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Breaking Down A.Lange & Sohne - The Brand You Can't Ignore!
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- Опубліковано 26 лют 2023
- New Grey Market Episode: "My Plan to CRUSH $130 Million in Sales in 2024"
• How I'm Going to Sell ... -~-
A. Lange & Sohne is a world-famous watch brand that has been crafting exquisite timepieces since 1845. The brand is renowned for its luxurious and precise watches, which are crafted using exceptional materials and precision engineering. Each watch is hand-crafted and assembled with the utmost care and attention to detail. In this video we discuss their lineup of models, complications, market prices and provide our expert opinions.
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Mark my words, Lange prices will start shooting up soon, buy one while u can!
To me, Lange is the absolute No.1. Interesting, classy, innovative to the point of making Patek look stale and boring. If I have to pick one, may it be Zeitwerk Handwerkskunst - good luck finding one!
You have great taste! I do tend to agree in that I love the innovation and incredible watchmaking of Lange. They are amazing! Hope you enjoyed this 😁🙌
If you are a watch collector A.Lange & Sihne is a must
A must for any collection. Any over $100k that is. Although an argument could be made for the best $20k collection being one Lange.
I tend to agree with you. The quality is second to none 😍🔥
A. Lange & Söhne imho is the most incredible brand out there. Thank you for the video. The Odysseus is my grail watch.
So glad to hear you enjoyed this! Love the Odysseus in WG on rubber.. so good 😍🔥
This is an incredibly informative video on A. Lange & Sohne, a brand that truly deserves the attention it receives. The dedication and precision that goes into crafting each timepiece is truly remarkable, and it's clear that the brand's commitment to quality has been unwavering for over a century. The discussion of the various models, complications, and market prices is incredibly helpful for anyone interested in investing in an A. Lange & Sohne watch. It's great to see experts sharing their knowledge and opinions on such a prestigious brand. Overall, this video is a valuable resource for watch enthusiasts and collectors alike.
So glad to hear you enjoyed this and would definitely echo everything you said here! Lange is so good and yet still truly is incredibly underrated. Let's hope that changes 😁🙌
One of the best watch maker there is. Often gets overlooked
Totally agree! Lange is so good and definitely undervalued 😁🙌
Oh, I'd flip over a table of Rolexes to get to an A. Lange and Söhne timepiece. Remember the meme where the guy looks around at the other woman, while his girlfriend stares at him, bugged eyed and pissed? Yeah, I'm completely ignoring Rolex to lust after Lange. Nobody finishes a watch like they do.
Haha that's great! Lange truly does make some remarkable watches. Hope you enjoyed this 😁🙌
Love Länge! The local boutique told me that I can buy a Zeitwerk but only have to wait ~10 months to get into my hands.
As an owner of Lange & Söhne living near the epicentre of luxury watchmaking I'm very pleased to get your opinion and assessment of this brand. Frankly, I was a bid frustrated over the years to see other, less "sophisticated" high quality pieces rise in price but the pain was contained because of my principle to buy only what pleases my eye and even more so because these pieces (D-Graph rose, platinum & D-Split) are embedded within a nice collection of Patek and Rolex. I didn't know that the company decided to drastically reduce production which to me makes sense because there are not much economies of scale in this business. Watchmakers on this level (highest level) are rare so if you push for expansion there is a problem to find enough specialists. I think Lange too is on the right path and I hope this strategy will have its impact on the secondary market. In the meantime I enjoy the beauty of the pieces.
My only Lange as of today is a Grand Langematik 40mm. During Covid I paid $13K pre-owned, today's price about $24K.
That's a great price! Congratulations and enjoy in good health 😁🙌
I was offered one yday for 19k usd. Offered 15k and was turned down. Probably could have got it for 18.500. My price is 15k./
I love Lange&Sohne the most. No lie I would take Lange & Sohne over any other watch unless I could take and sell it to buy another Lange& Sohne 💸💸💸
An amazing brand no doubt 😁🙌
I have the Triple Split, zietwerk date, time zone and SS odysseus.
I love them and they are simply works of art.
I think the datograph is amazing and the Lange one is a classic.
I can only see these pieces becoming more valuable down the line.
I bought them for keeps and to collect.
As an investment I think it will take a few years to make a significant amount.
