍
What is the first song?
I'm curious to know myself. Hopefully someone identify the track
I just can’t I’m sorry... 🤬
calvin klein saying ”i’m not pushing personalities” lmao we he scared the models were gonna upstage his clothes
They were charging too much money
Never liked Kate Moss, I personally felt she was too hyped and forced in a weird way in the modelling industry. Now reasons could of course be the designers or modelling agencies wanting to pay less than what they used to. But even Gisela had the same charisma as the older generation did.
1996 was not the end of the Super Models, it was the start of a new era of Super Models. Until 2010s you would still have a fashion show with an entire cast full of the top names on the catwalk such as Giselle Bundchen, Natalia Vodianova, Karolina Kurkova, Erin O`Connor, Karli Kloss and so on.
Yes, they made names in modelling world. But they were not really supermodels like Christy, Naomi, Linda and Cindy.
They wernt household names Cindy and Claudia
They came during the end of the 90s and didn’t really hit their peak till the mid 2000s. By that time the Supermodel era was way over. Many were retiring from the runway and moving to print, some left all together. Yasmeen Ghauri for example, pulled out of the YSL show in 96/97 last minute and then retired all together. There won’t be any others like them, Gisele is the closest in my opinion but still not exactly the same.
Late 90s real supermodels
The days of supermodels is over! Now we simply have beautiful working models. Good luck to them!
Does anyone know the black model or show @ 1.31 ?
Char Doll Naomi Campbell
Deon Bray
We hate them we love them but. They were effing stars ⭐️
Claudia is the best
CRISTIAN BLANCA LORENA PRICILA GABRIELA GRACIAS
Agreed . No more supermodels .
Wow..... the level of talent went way down. The standards disappeared