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Facebook Groups for Business 👉 (27 Hacks and Tips)
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- Опубліковано 28 січ 2018
- So you finally started to focus on Facebook Groups for your business. Great! In this video, I'm going to share 27 different tips and hacks so that you can master Facebook marketing within your groups.
We'll cover three specific areas:
1. Growing your group (0:48)
2. Increasing engagement within your community (3:09)
3. How to use your Facebook group as a tool within your business (11:49)
You'll learn things such as how to get people to automatically join your group, how to utilize your group to build your email list, and even how to get the members of your group to tell you exactly what they'd want to pay for.
I've personally built several Groups on Facebook, and they're an extremely powerful asset that you can have within your overall business. More than business and money, however, it's a great way to really connect with your target audience and true fans, and a platform to test new ideas, pre-sell your upcoming products, and survey your target market so that you can remove the guesswork when it comes to what actions you need to take next.
Items and Resources Mentioned in this Video:
👉 The Smart Passive Income Community: www.smartpassiveincome.com/com...
👉 Will It Fly: www.willitflybook.com
👉 My email marketing tutorial: • How to Start an Email ...
👉 MeetEdgar: www.smartpassiveincome.com/mee... (note: this is an affiliate link and I do get a commission if you choose to go through this link)
And here's a breakdown of where all of the specific tips are located within the video for your convenience:
Growing your group:
1. Make joining a part of a step-by-step process (0:51)
2. Put a call to action to join in your email signature (1:23)
3. Create a handy short link for your facebook group (1:44)
4. Mention that short link organically in your content (2:05)
5. Link multiple Facebook groups together (2:23)
6. Feature community members outside of the group (2:51)
Increasing engagement within your community:
7. Thank your most engaged community members (3:12)
8. Promote people to admin or moderator (3:32)
9. Publish behind the scenes content (4:09)
10. Propose a choice for your members to select (5:01)
11. Share an actionable, quick win (5:36)
12. Run a poll (6:02)
13. Start a debate (6:36)
14. Quiz your group members (7:05)
15. Go live on video (7:36)
16. Control spam with strategic posts (8:41)
17. Automate (9:51)
18. Show your members how to manage notifications (10:26)
19. Always be this (11:12)
How to use your Facebook group as a tool within your business:
20. Group insights (11:51)
21. Create a (more targeted) poll (12:35)
22. Crowdsourcing within your group (13:27)
23. Create events for upcoming launches (13:44)
24. Ask for volunteers (14:21)
25. Validate upcoming business ideas (14:50)
26. Build your email list from your group (16:03)
27. Setup onboarding questions for new members (16:52)
And lastly, be sure to answer in the comment section below: what are you struggling with right now? I'd love to help
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Pat, you're a generous genius! Just put a few of these into place today...and surprise, surprise...they work! ;) Thank you!
That's what I'm talking about! Nice!
@@patflynn sir how can i find all posts of a month in a facebook group
What's nice about an exhaustive list like this one is that you're almost guaranteed to find actionable tactics you haven't tried along with a confidence boost when you hear strategies you're already executing. Thanks again, Pat!
UA-cam suggested this video and you really dished out the tips! Thanks Pat!!
Sidenote: I joined Power Up Podcasting about 4 months ago and I’m thrilled to have launched my podcast! Thank you so much for making that course!!
Back to this video...
As a Community Strategist I loved the tactics that you shared to help create a positive experience for your members on FB. And I love how you showed screenshots as well. Not to mention your bloopers...Hilarious!
One thing that not many people seem to talk about though is when and IF a free Facebook group is actually a good fit for your business in the first place.
I’d love to know your perspective on this Pat.
Pulling the trigger on a community can seem like a simple decision but many people don’t fully understand the amount of time and energy they require on a weekly and even daily basis.
For many entrepreneurs (especially those starting their business on the side) their limited time and energy is better spent growing their email list with stackable traffic sources (like guest posts, podcast interviews etc).
I discussed this in a recent guest post I wrote for GrowthLab.com and the #1 response in the comments was relief at having permission NOT to create a free group (at least yet). Apparently a lot of new entrepreneurs worry about this.
