While it's true, I have no or at least less encounter nowadays of AI low effort videos because of options "Don't recommend this channel" or "Not interested" if it pop in my feed.
UA-cam feels more human to human, that’s why I prefer it as an entertainment platform. I also feel like I can actually learn something while simultaneously being entertained. It also supplements human interaction whenever I feel unavoidably isolated.
sometimes when I'm having a melt down or coming out of one, I'll be looking for a UA-cam video and I literally say "I just need to pretend someone is talking to me " . I feel so crazy but this made me feel less crazy
@@daisyjo2138 We’re social animals, and I’ve done that too. As long as I’m careful to not allow UA-cam to become a total replacement for socializing, and as long as I’m not willingly allowing my use of UA-cam to become a problem for myself or others, then it’s just a helpful/useful way for me to supplement social interaction when I’m my most isolated. Ideally, temporarily.
I’m surprised this conversation didn’t bring up Hazbin Hotel. It’s a prime example of premium bingeable content released as seasons from UA-cam that got scooped up by Amazon Prime. There are so many animators on UA-cam that are framed by this model. Just found it interesting.
Netflix thinking UA-cam's "model" can't have premium expensive content....sure sounds something like Blockbuster thinking a mail-order DVD company wouldn't ever take down their video rental business.
Some of those premium shows cost $50 million or more. Why would UA-cam finance that themselves instead of getting 45% of the ad revenue from everyone else while they have 0 production cost?
@@SeethingSimpidk. To grow the business, try something new, take market share and beat Netflix? You’re naive if you think UA-cam doesn’t see Netflix as competition. 50M? Q1 revenue was $8B, so say $32B in a year…$50M is .15%.
@@BrandonLaskowskiyoutube itself is not getting into the TV show movie business so stop 😂. Creators themselves are doing small level full season shows but yah, youtube has a winning thing going...leave it to creators
Netflix did weekly releases of episodes back when Breaking Bad was in its final season (possibly more) and it was such a fun moment in time of community viewing experience.
the reason why Breaking Bad was released week to week was because AMC had a deal with Netflix to release it the next day overseas. They didn't do that here in the US to keep audiences on AMC's own cable channel. We have "Netflix Originals" that release week to week, but that's also because it was released week to week by an overseas network. Real Netflix Originals (owned and/or produced by Netflix) drop mostly as a binge model.
@@kevineusebio I've never liked the "binge model", I think it was just a gimmick due to how streaming services were the first time you could do something like that and everyone wants to pretend that they're doing things in a cooler way than their parents did. It created a new experience of watching so much of a show together, and people like new experiences. But it removes how everyone would be at the same place in a series and guessing what will happen and so on, whether online discussion or in real life. So it's kind of absurd and I don't understand why Netflix have clung to it for so long.
Watching my news with Streamers is sooo much better than just watching the news. Being able to comment is the biggest thing for me. Having the feedback loop of seeing a community having similar feelings to what you are watching is so therapeutic.
Bubbles aren't good for communities 😂. Literally the opposite and exactly why America is a shitshow now...people on left especially are way more scared go even hear 1 minute of the otherwise talk or a republican in general talk...its ridiculous and dangerous
I have so many friends who prefer the binge model, but personally i love the week to week model. Sure being able to get closure immediately is nice, but you cant beat having a show linger in your mind for a week. All of the points you guys had, like 'unanswered questions' and how 'people would get together to watch shows every week' are spot on. When the boys season 4 was dropping weekly, my mates and i ended up watching the last few eps together. If it released all at once maybe we would have talked about it but no way would we have watched any of it together.
Yeah I think the binge model fulfills that short attention span and also the desire for the dopamine release but the week to week really builds a community and more discussion. It’s hard to say what is better when I think it’s more nuanced than that in today’s modern age with so many things fighting for people’s eyeballs.
UA-cam creators also have binge model and netflix also have week to week especially in anime but overall week to week feels like tv and tbh I am not a person with patience 😅😂😂
@@Chabby888Yeah you're right there isn't really a better option. It completely depends on the audience of the show. The nature of The Boys makes sense for week to week given how polarising the material is. Heaps of memes were made between each episode. Whereas other potentially more vanilla shows might lose some of their audience between episodes if they did week to week.
I've gone from bingeing (while Netflix was still the de-facto for streaming 7 years ago) to now prefer the traditional week-to-week model (from traditional linear TV) - obviously, it depends on the show, but definitely, there's positives and cons for both sides.
Very interesting that you got to interview Scott Gimple. I am a big appointment viewer of The Walking Dead, probably was one of the last cable shows I did that for. I think the relationship with the character note is the most important part of what he said. I wanted to see what happened Rick, Glenn, Negan, etc. Same with creators. I think creators need to exist more broadly. Like actors and writers and directors go out and do interviews, appear on other talk shows. In many ways, the TV Show owns the audience and not the network, and how can creators do that as well.
Now this is the insightful type Colin and Samir content I can't get enough of. Sure I'm still secretly hoping they go back to vlogging at some point bc that's when I feel in love with the channel but god do I love this type of content and I'm happy they're doing it! Thanks Colin, Samir, and Team!
@@gunnersph oh yeah dude they started making content for lacrosse (I think they both played in college) then they started making vlogs then then it eventually became what it is today.
Just had the realization now how important thumbnails are and should be, because obviously on Netflix, the packaging is so incredibly important to draw my attention, a movie that might have cost tens of millions to make, needs to also grab your attention, and the short clip it plays is crucial. Not sure how that just hit me, but I used to be frustrated that thumbnails were so important, and the first 5-10 seconds, but the exact same is true for these other platforms with highly premium content.
one interesting difference is that netflix can change thumbnails/promotional images, while youtube videos typically don't do that. so technically netflix could reach many different audiences with various thumbnails but only within their existing bank of subscribers, while youtubers have to design thumbnails for the audience they're trying to reach (new viewers, existing subscribers, front page, etc.)
I don't think you guys used the term "shared experiences" one time during this video, but it's the umbrella that everything you're talking about lives under. I've been annoying everybody in my life with all the same types of ideas you have here, and it's not just content creators that need to really understand the dynamics of shared experiences, it's everyone. So much value can be added to so many things by intentionally creating a culture of shared experiences. Thank you guys, one of the best conversations I've ever listened to about these sorts of topics.
oh cool, I made a video about third places!! Dope that it got mentioned here. The thing that modern media is lacking is the community aspect of shared experience.
I was once on Venice Beach for a film shoot and exploring a shop with beautiful but out of my budget clothing. You two walked in and I proceeded to geek out to all my friends around me! I wanted to celebrate you and ask a bunch of questions. My choice was to ignore you and let you be. However the store owner introduced us all to each other(small store). You were extremely kind, supportive and are continuing to be very inspiring. Mahalo folks.
Funny thing about this whole course of events - I don't ever remember seeing UA-cam advertise "Watch UA-cam on TV! Download the TV app on your smart TVs!"... I think all they did was make the apps, make them knowingly available, and watch the views pour in.
