Focus on identifying your target audience, communicating an authentic message that they want and need and project yourself as an "expert" within your niche. 💯
Came here to find tools I can use to determine my target audience and this brother spoke for 13 minutes only to mention near the end that there are tools to do this, and not mention any of them.
Great video, Adam! Aligning your target market and messaging is so important! You can't run a successful business if you do not have a clear idea of who your audience is.
You are so amazing!! I read your emails you send everyday always watch your videos! I am a upcoming social media manager so I can build my portfolio up doing my market research now so exciting I also will be getting my bachelors in digital marketing starting January ❤️ I look forward to working more with you
Thank you! I know we ask for a lot, but you are sooo knowledgeable, and good at explaining things! ….. So, my question 🙋🏻♀️ how do we find out what their pain points, dreams, desires and etc are? 🤓
Thanks so much Luisa, I really appreciate it! The best way is by talking to them, but you can also see what language and words competitors are using and what promises they're making to the market which is a good indication of what people want.
Hello Adam. Thanks for the work and research you put into your videos. Really helps beginners know where to start. A quick question for clarification, For monetary value. Could you elaborate on what that means? How does that differ from real value?
I've watched so many of these audience research videos, and to be honest, none actually SHOW how to find your target audience. "Start by finding your target audience, you can then target them with content they are interested in". But how do you actually identify your target audience???
You start ads campaigns on social media and wait to see what category interacts with you the most. But b4 that, you need to try ad campaigns on all social media platforms to understand what app your audience uses.
I am a newbie digital marketer. I focus on the kitchen and bath niche. I know that 5 star contractors won’t want lead generation service from me. Another youtuber told me that mid-range contractors will want my service. But how do I determine who is considered a mid-range contractor???
@@Adamerhartvideo Thank you for your reply! To be honest I’m not exactly sure 🤷🏼♀️ she said that larger companies will have more leads than they can handle. Said that mid-range is the sweet spot that will want my service and that low ticket contractors will also want my service. I asked how to determine who is considered mid range and low ticket , but got no response. So I’m not sure what strategy to use now to target the mid and low range contractors 🤷🏼♀️ Any suggestions???
Hello! I am a Online teacher(class 5 - 10). I have 2 questions. 1. On which social media should i advertise? 2. how to write posts to get more response?
Really well-made and helpful video as always Adam! But I didn't quite understand something about TAM. In your example, you said that if I sell coffee, my TAM is all the people who drink coffee. Let's say that I sell body-weight workout programs, my TAM is all the people who train no matter if it's bodyweight or weight lifting or swimming(the whole fitness niche so to speak). Or is my TAM all the people who do only body-weight workouts? That's the part I didn't get, If you could clarify that for me it would be awesome.
This was very helpful,! Curious, do you work with recording artists? Or do you have a company where an artist can purchase personalized marketing services?
Solve for X where: X is your target market, y is the ideal buyer persona (how do they become ready, willing and able to buy) and, Z is what you offer/value-add/products/services. X(y)=z 🤷🏻♀️
Sir today I planned to create the fb ad for our store...I preferred 1080 *1080 size image ad....But,I have a doubt that can I collage my store image together 1080*1080 size image along with address as an ad ...
@@vv2262 As a rule of thumb for FB ad size I'd recommend using 1x1 only if you have a lot of important copy in the description. If the copy is less important than your image/video, (in my opinion it generally is) you'll always want your pic/video taking up more real estate... 4x5 or larger usually works best for me but always split test. Keep in mind FB doesn't like text heavy pictures so if you're looking to include the address you may want to put it in the description instead.
Hey Mahima, cold dm’ing people Is probably my least favourite strategy ever. Mostly because anybody that you would want to do business with probably gets dozens if not hundreds of these kind of messages every single day so they most likely get ignored.
@@Adamerhartvideo thanks for your help 😀.. but I wanted to know what is your top ways to finds Clints .. I'm really wanted to know the best possible ways of find clients online .. In your opinion what is the best techniques.. by the way .. love your videos 👍👍
A little feedback for you. The music in the background takes away from your message, in short its really annoying. Also your viewers may not be in the marketing world so using too many technical words will leave you with audience that does not understand what your saying. Even explaining it in terms is a little much as i am sure you could explain it in a way so a child would understand it if you have it some through. Being a teacher often means to dumb it down a bit so everyone can follow a long.
Appealing to everyone appeals to no one. Look at age, gender, income, location, beliefs, values, how they think, how they live, lifestyle, attitudes, their groups, how they behave, how and where they purchase. Do market research.