I agree with what one of the presenters said about the price of the high end.
My triple split cost £137,000, they seem to be on sale on grey market for £167,000 but in terms of actually getting that for one maybe you would get £150k. I can comfortably make 10% on cash, so I don’t expect my triple split to be a good investment until many years down the line.
One of your best episodes ever!
Great job guys. A. Lange & Söhne have always made outstanding watches and thanks to videos like this may finally get the recognition their craftsmanship, innovation and outstanding build quality deserves.
(PS - If I got a dollar for every person who commented on Marco's freakish watch knowledge since he joined Luxury Bazaar I could probably afford to buy a Lange, but is so true and rare to find in someone so young)
Awesome to read this thanks so much! Glad you enjoyed this and definitely agree Lange is so underrated!! 😁🙌
Thanks so much also for the kind words. I'm just a passionate watch enthusiast so I'm glad to hear this passion resonates with others 😁🙏
I love that the acoustic panels are lined around the floor, great progress. I love this brand even more, I hope to buy a Grand Saxonia 40 mm white gold. That is the perfect dress watch that is reasonably priced in my eyes. Thanks for all the great information.
Glad to hear progress being made and glad to hear you enjoyed this! Grand Saxonia is such a great watch and definitely a great value for sure 😁🙌
Great Convo, whole Lange line is fire
Thank you! Glad you enjoyed this and totally agree Lange watches are so good 😍🔥
Enjoyed the conversation. Excellent series.ALS is a special niche brand.
Thanks so much! Really glad to hear you enjoyed this 😁🙌
They are also the brand that builds each watch twice before it goes to market. So very good quality!
No doubt! Them disassembling and reassembling movements is just nuts!! The quality truly is outstanding 😁🙌
Really love these episodes!!! More of this please!!!! So good!
So glad to hear this!! Thank you so much for the support 😁🙌
Great video guys. I really appreciated the in-depth view of one of my favourite brands
Awesome to hear you enjoyed this! Thanks so much for your support on the video 😁🙌
What a fantastic chat. Very knowledgeable
Thanks so much! Glad to hear you enjoyed this 😁🙌
Amazing brand, spectacular watches, great video. I share your market view for Lange. I believe watch collecting is a long term hobbie, and Lange is one of the brands that ticks all the correct boxes for a long term collector.
I couldn't have said it better myself! Totally agree with you!! Glad you enjoyed this 😁🙌
As far as I know Glashütte goes back to Lange and Söhne, as early Lange and Söhne where nationalized under the new name, and later started new with their original name.
Proper watch talk cheers boys, not to many so called Horology channels live up to this
Really appreciate the kind words! Glad you enjoyed this 😁🙌
Marco is the man. Thanks for the video.
Guys / you are not showing enough the watches us, non expert, we could have some hard time to know what you are speaking about ok, we will have to make our studies - saying so my best program ever : love the seasons and the shows for the dynamic but the ceremonies for the fun - that particular talk in between two passionates was priceless : thank you so much, it was brilliant 🎉
I have and still love my Lange 1 white gold blue dial 1994 watch I love too look at the exceptional art and beauty in this watch
Absolutely beautiful piece! Enjoy it in good health 😁🙌
Thanks for featuring A. Lange & Söhne - Boutique Aspen 😉
Thank you for watching! 😁🙌
Great video! A. Lange & Söhne Grand Lange 1
And this video helps people realise how good German watches are
They are absolutely amazing 😍🔥
„Glashütte (Original) was actually Part of Lange… Glashütte actually ended up braking part from Lange“
- that’s actually wrong because it’s the other way around.
A. Lange & Söhne just like all other watch companies of Glashütte were combined into the VEB GUB (Glashütter Uhrenbetriebe) under the economical gdr plans. After the fall of the gdr the VEB GUB went to become Glashütte Original and Lange was just one of many Brand Names that were bought from the GUB by investors.
