The $10k/month simple App Store strategy (2025 method)

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  • Опубліковано 8 лют 2025
  • In this video I reveal the simple strategy for generating $10,000/month from the App Store in 2025. I'll show you the exact framework I use to find profitable keywords, build basic apps that actually make money, and scale without burning out. Everything you think about successful apps might be wrong - let me show you what actually works…
    Paywall Deep Dive: • This paywall DOUBLED m...
    App Store Optimisation Deep Dive: • App Store Optimization...
    SwiftUI Paywall Source Code: github.com/ada...
    Follow my journey here:
    Website: adamlyttleapps...
    Twitter: x.com/adamlytt...
    Github: github.com/ada...
    Instagram: / adamlyttleapps
    TikTok: / adamlyttleapps
    Substack: adamlyttleapps...
    Apps by Adam Lyttle is the personal journey of an indie app developer, sharing valuable lessons and experiences to help fellow developers succeed in the competitive app market
    My channel is based on one simple premise: "A rising tide lifts all boats" - I share my experience, teach what I've learned and highlight the mistakes I've made along the way.
    Featured in this video:
    Macbook Pro M3 with 34GB RAM & 1TB HDD
    Macbook Pro M1 with 8GB RAM & 256GB HDD
    Mouse: Logitech MX Master S3
    Keyboard: Logitech MX Keys
    Microphone: Shure 7
    iPhone 15 Pro
    iPhone 12 Mini
    LEGO DUPLO: My First Duck 30327
    #appdevelopment #iOS #indiedev #coding #TechEntrepreneur #AppStore

КОМЕНТАРІ • 45

  • @hellosagar
    @hellosagar 8 днів тому +11

    no bs, straight to the point. im literally writing this comment with my pinky finger, because was watching this video while eating. thank you

  • @PaulSolt
    @PaulSolt 8 днів тому +2

    Great content Adam! I love it. Keyword research so important.

  • @sajademad117
    @sajademad117 8 днів тому

    I really appreciate all the value you've been sharing Adam, it's truly amazing.

  • @scotti3gt
    @scotti3gt 8 днів тому +1

    That Netflix value comment is me 🤣🤣 Great video once again. Especially the points about putting keyword research first and the initial boost tapering off but recovering after 6 months :)

    • @adamlyttleapps
      @adamlyttleapps  8 днів тому +1

      That analogy is said a lot, to be fair, I didn’t want to point out a single person 😂

    • @scotti3gt
      @scotti3gt 8 днів тому

      @ lol yeah there were a few people thinking like that. I like how your numbers show that we don’t all have the same buying mindset. We always assume people have the same logic but it’s a big wide world out there :)

  • @acushway
    @acushway 8 днів тому

    I loved what you had to say about onboarding. Also about how the user thinks about paying for subscription. Understanding user psychology is key to making money in this business.

  • @jjordanwade
    @jjordanwade 8 днів тому

    Awesome Adam!
    I think the biggest mistake I’ve made is implementing the paywall on first release of my apps.
    No organic growth.
    Now I’m trying to recover from that.

  • @Maxx-Blade
    @Maxx-Blade 8 днів тому +3

    What an absolute banger video, I literally want to go learn how to make an app now 🤣

  • @josephmgift
    @josephmgift 8 днів тому +1

    Thank you Adam, I am currently working on reaching to 50 apps by the end of this year, I have 5 already. :)

    • @baboyevv
      @baboyevv 7 днів тому +1

      How's it going? 5 apps are great number!

    • @josephmgift
      @josephmgift 7 днів тому +2

      @@baboyevv Thank you, I have already started getting some subscribers, but the apps are relatively new, so I am going to wait for the 6 months window just like what Adam says :)

    • @baboyevv
      @baboyevv 7 днів тому

      @@josephmgift I see, that's good!

    • @zheentorokulmamatuulu1315
      @zheentorokulmamatuulu1315 2 дні тому

      What type of app did you do?

  • @Mefator
    @Mefator 8 днів тому +6

    Hello Adam! How do you transition the free users to the subscription? Do you add new premium features with the paywall or do you hide existing ones behind the paywall?

    • @sarun.w
      @sarun.w 8 днів тому +2

      I wonder the same. If you put the existing one behind the paywall, do you do it for new users only or for everyone?

