Rene Merideth: HOW METALLICA CHANGED THE INDUSTRY

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In this Rene Merideth interview, the co-founder and COO of Exploration, shares her journey in the music industry. She discusses her early involvement with music as a roadie for her grandfather's gospel music band, the importance of problem-solving, confidence, and the ability to adapt. Rene shares her experience studying music business at Belmont University and the transition to artist management and publishing. She encourages artists to take control of their careers and not be afraid to promote themselves.
Rene shares her journey of finding order in chaos and taking a leap of faith by moving to Los Angeles. She discusses her experience starting at Windswept and becoming the head of West Coast licensing at BMG. Rene explains the complexities of mechanical licensing and the impact of Metallica's fight for the music industry. Finally, she introduces Exploration's copyright administration services.
This part of the conversation focuses on the support and services provided by Exploration in managing UA-cam channels and dealing with copyright claims. It also highlights the importance of clean data and human interaction in music administration. Rene offfers practical advice for artists in handling business aspects and difficult situations. She shares her experiences working with artists and their management, emphasizing the need to be adaptable in building relationships.
Rene also addresses the issue of sexual harassment and abuse, emphasizing the need for support and understanding... the lessons learned from getting older, including the challenges of perimenopause. She emphasizes the importance of always betting on yourself and speaking truth to power.
Renee also discusses her involvement with Janie's Fund, an organization that helps abused and neglected girls.
Chapters
00:00 Introduction and Background
01:25 Early Involvement with Music
04:00 Lessons Learned from Grandfather
06:04 The Importance of Problem Solving and Confidence
08:09 Playing Guitar with Grandfather's Band
15:49 Exploring Different Genres and Influences
19:51 Understanding the Business of Music
23:00 Studying Music Business at Belmont University
35:02 The Importance of Self-Promotion
36:02 Transition to Artist Management and Publishing
38:37 Finding Order in Chaos
41:07 Taking a Leap of Faith
42:04 Moving to Los Angeles
44:21 Starting at Windswept
53:37 Becoming Head of West Coast Licensing at BMG
57:02 Navigating Mechanical Licensing
01:08:17 The Impact of Metallica's Fight
01:16:31 Exploration's Copyright Administration Services
01:17:30 Supporting UA-cam Channel Management
01:18:28 Value in Managing the Backend
01:19:23 Dealing with Copyright Claims and Blocks
01:20:22 Resolving Copyright Issues through Communication
01:23:11 Providing Support for Music Creators
01:24:15 Understanding Copyright Claims on UA-cam
01:26:24 Managing Copyright Claims and Ownership
01:27:09 When to Seek Support for Music Administration
01:28:28 Exploration's Unique Approach to Administration
01:30:46 The Importance of Human Interaction in Administration
01:31:28 The Role of Clean Data in Music Administration
01:32:46 The Limitations of Automated Software in Music Administration
01:33:30 The Need for Education in the Music Industry
01:35:16 Flexible Contracts for Music Administration
01:37:15 The Process of Onboarding New Clients
01:42:46 Mistakes that Prevent Royalty Collection
01:47:23 The Importance of Networking and Industry Organizations
01:52:46 Dealing with Business Aspects as an Artist
01:57:00 Practical Advice for Artists in Difficult Situations
01:58:38 Deescalating conflicts
01:59:27 Working with artists and their management
02:01:04 Handling difficult situations with clients
02:02:17 Building relationships with managers
02:03:41 Effective communication with managers
02:04:17 Focusing on the artist's goals
02:05:00 Resolving conflicts with managers
02:08:30 Setting boundaries and creating safe spaces
02:13:26 Putting up with bullshit in a male-dominated industry
02:21:06 Challenges faced as a fan in the industry
02:23:39 Dealing with criticism and judgment
02:28:21 Addressing sexual harassment and abuse in the industry
02:32:33 Playing guitar and favorite instruments
02:37:08 Playing Guitar and Favorite Music
02:38:40 Top Three Desert Island Discs
02:40:42 Lessons Learned from Getting Older
02:41:49 What Renee Likes Most About Herself
02:44:34 Happiest Moment in Renee's Life
02:47:11 Most Important Lesson Life Has Taught Renee
02:49:22 Biggest Change in Renee's Personality
02:52:28 Janie's Fund and Helping Abused and Neglected Girls
02:55:12 Closing Remarks

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