Consistency is key, I haven't missed a Phillip Defranco video in over a decade now. I know the schedule and have adjusted when he has changed things up but over a decade+ of the same consistent schedule weekly.
@@SeethingSimpPhil is just an aggregator of news, which can be very useful so that you don’t have to individually find all that news. He doesn’t add much though. If you want commentary/opinions there are other channels more suited to specific niches that you may be interested in.
I’m a documentary fanatic. Ever since I discovered the UA-cam small creator version without the pointless dramatizations and bloat, it’s hard to watch documentaries made with huge budgets and giant teams. I also listen while working (which can easily reach 8-10 hours per day), and the ability to have the audio continue with the screen locked makes YT Premium well worth the money. Just my personal preference
Imagine Netflix had a creator tab where an approved (at first) collection of creators who make Indy films or tv shows get to create however much they want however often they want. Same model as UA-cam but for something more permanent rather than only being useful while it’s relevant due to an algorithm. This might help solve the AI writer problem with unions and will raise all ships for Netflix (or whatever platform that would adopt a creator based section)
The John Campea Show is a great example of ‘consistency’ on UA-cam. I love movies and talking about movies, so I know every weekday at 2:30pm there is a community ready and watching for discussions about movies
I think there is only one channel on UA-cam that truly combines all the traits discussed in the video: multiple weekly episodes (consistency), live-streaming, chat interaction, show-like segments, sketches-a complete variety show-and that is The H3 Show, formerly known as The H3 Podcast. They are silent pioneers and proof that creators can sustainably produce TV-like shows while maintaining a strong connection with their viewers. It puzzles me why they aren't more recognized in the creator space.
What's funny is that I only have youtube red/premium because of Cobra Kai. I didn't know how much I would love the service if it wasn't for Cobra Kai. Been using the service since 2018
They’ve never talked about drama and controversy. They might talk about the implications to the rest of the creator economy, but they’re not dodging anything they wouldn’t touch normally
Agreed . been asking to get their take on things for over a week. it doesnt have to be hot takes or buying into the controversies, but they cant pretend that its not happening and when their whole schtick is conent creation and the ppl who are the movers and the shakers and what they do (in front of and behind the scenes/cameras) . Them knowing/being friendly to Jimmy isnt the issue, they need to still make a professional statement for what is their daily biz
@@rorygillen1 true but doesnt have to be about the drama or making hot takes/bandwagon claims. its just relevant that they would have a remark on the space they are all about and the behind the scenes of content creators and how their empires operate. if they wait long enough o make a careful, and considered response that is so crafted and curated, then it loses steam and also reflects their unwillingness to speak off the cuff much moreso.
@@Onay. i agree, but this is also different - if not for topic , then for scale. and not because jimmy is known and friendly to them but because of the scope and scale and the fact that its not having to be about drama, but bad faith actions from a top content creator who has left giant gaping holes in their hierarchical org structure - which is something they would discuss, with their pyramid infographics etc.
I wish streaming services would go to the weekly episode release schedule for new shows. Like Colin said, that gap creates anticipation and makes you excited to tune in to get answers. I also miss that these shows used to be a topic of conversation with friends and coworkers. Now it's like "do you know of anything interesting to watch?"
On the Netflix talk show topic on UA-cam towards the end, I'm surprised you didn't mention their "Still Watching Netflix" channel and the Trixie & Katya show "I like to watch". It's a commentary/reaction show from all the biggest titles, and their way of adding a 'comment section' for the show using trusted comedians and creators as the hosts!
Love how this video is made! So interesting to see one video about a certain topic and bring in snippets from previous interviews where this topic or topic adjacent to it are used to make this video one whole. It almost feels like watching an essay where the sources are not just mentioned, but shown. This is very similar to how I have started structering my notes about subjects I want to write about.
I give Netflix the mega hit series every once in a while. I dropped the subscription months ago and don't miss it. UA-cam has a creator for every single niche interest that holds the rest of my viewing time.
Weekly recurring releases on UA-cam are gaining popularity I feel like. I prefer the weekly release model as well, especially for shows. I don't watch more than one or two episodes a week of whatever show I want to watch anyways. Loved this video! You guys are crushing
Being a recent graduate, balancing life and still learning and adjusting to directing/editing/creating, I’m essentially using this platform (among others like instagram) to refer potential employers/clients/collaborators to my channel as a place where they can view samples of my work Insightful discussion! Scott Gimple is a realist and it’s refreshing to hear a based take from a traditional TV showrunner
The concept of the third place is more about physical location where you engage socially. Passive, one-sided engagement on Netflix, Twitch, UA-cam is quite the _opposite_ of what a third place is meant to do for our communities. Watching TV at home was in fact one of the first things written about as destroying this type of communal ritual.
This was a very insightful dialogue. My take is that UA-cam is actually more purpose built for the current manner of consuming media. UA-cam is a social media app (if not the super social media app) and is therefore more versatile in its functionality, regardless of any other metric. The two platforms aren’t even on the same league. As a business, there’s loads of ways it can and does compete, but the platform is the difference maker and UA-cam is in prime position. 1. The catalogue size on UA-cam is an obvious advantage… but even if Netflix somehow figures how to gear up on the quality and size of its content, it’s still going to be limited to long form video, unless it changes it’s infrastructure. 2. The informality and conciseness of UA-cam attracts many creatives and the entry level is a simple camera and internet connectivity. These millions of niches probably bring as much revenue as the big channels like Marvel and WWE 3. Netflix could never compromise on quality the way UA-cam does. In practical terms, in order to fish for creative and engaging content, Netflix would need to be accessible to each potential content creator who even imagines being on their platform. UA-cam attracts almost all of these and that’s where the action is. The experimental stuff, the copy-written but not yet detected stuff. The miscellaneous content retained there simply because somebody once put it there and left. 4. Even if UA-cam doesn’t have the edge on the business end, corporate strategic changes are probably easier than whole infrastructure and business model rebrands. The supporting content creators point was definitely valid as UA-cam has a goldmine of unknown talent that simply need the algorithm to favour them or for UA-cam to highlight their work. It’s also valid that Netflix would benefit a lot from lending its content to the UA-cam audience, strategically of course. I think Netflix is more of a cultural driver than a personal shop for content and they should keep at that. The big uniting moments, the out of this world shows, the well curated and produced cinema.
One issue with Netflix is that they let conversations about their programing be outsourced to Twitter and other social media. Had they incorporated social and more types of sales into the app / website and I think they’d be in a better situation.
At what point did UA-cam just become TV? I remember thinking a few years ago that YT was now just TV, but I wonder when that happened exactly? I definitely spend more time watching it than all other streaming platforms combined. I like the weekly model, one show I've found myself watching religiously every week is Corridor Crew's react series.
I remember being the weird kid at school in 2012 uploading call of duty videos to UA-cam, and not having cable but "streaming" subscriptions. So crazy how things have evolved since then.