  • @arjundureja
    @arjundureja 8 днів тому

    you're a legend Adam

  • @Snafuuu
    @Snafuuu 8 днів тому

    Great video. I'd love to see how you distribute keywords in the app store keyword field

  • @mosof55
    @mosof55 5 днів тому

    Adam you are giving away gold for free , even though this will probably create more competition for you. Thanks so much for this valuable info

    • @adamlyttleapps
      @adamlyttleapps  5 днів тому +2

      My app business serves a had 3 goals: pay down my debt, support my family, give me the freedom to do what I love
      It has accomplished all those goals.
      Now my new goal is to help others do the same

  • @23894283567345
    @23894283567345 7 днів тому

    Hey Adam,
    Love your videos, thanks for making them!
    2 questions:
    1. How do you create the visual elements for your app? Not the UI elements per se, but the empty state visuals and so on. Do you draw those yourself or do you outsource that?
    2. Do you build your apps natively with Swift or do you use react-native?

    • @adamlyttleapps
      @adamlyttleapps  7 днів тому

      Apps are built in SwiftUI. I do all the coding myself. What do you mean by empty state visuals?

    • @23894283567345
      @23894283567345 7 днів тому

      @@adamlyttleapps Thanks for your answer! I mean a visual like you see at 2:15 in the video.

  • @manwej
    @manwej 7 днів тому

    man i love you. i have to say it. how many apps are you churning out atm?

  • @Filmixyy
    @Filmixyy 7 днів тому

    Feels like everything has already been made. Every time I come up with an idea, I find out that something similar already exists. Do you ever end up creating apps that are very similar to others, or do you switch to the next idea when you find out something like that already exists?
    Do someone have same feeling ?

  • @appndx
    @appndx 8 днів тому

    This is really great, thank you! If I'm understanding correctly you are building the onboarding sequence for v1.0. Is that correct? If so what percentage of your developer effort for that release do you typically allocate for that?

  • @QkyGamesStudio
    @QkyGamesStudio 8 днів тому

    Hi Adam, great video! Are you adding the paywall after the first 6 months?

  • @amitgoyal6939
    @amitgoyal6939 8 днів тому

    Thanks for sharing your strategy. Just a question during the "wait" after launch in those six months do you make ASO changes? Do you release new versions?

  • @KEEVVY
    @KEEVVY 4 дні тому

    And I can’t ecen get my dev account like 1 week for support to answear a simple question they said 2days to proces the paing like it was thursday for sure that time should pass today

  • @BuildandSellAi
    @BuildandSellAi 8 днів тому +1

    fucking awesome dynamic

  • @MrDrozoli
    @MrDrozoli 8 днів тому

    thanks useful video!
    Nice proceeds/download by the way, for me its way below that. Are these numbers extraordinary or all of your apps are doing like this (so what I mean is for example you earn 3$/download)?

  • @leoingson
    @leoingson 8 днів тому

    Nice compressed alpha!
    What's your criterion to finally sling a paywall - N downloads per day?

    • @adamlyttleapps
      @adamlyttleapps  8 днів тому +1

      Didn’t know this had a technical term. Today I learned about alpha factor.
      Adding a paywall after 6-9 months when it has enough download volume to justify. 500-1000+ downloads a month is the aim.
      I can get $0.50-$1.00 per download with a paywall. So 500 downloads = $250-500
      Weekly subscriptions grow over time and in several months it compounds

    • @leoingson
      @leoingson 8 днів тому +1

      @@adamlyttleapps TY Adam! Learned the term from those million $ app kids 🙃 About introducing the paywall: If you have a single purpose app, I see no levels of access with a paywall - it's all or nothing, correct? Do you just grandfather existing users to avoid the 1-star storm?

  • @Algorithmswithsubham
    @Algorithmswithsubham 8 днів тому +1

    COOOOLL

  • @manwej
    @manwej 7 днів тому

    Great stuff. Any way to contact you directly without twitter ?

  • @manwej
    @manwej 7 днів тому

    So around what time you put up the paywall. After 6 months ?

  • @Caden_Burleson
    @Caden_Burleson 8 днів тому

    Great video! What are your thoughts on SEO in todays age?

    • @adamlyttleapps
      @adamlyttleapps  8 днів тому

      I haven’t touched SEO in years
      But my videos seem to rank for some keywords, which is interesting

  • @Algorithmswithsubham
    @Algorithmswithsubham 8 днів тому +1

    can you please share some resources for learning ios dev also

  • @erik9817
    @erik9817 6 днів тому

    "consumers are conditioned that they are paying for accessing the app" ha as a consumer I do not like this, as a developer I do. It used to be that apps are like hammers and screwdrivers and renting them for professional work seems unwise.