Video starts at 3:09
Bless you. Many vids are pushing a whole lotta fluff
Like no way it took u this long to get to the point. Terrible
He speaks so clear...why are the captions all over the place?
*Finding the right audience is such a critical part of marketing, and your explanation made it so much clearer. Thanks for the actionable advice!*
Focus on identifying your target audience, communicating an authentic message that they want and need and project yourself as an "expert" within your niche. 💯
100% Darius! Thanks my man
Whenever you're in need of "marketing strategies," this is the leading channel to be subscribed to with Adam the Marketing Maestro!💯🔥🔥🔥
Hey my friend! Awwww you're too kind :)
Came here to find tools I can use to determine my target audience and this brother spoke for 13 minutes only to mention near the end that there are tools to do this, and not mention any of them.
Thank you bro
Incredible how this guy said nothing by saying everything
Exactly
Great video, Adam! Aligning your target market and messaging is so important! You can't run a successful business if you do not have a clear idea of who your audience is.
Thanks Sylver! And absolutely!
You're the best marketing strategist and teacher I have found online
Thanks my friend! Appreciate having you along!
Going to college while supplementing with this channel pretty good so far👍🔥
Awesome Ura! Great work :)
Hey Adam, it's the Retroman here! I am doing target market research for a compliance company and this really helped. Thank you sir!
Hi can you share any information Wil be appreciated 🙏
Every guru out here is just giving this general info and not showing how to do it.
lol my thought exactly - after video I'm left wondering how do I actually find out "where does someome shop" lol
Only if I can click the thumbs up a billion times, lol.
Glad I read your message before I waste my 13 mins
So annoying 😹😹
This guy did good though but you'll have to go far into the video
Great video. Tons of good information. I really appreciate your delivery. It feels personal and conversational. Keep it up!
Wow, i can't believe you gave all this information for free, thank you very much.
You have really made me see my target audience clearly
This video illuminates my brain activity. Great content!
You are so amazing!! I read your emails you send everyday always watch your videos! I am a upcoming social media manager so I can build my portfolio up doing my market research now so exciting I also will be getting my bachelors in digital marketing starting January ❤️ I look forward to working more with you
You're the best!
Thank you! I know we ask for a lot, but you are sooo knowledgeable, and good at explaining things! …..
So, my question 🙋🏻♀️ how do we find out what their pain points, dreams, desires and etc are? 🤓
Thanks so much Luisa, I really appreciate it! The best way is by talking to them, but you can also see what language and words competitors are using and what promises they're making to the market which is a good indication of what people want.
This video illuminates my brain activity. Great content!
Reply
Great video! Thank you Adam!
Hello Adam. Thanks for the work and research you put into your videos. Really helps beginners know where to start.
A quick question for clarification,
For monetary value. Could you elaborate on what that means? How does that differ from real value?
I've watched so many of these audience research videos, and to be honest, none actually SHOW how to find your target audience. "Start by finding your target audience, you can then target them with content they are interested in". But how do you actually identify your target audience???
I have a similar problem😣
List the skills you have and list those who need them badly
Right
You start ads campaigns on social media and wait to see what category interacts with you the most.
But b4 that, you need to try ad campaigns on all social media platforms to understand what app your audience uses.
Came across this channel today it's goals
Can you advise on service industry like insurance how do I go about it
just came across this video NEW SUBSCRIBER I love it thanks
Thanks Brianna! Great to have you along :)
What tools are available to find out how many of my target customers work in a certain area?
hi I really like your page and am also in market research!!
Hey Madison! Thanks so much and it's great to have you along :)
GEEZ! A person really has to go down the Rabbit hole to establish their market and still may fail.
Thank you so much for the informations u gave us. Its really helpfull!!
I am a newbie digital marketer. I focus on the kitchen and bath niche. I know that 5 star contractors won’t want lead generation service from me. Another youtuber told me that mid-range contractors will want my service.
But how do I determine who is considered a mid-range contractor???
Hi Heidi! The first step would be clarifying what you mean by "mid-range contractor"
@@Adamerhartvideo Thank you for your reply!
To be honest I’m not exactly sure 🤷🏼♀️ she said that larger companies will have more leads than they can handle. Said that mid-range is the sweet spot that will want my service and that low ticket contractors will also want my service. I asked how to determine who is considered mid range and low ticket , but got no response. So I’m not sure what strategy to use now to target the mid and low range contractors 🤷🏼♀️ Any suggestions???
Thank you Adam!
THANK YOU...
My pleasure! Thanks for stopping by!
Hello! I am a Online teacher(class 5 - 10).