If anyone is on the fence for creating a free group, you can check out the article here: growthlab.com/a-free-facebook-group-isnt-the-magic-bullet-you-think-it-is/
Not only do I use a Jurassic Park metaphor to make my point (Jeff Goldbloom in da’house)...I made my own GIFs for the occasion. True story. ;)
Looking forward to seeing more of your videos Pat! I hit the bell!!! Ding!
Diana Tower your site is great, I’ve pinned the post on this topic!
Holy cow, Pat! So much information! I'm going to have to come back to this video a few more times. I hadn't even considered starting a FB group until you went through this list. I seriously SOL (snorted out loud) when Katniss volunteered. My biggest struggle right now is choosing which idea, which social media, etc to focus on right now. There are so many things I could be doing, that I get overwhelmed with information and feel like I'm trying to run in a million directions. Thanks for all you do!
What am I struggling with: ghostwriting about your topics and I need to get my head around the basics, so thank you! You are so easy to listen to and make my writing a lot more knowledgeable!
Hoping this video helps you on your journey to build a thriving Facebook Group for your online business. Let me know what you think in the comments below! Do you like this style of video?
Pat Flynn I really liked the style of the video. And the tip 6 about featuring an inside person was great. Never heard that before and seems super helpful.
Yes, love this style video - so many actionable tips ~ gets right to the point. Perfect!
Loved the style. Fast-paced, and yet easy to follow, and the insertion of the "break" videos was well-timed and entertaining. I especially liked the one from The Circle (still mulling over that movie). :-)
I like the style of the video a lot. It was energetic and fun.
Loved it. To the point and that you showed us how it looks on screen with REAL actionable tips that work. Also loved the giphs in between at the beginning. Made me laugh! humour helps us learn!
Thanks. The tip I can see using immediately is adding my Facebook group link to email. I also didn’t know that there was a way to check who post and or contributes the most in a group. Lots of good info shared.
Cheers.
Good stuff, Pat. I'll probably come back to this several times when I feel like I'm low on ideas for my group. I have a podcast where I answer mental health questions and I decided to make a facebook exclusive episode, where I take questions specifically from the group rather than the podcast audience in general. I've gotten a lot of responses so far!
This is great. Growing my Facebook community is a big goal for me for 2018. I have found it a great way to have real interactions with the people following my work and has been a great source of ideas and inspiration. I look forward to integrating a bunch of these ideas that I had not thought of yet. Cheers & Thanks Pat & the whole SPI team!
Hi Pat! Just wanted to let you how much I like your UA-cam channel. I was already listening to your Smart Passive Income Podcast for a while and was very surprised to see that your UA-cam channels covers completely different areas and how nice it is to get inspired by you not only via audio but also via video. Really cool, please keep going! 🙌🏼
I'm getting ready to start a Facebook group and you've given me some great ideas and helps. Thank you so much.
Very timely, Pat - and very helpful. You rock!
Thanks Pat! Great tips and I love the way you break it down. I specifically like how you emphasise the importance of getting to understand what your audience wants/needs
I'm learning how to put together a Facebook group to help promote Airport Transfers but not directly about them but on more tangential subjects such as airport experiences. Your Video is very useful but I will have to go through it several times as this is something of a new experience for me being 77 years old!
Just what I needed ...and more!! Thanks for always over delivering Pat!!
WOW so many actionable tips. Thanks so much Pat. This is exactly what I currently needed to help many of my client's Facebook groups. You are #TotallyAwesome.
Wonderful Dade, that's great to hear!
I'm just entering the FB Group game and learning how to use it to have fun with my direct sales community. I'm excited about your "hacks" and I can see myself using many right away. I'm looking forward to learning more.
Love, love, love your video. I'm new to all this and a lot went over my head, but snippets really made sense. Grateful I can review when ready for that step. Thanks again, you are amazing!
Hi Pat. Thanks for this helpful video. I have a WordPress Facebook group with more than 14k subscribers and sometimes it’s harder to manage and generate new ideas to keep the engagement. Those tips was pure gold.
Salute Pat! You bout that life. Lots of value and you'd probably save a few people from unnecessary debt if they started following you and the trail you've left first
Cool! so the bottom line is constant engagement with your group, and promote your group.
