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The #1 reason brands are unable to scale on Facebook Ads...
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- Опубліковано 16 лют 2023
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Agree 100%. Another mistake is not learning from the creative testing. But just testing things randomly without recording the learning.
Since March I've been binging your videos and learning all I can about making ads. I've been watching the motion webinars too and can't wait to see yours. The funny thing is i majored in advertising but got REJECTED from the creative program so I totally lost my confidence in marketing for 10+ years even though I make weird shit for a living and am definitely creative. Since March I've decided to study hard and give myself the rest of the year to figure it out. I get a physical visceral negative reaction when I open ads manger but slowly gaining confidence every day so THANK YOU. -Amanda
Makes so much sense but I wouldn’t have thought of it.
In the case of testing 8-10 new creatives per week, does 1 creative constitute one create batch/test? Or, just simply 1 single creative ad unit?
How do you come up with that many ideas? Do u have a formula? Is it a similar script but a difference creator? I just don’t know how I could come up with that many ideas.
I have a question if you test that many creatives wouldn’t the new creatives kill any chance of the so called old creatives catching hold I mean just do DCT’s or are you not saying don’t DCT testing
Hi Dara 👋 What about e-commerce clients with 1k+ products (fashion brand). I found out that dynamic catalogue sales campaigns / advantage+ campaigns are the most profitable. I created carousels (automatic overlay, discounts badge, slideshows) and collections. The client has many Reels/TikToks, those videos are great, but not profitable. What do you think about this? Should I work on more CTA and Ad copy variations on my current dynamic ads, or should I focus more on UGCs?
Hi Dara, when testing and adding creative per day/week, are you replacing the underperforming ads with the new ads/creatives? And do you swap for every campaign/ad set? And is there a limit to how many ads you recommend in each ad set at a time no matter how big we scale? ie. keep it to 3-5 creative/ads at a time, swapping out daily to test?
Would likw to know as well
Are all well performing and testing creatives under ONE ad set?
Nope, that’s a bad idea.
Hey Dara, love your content. Quick question, are you saying it's best even if you're spending under 50K a month to be testing 7 creatives a week?
TBH I just realized I misspoke here LOL. One test a week. Whoops.
I have no idea what you're talking about
Wrong side of UA-cam my guy but thanks for the engagement lol