I have 2 questions.
1. On which social media should i advertise?
2. how to write posts to get more response?
Hi! I would like to know how you structure your video and how you prepare them to be recorded.
Would you share this information?
Hey there my friend, great question, but a big answer so maybe I'll make a video on the process one day if there's enough interest in it.
Great video and information, thank you! FYI: your video transcription is in Vietnamese. :)
Really well-made and helpful video as always Adam!
But I didn't quite understand something about TAM.
In your example, you said that if I sell coffee, my TAM is all the people who drink coffee.
Let's say that I sell body-weight workout programs, my TAM is all the people who train no matter if it's bodyweight or weight lifting or swimming(the whole fitness niche so to speak). Or is my TAM all the people who do only body-weight workouts?
That's the part I didn't get, If you could clarify that for me it would be awesome.
I couldn't even edge to this, I exploded immediately! Clean up on aisle... MY PANTS!
This was very helpful,! Curious, do you work with recording artists? Or do you have a company where an artist can purchase personalized marketing services?
Solve for X where:
X is your target market,
y is the ideal buyer persona (how do they become ready, willing and able to buy) and,
Z is what you offer/value-add/products/services.
X(y)=z 🤷🏻♀️
جزاك الله خيرا 😊
Thank you Adam👏
My pleasure :) Thanks for stopping by and leaving a comment!
Thanks for the insights! ♥
Thanks
Where is the video mentioned that would be in the description?
@AdamErhart Thank you very much!!
Hey Andre! Absolutely my friend, thanks for stopping by and saying hi!
Great content
Wonderful
:)
This is a great video
Thanks Shavon!!
you take a lot of time getting to the point
hey, can i just know what app do you use to edit your videos? or what app does your editor use?
Sir today I planned to create the fb ad for our store...I preferred
1080 *1080 size image ad....But,I have a doubt that can I collage my store image together 1080*1080 size image along with address as an ad ...
That's ok, then just use a different image, or different style.
@@Adamerhartvideo Different image please explain sir ...how to do that ..wat kind of images should I use
@@vv2262 As a rule of thumb for FB ad size I'd recommend using 1x1 only if you have a lot of important copy in the description. If the copy is less important than your image/video, (in my opinion it generally is) you'll always want your pic/video taking up more real estate... 4x5 or larger usually works best for me but always split test.
Keep in mind FB doesn't like text heavy pictures so if you're looking to include the address you may want to put it in the description instead.
How to find clients by dm people?
Hey Mahima, cold dm’ing people Is probably my least favourite strategy ever. Mostly because anybody that you would want to do business with probably gets dozens if not hundreds of these kind of messages every single day so they most likely get ignored.
@@Adamerhartvideo thanks for your help 😀.. but I wanted to know what is your top ways to finds Clints .. I'm really wanted to know the best possible ways of find clients online ..
In your opinion what is the best techniques.. by the way .. love your videos 👍👍
I AM NOT appealing to everyone, yet I still appeal to NO ONE!
😂
Thank you for the comment I was about the waste my time 😅
I'd love to embed your video on my platform and backlink to you.
What's the wrong with captions
I’m pretty much stuck and researching how to get unstuck
How do I know these are my target market(gender,demography.behavior) all of these😢
Please Add Caption in English Adam I am From India 😊
A little feedback for you. The music in the background takes away from your message, in short its really annoying. Also your viewers may not be in the marketing world so using too many technical words will leave you with audience that does not understand what your saying. Even explaining it in terms is a little much as i am sure you could explain it in a way so a child would understand it if you have it some through. Being a teacher often means to dumb it down a bit so everyone can follow a long.
Appealing to everyone appeals to no one.
Look at age, gender, income, location, beliefs, values, how they think, how they live, lifestyle, attitudes, their groups, how they behave, how and where they purchase.
Do market research.
12:11 anyone knowss these sites
💎🏆💎🏆💎🏆
Too Generic, can you be specific on ground methods to research
I thought i was listening to AI voice over. ...🤦
One day the youtube guru vocal patterns will fizz out. Nobody talks like this is real life in public.
Bro telling us what a target market is shows he doesn’t understand his own target market
Talking for 13 minutes without telling nothing but the obvious!
Be cool if you told us how to actually do all this
feels like im attending a philosophy class
dude it's been 2:41 and you haven't taught anything
Bro are you kidding me you took 20 mins to repeat yourself sad your not even helping very disappointing
Dislike. Too much talking
this guy just blabs terrible video
Greetings from brazil
Hey Ag! Greetings from Canada.
Great video