Stuart Hall's Encoding/Decoding Model but it's easier to understand
Вставка
- Опубліковано 20 жов 2020
- Tried to make it as digestible as possible :)
For Comm 130 (Communication and Media Theories)
Reference Text:
Hall, Stuart (1993 [1990]) Encoding/decoding (edited extract from ‘Encoding, decoding in television discourse’). In Simon During (Ed.), The Cultural Studies Reader (pp. 90-103). London and New York: Verso.
Music:
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Hi everyone! Thank you all for the all the likes, kind words and for getting this to 12k views! I made this video just over a year ago as a class requirement and was proud enough of it to archive it publicly here on my channel, hoping it would maybe help a few students who stumbled upon it. I've not been able to make similar videos since, though seeing all the people who found this helpful certainly makes me want to.
That being said, are there any similar topics, concepts, or theories you'd like to see me cover in the same style as this video?
can you do fairclough's critical discourse analysis ? :
My professor assigned this reading and I felt so dumb, and I struggled reading every sentence. This vid was perfect, well-spoken and easy to digest. 😊
Hands down the most easily explained encoding/decoding video I have seen so far . Great work, we need more of this! Keep it up!
appreciate the positive feedback! glad I could help :)
You have no idea how great of help your video has been! It's short, simple and crisp. Covers all the major points without making me feel dumb! Thank you!
thats totally what i hoped to accomplish here! glad i could help out :D
I second that!
It's was literally good one. I was messed up with the whole essay, but this gave me hope. Thank you
Wish Hall could also explain it so well in a simplified way
okay but honestly this is the best explanation video I've ever seen. the images made me giggle throughout and I had to pause to appreciate the little word/picture associations. genius video. tysm!
omg incredible! I was struggling with this theory but you got it explained so easy. Thanks a lot!
I love the way in which you have decoded and encoded the messages of this particular reading which is very important for people in communication wonderfully done your slides are very interesting especially the one where which you throw out the window bravo keep it going and teach us more you're a good teacher
The memes are 👌
please make more videos like this! this was the only one that actually made me understand this topic! you could get really successful from this - if you do make more, please do more on the subject of communication and media theories! i cannot seem to understand hegemony, etc.
thank you for this! i couldnt find anyone that included the full model and not just talking about decoding and incoding, yours was great!
glad i could help! :)
Thank you for this! I struggled reading the essay, this is so much easier to understand. 🙂
Great Video! Thanks for explaining the whole thing so profoundly well whilst being so entertaining! Greetings from Germany
the explanation is so clear and the visual u presented to us just so fun and easy to understand
THANK YOU for explaining this in such an understandable way :) really helped me out!
This was so interesting! You should have a podcast :-)
glad you found it interesting! unforunately im too shy to do a podcast :)
Thank you so much. You actually condensed the whole idea and made it "digestible", especially with those images.
that's exactly what I hoped to do! glad I could help :)
Helped me a whole bunch! and I tip my hat to you for all the D&D references.
how come you dont have more views :( this is amazing
probably because I don't upload more often, haha! But hoping to remedy that soon. glad the vid helped! :)
We need more explanations like this! Hats off to you!
SUPER SUPER HELPFUL! Thank you so much for posting this!
I didn't have time to go through the reading and analyze it in time for my midterms but this really helped so much and the presentation is nice, simple, and funny!
You did great! thank you!
Video was poggers. I spent an entire day reading Hall over and over again when all I had to do was look up a summary.
I'm so glad I stumbled upon this. This was very helpful, thank you so much!
glad I could help! :D
this video was everything omg, thank you so much !!
Thank you sos o much fpr this video. Most easiest and simplified expalnation ever of this theory. Was struggling with encoding, decoding so much but got it easily after your video. Quite in hegemonic position of your content ;)
Thank you so much for this video. It made the essay, Encoding, Decoding by Stuart Hall actually make sense.
thank you mister sir teacher
this was excellent! keep up the good work
this is actually really easy to understand omg thank you so much~!!
Great explanation, keep making videos!
Great video. Most videos on Hall and representation focus only on sterotyping and forced-upon media images and totally blend out his semiotic ideas about encoding/decoding.
THIS IS AMAZING
Thank you so much for sharing
thank you so much for this, your are literally saving me in my first exam season of uni
THANK YOU so much! your video help me lot to understand encoding/decoding. after watching couple of videos abt it but still concept was not clear but you explained it very well.
glad I was able to clear it up! appreciate the kind words
I hate reading for my comms class and you just totally saved my ass. Thanks you so much!
You’re a lifesaver! Thank you!,
this is beaufitul thank you sooo much!!
Thank you for this!
