Pricing Different Levels of Service | How to Price Any Balloon Garland | Tiered Pricing Models
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- Опубліковано 7 лип 2024
- Let’s talk about how to price different levels of service when it comes to balloon garlands and balloon arches.
One balloon garland is NOT the same as another, and as gone over in my pricing video, I always say my prices START AT whatever the bottom price is. So how do you know what’s a fair price for what service, and what makes up the different tiers of service?
What if you add in foils, aqua bobo bubble balloons, greenery, or other add-ons? How do you know what to charge for those and more? I’ll break down a couple of different methods to price them out and walk you through how I do it in this video!
LINKS TO PRODUCTS USED IN VIDEO:
Lofaris backdrop: bit.ly/3l3ZeSe discount code UA-cam for 10% off (not affiliate)
Ellie’s brand: elliesbrand.com (linen & sage in 5, 11, 14, 36)
Eucalyptus stems: amzn.to/3oQOjNH
Hanging succulents: amzn.to/3xnwtph
Aqua bobo bubble balloons (large): amzn.to/3hPogUy
Gold confetti balloons: amzn.to/3xgo7j4
Backdrop stand: bit.ly/3rultU3
00:00 Intro to tiered pricing
01:22 The 3 methods of pricing
03:03 Pricing backdrops
05:32 Pricing basic balloon garlands
07:01 Pricing detailed balloon garlands
08:03 Pricing greenery & add ons
09:01 Total price
GEAR USED TO FILM VIDEO:
Camera: amzn.to/3e2YtpX
Lens: amzn.to/3e0XhDa
Mic: amzn.to/3e0Xoi4
Recorder: amzn.to/3kq6fNV
Ring light: amzn.to/2TU9LWw
Panel lights: amzn.to/2UAvgf8
Ask me any questions you may have in the comments and I'll try to answer them as best as I can! 👇
Are there any creations you’d like to see me make next? Let me know!
If you'd like to see more videos on how to make a balloon garland, fun creations coming to life, or troubleshooting specific aspects of life as a balloon artist, subscribe to the channel and turn on notifications to see the latest videos when they drop. 🎈
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DISCLAIMER:
💭All opinions and recommendations are my own.
🚫This video is NOT sponsored, I am just passionate sometimes 🤷♀️
🖱Links are provided to as many of the products referenced as I can find/provide to make it easier for you to find exactly what I’m mentioning or using.
🛒Some links may be affiliate links.
* Where the original product link is unavailable, I try to link a similar product in its place.
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Wow that was the best explanation of how to price. Thank you for being so concise! People often think “it’s just balloons” and expect to pay basically nothing. They just don’t realize the time and effort it takes. I have wasted hours of my life planning and researching to create backdrops for people who ended up saying no thank you in the end which has taught me it’s also important to require a non refundable deposit before doing anything. Thanks for all the useful information!!!
I feel your pain on this! So glad you found it helpful, thanks for watching + commenting 🎈✨
XOXO,
Rach
Yes , non-refundable deposit cash is best. I did this with my balloon pick up for a long time. I made garlands at home and customers just came by and I took the garland out to their vehicle curbside! This saved me alot of time and sometimes anguish with how customers are out there. Lol . I made 6 to 8 foot creations and just charged extra for non standard colors and add ons like tropical leaves, flowers ans so on and they bought them. Yes you are correct . The public had no clue how much it takes mentally to create exactly what they want then they sometimes back out when they get a quote. Keep it up and keep on creating and always stick to prices. Get paid your value and give a quality product . People will refer and they will come back. Good luck
I'm fairly new at balloon art. I've learned the skill/techniques, just by watching UA-cam. Now I'm booking gigs, and pricing is a blur. This helps a lot!!
Oh that's so awesome Latonya, glad it's helpful!
XOXO,
Rach
Hello congratulations on your business
I'm very new to this business as well
Hello Latonya
I'm new to balloon design as well.
I'm starting my business and trying to figure out how to price my designs
This has helped me also!
I love your videos
OMG, I have definitely been undercharging for my service.
This is the best video I've come across on UA-cam...
Thank you soooo much, we appreciate you 💜
Oh my gosh so glad to hear it!!! Thank you! Wishing you the best! I always recommend checking what other artists in your area charge, and for what quality, as this does vary! 💖
XOXO,
Rach
hands down best price breakdown 🙌 👏 👌
This was so clear to understand. Thanks for the clarity. Great video.
