FigBrew: Consumer Devices And AI Adoption With Julie Ask

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Julie Ask has analyzed consumer devices and tech for 25 years. She’s written hundreds of research reports and a book on the impact of mobile technology on consumer expectations. Julie joins Figma’s Head of Insights, Andrew Hogan, to discuss the impact of generative AI on consumer devices, its parallels with mobile technology, potential obstacles to the anticipated AI wave, and considerations for designers creating AI products and features in the future. #design #AI #research #apple
00:00 - Introduction
00:30 - Julie’s History in Tech
01:00 - The Devices Consumers "Need" For AI
06:50 - How AI Compares to Mobile
14:15 - The Application Layer of AI
17:00 - How Technology Changes Expectations
25:00 - Barriers To AI Adoption
35:30 - Analyzing Apple’s AI Announcements
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[@frozentoy4209]

Great talk - thanks a lot! Julie's energy is so good.