@@milkmanchannel1 haha! I was pretty early. I remember making a UA-cam video in 2013 called, “is it too late to grow on UA-cam?” The point was in defense of that. But everyone said at that point that it was way too difficult to grow.
@@NomadOverNormal I honestly don't think it'll ever be too late to grow. More difficult, sure. Especially with a flooded market and stuff. But too late? I don't think so. So many people are always looking for their next thing/person to enjoy
@@milkmanchannel1 yeah exactly. The genre of UA-camrs today didnt exist back then. UA-cam will never be oversaturated because the next genre of UA-camrs hasn't been invented yet. Like for example, my page is the "anti-hustle culture" type stuff. I'm the antidote to the productivity UA-camrs people are burnt out by. There's a path there that im carving for myself, and maybe there's a chance for me to be the voice of this undefined simplicity feeling a lot of people like me have. And there's so many different niches like that being born every year.
@@NomadOverNormal Even in "discovered" niches/categories. Yeah there might be big channels and people already in those segments, but there will always be people leaving the space and people coming into it
In Chile, one of the most important political debate programs is broadcast daily both on television and YT on live, and then 10-20 min videos are uploaded plus reels, etc. and the main focus is the transmission by yt
I think one good example of a creator on UA-cam who doesn't rely on talking about stories, but just tells them is Kane Pixels, and especially his backroom series. Of course he didn't upload weekly during the run of his backrooms series, but he was still consistent, and altogether between a series of videos ranging in length from under a minute to short film length, it built up such a riveting and cohesive nonlinear story with an extensive background lore of characters, setting, and mystique that it catapulted the already known Backrooms concept into the popular domain, so much so that his series actually became unable to continue due to it having been picked up by A24 to be produced as a feature film. I thought that was a series that gave me hope in the future of diy storytelling on UA-cam. Also loving his new video series titled the Oldest View.
A lot of people in the anime community including me believe that Netflix's binge model massively hurts their exclusive anime because in the genre the norm is to do weekly releases which the fans will then go onto other sites to talk about weekly. A good example of this is the releasing of JoJo's bizarre adventure part 6 compared to part 5, part 6 was dumped onto netflix in 12 episode chunks whilst part 5 has weekly episodes, this lead to the hype around part 6 being far less potent then it was for part 5
For me it’s not the “relationship” with a show, it’s that UA-cam is more like turning in the TV “to see what’s on” Netflix is “going to the video store”, except I “have to” watch it immediately after choosing it
I feel like you guys and your videos are a really really good fit for Spotify, it's kind of a put it on the TV and don't touch it until the video is over in an hour, plus you can still understand most of what the videos are about with audio, and you have a bunch of creators watching who will see the Spotify stuff and go "hey, I didn't know you could make this kind of content on Spotify" and step up their game in podcasting on there and stuff, Netflix I feel like doesn't have that same incentive to get user-generated content on there since attention with large amounts of content isn't really the market they're in as much as youtube and spotify tbh. edit: I understand the point of the video is that netflix and youtube are moving in the same direction, but I feel like for certain types of youtube content spotify is moving there with much more urgency, not to mention youtube is meeting them in the middle too with youtube music.
I watch long format youtube all the time, and prefer it over Netflix or any other streaming shows. I watch certain channels so much that, the people running those channels feel like my friends and I'd probably even call them by their first name if I ever meet them in person. That's the kind of engagement with real people youtube brings, and Netflix can't really compete with that. There's literally no barrier of entry for youtube and Netflix has to completely restructure their business to make that happen. It'd be interesting to see that happen since that'll create a competition in this creator-owned community experience, but also scares me if certain creators would stick to one or the other and make me buy both services for all the creators I watch. Basically how Netflix tried bringing all rental into one streaming platform and every studio realised they can do the same and now we pay for everything. Historically speaking, I'd let youtube be itself and stick to their creator-led content with no barriers. May be they can bring back UA-cam Originals for high budget, studio made TV, but this is what youtube is really made of, and I'd have this over Netflix anytime of the day..
Havent watched this but I’m about to cancel my Netflix subscription as there is just nothing on there I want to watch anymore except studio ghibli. I just wish UA-cam would improve their algorithm and stop suggesting the same videos over and over, especially if you listen to long music playlists, they have overtaken UA-cam and half my suggestions page is just long music videos.
I think a great example of a ‘series’ on youtube that people talk about every week is the Sidemen channel, with their Sidemen Sundays being every sunday without missing a sunday since 2018, and since every single episode gets over 5m views, most of the time when you watch a video, one of your friends has also seen it and therefore you talk about the show
I live in Kazakhstan. The movies and live-action series are usually on UA-cam. Only in recent years streaming services started buying youtube products for themselves
13:01 this guys is so right about consistency and building community through releasing episodes on the same day and time. When I wake up on Fridays I’m looking forward to listening to the Waveform and Vergecast podcasts.
@@csanadtemesvari9251 Because they have a relationship with Jimmy and can offer another side to the story. Also they run a channel about creators on UA-cam, it’d be interesting to see how they think the largest member of that community being called out for things left and right will affect that channel and creators as a whole.
@@Ryan.Huston I think C&S are some of the only people who can offer something different. Assuming they can get comment from Jimmy or the team. They shouldn’t do it just to do it.
Colin's idea of youtube supporting creators to make more of what they currently to for consistency would be amazing. Michelle Khare, Yes Theory, Wendover, Johnny Harris, people like that - although it could feel overproduces fast if they start censoring/bluring a lot of stuff for advertisers
Funny thing is that they did. They technically have their own studio space. I don't know if they still have it. Look up VGHS. A lot of the interior spaces for S2 and S3 were shot at UA-cam studios. The same for BFvGF's prank show.
29:30 There is another argument, to not (have to be or) watch Netflix every day: It is often a pain kn the ass to decide, what to watch. And sometimes you switch to Amazon or Blueray. For Netflix the idea for a channel broadcasting 24/7 is as valuable as UA-cam.
i think the creators should be able to apply to the youtube “channel” that was mentioned instead of youtube picking the creators. with the example of the creator who sold his show to sony, it would’ve been hard for youtube to pick him in this instance because there wasn’t a portfolio already created by him
Thanks for your thoughts on this! Right now I see a lot of parallels between visual entertainment and the music industry, especially considering how music artists who are consistently releasing content seem to be doing much better than musicians who fail to. I love the parallel of the "Third Place" connection. I wonder how the music industry ties into that? Just thinking out loud.
I really like the fact that we have Netflix for one thing and UA-cam for another thing, The only problem is that we now have too many netflix-like services like Max, Amazon Prime, Disney+, Hulu, Apple TV, Nebula. Also different patreons and stuff like Side+. On top of that all the music, audio book and podcast apps. Normal TV too. We need something more combined or just give up on the cultural impact shows have because normal people can't subscribe to everything
26:50 Honestly I think Netflix would just pay to license certain shows or maybe their whole premium library instead of allowing creators to upload to the platform. I just don't think Netflix is built to do that on the back end and licensing would fit into their existing business model
Some of the streaming services went back to week to week model. Disney+, prime (for example the boys comes out once a week), so I think they understand the binge model does not work very well. Even Netflix breaks down their big release to 2 events (like the first half of Bridgeton's new season came out a month before the second half).