Have you considered rolling the backdrop onto a tube (like wrapping papper) instead of folding?? That would legitimately save you 2 hours. Truly just a thought. I absolutely love and appreciate your channel so much as a newbie!
Oh man that really would be amazing! This shipped to me folded, but I hope the manufacturer sees this comment lolol! Thanks for the kind words!
XOXO,
Rach
This was the best breakdown of that method and very detailed. Thank you
I’m so glad! You’re welcome!
XOXO,
Rach
Thank you!!!!! This has helped a lot. Sometimes I feel like people look at me crazy for charging less than what you indicated on this video. This was a GREAT help.
Oh I’m so glad to hear it! 😍
XOXO,
Rach
Know your value and stick to it. Get paid for what others cant create.
I truly appreciate you sharing this because I have really have been under pricing myself. 😮🤦🏾♀️
😂 I know the feeling! Obviously it all depends on the market, so do a little research but yeah… 😅
A while back I had an idea...I created balloon arches /garlands up to 6-8 feet and had customers pick up curbside at my home and my idea worked! I took cash only and had a $10 non refundable deposit and charged extra for add ons like flowers, leaves or different than standard colors. On average for a 6-8 ft standard (no add ons) balloon garland my pay for approx 20 minutes of work was $30. So $60 an hour for working at home. My customers referred me and they had no problem just coming by to pick up. Know your worth and price your worth and stick to your quotes. Always plan out and price price . Stick to it and make your money enjoy your creativity and you will succeed. !! Good luck .
That's fantastic Dolores!! Thanks for sharing these great tips!
XOXO,
Rach
I am Soo glad I came across your channel. I am learning so much from you! 😊🙌
Yay! I'm so glad too, Arly!
XOXO,
Rach
Most helpful for my DD's small balloon biz. Thank You!!!
🙌🏻🙌🏻🙌🏻🙌🏻
XOXO,
Rach
I thank so much 🥰 for that explanation of how to price. I am very new to balloon art too and I think sometimes we charge under because we don't believe we are ready or able to charge the right amount like professionals such as yourself.
I completely know what you mean! I definitely have a lot of discounts in the early days, and that helped me build my portfolio and build my customer base and get off the ground, which I discuss in my first Q&A video, but there comes a time to know your worth and stick to it! 🥰😘
XOXO,
Rach
I am blown away with your pricing. I have been doing these for free for family and friends. I just started charging! My goodness this helps me so much. Blessings for you and your business
So glad Cheryl! Good luck to you!
XOXO,
Rach
Such a detailed breakdown! & the backdrop is beautiful! Thank you so much for sharing!
Aww yay thank you! ✨
XOXO,
Rach
You're welcome
Wow! Thank you for your invaluable advice! I have so many questions to ask,
You are very welcome! Feel free to ask your questions in the comments, I try to answer as many as I can or do videos on ones that get asked a lot!
XOXO,
Rach
Thank you for this video it has lots of great information 🖤
You’re so welcome! Thanks for watching and commenting!
XOXO,
Rach
Thank you! Great information!
Oh awesome, you're welcome Cynthia! Thanks for watching : )
XOXO,
Rach
Thanks so much for sharing your knowledge. It's a great help!
Thank you Sheryl, I’m so glad to hear that!
XOXO,
Rach
I’ve definitely been underpaying myself. Great video and very informative ☺️
Hey CeCe! I know the feeling, haha! Glad it was helpful : )
XOXO,
Rach
Get paid your value because others can't create the way you can. Set prices and stick to it. Good luck.
By the way, LOVE ur videos!!! Super helpful!
thanks Lori!!
XOXO,
Rach
Thanks for this video, it was very informative huni. 🙂
You're so welcome, I'm glad to hear it!
XOXO,
Rach
so helpful! thanks for sharing!
Yay! You’re so welcome!
XOXO,
Rach
I'm in the process of making a "garland" for a friend and I gave her a price of $240 she asked me to make her a 21 number balloon mosaic, a two tone backdrop with lights and the garland with gold, silver and black mind you I have to add other foil accents all for $240! I quickly realized that I'm not making shit. I asked her for an extra $60 for the backdrop materials and I'm up n arms.
