Should You Guarantee PR Results to Your Clients?

Should You Guarantee Results to Your PR Clients? 🧐
What is up with those supposed PR firms “guaranteeing” features for clients? Have you ever worked with a client who totally expected certain results to be delivered? Even worse, have you felt pressured to guarantee results in order to land those high-end dream clients?
Every PR pro, especially in the beginning, struggles with the question of whether or not to guarantee results.
Spoiler alert: I have STRONG opinions on this… and after running my agency for over 16 years, I may just know a thing or two 😉
I’m going to share my best advice for how to avoid issues surrounding client expectations (and how to navigate the sticky sitch when it comes to guaranteeing results for your clients).
Ready to start generating wow-worthy results for your clients? Get our best-kept PR secrets here: www.jeneration...
10 Reasons Why You Need to Turn Your Business into an Agency:
www.jeneration...
Join my Facebook group! / profitableprpros
Get access to my membership program The Pitch Lab! www.jeneration...