Відео

Thank you for the video. I have pretty much seen all the “salary negotiations” video on UA-cam and I think yours has an honest (down to earth) vibe to it. Unfortunately, I think most people, that I know, don’t negotiate their offers and UA-cam is the only way to learn about it.

OK, so to summarize EU just wants to collect my data more easily and don't like Apple having such good security. I was sooo glad when apple released iPhone Mirroring, Share play and Apple Intelligence, but now I can't try them out. If the DMA says that the features must be available to use on different devices then they wan't it to be accessible to more people, and to achive that they just ban everything they don't like. Im upset right now, and sad, really sad. Good video though, I liked the way you explained everything.

If Apple doesn't bring its AI to the EU, the iPhone 15 pro Max will be my last iPhone. Other manufacturers are bringing their AI to Europe and I don't care who is to blame. Apple has been lagging behind technological development for years.

N ice!!!

this is good.

Do you not see the risks with AI? AI should be regulated.. And you seem to not know that much about the apple developer program revenue cut, the cut is 15% for small companies, not 30%

dont get a software dev job, get an engineering job and make yourself much more useful than just coding

I think the EU has turned from a free market trading bloc, to a centrally planned system, run by technocratic elites. And I think it's good that Apple is not letting itself be bullied by these incompetent bureaucrats and career politicians. And lastly, I think that us europeans are generally the type of people who value safety over freedom, we love to be "taken care" of and controlled by the system and we fear to assume individual responsibility for our future. So we always vote these control freaks in power. If the end consequence of this mentality is that Europeans will be deprived of lots of cool future technology, then this is something we will just have to live with. Innovation is fun and risky, regulation is safe and boring just like Europe.

Hope apple wins, security is more important these days.

Stupid EU regulations

1. Security: Its an implementation detail if its risky or not. You can do it on device where the data is decrypted anyway and combine it with additional security measures like a secret key that is send to the user via 2FA. So no harm here if companies agree on something 2. If Apples AI is not available here its fine, we gonna force them to enable integration and it opens chances for companies in europe to offer it on their own terms. Good for competition in the market. Destroying the silos should be our main focus right now

I think people should vote with their wallets. If they don’t like Apple, then Android does plenty of the things the EU DMA is trying to achieve Apple is a business so they will get the memo. Right now the EU is trying to turn the iPhone into Android

Well, no reason to upgrade then.

Europe will get left behind.

You had me at the intro. I thought, oh no, too dramatic! 😅 The 2 points that stood out to me most were the abstraction of real work and cynicism. Both I've experienced at some point in my career. For the abstraction of real work, I've seen this play out when developers (in my case) are too far removed from the actual end user. I've worked at companies where the last place you push code to was to some staging environment and then nothing... That's why I like the concept that some companies follow where they let developers do end-user interactions and support. You build it, you support it. It gives a sense of ownership and real impact. For the cynicism part. At one point in my career, I found myself becoming more cynical and it snowballs quickly until it becomes your default state. I figured out that it was because I allowed other negative colleagues' feelings into my mind and letting those thoughts take root. That is a big reason I believe companies should deal with bad actors from within as quickly as possible. Something about a bad apple and rotting the bunch. Keep making great content.

In Europe mate, not in THE Europe. Cant mess with basic grammar

I think Apple’s ”threat” is more to force EU to give more clarification. What exact services and data it would cover. Reading through the new regulation (it’s very fuzzy) and to my understanding, most of it will not affect Apple. And will not affect most features. The interoperability with messaging they already solved. There’s already API in place to let 3rd party developers use the features in new devkit. I think this will far more affect f.i. Facebook. But it will be interesting to see what happens.

No, but it'll probably be allowed in the EU or in Europe.... I'll see myself out now...

When it comes to technology, the one thing the European confederation produces at scale is _meddling bureaucrats._ They not only threaten the profits you may earn in the EU, but _also_ threaten profits you earn worldwide - even if your product is designed and manufactured outside the European Union. Now that's chutzpah. The EC think they're hardware and software engineers - they mandated USB-C (which was actually a _good_ thing), but they also mandate things like replaceable batteries which can interfere with waterproofing and inductive charging. Spotify's problem is not Apple - their problem is that they're an overprotected brat with a bad business plan. Every free user who signs up with them _costs them money._ They pay every other business partner the bare minimum, and have even sued artists who tried to get a bigger cut of their revenues. They run to mommy (the EC) when Apple offers Apple Music as part of a service bundle. I've long held that Apple should release a European phone after the worldwide release of the world phone - and adjust the engineering to fit the European market and charge extra for the trouble. They want replaceable batteries? Make the phone thicker and heavier with properly armored batteries (so they won't catch on fire if you sit with one in your pocket) and a rear battery door which may force you to remove the charging coil for inductive charging. The special model can be made to comply with European regulations, but make it later so it doesn't affect the progress of the world phone. Sell both the world phone and European phone to the world - but sell only the European phone to Europe and anyone else with overly-active regulators. Have a special team charged with nothing more than retrofitting the world phone to Europe so it doesn't impede world phone progress.

