How to Build Trust in Your Brand: Lessons from Apple | Simon Sinek on Shared Vision

Discover the secret to building trust in your brand through consistent and authentic actions with insights from Simon Sinek.
In this video, Simon shares how companies like #Apple successfully communicate their core beliefs by maintaining consistency across their products, marketing, and customer experiences.
Video from PH Digicon 2023: VISION, October 2023, in conversation with Cathy Yang
#BrandBuilding #Marketing #Vision
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Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
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Website: simonsinek.com/
Live Online Classes: simonsinek.com/classes/
Podcast: apple.co/simonsinek
Instagram: / simonsinek
Linkedin: / simonsinek
Twitter: / simonsinek
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Simon’s books:
The Infinite Game: simonsinek.com/books/the-infi...
Start With Why: simonsinek.com/books/start-wi...
Find Your Why: simonsinek.com/books/find-you...
Leaders Eat Last: simonsinek.com/books/leaders-...
Together is Better: simonsinek.com/books/together...
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#SimonSinek

[@mietonen]

I love Simon Sinek -content!

[@primajope]

powerful reminder that consistent messaging and actions build trust and loyalty. Great lesson

[@harmonylifewithjess1593]

Trust is the Foundation of all good business 🙌

[@Ta7awouL]

Apple built internal (management) and external trust (customers) . Thanks for great content . Abdelillah Saggay , tech content creator from Morocco !

[@brain_respect_and_freedom]

Easy said than done😜

[@snieves4]

So was making the wheel.

[@holdupwaitaminute.]

Sadly, the Apple good old days are over…

[@jessiengggg]

Toxic place to work too

[@jessiengggg]

Toxic place to work

[@use-sovifra317]

But I don`t have Apple, sorry, nothing the money for buy one,, the moment.....

[@cram000]

crazy that this comment is actually edited

[@use-sovifra317]

@@cram000 💅this idiome is new, "(Spanish English)" yes, This is 21 st century innovación.

[@useruser6240]

Yeah well, they really like to sugarcoat themselves...i wonder what Steve would says if he see the company nowadays.