Episode 24: The Story of Levi’s® in Paris | LEVI'S

In honor of a new store opening in Paris, we're taking a look back at how Levi's® arrived in the world's fashion capitol. Learn how American soldiers who dressed in 501® jeans gave Parisians a look at Levi’s® during World War II or how Levi’s® were first modeled on a Parisian catwalk by identical twins in cowboy hats and boots. Today, sites from the historic fashion show are just blocks away from a new Levi's® store on the Champs Élysées.
To shop Levi's® visit: Levi.com
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