I think the main difference is the paid vs free model for the user (those watching) and the monetization of UA-cam for creators. As Netflix and other streaming services raise prices UA-cam becomes something that I watch and I think others will watch more and more. Disney just raised their prices again. It's hard to pay a subscription when you can't think of anything to watch and justify that subscription. If you are just looking for something to watch their is great content on UA-cam. In this video we heard of many big creators leaving UA-cam to do their own thing. Many (I think) because they can make more money on their own and not with UA-cam. Which is crazy to think because I think UA-cam pays pretty well. I agree with Colin, UA-cam should find a way to work with them instead of have them leave. UA-cam is the best place in my opinion to give creators a chance to get paid to do something they love, especially with long form content. What I think UA-cam could do is have a way to help creators to find a niche. Let's say there is a head of all the cooking channel niches. As a creator you join that niche and there are a ton of resources for you to do well with a cooking channel. You get help for top creators, Learn tips and tricks, etc. UA-cam could really help creators be better and ramp up fast and find awesome creators faster. Just an idea.
8:11 - Again, VGHS did this back in the day. Friday evening release. 7PM EST. Perfect for dinner time. For those few weeks i lived for those drops and could not wait.
I think Sidmen locked in and dude perfects overtime are examples of creators working towards making "shows" on youtube. I loved that they touch on 3rd place which is a very good concept to think about.
The shows I’ve grown to love and follow with the most consistency were both weekly livestreams. Netflix not incorporating a weekly appointment with their original content really seems like a miss on their part.
I love this conversation, I would love to hear your guys thoughts on this around the gaming sphere, specifically hermitcraft! I sense a lot of this appointment viewing with those episodes, within the community a lot of like watch parties are organised. I loved getting home from school and there was always a hermitcraft episode waiting for me.. a lot of what you mentioned is what I see with that community, might be interesting to dive into
UA-cam at its core is just for people to upload videos whether it be vlogging, podcasts, music, etc. It's so different from social media and other streaming platform because it combines both but still maintaining it's core. UA-cam shorts is a great addition to compete with other platform. But not only that, the youtube music (which im using) is also a great way to venture into the music streaming market. The different between youtube and all these is that youtube is an entertainment conglomerate. UA-cam don't really change itself, it just expands what it is really based on.
I think it would be so interesting if UA-cam tested a feature where they have something like traditional channels that are live and continuous for different categories. They have known creators that come on a certain time but they also feature new creators. The consent has to be a new and in a series like format and they air the episode at a certain time. And so they can switch it up there there is seasons of each show. That way they can switch out creators. Sometimes I have too much option on what to watch I ended up not watching anything
A lot of the creators I watch have weekly, schedules shows and/or live streams. Emily S Baker streams every Tuesday, and posts a recorded video/podcast on Wednesdays. Jen Luv does the same on Sundays. You also build relationships with the characters (creators), I think, the same way you build relationships with characters on traditional shows, BUT in a more personal way because you have live chat, and comments. And you also have that community “event” in the comments as well.
It was so interesting to see Niko Omilana’s documentary about how he ran for London mayor pop up on Netflix a few weeks ago, such a crazy crossover (and it wasn’t a Netflix original, he made it for something) but it really does feel like the future. Especially with the doc about sidemen on Netflix. I can definitely see Netflix trying to license UA-cam content in the future and even having podcasts on there that they host like they kind of did with stranger things years ago
Rockjump did this 10 years ago with Video Game High School. Creators who have an interesting story to tell can connect with audiences and grow a community… But while it’s great for the audience but hasn’t proved to be that useful for the creators. Freddie and Matt have talked a lot about how despite their extensive experience on UA-cam, no one in Hollywood would take them seriously when pitching movies or tv series.
You need to look into how AI low effort videos are killing UA-cam.
Yes!!!!! Please do this. I am so sick of that AI voice trash videos.
They actually made that video already. It's on the "Creator Support" channel titled , "Will AI Destroy UA-cam".
@AreaCode000 That was a long time ago, they could definitely have a newer take now that some things have evolved.
This is really bad w/ kids videos. I cannot let my kids watch unattended at all anymore.
While it's true, I have no or at least less encounter nowadays of AI low effort videos because of options "Don't recommend this channel" or "Not interested" if it pop in my feed.
UA-cam feels more human to human, that’s why I prefer it as an entertainment platform. I also feel like I can actually learn something while simultaneously being entertained. It also supplements human interaction whenever I feel unavoidably isolated.
sometimes when I'm having a melt down or coming out of one, I'll be looking for a UA-cam video and I literally say "I just need to pretend someone is talking to me " . I feel so crazy but this made me feel less crazy
@@daisyjo2138 We’re social animals, and I’ve done that too.
As long as I’m careful to not allow UA-cam to become a total replacement for socializing, and as long as I’m not willingly allowing my use of UA-cam to become a problem for myself or others, then it’s just a helpful/useful way for me to supplement social interaction when I’m my most isolated. Ideally, temporarily.
true
I’m surprised this conversation didn’t bring up Hazbin Hotel. It’s a prime example of premium bingeable content released as seasons from UA-cam that got scooped up by Amazon Prime. There are so many animators on UA-cam that are framed by this model. Just found it interesting.
Netflix thinking UA-cam's "model" can't have premium expensive content....sure sounds something like Blockbuster thinking a mail-order DVD company wouldn't ever take down their video rental business.
Some of those premium shows cost $50 million or more. Why would UA-cam finance that themselves instead of getting 45% of the ad revenue from everyone else while they have 0 production cost?
@@SeethingSimpidk. To grow the business, try something new, take market share and beat Netflix? You’re naive if you think UA-cam doesn’t see Netflix as competition. 50M? Q1 revenue was $8B, so say $32B in a year…$50M is .15%.
Veryyyy true😅😅 i wonder if Netflix realizes that and will make different choices
It's true. UA-cam has done big thing with creators that go into the millions but absolutely nothing like what Netflix does and can do
@@BrandonLaskowskiyoutube itself is not getting into the TV show movie business so stop 😂. Creators themselves are doing small level full season shows but yah, youtube has a winning thing going...leave it to creators
Netflix did weekly releases of episodes back when Breaking Bad was in its final season (possibly more) and it was such a fun moment in time of community viewing experience.
Not in the states.
@@Mrmonkeyman211That’s because it was on network TV which was on a standard release schedule.
@@Bob_Smith19 yes. The OP is as saying breaking bad was released weekly on Netflix. It was not (in the states)
the reason why Breaking Bad was released week to week was because AMC had a deal with Netflix to release it the next day overseas. They didn't do that here in the US to keep audiences on AMC's own cable channel. We have "Netflix Originals" that release week to week, but that's also because it was released week to week by an overseas network. Real Netflix Originals (owned and/or produced by Netflix) drop mostly as a binge model.
