Branding Short-Term Rentals with Thanks for Visiting - [Ep. 170]

Ever wondered how to transform a mere Airbnb into a guest's dream escape? Join Annette and Sarah of Thanks for Visiting as they dish on the secrets to creating Instagram-worthy stays, reframing your property as a brand, and making every detail count. Whether you're dreaming of buying land or wanting to design properties, this is your go-to guide for creating spaces that guests can't help but rave about.
Sarah Karakaian co-founded Thanks For Visiting, a podcast and short-term rental education provider. She began her short-term rental journey with an Airbnb in NYC in 2012, turning a $475K investment into an $875K sale. Her STR designs caught the eye of HGTV, leading to her appearance on Beach Flip. Now, Sarah runs a boutique hosting business in Columbus, Ohio, and along with her co-founder Annette, reaches over 50k STR enthusiasts daily through their podcast with over 2M downloads.
Annette Grant is the co-founder of Thanks For Visiting, a short-term rental education provider and podcast. Before this, she transformed a small family-owned painting company into a franchise with 22 locations and expanded an apparel company to 5 retail locations, 120+ employees, and over $40 million in sales. A "host with heart," Annette believes in the importance of hospitality in the short-term rental industry. Alongside Sarah, she provides hosts with tips and education to elevate their businesses and guest experiences.
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In today's episode, we cover the following:
- Sarah and Annette's origin story
- Where people get lost in marketing rental properties
- How to be a step ahead of your clients
- Creating memorable hospitality
- Influencer Partnerships and Local Marketing Initiatives
- Effective marketing strategies for short-term rentals
- Optimizing your host profile on Airbnb
- Short-term rental predictions
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RESOURCES:
- Episode 159: Travel Photography Secrets with Girl Gone Abroad - bit.ly/3RHIUrt
- Access the Thanks for Visiting Handbook to start earning as an Airbnb host! - bit.ly/3RKx2ou
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GUEST INFO:
To learn more about Thanks for Visiting, follow them on:
- Instagram: / thanksforvisiting_
- Facebook: / thanksforvisitingpodcast
- Websites: thanksforvisit...
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This episode was edited by Berta Wired - bertawired.com/
Theme music by: Eliza Rosevera / hotmomsclubmusic and Nathan Menard / nathanmenard