I really didn't think this through. Mind you I had to free draw my number mosaics and they came out good. People just don't wanna pay. And I'm an idiot because I never know how to charge
🙈🙈🙈🙈 it’s a total learning experience!! Honestly if you are able to see what others in your area are charging it’ll probably help! I undercharged until it hurt enough I learned my lesson 😅😅 you’ll find that sweet spot!
XOXO,
Rach
Awww well it's a learning experience.
Thank you😊
You're welcome Tameka!
XOXO,
Rach
You are so great woman súper inteligente! Thank you for shearing All your knowledge🤗
Thank you so much! So glad you're enjoying! ✨
XOXO,
Rach
Thus video has been so helpful ☺️
I’m so glad to hear it Alejandra!
XOXO,
Rach
Thanks for making these videos! You’re adorable and make it all so easy to understand. My question is: do you make sections at home and transport them to the job site? If so, how?
☺️ why thank you! Yes I often do that, in an SUV, or multiple vehicles. Some artists rent (or purchase) something like a uhaul truck to fit the entire creation in. For me, if it’s too big for the car I’ll either bring part of it in sections or just do the whole thing on-site if time allows.
XOXO,
Rach
Omg you speak so fast. My English understanding is not very good I had to slow to 0.75x. but is very important all you explained thank you so much
Glad you were able to slow it down and get value from it!
XOXO,
Rach
Thank you your awesome
Thank god for this channel !! I’m just starting out and you have been so helpful to watch !! A quick question you generally would keep the background art correct . The client isn’t buying that . They would just keep the actual garland minus the greenery ? Everything else is a “ rental “ ?
Hey there, thanks for watching & leaving those kind words! In this example, the client would be purchasing the backdrop. If it were going to be used as a rental, I would cut the price back on that. Pretty much anything I am 3Xing would account for them keeping it. I'm sure there is a different but similar formula for pricing rentals!
XOXO,
Rach
Hello! Love the video. Im definitely new to the balloon art. I cant click on the video you were talking about. Theb1 about prices.
Awesome
: )
XOXO,
Rach
When the event is over what do you do with the balloons?
Hi i just start baloon busines but was wondering goot qualiti baloons I live in UK could you recomend a brand pls? The vid3o is awsome helps a lot for beginners.👏👏👏👏👏
I love your videos!! Where do you buy your balloons in bulk?
Hi!! Absolutely great video! Very helpful.
I wanted to make sure I understand, the materials cost is not included in the price because the cost per foot covers it?😊
If not how are you reimbursed for materials. Thank you!
Hi Dahlene! There are different ways to do it. If we are talking about charging by foot, that standard price would cover standard materials. More on that here: ua-cam.com/video/BXh7X5Zx7x8/v-deo.html
XOXO,
Rach
Ok I have a question. How do you transport balloons to the client’s location? Do assemble there or at home first and then transport?
Thank you for the information. Do you let the client keep the backdrop?
Hey Tonya, you're so welcome! At that price, I would, yes. If it were a rental, I would use a different pricing structure : )
XOXO,
Rach
Does the customer keep the stuff besides the stand? Im just trying to figure that out before I start this. I feel like I would want to keep the items for my business as I could reuse them on a future order
Love your channel! I went to the Ellies Brand site and noticed they didn't have shades like aqua blue and spring green. Is this the only brand you use or is there another if you need more of a selection of colors? Thanks.
Hey Susan! I use a bunch of brands! Qualatex, Tuftex, Kalisan, Sempertex, Ellie's, Decomex... I have a video on where I buy them all too if you need help with that : ) This just happened to be a breakdown of a creation I did with Ellie's balloons. (They have some good hard-to-find neutrals mostly.)
XOXO,
Rach
@@BubblyBalloonCo I just watched that one lol thank you!
Lll
In regards to breakdown, do u disassemble the garland for the client and they keep it? Do u take back the fake greenery?
Hey Lori, depends on the client/job, and I would price accordingly if I were keeping the greenery vs if they were.
XOXO,
Rach
Woooow I hve been under costing my new business....am a newbie in the industry so there's alot to learn
Hey there! I understand 🙂 Check out my other video on pricing for more on how to gauge the right price for your services 🎈
XOXO,
Rach
I hve been following you and you have been of great help
So glad to hear it!