Living in the UK this is just another example of where I have to wait and see if this will impact us or not. I loved being part of the EU but now it seems like any sort of legislation that comes out might be applied here or might not. I don't care what anyone says, it was A LOT easier all round before we left. SMH

Really structured and informative video, thanks!

Nice perspective. I really appreciate EU’s efforts to protect the end user’s rights. Even though they do a lot of mistakes, I think tech giants are also not coming with the best intentions… I think both parties see each other as rivals instead of thinking they push each other to be better… like a good friend 😁 Also EU makes a lot laws but i don’t think they enforce those laws. They are just slowing honest businesses. The ones do violations are usually getting away with it until a whistleblower comes out..

How do you think regulations like the DMA will affect our future development? I'd love to read your perspective 👇🏻

I'd love to hear how you have improved your work situation or how you plan to do so. Share your thoughts in the comments below 👇🏻

Thanks

3.29 billion thumbs up on this one. Some of the best and most positive advice I’ve seen in a long time. Everyone is so negative about the market at the moment. Very refreshing to have some hope.

Whate a great video.. one of the best videos on communication I've ever watched

Luke's accent is hard to understand. Lost most of his talk

Something I can share with my clients

After trying for 3 years straight, I could not even get my first gig despite I applied to jr positions for the last 2 years. So I officially quit and looking for another roadmap outside of software. It was a total bummer and waste of time.

Ideation is the perfect time for Software Engineers to get invovled and problem solve. There is so much there to solve.

my biggest mistake, thinking that having a programmer job would be a good idea because im very introverted.

Who will you choose, someone with a CS degree or someone that was "passionate" about personal projects with no degree? We all know who employers prefer

Objection, presonal projects without formal knowledge or guidance is as useless as someone who has taken too many courses in hind sight. Most need proper mentorship or should be extremely gifted to be a good self thought SE. In most cases these are protoges who started programming as kids.

In the same boat. Slowing figuring it out as well.

I think the big thing to note is that computer science is not software engineering. A bcs degree alone doesn't not always teach employable skills. It sucks but there is a lot of self learning that has to go on to be employable. I get a lot of LinkedIn messages from CS grads to review their resume, but it they generally lack real world project experience. My manager is even contemplating shutting down our intern program, because we can't seem to find interns with atleast some grasp on the basics, a lot of them just cheat in classes (which is easy to do in cs) or just lie on their resume. So the market is bad, but make sure you are also learning employable skills

It will be very difficult in U.S. because in the U.S. people only aware of software development they do not know other engineering majors like Mechanical, eletrical, civil engineering etc. even exist. And moreover many foreigners enter country on H1B visa as software engineer for that reason it will be most difficult to get job in Software field. If Trump becomes president he can fix such issues

I would first of all like to say, this is some amazing information that you have shared. I would love to hear more about your experience and stories about the field for insight, as I am still a student.

Thanks big Bro!

It felt like there was a lot of wisdom here, both from the article and from you. I have a feeling I will come back to rewatch this video a few times. I know I’ve needed the reminder about checking where I a on the burnout scale more than once before. It’s hard to see a way out, or see anything as “possible”, if I’ve let my self get too burnt out. I didn’t think of the cynicism as a symptom, but you talked about that well.

Thank you for your advices! Where are you based btw?

Wow...two people actually talking like adults on media. This is refreshing. They acknowledged their annoyances, gave a their side of it, and moved on. Amazing.

good vid

On the #1 point about the final build not matching the design, I find engineers can achieve things better if the underlying thought process is explained more clearly. Just handing over a design and saying, “here monkey, build this”, which unfortunately is a very common mindset, as part of the design handover you should walk through all the design decisions made, explain why they were made and which ones are the high impact design decisions. Explaining the why, rather than the what, is almost always better. When engineers say they want to be involved earlier in the process often it’s more at this stage rather than the “sketch stuff on a postit” stage.

Very inspiring!

I am coming from marketing and did some design work and now do a career change into software development. The most annoying thing is when people don't pay attention to spacing, alignment and all the details. That freaks me out :D

Very fresh and entertaining. I liked a lot your conclusion (that it is all about communication).

What is your top annoyance when working with designers or engineers? And, how do you solve that? Would love to read your perspective!

Thanks for showing with an example❤... All other creators are just giving common advice on these topics when it's really good to see an actual example