Using Claude to Write 10 Advertorials in An Hour (Full Process)
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- Опубліковано 7 кві 2024
- Here's a Google Doc with the full process as well as a link the convo transcript with Claude and examples of the first three advertorials that I wrote inside the video:
docs.google.com/document/d/1s...
Now Here's Why You Should Watch This Video:
Inside this video I give you my full process for using Claude (an LLM from Anthropic) write virtually limitless marketing and direct response advertorials.
As you'll see, using this process you can easily write 5-10 advertorials in a single hour, and dozens in a single day. This is some of my BEST STUFF and while I was hesitant to share, I decided to go ahead and do so.
Inside the video I also talk about the purpose of advertorials and how to find them in the wild. And you'll see how to pull tons of "inputs" from any eCom landing page, sales letter, etc that you want to write copy for using Claude as well.
Check it and let me know your thoughts in the comments!
Hey Stefan, this is really valuable... i am currently rewatching this to see how i can create one ASAP.
I DOWNLOADED THE VIDEO ALREADY INCASE YOU CHANGE YOUR MIND😅
when i got your email i thought you were drunk and leaked the video out 😂...
But it turns out you weren't 😅.
Thanks man
Thank you sir, Claude is the way. Very nice share and effort on your part.
Thanks for sharing. Very interesting stuff.
Thanks Stefan for a great video and for sharing the prompts!
My pleasure!
Thank you Stefan!
This is amazing!
Your guide here has been incredibly value. I just want you to know that. If we wanted to create something similar for a long form eCommerce product page, would you have an idea of how to best go about prompting Claude?
Thanks Stefan! lov you bro...
My pleasure!
is there a link to the wild belly advertorial pdf we can read also?
alucinante
You just opened the floodgates of money 🙏 Very grateful for this.
Just one question : Will this work with GPT 4?
Probably but I tend to think Claude 3 is dramatically superior. With GPT4 I would guess it'd be more spotty.
Hey Stefan, thanks one more time for this content, already built some adverts here to run later tonight.
If I may ask, could you do a video using Claude/OpenAI/Perplexity on how would you do avatar/persona research for a product/offer?
I usually do here using perplexity, since it have a good balance between web reserach, doc analyzing and the Claude writing quality, almost spun-off the advertorial doc presented here, but would be nice to learn how you work this with AI.
Thanks, again!
Load 20 quality customer reviews and run it through BTA question prompts using awareness and sophistication + knowledge of product.
Do you think you could pull all the data in one prompt instead of in sections with the New AI GPT 4o or Claud Opus?
Why do you use claude over gpt4 or the new gpt4o? You can drag and drop docs in there too. Just curious
I find Claude to be the strongest at writing copy, including against GPT4-0. Gemini is actually pretty impressive so I'd rank them Claude 3 Opus, Gemini, and then GPT4o is a pretty distant third as it stands currently.
Wow, great job Stefan.
Quick question, please:
Do you think AI will replace copywriters?
Yeah I think it will replace like 99% of copywriters in the next 2-3 years. Long-term (5 years) probably all copywriters period.
Then we all will become copy chief's 😂
That's more like a promotion I guess😂
👏👏👏
outstanding
What is conversion of these AI advertorials compared to hand written? Have you tested them?
I haven't split-test them against a hand-written one but I use advertorials generated with this process all the time and do quite well. The truth is (and I think I mentioned it in the video) that unedited these will get you 99% there. There are still little tweaks you'd want to make based on experience and knowledge that would push them over the edge. And also the advertorial you're modeling off of makes a big difference too. If you used this process with a crappy advertorial, you'd be unlikely to see great results. If you model off a good advertorial, then results will tend to be stronger.
Thanks for the insights and all infos i am a dropshipper i tooked a step back to learn more about advertorials i already made 3 so far im planning to go deep in copywriting and direct response as a main focus do you think it's not worth it as it will be all replaced by AI?
@@faycelnouaman3275 so as it stands right now I do think it's worth it because the one place where we humans still have the edge is on judgement. Specifically deciding which headline is the best, or how to tweak it to make it even stronger, or which lines of copy or words don't resonate, etc. I wouldn't devote my life to learning copy, but having a good understanding of direct response is definitely still worthwhile unless you've got a massive budget and don't mind testing tons of stuff including lots of things that won't work. Does that make sense?
Yes thank you for the video Stefan otherwise i would spend months learning smtg that can be done in 1 hour
Why do you like Claude over Chatgpt more?
It just writes better copy and understands documents better. I use ChatGPT for certain things though, but Claude just seems to give the best outputs.
For the love of God take this off youtube immediately!