My biggest struggle: getting started! I am a successful Realtor. Since 2004, I've also been coaching other agents in their sales and marketing. Now I want to shift that coaching to an online course model. But getting that started and dedicating the time is proving harder than I thought it would be!
Patt, I love these videos and your “serve first” attitude it comes across in all your content.
I don’t know if it’s a struggle, but definitely excited. I’m getting ready to launch a website/blog about starting and running a carpentry business. Setting myself apart and building a large enough following to be able to afford to devote real time too is going to be my biggest struggle.
Your videos are really helping dial in my niche and serve my audience well
Wow! Great tips as always Pat! Thanks for spending so much time explaining all these things so clearly. Probably the biggest struggle for me lately is really blocking out all the distractions and getting things done that will move me forward. There's so many shiny objects that catch my attention it's hard to stick to one thing and finish it.
Definitely right in saying it's tough to just stick with one thing. I think that's what differentiates those who win and those who don't.
I love how you spent a majority of the video about building a genuine group first and then going to serve them after. 💪🏽💪🏽💪🏽
Thanks Jimmy, I appreciate that!
What a fantastic, fun, inspirational, and thoroughly informative video, Pat!... So much wonderful info in it that I will see your video more than once, and implement from as much as I need in each stage. Especially now when I'm starting from scratch to build an email list :D
Had to pause while I go make myself a bowl of chili. I know this is going to be good.
Hi where r u from?
Lmao
I love chili
Great video. I'm struggling to get back into growing my business after other priorities have taken the time I previously devoted to that. This video has helped me refocus with some actionable tips, and inspired me to put some time on the calendar to get back to work. Thanks Pat! You're an inspiration and a great motivator.
Amazing description, it's everything I've ever wanted from a video description. I'm almost tearing up :')
Thank you once again! I'm in the process of starting a new business and all those tips will save me a lot of time. You're great as always!
Your background keeps getting better and better. Love the wood look. Ive been thinking about starting a Facebook group. This video came at a good time. Thanks Pat!
Nice, I love to hear that Nick (about you creating a group) - Thanks for the compliment on the background, too!
Right now, the struggle is finding time to do all of the things in my head to build my business. Full time job and a family are wonderful, and then I need to just plod my way through the things I know that I need to complete.
Keep at it. It works. Most people give up becasue of the moving parts.
Thanks. Great tips. The tip that I can see using immediately is attaching it to an email signature. Cheers.
Awesome video as always Pat! I'm hooked on you and your brand ! You are the most helpful creator I have ever come across . Again thanks!
Great information Pat! I don't have a group yet, I was just looking around for information... I'm so glad I found you, I'll be creating my group ASAP after your training, thanks!
This is well-timed. I've received requests to start a closed or private Facebook group to talk about subjects topical to my business in a "safe" space. I'm not entirely sold on the idea yet, mostly because I want it to be of service and create value and I'm not 100% certain I'm able to fulfill my own expectations on that front. That said, this video gave me some insight into ways it could be of service and create value through actually asking members for their input. (Some might see that as obvious, even me, some days. 😉)
As for what I'm struggling with right now... That would be new client acquisition (I'm aces with repeat and referral clients). And I have to be honest, here: I suck at marketing myself, except when I have a special offering - something that only happens a few times a year. I have a card on my desk that reads, "Bravely market your magic." I'm committed to it staying there until I do just that.
I've watched so much videos the last days from you. you cram so much valuable info in them. awesome, and I really don't use "awesome" at all. really great work, thank you :-)
very quick, intelligent and succinct. Wish I could think and talk as quickly as you Pat!
Great video as always Pat! I just discovered your videos via UA-cam feed and have jumping from one video to the next 😁. Question: should I change from Facebook Page to Facebook Group to engage and grow my community? Seems that Group has more features 😅
First video I’ve watched! Enjoyed it and have subscribed! Good job!
Starting my first FB group today, so glad I run into your video. Great tips.
I feel that I’m already doing strong things in my group but I definitely look forward to making it even MORE in 2018, Thank you Pat.
