In Transit

For the week surrounding Transgender Day of Visibility on March 31, we transformed a New York City subway ride into a recognition of the contributions of transgender people. At the center of the campaign is the iconic voice of the subway, Bernie Wagenblast who recently came out as a transgender woman. Leveraging Bernie’s recognizable voice from subway announcements, In Transit delivered an unforgettable reminder that transgender people are all around and a part of our everyday lives.

[@brwagenblast]

Victor, thank you for sharing!