This is a relatively old video but I like how what really confirmed to me that you were Filipino wasn't even the usage of the PTV logo (I was only half paying attention so I missed it the first time around) but when you used Nature's Prophet as a graphic everytime you mention nature lmao.
But anyways, great video!
OMG thank you so much for explaining this! It was so helpful
glad I could help!
that is the best educational video, I have ever seen, which is funny at the same.
as a current up student, thank you.
My exam is two days from now and this help a lot
after you talk about it I finally start to understand the theory but still not certainly sure how to use it
thank you so much! this was super clear and helpful. I couldn't digest the long *$$ text and I found your video.
Love it!
Great video thank you!
this was so helpful! thank you!!
glad I could help! :D
thank you so so much!!!
Thank you so much for this. It helps a lot :)
glad I could help!
You saved my thesis
Nice Video! Thanks
awesome❤
Thank you
baller vid
Easiest subscribe I've ever decided on
Great video, make more. (Please).
thank you :)
Thank you so much y r my hero 🥰
thank u for doing this :)))))))))
Thank you for this. I fucking hate how pretentiously convoluted my boi Stuart was in wording his shit.
This was shown in my communications class
Dude if im honest i came only for funsies but this was very well explained and it was entertaining!!
thanks for watching!
You save lifes here
Thank you po 😁
sabi ko na pinoy e.
thank u life saver huuhuhuhu
💪💪✨
Can you do a video about analyzing a political discourse by the means of encoding/decoding system?
interesting topic! unfortunately im a bit swamped with school right now, so maybe some time in the future :D the section towards the end of this video about the variant decoding positions might be helpful though for a more political analysis! :) if you have any specific questions too i can *try* my best to answer them here
@@barlibo Thank you & I understand! I’ve started this course in university as well and soon enough I have to give an exam and so much things are unclear. One of the topics that I have to deal with is this one,,I pretty much understood it from your video in which you did a good job :) Anyhow, is this topic related to Critical Discourse Analysis? I’ve been explained that CDA is like semiotics but with an adding- it discovers the power relations within the text and I don’t really get what it means by that (in a practical way). If you can give me a brief explanation about it I’d be forever grateful lol. Also sub earned
@@hamsterluvr9460 thanks much for the sub! hoping to have more vids up soon. i'd say its definitely related to critical discourse analysis, as are most other theories on communication/media. I haven't studied CDA quite as in-depth but my impression is that it's a bit broader. Whereas encoding/decoding has a focus on the relationship between sender and receiver, just like the older models of communication, CDA seems to have greater focus on dominant practices within discourses and societies in general. With regards to power relations, I'd refer back to the idea of texts having a "connotative level" where they begin to be ideological. For example, a film with a female protagonist may be, on the surface, entertaining, thrilling, etc. But at the connotative level, one would examine if the use of a female character is meant to empower female representation (as it commonly is by female directors, writers) or fetishize it (as it tends to be with male directors--though this is changing with the times, too!) In Hall's model you'd probably take a look at the sender's intention and whether or not the receiver(s) interprets it that way, but in CDA your scope would probably be a lot broader, comparing it to other similar films/texts, and even real-world examples.
You might've just saved my grade.. Also, can you explain all the papers I have to read and write about? Cuz this was so much easier to understand than the actual papers :O
glad I could help! Hahaha dunno if I can cover so many papers though :P
@@barlibo Understamdable, I just said it because I have dyslexia and I have to read a lot of academic papers for school that is too hard for me to understand, but you explained it in such a simple way that it was so easy to understand what the paper was 😬
@@linecrochets I feel you! Having to close read an overwhelming amount of reading materials is hard enough as it is, I can't imagine how difficult it must be with dyslexia :( best of luck to you! Hopefully when I have the time to make more vids like this they can come in handy for you again :)
@@barlibo haha thank you! And good luck to you too on your videos. ☺️
Dude, you’re pretty funny.
I just started the video and from that zoom on the 👌 I'm in love with it...even if that was the only thing I'll be satisfied
HAHA 👌 nice. hope the rest of the video proved to be as entertaining and useful!
@@barlibo it was! Great video!
the editing thoooooo 🤣🤣🤣
3:22 Not great Bob!
Can someone tell me how Hall’s theory is anything more than a rehash of Barthes death of the author? I understand that Barthes didn’t say exactly what Hall is saying, but he did say that the audience plays a significant role on the construction of meaning. It seems that Hall is just explaining how Barthes is correct. That’s fine but I feel like it should be much more clear that Barthes is the real theorist here.
Pa Share po. Thank you ☺
sige po!
Clearly Hall does not understand that brevity is the soul of wit.
sounds desperate to get the message across 🪘🪘🪘🪘🤣🤣🤣🤣