@@kevineusebio I've never liked the "binge model", I think it was just a gimmick due to how streaming services were the first time you could do something like that and everyone wants to pretend that they're doing things in a cooler way than their parents did. It created a new experience of watching so much of a show together, and people like new experiences. But it removes how everyone would be at the same place in a series and guessing what will happen and so on, whether online discussion or in real life. So it's kind of absurd and I don't understand why Netflix have clung to it for so long.
Watching my news with Streamers is sooo much better than just watching the news. Being able to comment is the biggest thing for me. Having the feedback loop of seeing a community having similar feelings to what you are watching is so therapeutic.
Very true, but also a cause for concern of echo chambers
@@rubataga same as real news
Also dangerous
Echo chambers are never a good thing. Just radicalizes tribalism.
Bubbles aren't good for communities 😂. Literally the opposite and exactly why America is a shitshow now...people on left especially are way more scared go even hear 1 minute of the otherwise talk or a republican in general talk...its ridiculous and dangerous
I have so many friends who prefer the binge model, but personally i love the week to week model.
Sure being able to get closure immediately is nice, but you cant beat having a show linger in your mind for a week. All of the points you guys had, like 'unanswered questions' and how 'people would get together to watch shows every week' are spot on.
When the boys season 4 was dropping weekly, my mates and i ended up watching the last few eps together. If it released all at once maybe we would have talked about it but no way would we have watched any of it together.
Yeah I think the binge model fulfills that short attention span and also the desire for the dopamine release but the week to week really builds a community and more discussion. It’s hard to say what is better when I think it’s more nuanced than that in today’s modern age with so many things fighting for people’s eyeballs.
UA-cam creators also have binge model and netflix also have week to week especially in anime but overall week to week feels like tv and tbh I am not a person with patience 😅😂😂
The thing is, we have both the binge and weekly model. Our attention is engaged at all times.
@@Chabby888Yeah you're right there isn't really a better option. It completely depends on the audience of the show.
The nature of The Boys makes sense for week to week given how polarising the material is. Heaps of memes were made between each episode. Whereas other potentially more vanilla shows might lose some of their audience between episodes if they did week to week.
I've gone from bingeing (while Netflix was still the de-facto for streaming 7 years ago) to now prefer the traditional week-to-week model (from traditional linear TV) - obviously, it depends on the show, but definitely, there's positives and cons for both sides.
Very interesting that you got to interview Scott Gimple. I am a big appointment viewer of The Walking Dead, probably was one of the last cable shows I did that for. I think the relationship with the character note is the most important part of what he said. I wanted to see what happened Rick, Glenn, Negan, etc. Same with creators.
I think creators need to exist more broadly. Like actors and writers and directors go out and do interviews, appear on other talk shows. In many ways, the TV Show owns the audience and not the network, and how can creators do that as well.
Too bad he made the 1,8,9, and 16 problem with TWD
Now this is the insightful type Colin and Samir content I can't get enough of. Sure I'm still secretly hoping they go back to vlogging at some point bc that's when I feel in love with the channel but god do I love this type of content and I'm happy they're doing it! Thanks Colin, Samir, and Team!
Omg yesss
May I know what type of content they do before they started making podcasts? Only started following them during their podcast era
@@gunnersph oh yeah dude they started making content for lacrosse (I think they both played in college) then they started making vlogs then then it eventually became what it is today.
Just had the realization now how important thumbnails are and should be, because obviously on Netflix, the packaging is so incredibly important to draw my attention, a movie that might have cost tens of millions to make, needs to also grab your attention, and the short clip it plays is crucial.
Not sure how that just hit me, but I used to be frustrated that thumbnails were so important, and the first 5-10 seconds, but the exact same is true for these other platforms with highly premium content.
one interesting difference is that netflix can change thumbnails/promotional images, while youtube videos typically don't do that. so technically netflix could reach many different audiences with various thumbnails but only within their existing bank of subscribers, while youtubers have to design thumbnails for the audience they're trying to reach (new viewers, existing subscribers, front page, etc.)
I don't think you guys used the term "shared experiences" one time during this video, but it's the umbrella that everything you're talking about lives under. I've been annoying everybody in my life with all the same types of ideas you have here, and it's not just content creators that need to really understand the dynamics of shared experiences, it's everyone. So much value can be added to so many things by intentionally creating a culture of shared experiences.
Thank you guys, one of the best conversations I've ever listened to about these sorts of topics.
Done with work. Time for the Colin & Samir show.
This is your third place. :)
@@metatron117 Literally is
STRONGGGG intro :) pumped to watch
Dude. Your content is so good. 🤌
Preston! 🫡🤯💪🏻
Preston goes where tho?👀
@@Asad.Khawar Preston goes to watch Colin and Samir
@@ItsClawlike hahaha lezzgooo, we all go watch colin n samir fr fr
I think the reason UA-cam won't run a TV style channel is them trying to preserve the legal status of a platform, not a publisher.
oh cool, I made a video about third places!! Dope that it got mentioned here. The thing that modern media is lacking is the community aspect of shared experience.
Your channel is awesome, man!
I was once on Venice Beach for a film shoot and exploring a shop with beautiful but out of my budget clothing. You two walked in and I proceeded to geek out to all my friends around me! I wanted to celebrate you and ask a bunch of questions. My choice was to ignore you and let you be. However the store owner introduced us all to each other(small store). You were extremely kind, supportive and are continuing to be very inspiring. Mahalo folks.
dope story! i’ve bumped into them a few times in venice beach too and they’re always the homies 🤙 mad chill
Funny thing about this whole course of events - I don't ever remember seeing UA-cam advertise "Watch UA-cam on TV! Download the TV app on your smart TVs!"... I think all they did was make the apps, make them knowingly available, and watch the views pour in.
Consistency is key, I haven't missed a Phillip Defranco video in over a decade now. I know the schedule and have adjusted when he has changed things up but over a decade+ of the same consistent schedule weekly.
How is "man reading other people's articles" while acting like he's a source entertaining?
@@SeethingSimp it's not reading other people's articles - watch an episode maybe.
@@SeethingSimpPhil is just an aggregator of news, which can be very useful so that you don’t have to individually find all that news. He doesn’t add much though. If you want commentary/opinions there are other channels more suited to specific niches that you may be interested in.
So dope that you guys got a chance to talk to and pick the brain of THE Scott Gimple!
Me opening youtube to watch while eating instead of the netflix app right next to it, just to see this video.
I’m a documentary fanatic. Ever since I discovered the UA-cam small creator version without the pointless dramatizations and bloat, it’s hard to watch documentaries made with huge budgets and giant teams. I also listen while working (which can easily reach 8-10 hours per day), and the ability to have the audio continue with the screen locked makes YT Premium well worth the money. Just my personal preference
this whole episode made me feel so heard lmao i have so many thoughts around all of this and i love all this input/perspective!!
