Proven strategies for nailing retention marketing

Keeping existing customers is key for businesses, but it requires a well-planned retention marketing strategy.
In this video, we'll explore two main approaches: Proactive and reactive tactics.
For proactive strategies, you'll learn how to keep customers happy through valuable content that helps them maximize your products, as well as consistent engagement via email and social media.
When customers are at risk of leaving, reactive strategies kick in. We'll cover ways to re-engage straying customers, like discovering their pain points, showing you're addressing their feedback, offering incentives to stay, and parting on good terms if they still choose to leave.
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