XOXO,
Rach
And usually clients want me to make kits they're seeing off of Amazon... Do those companies sell kits as well?
I have a video on my tips to choose kits on Amazon as that can be super hit or miss... ua-cam.com/video/k84Vlc1GsNM/v-deo.html Hope that helps!
XOXO,
Rach
Hello love watching your videos and they are always informative, thanks for sharing your knowledge with us, I recently launched my business and I was wondering is there a discount you get on the balloons like a wholesale price? I currently use tuftex one of my favs and purchase from balloon vendors like balloons online and balloons fast but still seems really expensive was wondering am I missing out on a wholesale site or vendor? thanks in advance
Hey Robin! Honestly, they are expensive. I haven't found one to date... but I do sometimes buy in bulk to get discounts where I can. I share my favorite brands and places to buy from and some tips in this video: ua-cam.com/video/8Bq5Nygv8q0/v-deo.html Hope that helps!
XOXO,
Rach
Do you mind explaining what you consider “a foot”. Is that (8) clusters? I have a hard time determining what a foot is. When a client shows you a picture of the size they want how can you determine how many feet it is?
Hey there! I measure linearly - so in a straight line, single width. Using 5, 11 & 17 inch balloons, one cluster of 8 usually comes out to about a foot and a half for me. Then when I add in 24 inch balloons, those obviously make it much bigger. As does adding in extra volume (adding in more clusters to widen it in certain areas, etc.) I started by measuring with a tape measure and over time developed the skill of being able to eyeball it. I also quote clients by size, and include a caveat that if they want it larger than that, the price will change accordingly. Hope that helps!
XOXO,
Rach
@@BubblyBalloonCo yes that is very helpful. When you add 24 inch balloons do you add it to the measurement at 2ft for pricing purposes? Thank you so much for your response
hiiiiii, are there a basic set of questions you ask during the booking process?
Hi Brittany! That's a good question - probably, lol! Let me see if I can do a video on this topic : )
XOXO,
Rach
@@BubblyBalloonCo Plsssss
So I’m this scenario what did your client get to “keep” and what did you get to reuse? I have some idea but don’t want to make any assumptions
Hey there! So depends how I price it! If I’m doing the 3X the materials, that’s for them keeping it. If I’m renting the stand and props to them, I will charge a breakdown fee to go and pick those up after the event. Hope that helps!!
XOXO,
Rach
Do you set up for your clients or do they pick up and set up by themselves?
Hi there! I offer both. Generally, I do the installs, but I have offered "grab and go" options as well.
XOXO,
Rach
Where do you purchase balloons?
Hi Lizzie! I share my fave places to buy balloons in this video: ua-cam.com/video/8Bq5Nygv8q0/v-deo.html
XOXO,
Rach
Is that real or fake eucalyptus? It’s gorgeous! If you got them online, where did you get them??
hey there! these stems are fake, got 'em on Amazon - link is in video description
XOXO,
Rach
@@BubblyBalloonCo omg I got them. So excited
Awwww yay!!! They’re pretty cute! It took a lot of steaming though, be warned! 😅
Can someone help me understand why you multiply by 3?
It’s just a way to price. You don’t have to! You can do whatever works for you 🫶🏻
XOXO,
Rach
Im loving learning how to do balloons buts I can't imagine anyone paying so much for balloon anything. Do they really?
Check out some artists’ websites or IGs in your area and see for yourself! A lot have minimums of $1K or more, depending on the area, their quality of work and the demand! But there’s a sweet spot in there somewhere, especially when you’re starting out. I wouldn’t start with a top tier rate myself, but work up to it naturally. My two cents! ✨🎈
XOXO,
Rach
I just don't know how to charge for my balloon
Did this video help? I do have one more on pricing that may help too. 💖
XOXO,
Rach
But how do you charge when the average household income is just over $42k and the population of 10k people and surrounding areas is just as bad, if not worse. Small towns.
I think it depends on the rates in your market. A lot of people DIY it, but if they’re willing to hire a professional to do it, it’s worth seeing what the going rate is in your market and staying fair to all parties involved. My two cents. 😊 best of luck!
XOXO,
Rach
Fortunately, and unfortunately, there are no other balloon designers here. Great for me, but not so great on knowing what the market can handle.. You're great and I love watching your videos.