Imagine Netflix had a creator tab where an approved (at first) collection of creators who make Indy films or tv shows get to create however much they want however often they want. Same model as UA-cam but for something more permanent rather than only being useful while it’s relevant due to an algorithm.
This might help solve the AI writer problem with unions and will raise all ships for Netflix (or whatever platform that would adopt a creator based section)
I’m not even a creator and I’m not interested in creating. I just like hearing Colin and Samir talk ❤❤❤
The John Campea Show is a great example of ‘consistency’ on UA-cam. I love movies and talking about movies, so I know every weekday at 2:30pm there is a community ready and watching for discussions about movies
I think there is only one channel on UA-cam that truly combines all the traits discussed in the video: multiple weekly episodes (consistency), live-streaming, chat interaction, show-like segments, sketches-a complete variety show-and that is The H3 Show, formerly known as The H3 Podcast. They are silent pioneers and proof that creators can sustainably produce TV-like shows while maintaining a strong connection with their viewers. It puzzles me why they aren't more recognized in the creator space.
What's funny is that I only have youtube red/premium because of Cobra Kai. I didn't know how much I would love the service if it wasn't for Cobra Kai. Been using the service since 2018
It's official: Hot Take Dave has to do a gesture with every intro. He debuted with pistol fingers 👉, and continued the tradition with prayer hands.🙏
Colin & Samir dodging the Mr. Beast controversies like Vince Vaughn dodges wrenches.
They don't talk about drama though.
They’ve never talked about drama and controversy. They might talk about the implications to the rest of the creator economy, but they’re not dodging anything they wouldn’t touch normally
Agreed . been asking to get their take on things for over a week. it doesnt have to be hot takes or buying into the controversies, but they cant pretend that its not happening and when their whole schtick is conent creation and the ppl who are the movers and the shakers and what they do (in front of and behind the scenes/cameras) . Them knowing/being friendly to Jimmy isnt the issue, they need to still make a professional statement for what is their daily biz
@@rorygillen1 true but doesnt have to be about the drama or making hot takes/bandwagon claims. its just relevant that they would have a remark on the space they are all about and the behind the scenes of content creators and how their empires operate. if they wait long enough o make a careful, and considered response that is so crafted and curated, then it loses steam and also reflects their unwillingness to speak off the cuff much moreso.
@@Onay. i agree, but this is also different - if not for topic , then for scale. and not because jimmy is known and friendly to them but because of the scope and scale and the fact that its not having to be about drama, but bad faith actions from a top content creator who has left giant gaping holes in their hierarchical org structure - which is something they would discuss, with their pyramid infographics etc.
I wish streaming services would go to the weekly episode release schedule for new shows. Like Colin said, that gap creates anticipation and makes you excited to tune in to get answers. I also miss that these shows used to be a topic of conversation with friends and coworkers. Now it's like "do you know of anything interesting to watch?"
On the Netflix talk show topic on UA-cam towards the end, I'm surprised you didn't mention their "Still Watching Netflix" channel and the Trixie & Katya show "I like to watch". It's a commentary/reaction show from all the biggest titles, and their way of adding a 'comment section' for the show using trusted comedians and creators as the hosts!
UA-cam has indeed become a formidable force in the video streaming landscape
Love how this video is made! So interesting to see one video about a certain topic and bring in snippets from previous interviews where this topic or topic adjacent to it are used to make this video one whole. It almost feels like watching an essay where the sources are not just mentioned, but shown. This is very similar to how I have started structering my notes about subjects I want to write about.
UA-cam is superior. There's just more content on here. But Netflix is decent.
more doesn't mean better. yt doesn't do serialized drama very well and that's Netflix's bread and butter.
I give Netflix the mega hit series every once in a while. I dropped the subscription months ago and don't miss it. UA-cam has a creator for every single niche interest that holds the rest of my viewing time.
"We used to get together and watch Entourage" lol, that tickles.
Weekly recurring releases on UA-cam are gaining popularity I feel like. I prefer the weekly release model as well, especially for shows. I don't watch more than one or two episodes a week of whatever show I want to watch anyways. Loved this video! You guys are crushing
UA-cam was around longer than most of them and everyone is the star! 🎉
Being a recent graduate, balancing life and still learning and adjusting to directing/editing/creating, I’m essentially using this platform (among others like instagram) to refer potential employers/clients/collaborators to my channel as a place where they can view samples of my work
Insightful discussion! Scott Gimple is a realist and it’s refreshing to hear a based take from a traditional TV showrunner
The concept of the third place is more about physical location where you engage socially. Passive, one-sided engagement on Netflix, Twitch, UA-cam is quite the _opposite_ of what a third place is meant to do for our communities. Watching TV at home was in fact one of the first things written about as destroying this type of communal ritual.
This was a very insightful dialogue. My take is that UA-cam is actually more purpose built for the current manner of consuming media. UA-cam is a social media app (if not the super social media app) and is therefore more versatile in its functionality, regardless of any other metric. The two platforms aren’t even on the same league. As a business, there’s loads of ways it can and does compete, but the platform is the difference maker and UA-cam is in prime position.
1. The catalogue size on UA-cam is an obvious advantage… but even if Netflix somehow figures how to gear up on the quality and size of its content, it’s still going to be limited to long form video, unless it changes it’s infrastructure.
2. The informality and conciseness of UA-cam attracts many creatives and the entry level is a simple camera and internet connectivity. These millions of niches probably bring as much revenue as the big channels like Marvel and WWE
3. Netflix could never compromise on quality the way UA-cam does. In practical terms, in order to fish for creative and engaging content, Netflix would need to be accessible to each potential content creator who even imagines being on their platform. UA-cam attracts almost all of these and that’s where the action is. The experimental stuff, the copy-written but not yet detected stuff. The miscellaneous content retained there simply because somebody once put it there and left.
4. Even if UA-cam doesn’t have the edge on the business end, corporate strategic changes are probably easier than whole infrastructure and business model rebrands.
The supporting content creators point was definitely valid as UA-cam has a goldmine of unknown talent that simply need the algorithm to favour them or for UA-cam to highlight their work. It’s also valid that Netflix would benefit a lot from lending its content to the UA-cam audience, strategically of course. I think Netflix is more of a cultural driver than a personal shop for content and they should keep at that. The big uniting moments, the out of this world shows, the well curated and produced cinema.
I am fairly certain that UA-cam IS def my 3rd place. Interesting concept Samir, thanks for sharing!
21:58 You already can do that on UA-cam through:
1) Autoplay feature
2) Automatic/User generated playlists
3) Suggested videos
One issue with Netflix is that they let conversations about their programing be outsourced to Twitter and other social media. Had they incorporated social and more types of sales into the app / website and I think they’d be in a better situation.
