The Accountant's 2024 Marketing Playbook | Tri-Merit Webinar

What would happen if your firm lost some of its top clients? Would you happen to know if there are enough potential clients to help keep your firm profitable? As accountants, we are experts when it comes to numbers, but we often avoid looking at marketing numbers, which could reveal a very scary picture. But why?
One main reason is that marketing has been made too complicated for many of us to get involved, even though we know how important it is. In this session, we will begin to simplify marketing for accounting firms as we discuss key parts of the 2024 Accounting Firm Marketing Playbook.
Learning Objectives:
- To gain an understanding of the normal barriers that stop accounting firms from developing effective marketing strategies
- To explore key trends that can impact your 2024 marketing strategy
- Choose energizing goals
- To discuss the key elements of an effective marketing strategy for 2024
Original webinar recording date - March 28th, 2024.
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