Literally took the words out of my mouth when I heard him say that :)
Thanks for sharing! I knew there was a connection, just couldn't recall what it was at the time 😁👍
Yeah, if anything, GO is the "original" and current Lange is a revived and privatized brand. Marco either has his facts wrong or he's shilling Lange to boost the price
I think that their moon phase complication is gorgeous
Thank you for creating this video. Very underrated brand. Love my Lange Zeitwerk
Thank you for watching, glad to hear you enjoyed this!! Enjoy your Zeitwerk in good health it is a truly special piece 😁🙌
Great to see what's on my desk back ,followed you for the beginning 👍
Awesome to read this! Thanks so much for the continued support 😁🙌
You guys have motivated me look extra hard at my favorite Casio G-Shock 😎
Haha nice!! 🙌
You brought back the WOMD vibes 🥲 nice!! And THANK YOU for the video. Lange is just awesome and deserves some limelight here and there ❤️
Awesome to hear you enjoyed this! Thank you so much 😁🙌
Love this brand so much 😍⌚👍
Me too 😁🙌
24:35 I too remember those days and they are long gone!
The Zeitwerk is like a tribute to the five minute watch in the Dresden operahuse built 180 years ago 👌
Zeitwerk for me all day long , such a unique statement piece ❤❤❤
Learned a ton here (and in every video, really). Thank you guys for always delivering! Making my job a lot easier and more fun 😂
Lol thank you Nina! 😁🙌
@@MarcoFerranteWatches hahahaha you’re welcome
The Lange 1 is my main grail. Doubt I'll ever get one, but god damn would it be awesome.
I love the Lange 1 so much too. Someday soon for us both no doubt 😁🙏
The Triple Split is the most amazing watch out there. The movement is called the mini city.
THIS FORMAT WOULD MAKE AN EXCELLENT PODCAST!!!! Its more watch nerd vibes, instead of all about the grind and hustle (which work better in a video format).
Great job!
real horology brand, real union of art design and engineering
Couldn't have said it better myself! Their watches are so good 😁🙌
Marco was really impressive with his deep knowledge. Excellent video.
Thanks so much! Really appreciate the kind words and glad to hear you enjoyed this 😁🙌
RICHARD LANGE “Pour le Mérite”
Reference 260.028
in 18-carat white gold - This is the way.
Has Lange really cut yearly production number to 2000? When didnit happen? Can’t seem to find the news.
The 3-hand Richard Lange is the ultimate elegant watch to me.
I spoke to my contact at the local Lange this morning and he assured me there is no truth to the claim the Lange is tightening production. He said it’s 100% baseless. It would be nice if this video producer can substantiate his claim because it truly affects how some of us buy watches. For someone like me who owns one Lange piece, I would be highly inclined to purchase another one asap if they truly were decreasing supply. So clearly comments like these can be worth tens of thousands of dollars…
In the beginning I thought this is comedy till I found out it is serious
I’m confused. Why would you buy a watch based on production numbers? I buy what I like…..honestly, I have never thought one second about how many watches are produced. First off, no one knows these numbers (all speculation) and more importantly, this should have nothing to do with a buyer’s purchasing decision.
These brands restricting the production numbers is only going to cost the gray market to go hot for those pieces that want to control the price point then just flood the market. So much for me ever getting one
Holy smoke what a great into. NEAL
Thank you! Hope you enjoyed this 😁🙌
I do like the datograph
One of the greatest chronographs ever made! So good 😁🙌
You guys have inspired me to open up my own store cheers to 2023
Let's go! Best of luck to you my man 😁🙌
@MarkReynolds hopefully my own store I’m a partner in a roof/solar company and as soon as it sells I’m going to take that and open a store in Santa Fe NM my hometown there’s very little watch competition but million dollar artwork sold everyday.
Here is how I rank the following, and I suspect many as well:
1. Name
2. Looks
....
7. Herology
Lange is not as popular as the other watch companies, not by chance. It is where it is by choice.
That's definitely fair however I would say just because they are underrated doesn't mean they aren't phenomenal 😁🙌
Comment from a follower of a herd, not an individualistic person.
LOVE these!
Thanks so much! Glad to hear you enjoyed this 😁🙌
I absolutely love the brand. I have a Smurf, a 41YG Sub, RG GMT and a YG Sky Dweller and I still can’t afford an A. Longe & Sohne 😢
Aw poor you 😂
@@jamied931 you’re right. I guess I sounded like a real jerk. Didn’t mean to come off that way, just trying to nail home the fact that A.L&S are untouchable to us mortals.
No, what you absolutely love is showing you have money by collecting Rolex. If you really loved ALS you would have got a Lange 1 instead of 70 k$ worth of gold sport watches. You don't even know their price range.