Everyone used to watch the same Olympic event broadcasted on NBC. This past Olympics everyone watched moments on UA-cam and X.
facts
At what point did UA-cam just become TV? I remember thinking a few years ago that YT was now just TV, but I wonder when that happened exactly? I definitely spend more time watching it than all other streaming platforms combined. I like the weekly model, one show I've found myself watching religiously every week is Corridor Crew's react series.
Keep Hot take Dave !!!! with his signature move....
😂😂
I think a huge component to UA-cam that was not discussed is Reviews/ Reaction which a massive ecosystem for the culture of Media and Entertainment.
7:45 but… they do that… many streamers have scheduled content, like certain games or activities on certain weekdays
I remember being the weird kid at school in 2012 uploading call of duty videos to UA-cam, and not having cable but "streaming" subscriptions. So crazy how things have evolved since then.
Historians will look back at you, and you will be known as Streamer 0
@@milkmanchannel1 haha! I was pretty early. I remember making a UA-cam video in 2013 called, “is it too late to grow on UA-cam?” The point was in defense of that. But everyone said at that point that it was way too difficult to grow.
@@NomadOverNormal I honestly don't think it'll ever be too late to grow. More difficult, sure. Especially with a flooded market and stuff. But too late? I don't think so. So many people are always looking for their next thing/person to enjoy
@@milkmanchannel1 yeah exactly. The genre of UA-camrs today didnt exist back then. UA-cam will never be oversaturated because the next genre of UA-camrs hasn't been invented yet.
Like for example, my page is the "anti-hustle culture" type stuff. I'm the antidote to the productivity UA-camrs people are burnt out by. There's a path there that im carving for myself, and maybe there's a chance for me to be the voice of this undefined simplicity feeling a lot of people like me have.
And there's so many different niches like that being born every year.
@@NomadOverNormal Even in "discovered" niches/categories. Yeah there might be big channels and people already in those segments, but there will always be people leaving the space and people coming into it
In Chile, one of the most important political debate programs is broadcast daily both on television and YT on live, and then 10-20 min videos are uploaded plus reels, etc.
and the main focus is the transmission by yt
I think one good example of a creator on UA-cam who doesn't rely on talking about stories, but just tells them is Kane Pixels, and especially his backroom series. Of course he didn't upload weekly during the run of his backrooms series, but he was still consistent, and altogether between a series of videos ranging in length from under a minute to short film length, it built up such a riveting and cohesive nonlinear story with an extensive background lore of characters, setting, and mystique that it catapulted the already known Backrooms concept into the popular domain, so much so that his series actually became unable to continue due to it having been picked up by A24 to be produced as a feature film. I thought that was a series that gave me hope in the future of diy storytelling on UA-cam. Also loving his new video series titled the Oldest View.
A lot of people in the anime community including me believe that Netflix's binge model massively hurts their exclusive anime because in the genre the norm is to do weekly releases which the fans will then go onto other sites to talk about weekly.
A good example of this is the releasing of JoJo's bizarre adventure part 6 compared to part 5, part 6 was dumped onto netflix in 12 episode chunks whilst part 5 has weekly episodes, this lead to the hype around part 6 being far less potent then it was for part 5
They should have personalized releases. You can order shows to release weekly or daily or all at once.
About intro, UA-cam began before Netflix became a streaming platform (as in when they were an online DVD rental)
I'm gonna be starting exactly this; a show on UA-cam to be watched as if its a TV series.
For me it’s not the “relationship” with a show, it’s that UA-cam is more like turning in the TV “to see what’s on”
Netflix is “going to the video store”, except I “have to” watch it immediately after choosing it
🤔💯
Surprised that it's even "close"... UA-cam is so far ahead of any other video streaming website.
I feel like you guys and your videos are a really really good fit for Spotify, it's kind of a put it on the TV and don't touch it until the video is over in an hour, plus you can still understand most of what the videos are about with audio, and you have a bunch of creators watching who will see the Spotify stuff and go "hey, I didn't know you could make this kind of content on Spotify" and step up their game in podcasting on there and stuff, Netflix I feel like doesn't have that same incentive to get user-generated content on there since attention with large amounts of content isn't really the market they're in as much as youtube and spotify tbh. edit: I understand the point of the video is that netflix and youtube are moving in the same direction, but I feel like for certain types of youtube content spotify is moving there with much more urgency, not to mention youtube is meeting them in the middle too with youtube music.
I watch long format youtube all the time, and prefer it over Netflix or any other streaming shows. I watch certain channels so much that, the people running those channels feel like my friends and I'd probably even call them by their first name if I ever meet them in person. That's the kind of engagement with real people youtube brings, and Netflix can't really compete with that. There's literally no barrier of entry for youtube and Netflix has to completely restructure their business to make that happen. It'd be interesting to see that happen since that'll create a competition in this creator-owned community experience, but also scares me if certain creators would stick to one or the other and make me buy both services for all the creators I watch. Basically how Netflix tried bringing all rental into one streaming platform and every studio realised they can do the same and now we pay for everything. Historically speaking, I'd let youtube be itself and stick to their creator-led content with no barriers. May be they can bring back UA-cam Originals for high budget, studio made TV, but this is what youtube is really made of, and I'd have this over Netflix anytime of the day..
Havent watched this but I’m about to cancel my Netflix subscription as there is just nothing on there I want to watch anymore except studio ghibli. I just wish UA-cam would improve their algorithm and stop suggesting the same videos over and over, especially if you listen to long music playlists, they have overtaken UA-cam and half my suggestions page is just long music videos.
I think a great example of a ‘series’ on youtube that people talk about every week is the Sidemen channel, with their Sidemen Sundays being every sunday without missing a sunday since 2018, and since every single episode gets over 5m views, most of the time when you watch a video, one of your friends has also seen it and therefore you talk about the show
I live in Kazakhstan. The movies and live-action series are usually on UA-cam. Only in recent years streaming services started buying youtube products for themselves
you guys should interview TLDR news
Buzzfeed unsolved was the closest thing to weekly tv shows from UA-cam
UA-cam is the only social platform I like. Because it's not just entertainment, I learn so many useful things on it.
Ooh, I just finished my school day, now's a great time to watch this! 💯
13:01 this guys is so right about consistency and building community through releasing episodes on the same day and time. When I wake up on Fridays I’m looking forward to listening to the Waveform and Vergecast podcasts.
When are we going to get a video about the Mr Beast situation? It’d be great to hear your perspective.
I'm personally glad Colin and Samir are loyal friends regardless of what crimes Jimmy may have committed.
Would it be great? Really? How so?
@@csanadtemesvari9251 Because they have a relationship with Jimmy and can offer another side to the story. Also they run a channel about creators on UA-cam, it’d be interesting to see how they think the largest member of that community being called out for things left and right will affect that channel and creators as a whole.
I hope they don't talk about it. I'm tired of seeing all the videos that say the exact same thing. It's pointless
@@Ryan.Huston I think C&S are some of the only people who can offer something different. Assuming they can get comment from Jimmy or the team. They shouldn’t do it just to do it.