Thank you Pat for the great info on Facebook Groups. I was getting ready to word on my Facebook Pages. Glad I caught this video and will do groups instead. I will be checking out your other info!!!
So many great tips. Thanks, Pat!
Thanks Sue! I appreciate you!
This video is gold for me right now! Thanks again Pat for sharing :)
Awesome Pat great tips, actually I have been pruning my Facebook group list that I had joined down to minimal and now I notice I am seeing your group come up a lot more in the notification by doing that.
Such great value!! As always! Thanks Pat!
My current struggle is finding an inexpensive way to host a website and an easy platform to build it on. I don’t want to spend a lot of time on building the site. I need a turn key option that is bootstrap worthy.
The outtakes. Love it!
You are awesome - thank you so much Pat, I found so much useful info here :)
Pat, Great video. I'm going to have to watch this one about 27 more times to take it all in. I guess I never knew about the bell next to the subscribe button, so thanks for mentioning that so now I'll get notified about all of your new videos.
Thanks Cheryl! Thanks for subscribing and choosing to get notified. It means a lot!
Thank you very much for this video! I have a FB group but I would like to have more engagement. I will definitely be using some of your tips.
I love growing my Facebook groups as it creates a warm audience that I can target again and again.
Me too.
This is brilliant! Thank you for sharing Pat.
Thanks for all you do, Pat!
This is wonderful stuff, Pat. I've been thinking about doing this and now I can follow your tutorial. My problems are almost always inner stuff like being consistent, staying focused, and being courageous about increasing visibility. And of course, frustration with technology!
That's most of our problems, but it's those who conquer them who find success on the other side. You can do it!
Great video Pat! Very practical tips and tricks!
Love this! Thanks for all your hard work Pat!
Thanks Haley, all the best to you!
Superb. thanks! I guess I am struggling with doing it all myself and putting good systems in place to build my email list.
Awesome Video. Thanks for taking your time and energy to share it with us. It is greatly appreciated.
Nice job. Your communities are some of the best places, to include your Book writing community as well.
Dave, good to see you here responding to a Pat Flynn video. I'm loving the online community that I've labeled in my files as "Business Builders" all connecting and supporting each other, a model of abundance vs. competition. So cool and inspiring.
That sounds great. yeah, Pat is one of the best and his communities are well run. I've been a part of his Book community every since it was created - way too many years ago...haha.
Great video! Thank you for sharing all of this great information. I'm stoked to start implementing some of your tips into how I manage my FB Group.
Oh my... I usually watch videos at speed 2, or at least 1.5.... (cause you know... so much to do, so little time)... but no need for that with this jam-packed information video! I will have to come back and watch a few times to get it all.... please don't take the video down Pat!!
Hehe thanks! And I know I speak kind of fast too 😛 Thanks for the comment, and don't worry, I'm not taking the video down! And wow, nice work on your channel!
Oh, how kind of you Pat!! Thank you! I have been struggling with my blog... it just does not earn any money, so I am beginning to ignore it. Too much work for little reward. But I do have shops on Etsy, Ravelry, and Craftsy selling my patterns for knitting and crochet designs . And you don't talk too fast,,, you just pack so much information in your video!!
Please! speak more slowly i did't catch all your valuable advices and information.
That part with the rising table tho LMAO. Great info Pat. Bro you the man. We are creating an FB group for Our Artist Ja'Seen Seven an will use this info immediately!
No20 - I'm featured as one of your group top contributors! Martyna Tomaszewska, that's me! ;) I had no idea :D
Some great tips, Pat! Also great style of video.
Great stuff, but the best part is the T-Shirt! I think I'm living that dream
Hey Pat, Thanks for this bro, exactly what I was looking for!
whatever searches i am making ur video is showing in the top 5 ..even i dont want to watch ur videos bcoz ur videos are long..but still finally saw..!!:X
Thank you so much Pat. Really great info. You answered all my questions and then some!
Pat knows what he is saying. I have increased my UA-cam views and revenue using facebook groups.
Hi Pat. Great video, thank you. Between you, Hal Elrod, JLD and Chris Ducker I finally feel like anything is possible. Love your tips on Facebook groups, many of which, in true Pat Flynn style, are unique. Thanks again. "Hey, Katniss..." outtakes - brilliant :)
This guy is a genius.i was wowed after watching his tips
Great video. I will be implementing some of these right away! My biggest struggle right now is just carving out the time to write blog content.