I think you definitely can and should consider adding one to the collection. Lange watches are simply a notch above most other watchmakers 😍🔥
Great episode. I would love to see a set upgrade. I don’t feel that the set matches their industry leading quality. I still love you guys!!!!!!!!
If I won the lottery I would buy ever single one of those watches.
I have been watching the saxonia moonphase in rose gold for years now.
Great video
Can you do a video on Glasshutte Original, please?
Honestly not a brand that we carry and come across it fairly infrequently 😓
@@MarcoFerranteWatches makes sense. This brand has a special place in my heart.
@@Anoil87 Fair enough! The quality is very good 😁🙌
Great video guys. The guy in the hoodie needs to 'watch' interrupting Marco over and over though. Let him talk.
My favorite watchmaker, hands down.
👍👍👍👍👍👍👍👍👍👍👍👍👍👍for the show!zeitwerk! most nice! peter today in podcast also👍👍👍👍👍👍👍👍👍👍 grtz
Thank you! 😁🙌
Would love a video on the dutch Gronefeld brothers!
Gronefeld is so good! We've discussed them on a few occasions but definitely one I'd love to give more shine to 😁🙌
Fucking love u m8,a guy who dosent bow down to ppl.s bull,keep up the good work.
Haha thank you! Hope you enjoyed this 😁🙌
You guys are awesome 👌
Excellent show. Are you also dealers? Please let me know. Thanks
Is there a source for that significant drop in production number?
Спасибо огромное за серию!
Glad you enjoyed this! 😁🙌
Lange & Söhne for King
They are so good 😁🙌
The 1815 is THE gold watch. I have to have one some day
Me too! Lange is just so good 😁🙌
Hey RS what do you think about the Cooper blue? Especially when compared to the journe chrono blue.
What happened to Sabina?
I got 403.032 for 42k, back in the day. Still not interested for selling it.
Can u do something like this for tissot & longines
Brilliant 🎉
Marco is incredible.
Thanks so much! 😁🙌
Great video. Marco is a fabulous addition to your team. Ever word you said about A. Lange & Sohne is true. Your analytical brain say A. Lange. But your heart longs for Patek. We all know who usually wins that in battle!
Thanks so much and glad to hear you enjoyed this! Lange & Patek both are so good so you really can't go wrong any way you choose 😁🙌
Been hard for Lange for awhile now
Lange is so good 😍🔥
"Between two ferns" vibe :))
Wao.süpep!!! Fota!❤❤A.Lange❤❤❤
at least learn to pronounce the brand names correctly in this price category
What current model and iteration would you go for???
Cheers as ever gents 🎉
Personally I love a Lange 1! It's my favorite model from the brand. But so many great ones to choose from 😁🙌
Might Double Split!!
Not RainMan again! Dude does know his stuff though.
Thank you I guess.. 😅
You’re a good guy Marco. You’re definitely the rain man of watches. If I buy a watch from you all I’ll call you.
What is this watch?
I’ll call you. It was a Rolex from another episode
My bad it was the VC blue dial that you opened up on the last episode posted. The one you mentioned Steve Jobs before you opened it.
LANGE 1 TOURBILLON PERPETUAL CALENDAR
Insanity 🤯🤯🤯
A lange, FPjourne and Patek. Three kings
I normally dislike Marco whenn he is showing off against the other sales people, but in this role he shines! Just dont try to school the others Marco, its a bad look
I appreciate that and definitely will strive to be better. Appreciate the kind words and support on this video 😁🙏
Germany Germany 🎉
So good 😁🙌
Shots fired
I LIKE A LOT OF GERMAN WATCH . THAY ARE CLEAN IN THERE LOOK AND LESS IS MORE .
Marco is the best
Thanks so much! You are too kind 😁🙌
What about fellow Glashutte manufacturer Moritz Grossmann…another superb brand…that I can never afford…
Insane
Crazy good watches 🤯🤯🤯
GENTLEMEN, Glashutte
it's NOT pronounced
" Gla-shutte"
It's
" Glas- Huette "
Bro who cares ?? They hardly speak English why do you expect them to speak German ? Evey nation pronouns it different
It's Söhne, not Sohne!
Shoulda' bought one when I could. Oh, well.