Colin's idea of youtube supporting creators to make more of what they currently to for consistency would be amazing. Michelle Khare, Yes Theory, Wendover, Johnny Harris, people like that - although it could feel overproduces fast if they start censoring/bluring a lot of stuff for advertisers
Funny thing is that they did. They technically have their own studio space. I don't know if they still have it. Look up VGHS. A lot of the interior spaces for S2 and S3 were shot at UA-cam studios.
The same for BFvGF's prank show.
Love these breakdowns, useful for up and coming creators who might be in both worlds to assess the landscape!
29:30 There is another argument, to not (have to be or) watch Netflix every day:
It is often a pain kn the ass to decide, what to watch. And sometimes you switch to Amazon or Blueray.
For Netflix the idea for a channel broadcasting 24/7 is as valuable as UA-cam.
That is one of the best thumbnails I have ever seen
i think the creators should be able to apply to the youtube “channel” that was mentioned instead of youtube picking the creators. with the example of the creator who sold his show to sony, it would’ve been hard for youtube to pick him in this instance because there wasn’t a portfolio already created by him
Hey Colin & Samir, put brackets around the word 'accidentally'
How UA-cam (accidentally) beat Netflix
I think it will increase CTR ;D
Surprised yall didn’t mention Niko Omilana. His running for London mayor video got a Netflix deal very recently.
Omg FINALLY more people are saying tv shows should be weekly and not just out there on one day
Thanks for your thoughts on this! Right now I see a lot of parallels between visual entertainment and the music industry, especially considering how music artists who are consistently releasing content seem to be doing much better than musicians who fail to. I love the parallel of the "Third Place" connection. I wonder how the music industry ties into that? Just thinking out loud.
been on this app/website since 2007, it's been one hell of a ride.
Netflix licensing recordings from UA-camr’s stand up shows and other UA-cam live in person shows would be interesting
Netflix should lease screens at Movie Theatres and try community viewing maybe for Standup specials, and some episodes of their most popular programs.
I really like the fact that we have Netflix for one thing and UA-cam for another thing, The only problem is that we now have too many netflix-like services like Max, Amazon Prime, Disney+, Hulu, Apple TV, Nebula. Also different patreons and stuff like Side+. On top of that all the music, audio book and podcast apps. Normal TV too. We need something more combined or just give up on the cultural impact shows have because normal people can't subscribe to everything
26:50 Honestly I think Netflix would just pay to license certain shows or maybe their whole premium library instead of allowing creators to upload to the platform. I just don't think Netflix is built to do that on the back end and licensing would fit into their existing business model
Some of the streaming services went back to week to week model. Disney+, prime (for example the boys comes out once a week), so I think they understand the binge model does not work very well. Even Netflix breaks down their big release to 2 events (like the first half of Bridgeton's new season came out a month before the second half).
UA-cam Premium > all other media
I think the main difference is the paid vs free model for the user (those watching) and the monetization of UA-cam for creators.
As Netflix and other streaming services raise prices UA-cam becomes something that I watch and I think others will watch more and more. Disney just raised their prices again. It's hard to pay a subscription when you can't think of anything to watch and justify that subscription. If you are just looking for something to watch their is great content on UA-cam.
In this video we heard of many big creators leaving UA-cam to do their own thing. Many (I think) because they can make more money on their own and not with UA-cam. Which is crazy to think because I think UA-cam pays pretty well. I agree with Colin, UA-cam should find a way to work with them instead of have them leave. UA-cam is the best place in my opinion to give creators a chance to get paid to do something they love, especially with long form content. What I think UA-cam could do is have a way to help creators to find a niche. Let's say there is a head of all the cooking channel niches. As a creator you join that niche and there are a ton of resources for you to do well with a cooking channel. You get help for top creators, Learn tips and tricks, etc. UA-cam could really help creators be better and ramp up fast and find awesome creators faster. Just an idea.
Interesting conversation, but I prefer for each platform to remain as is. They serve different markets.
8:11 - Again, VGHS did this back in the day. Friday evening release. 7PM EST. Perfect for dinner time.
For those few weeks i lived for those drops and could not wait.
I think Sidmen locked in and dude perfects overtime are examples of creators working towards making "shows" on youtube.
I loved that they touch on 3rd place which is a very good concept to think about.
The shows I’ve grown to love and follow with the most consistency were both weekly livestreams. Netflix not incorporating a weekly appointment with their original content really seems like a miss on their part.
Best intro I’ve seen in a while. Great video!
I love this conversation, I would love to hear your guys thoughts on this around the gaming sphere, specifically hermitcraft! I sense a lot of this appointment viewing with those episodes, within the community a lot of like watch parties are organised. I loved getting home from school and there was always a hermitcraft episode waiting for me.. a lot of what you mentioned is what I see with that community, might be interesting to dive into
UA-cam at its core is just for people to upload videos whether it be vlogging, podcasts, music, etc. It's so different from social media and other streaming platform because it combines both but still maintaining it's core. UA-cam shorts is a great addition to compete with other platform.
But not only that, the youtube music (which im using) is also a great way to venture into the music streaming market. The different between youtube and all these is that youtube is an entertainment conglomerate. UA-cam don't really change itself, it just expands what it is really based on.
Streaming platforms have experimented with scheduled content. Best example is Disney Plus and Star Wars content.
I think it would be so interesting if UA-cam tested a feature where they have something like traditional channels that are live and continuous for different categories. They have known creators that come on a certain time but they also feature new creators. The consent has to be a new and in a series like format and they air the episode at a certain time. And so they can switch it up there there is seasons of each show. That way they can switch out creators. Sometimes I have too much option on what to watch I ended up not watching anything
Y’all should get the jet lag crew on here. Would love to see that
And they have a weekly release schedule during their seasons
A lot of the creators I watch have weekly, schedules shows and/or live streams. Emily S Baker streams every Tuesday, and posts a recorded video/podcast on Wednesdays. Jen Luv does the same on Sundays. You also build relationships with the characters (creators), I think, the same way you build relationships with characters on traditional shows, BUT in a more personal way because you have live chat, and comments. And you also have that community “event” in the comments as well.
It was so interesting to see Niko Omilana’s documentary about how he ran for London mayor pop up on Netflix a few weeks ago, such a crazy crossover (and it wasn’t a Netflix original, he made it for something) but it really does feel like the future. Especially with the doc about sidemen on Netflix. I can definitely see Netflix trying to license UA-cam content in the future and even having podcasts on there that they host like they kind of did with stranger things years ago
Rockjump did this 10 years ago with Video Game High School. Creators who have an interesting story to tell can connect with audiences and grow a community… But while it’s great for the audience but hasn’t proved to be that useful for the creators. Freddie and Matt have talked a lot about how despite their extensive experience on UA-cam, no one in Hollywood would take them seriously when pitching movies or tv series.
Netflix should build a barrier of entry similar to Spotify: use production company with acess to upload content as a filter for independent creators
08.16 streamers do this already. The algorithm encourages regular releases and the fans love it.