You got my attention Pat! Thanks!
Some great tips Pat! Community is the core of any movement!
Thanks Pat. I just created a FB group and you helped me answer a couple things I was confused about. I merely wish FB pages could like FB groups.
The Video is Rich with facebook group knowledge and Pat knows it well. Highly recommended.
struggling with sharing my Prime Tapping gift with the world. Learning leaps and bounds this last 30 days. Thank you . You doing and being more is me accountability.
Great Input, just fell across your video while working on a project and I was just letting videos run in the back ground and heard you speaking.
Nice Pat! Enjoying your UA-cam strategies. 👊🏻💥👍🏻
Thanks Pat loved the video keep up the good work!
Awesome video, shared with my cousin who started a Facebook group which took off. I was just talking with him and recorded a video about ways he could build a business around a Facebook group.
Thanks so much Pat , im struggling my own small 450 members FB group to make it growing , and start like small business.
OMG, I laughed out loud when that "Fight" popped out. I can just imagine people fighting over kale or spinach. (I'm rooting for kale)
Great video man! Great insight to closed facebook groups
Some great ideas to implement right away. Thank you for sharing Pat and will update you on my results in a few weeks.
Keep us posted!
wow implemented right away thanks!!
Great video, Pat! Love the tone of them ,super fun! May I ask, how do you download the videos from other scenes/shows(like the Seinfeld video for instance). Do you use an app? Thanks Pat!
This was great! I'll be implementing these tips when I set up my FB group for aspiring writers in my community!
Awesome dude! THANK YOU!
Thank you so much for sharing this Pat! Amazing info!!
My facebook group set up. Thanks Pat Sakhmet
Pat, thanks very much. This is an awesomely amazing video. Very valuable to me.
Thank you so much for this amazing tips!♡
Hey Pat! I LOVE that you’re seeing the value in FB Groups. THANK YOU!
My main Groups all are fairly tight niche with 5,000 - 20,000 members each and all have grown organically without advertising.
FB promotes my Groups for me now and I turn away apx ⅓ of my applicants to maintain the niche focus. Some folks might be afraid to do this when they’re looking for numbers, numbers, numbers but it’s quality over quantity with Facebook groups just like anything else. What do they say about 1000 true fans?
I put my heart and soul into my groups, Pat! My members are awesome and on a daily basis, I am blown away by their personal stories of connecting together, overcoming challenges and sharing triumphs! So grateful for the ability to create space where this magic can happen!
Still ... all the good feels in the world can’t pay the bills. I would love to have a conversation with you around monetizing groups. Would that be a possibility?
Thanks again for another terrific video! You always knock it out of the park!
And then 10 minutes after posting my reply to your video, I got your email about the giveaway! Yep… Hoping to win this!
👍🏼
Thank you Pat, this was very helpful!
So glad! 🙌🏼
Hi Pat. Great advice as always. I'm just starting my Facebook Group to go along with my new Podcast. My group currently has 26 members and has been up for a month. I will be using your strategies to build up my FB Community.
I am struggling with keeping things organized in my business. There are a lot of moving parts to this machine and I am trying to figure out the best way to stay organized using online utilities. I've been looking at Trello, Asana, and Airtable. I need to figure out how to wear a Project Manager's hat properly. Notes on paper (sticky notes) only go so far before they are an unorganized mess.
Thanks again, Pat!
Phil
As usual your information is a goldmine for me, cheers Pat
Thanks for these great tips. 2020 im still using some of these tips. Just created a group called "Learning with your kids ". Testing your tips/techniques to grow the group and see which work for me.
Pat, this was an incredibly valuable video, thank you! I do have a couple of questions for you:
How do you differentiate your Facebook SPI page strategy from your SPI group strategy? Is it that groups offer different engagement vehicles like polls?
I know one advantage to pages is that FB started rolling out automated captioning for video uploads, but only in Pages, which is super useful for increasing engagement.
I'm struggling with deciding how to approach each one without being duplicative. Thank you!